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YOUR PRIVACY
Welcome to 6sense! We’re glad you’re here and want you to know that we respect
your privacy and your right to control how we collect, use, and share your
personal data. Please read our Privacy Policy to learn about our privacy
practices.
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UPDATED 10/10/2023
PRIVACY POLICY
TABLE OF CONTENTS
* 1. PURPOSE
* 2. PERSONAL INFORMATION WE COLLECT
* 3. HOW WE COLLECT PERSONAL INFORMATION
* 4. HOW WE USE PERSONAL INFORMATION
* 5. HOW WE SHARE PERSONAL INFORMATION
* 6. YOUR DATA RIGHTS – OPT-OUT AND CHOICE
* 7. EEA, UK, AND SWITZERLAND – CONTROLLER, LAWFUL BASES, AND RIGHTS
* 8. CALIFORNIA PRIVACY RIGHTS
* 9. COOKIES, PIXEL TAGS/WEB BEACONS AND ANALYTICS INFORMATION
* 10. OTHER RIGHTS AND IMPORTANT INFORMATION
* 11. REVISIONS TO THE PRIVACY POLICY
* 12. CONTACT INFORMATION – ACCESSING, CORRECTING, UPDATING YOUR DATA
1. PURPOSE
6Sense Insights, Inc. and our affiliates and subsidiaries (collectively,
“6sense” or “we”) respect and protect the privacy of our users and clients. The
following practices govern how we collect, use, share and protect the
information you provide to us through our websites (each a “Site”) and other
information we might collect about you and the choices you have regarding our
collection and use of your information. In this Privacy Policy, “Personal
Information” means information that may be used to identify you personally, such
as your name, street address, email or telephone number and any other
information that relates to you.
* For Subscribers of our services (described below) 6sense also enters into
data processing addendums and terms of service that govern, as between 6sense
and the Subscriber, how 6sense processes Subscriber-Provided Information at
the Subscriber’s direction.
2. PERSONAL INFORMATION WE COLLECT
The types of Personal Information we might collect about you when you use our
Sites, or otherwise interact or engage with 6sense through other channels, could
include the following:
* Identifiers: Information that identifies you directly or could be used to
identify you.
* Examples: Full name, email address, social media account information, phone
number, job title and description, company name, customer account
information, IP address, and other data that identifies or could identify
your online activity.
* Commercial Information: Information related to purchases that you or your
company might make in connection with our services.
* Examples: Purchase history, products considered.
* Online Activity: Limited information about your use of the internet collected
via web analytics.
* Examples: Browsing and/or search history regarding sites visited before or
after visiting our Sites, the type of operating system used to connect to
our Sites, interactions with our services or our advertisements, browser
type, Internet service provider, the date and time of your visit, the
amount of time you spend on each page, information about the links you
click and pages you view within the services, and your preferences when you
use the Sites.
* Geo-IP Information: information about where your computer or device is
approximately located (at the city or state level) when you use the Sites .
* Inferences: Information we can determine or estimate about you based on
information we collect about you.
* Examples: Purchase preferences, potential future purchase behavior.
* User-Generated Content: Information you post on the Sites.
* Examples: Comments or reviews about products.
3. HOW WE COLLECT PERSONAL INFORMATION
Depending on your relationship with 6sense, we may collect Personal Information
from you in different ways. Some of the ways that 6sense may collect Personal
Information include:
* When you give us Personal Information directly, including through contact
forms on our Sites, surveys, registering for or participating in events, or
by emailing or calling us to request products, services, or information. This
Personal Information would include the specific identifiers you provide
directly to us.
* When you post user-generated content on our Sites, we will collect the
information you provide in such submissions, including identifiers you
submit. User-generated content you submit to any public area of the Sites is
considered “public” and will not be subject to the privacy protections in
this Privacy Policy.
* We may record any calls, training sessions, webinars, or similar events that
you participate in with us. We will take commercially reasonable efforts to
inform you prior to the recording and provide you with the opportunity to
object to the recording.
* When we collect information about your online activity automatically through
our Sites through web analysis, such as your Internet protocol (IP) address,
cookie identifiers and other identifiers that are automatically assigned to
your computer or devices when you access the Internet.
* When our subscriber clients (“Subscribers”) use our analytics-based, data
driven solutions in their business-to-business marketing and sales efforts.
When acting as a service provider for our Subscribers who use our solutions,
we may receive Personal Information about your online activity and commercial
information based on your interactions with our Subscribers. This could
include sales data, web data/Site activity data and business contact and lead
information that is governed by the Subscriber’s privacy policies
(collectively, “Subscriber-Provided Information”).
* When Subscribers use our advertising solutions, 6sense receives data from its
partners related to ads served. Some of the data received may be considered
Personal Information, such as Internet protocol (IP) address, cookie
identifiers and other identifiers that are automatically assigned to your
computer or devices when you access the Internet. 6sense is a member of the
IAB (https://www.iab.com/member-directory/) and follows IAB Standards &
Guidelines.
* From third-party providers, partners and integrators who gather data from a
variety of sources including data co-ops or publicly-available sources that
we use to develop professional profiles (“Business Profile Information”) that
is compiled into our Business Database. Such information could include
identifiers, such as name, title, department company name, company’s
officers, and certain company employees, business and/or cell phone numbers,
fax number, office address, email addresses, employment and education
history, social media data and similar information.
* We may collect information from third parties such as web-based and mobile
networks, exchanges, aggregators and publishers that is collected from their
sites and properties, which might include identifiers such as IP address,
cookies and other unique identifiers that might be considered Personal
Information. We do not reverse engineer this information to identify you
personally such as your name, mailing address or email address. Instead, we
use the data to identify the company associated with the data and analyze the
company’s behavior from a marketing and sales perspective for the benefit of
our partners and Subscribers. The type of information collected via the
identifiers might include information about online behavior, such as pages
visited, time spent on a web page, session start/stop time, whether the
visitor scrolled through or clicked on an ad or webpage, referring website
address and geolocation, that is then associated with the company identified.
Except as may be applicable for our employees or job applicants, for whom we
have separate privacy policies, we do not knowingly collect sensitive Personal
Information (such as medical or health conditions, racial or ethnic origin,
political opinions, religious or philosophical beliefs, trade union membership
or information specifying the sex life of an individual).
4. HOW WE USE PERSONAL INFORMATION
We process Personal Information for a variety of purposes, but only for the
reasons for which we collected it. As applicable, we only process Personal
Information when we have a legal basis to do so, as explained in this Policy.
We use the Personal Information we collect for the following business purposes.
* To Provide Products, Services, or Information Requested: 6sense may use your
Personal Information to fulfill requests for products, services, or
information, including information about potential or future services,
including to:
* Manage your information and accounts;
* Respond to your inquiries;
* Provide access to certain features of the Sites;
* Allow you to register for events.
* Administrative Purposes: 6sense may use your Personal Information for its
administrative purposes, including to:
* Measure interest in 6sense’s services;
* Ensure internal quality control;
* Communicate with you about your accounts and activities involving us and
our services, including changes to our Sites or services;
* Verify your identity or account, as necessary;
* Process payment for products or services purchased;
* Process applications and transactions;
* Comply with regulatory requirements;
* Prevent potentially prohibited or illegal activities;
* Data analysis to identify usage trends, determine effectiveness of
marketing or improve our Site or services;
* Enforce our Terms of Use at https://6sense.com/terms-of-use/
* Research and Development: We may perform survey research (online and
offline). Sometimes we may ask third parties to conduct this research for us.
You do not have to participate in these surveys. We will use the information
we collect for research and reporting purposes to help us improve our Sites
and services. Similarly, if you post any user-generated content to the Sites,
6sense, and our Subscribers, may use this information to improve our products
or overall customer experience.
* We use the Personal Information we collect for the following commercial
purposes.
* Marketing 6sense Products and Services: Individuals who provide us with
Personal Information, or whose Personal Information we obtain from third
parties may receive periodic emails, newsletters, mailings, or phone calls
from us with information about us or our business partners’ products and
services or upcoming special offers/events we believe may be of interest and
as permitted by applicable law. If you prefer that we not use your Personal
Information for these purposes you may opt-out as described in Section 6 of
this policy. We may display personal testimonials and other endorsements on
our Sites. With your consent, we may post your testimonial along with your
name.
* Subscriber-Provided Information. 6sense may use Subscriber-Provided
Information to process data for our Subscribers.
* Business Profile Information. We may use Business Profile Information to
provide business-to-business contacts and enriched data to our Subscribers
and partners for their business-to-business marketing and sales purposes and
for such business purposes as permitted under our agreements. We also may
make a limited set of Business Profile Information publicly available on our
directory pages on our Site. The information might include name, company,
office address, job title, education, job history and similar information.
De-Identified and Aggregated Information. 6sense may use Personal Information
and other information you provide to us or that we collect about you to create
de-identified and aggregated information that does not directly identify you. We
use this information for a variety of functions, including learning more about
our current services, and developing new services. De-identified or aggregated
information is not Personal Information. We may share this information within
6sense and with third parties in a de-identified or aggregated form that is
designed to prevent anyone from identifying you.
Other Uses. We may use Personal Information for other purposes for which we have
a legitimate interest, such as direct marketing, individual or market research,
anti-fraud protection, training purposes, or any other purpose disclosed to you
at the time you provide Personal Information or with your consent.
New Uses of Personal Information. Before we use Personal Information for any new
purpose not originally disclosed to you, we will endeavor to provide information
regarding the new purpose through updates to this privacy policy or other means
to give you the opportunity to opt out. Where we are legally required to get
your consent before processing Personal Information, we will comply with that
requirement.
Combining Personal Information. As described in Section 3 above, we may purchase
information from third parties to combine with Personal Information we have
already collected from you. We purchase this information for our internal
marketing purposes, and also to provide to our Subscribers and partners as part
of our business-to-business analytics and data driven marketing and sales
services.
5. HOW WE SHARE PERSONAL INFORMATION
We may share your information as described in this Privacy Policy or with your
permission.
* Service Providers. We may share your Personal Information (including Business
Profile Information and Subscriber-Provided Information when permitted by our
Subscribers) with third-party contractors, partners, vendors and providers we
use to perform functions on our behalf or on behalf of our Subscribers for
business purposes, including hosting or enriching data, customer relationship
management, tech and security support, communications, and advertising
(“Service Providers”). These companies will have access to your Personal
Information only to perform their functions and may not use it for any other
purpose. We will only share your Personal Information with Service Providers
that can provide sufficient guarantees that they will process your Personal
Information securely and in accordance with Data Protection Legislation. We
obligate our Service Providers from taking any action with respect your
Personal Information unless instructed by 6sense. Such Service Providers are
required to maintain the confidentiality of your Personal Information, and
for Service Providers handling Subscriber-Provided Information, they are
subject to substantially the same level of data protection as imposed on
6sense by its Subscribers.
* Business Partners. 6sense may share Personal Information with our business
partners and affiliates to fulfill our contractual commitments, or to provide
you with a product or service that you have requested. We also share this
information for marketing or sales purposes including in connection with
conferences or events where (if applicable) you have consented to sharing.
6sense may also provide Personal Information to business partners we work
with to jointly offer products or services, or whose products or services we
believe may be of interest to you.
* Subscribers. We may share Business Profile Information we collect and process
for our Subscribers with our Subscribers. Our Subscribers’ privacy policies
discuss how they will use this information.
* Affiliates. We may share Personal Information with our affiliated companies.
* Interest-Based Advertising and Third-Party Marketing. We may allow
third-party advertising partners to set tracking tools on our Sites to
collect information regarding your online activity. For more information
about this, see Section 9 below. We may also use this and other Personal
Information (such as demographic information or hashed email addresses) with
third-party advertising partners. These advertising partners may use this
information (and similar information collected from other websites) to
provide you with more relevant advertisements when you visit websites within
their networks. This practice is commonly referred to as “interest-based
advertising” or “online behavioral advertising.” If you prefer that we do not
share your Personal Information with third-party advertising partners for
this purpose, you may opt out as described in Section 6 of this policy.
* Disclosures for Legal or Similar Purposes. We may disclose your Personal
Information if necessary to: (i) comply with legal requirements, such as a
court order or subpoena; (ii) protect your, our or others’ rights, property,
or safety; (iii) to enforce 6sense policies or contracts or other
commitments; (iv) when we believe disclosure is necessary or appropriate to
prevent physical harm or financial loss or in connection with an
investigation or prosecution; or (v) if we, in good faith, believe that
disclosure is otherwise necessary or advisable.
* Merger, Sale, or Other Asset Transfers. If we are involved in a merger,
acquisition, financing due diligence, reorganization, bankruptcy,
receivership, sale of company assets, or transition of service to another
provider, we may sell or transfer your Personal Information in connection
with this transaction (unless otherwise prohibited by our Subscriber
contracts or applicable law). Should such an event occur, 6sense will make
efforts to ensure that the recipient use Personal Information consistent with
this Privacy Policy.
6. YOUR DATA RIGHTS – OPT-OUT AND CHOICE
* General. You have certain choices about your Personal Information. If you
have questions or concerns regarding 6sense’s collection, use or disclosure
of your Personal Information, or if you wish to exercise your rights,
including the right to be removed from our Business Database, please contact
us at DataSubjectRequests@6sense.com or by using any of the other methods
described in Section 12. Where you have provided opt-in consent to the use of
your Personal Information, we will also give you the option to opt out in a
similar manner, as required by law.
* Please note also that we may have information about you in some instances
where we are acting as a data processor or service provider for other
businesses. In such cases, we recommend that you contact the businesses to
which you originally provided your Personal Information to complete the
requests described below.
* Email and Telephone Communications. To opt out of promotional emails, you can
use the unsubscribe link at the bottom of the email or email
privacy@6sense.com. You will continue to receive transaction-related emails
regarding products or services you have requested. We may also send you other
non-promotional emails that you will not be able to opt out of (e.g.,
communications regarding updates to our Terms of Service or this Policy). For
telephone communications, we maintain telephone “do-not-call” and
“do-not-mail” lists as mandated by law.
* Do Not Track and Global Privacy Control Signals. Do Not Track (“DNT”) and
Global Privacy Control (“GPC”) are privacy preferences that users can set in
certain web browsers to inform websites and services that they do not want
certain information about their webpage visits collected over time and across
websites or online services. You may choose to enable online, where
available, DNT or GPC signals to opt out of the collection and sharing of
Personal Information related to your website activity.
7. EEA, UK, AND SWITZERLAND – CONTROLLER, LAWFUL BASES, AND RIGHTS
Data Controller. For residents of the European Economic Area (“EEA”), the United
Kingdom (“UK”), and Switzerland, 6sense is the data controller responsible for
the personal information collected on the Sites, and as described in Sections
1-5 of this Privacy Policy. This excludes instances where we are providing
services on behalf of our Subscribers for which we are acting as a processor,
and in such circumstances, Subscribers are acting as controllers, and we are
acting as a processor.
6sense will process your Personal Information in accordance with Data Protection
Legislation. In the UK, “Data Protection Legislation” means the Data Protection
Act 2018 (“DPA 2018”), United Kingdom Data Protection Regulation (“UK GDPR”),
the Privacy and Electronic Communications (EC Directive) Regulations 2003
(“PECR”) and any legislation implemented in connection with the aforesaid
legislation. For data subjects based in Switzerland, “Data Protection
Legislation” means the Federal Act on Data Protection 1992 (“FADP”), the Swiss
Federal Act against Unfair Competition (“UCA”) and will include the “Revised
FADP” once effective. Where Personal Information is processed by a controller or
processor established in the European Union or Personal Information is comprised
of data of people in the European Union, “Data Protection Legislation” means the
General Data Protection Regulation (Regulation (EU) 2016/679) (“EU GDPR”), and
any legislation implementing the EU GDPR. This includes any legislation amending
or updating the EU GDPR.
Lawful Basis. We only process, store, or transfer your Personal Information when
we have a lawful basis for doing so. The legal bases we may rely on to process
your Personal Information are as follows:
* Legitimate Interest: Where processing of your Personal Information is
necessary for the purposes of legitimate interests (ours or our Subscribers
or partners business interests), except where such rights are overridden by
your interests or fundamental rights and freedoms, or where an alternate
basis is required under applicable law.
* Consent: Processing of your Personal Information may occur when you have
given consent for such processing for one or more specific purposes.
* Legal Obligation: Where processing of your Personal Information is necessary
for compliance with our legal obligations.
* Contractual Obligation: Where processing of your Personal Information is
necessary for the performance of a contract to which you are a party or in
order to take steps at your request prior to entering into a contract.
* With respect to Business Profile Information we add to our Business Database,
we provide individualized notice to data subjects as may be required under
Article 14 of the GDPR and other applicable laws regarding our collection and
use of their personal information and the right to opt-out of our Business
Database and other rights as applicable.
Rights. If you are a citizen of a country in the European Economic Area, UK, or
Switzerland, you have the right to:
* * Be informed about the collection and use of your Personal Information. One
method that we use to notify you of the collection and use of your Personal
Information is through use of a privacy policy, such as the one that you
are reading now.
* Access Personal Information about you consistent with legal requirements.
* Portability. You have the right to receive or have your electronic Personal
Information transferred to another party in certain circumstances.
* Request correction of your Personal Information where it is inaccurate or
incomplete. We may provide tools you can use yourself to update your
Personal Information or we may refer you to our Subscriber or other
controller of your Personal Information who is able to make the correction.
* Request deletion of your Personal Information, subject to certain
exceptions prescribed by law, also known as the “Right to be Forgotten.”
* Request restriction of or object to processing of your Personal
Information, if applicable, where such requests are permitted by law.
* Data Protection Legislation also gives individuals the right not to be
subject to solely automated decisions, including profiling, which have a
legal or similarly significant effect on the individual. These Data
Protection Legislation provisions restrict the circumstances under which a
controller may carry out this type of processing and affords individuals
specific rights in such circumstances. Although elements of our processing
are automated, they are not solely automated and human intervention is
actively part of the process. These rights are therefore inapplicable.
International Transfers. We are a United States based company with international
business operations, and therefore our use of your Personal Information
necessarily involves the transmission of data on an international basis. If you
are an individual located outside of the United States, please be aware that
information we collect may be transferred to and processed in the United States
and elsewhere outside the United States. As more fully described in agreements
between Subscribers and 6sense, Subscriber-Provided Information may be
transferred across international borders, including without limitation from the
EEA, Switzerland, and the UK to the US. Any cross-border transfers of
Subscriber-Provided Information are supported by an approved adequacy mechanism
where required by applicable law, such as the Standard Contractual Clauses. Data
Privacy Framework. 6sense complies with the EU-U.S. Data Privacy Framework
(“EU-U.S. DPF”), the UK Extension to the EU-U.S. DPF (, and the Swiss-U.S. Data
Privacy Framework (“Swiss-U.S. DPF”) as set forth by the U.S. Department of
Commerce. 6sense has certified to the U.S. Department of Commerce that it
adheres to the EU-U.S. Data Privacy Framework Principles (“EU-U.S. DPF
Principles”) with regard to the processing of personal data received from the
European Union in reliance on the EU-U.S. DPF and from the United Kingdom (and
Gibraltar) in reliance on the UK Extension to the EU-U.S. DPF. 6sense has
certified to the U.S. Department of Commerce that it adheres to the Swiss-U.S.
Data Privacy Framework Principles (“Swiss-U.S. DPF Principles”) with regard to
the processing of personal data received from Switzerland in reliance on the
Swiss-U.S. DPF. If there is any conflict between the terms in this privacy
policy and the EU-U.S. DPF Principles and/or the Swiss-U.S. DPF Principles
(together, the “Principles”), the Principles shall govern. To learn more about
the Data Privacy Framework (DPF) program, and to view our certification, please
visit https://www.dataprivacyframework.gov/.
EEA, UK, or Switzerland Privacy Complaints. In compliance with the EU-U.S. DPF,
the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF, 6sense commits to
resolve complaints about our collection or use of your Personal Information
transferred to the U.S. pursuant to the EU-U.S. DPF, the UK extension to the
EU-U.S. DPF, and the Swiss-U.S. DPF. EU, UK, and Swiss individuals with
inquiries or complaints should first contact 6Sense Insights, Inc.,
at privacy@6sense.com. With respect to onward transfers of data subject to the
EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF, we
remain liable for processing such transfers in accordance with the Principles.
6sense has further committed to refer unresolved Principles-related complaints
to a U.S.-based independent dispute resolution mechanism, DATA PRIVACY FRAMEWORK
SERVICES, operated in the United States by BBB NATIONAL PROGRAMS. If you do not
receive timely acknowledgment of your complaint, or if your complaint is not
satisfactorily addressed, please visit www.bbbprograms.org/dpf-complaints for
more information and to file a complaint. This service is provided free of
charge to you. The Federal Trade Commission has jurisdiction over 6sense’s
compliance with the EU-U.S. DPF and the UK Extension to the EU-U.S. DPF, and the
Swiss-U.S. DPF.
If your DPF complaint cannot be resolved through the above channels, under
certain conditions, you may invoke binding arbitration for some residual claims
not resolved by other redress mechanisms.
See https://www.dataprivacyframework.gov/s/article/ANNEX-I-introduction-dpf
If your complaint involves human resources data transferred to the United States
from the European Union, the United Kingdom, or Switzerland in the context of
the employment relationship, and 6sense does not address it satisfactorily,
6sense commits to cooperate with the panel established by the EU data protection
authorities (DPA Panel), the UK Information Commissioner’s Office, and the Swiss
Federal Data Protection and Information Commissioner, and to comply with the
advice given by the DPA panel, ICO, or FDPIC, with regard to such human
resources data. To pursue an unresolved human resources complaint, you should
contact the state or national data protection or labor authority in the
appropriate jurisdiction. Contact details for the EU data protection authorities
can be found at https://edpb.europa.eu/about-edpb/about-edpb/members_en.
Complaints related to human resources data should not be addressed to the BBB
NATIONAL PROGRAMS.
Supervisory Authorities. For the UK, Information Commissioner’s Office (“ICO”)
regulates data protection and privacy matters in the UK. The ICO makes
information accessible to individuals on its website, and the ICO makes
available the registration details for UK data controllers, such as 6sense. You
can access them here https://ico.org.uk/for-the-public. You can make a complaint
to the ICO about the use of your Personal Information. Alternatively, Swiss data
subjects can contact the Federal Data Protection and Information Commissioner
(FDPIC) here: https://www.edoeb.admin.ch. However, we hope that you would
consider raising any issue or complaint you have with us first either through
our registered DPOs (see information listed below), or directly to our privacy
email at privacy@6sense.com. We appreciate the opportunity to address any
concerns.
6sense UK Registration and UK DPO Contact Information:
Our UK office is registered with the ICO and has the registration number:
ZB358854.
Our contact information for our Data Protection Officer (DPO) is:
The DPO Centre Ltd.
50 Liverpool Street
London EC2M 7PY
UK
You can also contact our UK DPO via UKDPO@6sense.com
6sense EU Representative Contact Information:
Our contact information for our EU Representative is:
The DPO Centre Europe Ltd.
Alexandra House
3 Ballsbridge Park
Dublin, D04C7H2
Ireland
+353 (0) 1 631 9460
You can also contact our EU Representative via EURep@6sense.com.
8. CALIFORNIA PRIVACY RIGHTS
The California Consumer Privacy Act (“CCPA”) provides certain legal rights for
California residents. This section generally describes those rights and how you
may exercise them in connection with our practices described in this policy.
6sense has disclosed Personal Information in the categories identified in
Section 2 to its vendors and service providers in the last 12 months for the
purposes described in Section 4, including to provide services to our
Subscribers or for operational and other purposes as permitted in our agreements
with Subscribers and as provided in this Privacy Policy.
Disclosure and Sale or Share of Personal Information and the Right to Opt-Out
* Sale of Business Profile Information
As an optional feature of 6sense services, we compile Business Profile
Information and make this data available in our Business Database to our
Subscriber customers and partners for their business purposes. Under our current
subscriptions, we do not add Subscriber-Provided Information to our Business
Database.
Business Profile Information may contain information about individuals’ business
personas including name, employer, job title, email address, phone number,
office address, and work or educational history.
If you would like to opt-out of the sale of your Personal Information that might
be included within the Business Database, please click here: Do Not Sell or
Share My Personal Information
We make Personal Information in our Business Database available on a
subscription basis. Sales are made to partners or Subscribers to sales or
marketing teams in B2B companies that are looking to establish a connection with
or gain insights into potential buyers of their offerings. In the past twelve
(12) months, we’ve sold the following categories of business-related Personal
Information in the Business Database:
* Identifiers, like your name or username, business email address, business
title, company, location, business phone number, IP address, account ID,
device ID, cookie ID, and other similar identifiers.
* Commercial Information: Information related to purchases that you might make
in a business context.
* Electronic, visual, or similar information, such as your profile photo.
* Professional or Employment-Related Information: Information related to your
employment, including current job title, and work history.
* Inferences drawn from any of the above: Business-related information we can
determine or estimate about you based on the Business Profile Information.
We do not disclose, sell, collect, retain, or share sensitive personal
information (which is personal information that is not publicly available like
your Social Security number, driver’s license number, or medical history.) The
identified categories of Business Profile Information that are disclosed and/or
sold by 6sense to its Subscribers include business contact information in the
context of an employee’s role with their employer. We do not sell or share the
Personal Information of consumers under 16 years of age.
* Share of Personal Information by 6sense for Advertising Purposes
6sense may use your Personal Information for advertising purposes on behalf of
itself or its Subscribers. With respect to visitors to the 6sense website,
6sense may use information learned from a retargeting cookie placed by 6sense on
your browser that allows 6sense to display ads to you on other wesbites, based
on your visit to the 6sense website. If you would like to opt-out of the share
of your Personal Information used to show ads to you on other sites, please
click here to opt out: Do Not Sell or Share My Personal Information
In the past twelve (12) months, we’ve shared the following categories of
Personal Information with our service providers and business partners for
advertising purposes:
* Identifiers, like your email address, IP address, account ID, device ID,
cookie ID, and other similar identifiers.
* Commercial Information: Information related to purchases that you might make
in a business context.
* Internet or other electronic network activity information, including but not
limited to, browsing history and website activity.
* Inferences drawn from any of the above: Business-related information we can
determine or estimate about you based on your Personal Information.
* Examples: Purchase preferences in connection with your employment,
potential future purchase behavior in connection with your employment.
We do not disclose, sell, collect, retain, or share sensitive personal
information (which is personal information that is not publicly available like
your Social Security number, driver’s license number, or medical history.) We do
not sell or share the Personal Information of consumers under 16 years of age.
* Your Rights. If you are a California resident, you have the right to:
* Opt-Out of the Sale and Share of Your Data. You can request that we do not
sell or share Personal Information about you. Once we receive and verify
your request, we will not sell or share your Personal Information. You can
opt-out of the sale of your data here.
* Access. You can request that we disclose certain information to you about
our collection and use of your Personal Information in the past 12 months
with respect to our role as a “business” under the CCPA. Once we receive
and verify your request, we will give you the following information:
* The categories of Personal Information we collected about you.
* The categories of sources of Personal Information we collected about you.
* Our business or commercial purpose for collecting or selling that
Personal Information.
* The categories of third parties with whom we share that Personal
Information.
* The specific pieces of Personal Information we collected about you.
* Delete. You can request that we delete the Personal Information that we
collected from you. Once we receive and verify your request, we will delete
your Personal Information from our records. We are not required to delete
information if we need to use it for the following:
* Completing a transaction or contract with you.
* Detecting security interests, protecting against malicious, deceptive,
fraudulent, or illegal activity, or prosecuting people responsible for
that activity.
* Debugging our products to identify and repair errors to our Services.
* Exercising, and allowing others to exercise, free speech, or other legal
rights.
* Internal uses that align with your expectations.
* Complying with a legal requirement.
* Other internal and lawful uses consistent with the reasons you provided
the information.
Non-Discrimination. We will not discriminate against you for exercising any of
your CCPA rights.
* Exercising Rights. To exercise the above rights, please visit our Privacy
Center, or send a letter or email with your request and current contact
information to 6sense at:
6Sense Insights, Inc.
450 Mission Street, Suite 201
San Francisco, CA 94105
Or Email: DataSubjectRequests@6sense.com
In order to protect your privacy, we will ask you to verify your identity before
we can act on your access or deletion request. This process may require you to
provide additional information, which we will only use for verification
purposes.
Agent Requests. You may authorize someone to make a privacy rights request on
your behalf (an authorized agent). Authorized agents will need to demonstrate
that you’ve authorized them to act on your behalf, and that they are registered
with the California Secretary of State to conduct business in California, or
must demonstrate they have power of attorney pursuant to applicable probate law.
We retain the right to request confirmation directly from you confirming that
the agent is authorized to make such a request, or to request additional
information to confirm the agent’s identity. An authorized agent is prohibited
from using a consumer’s personal information, or any information collected from
or about the consumer, for any purpose other than to fulfill the consumer’s
requests, for verification, or for fraud prevention.
§999.317(g)(2) Metrics Requirement
During the previous twelve (12) months, 6sense received the following number of
requests from residents of California:
Received Complied with in
Whole or in Part Denied Median Number of Days
to Respond Requests to know 2 2 0 8.5 days Requests to delete 57 57 0 13 days
Requests to opt-out 1 1 0 13 days
9. COOKIES, PIXEL TAGS/WEB BEACONS AND ANALYTICS INFORMATION
We, as well as third parties that provide content, advertising, or other
functionality on our Sites, may use cookies, pixel tags, local storage, and
other technologies (“Technologies”) to automatically collect information. These
Technologies are essentially small data files placed on your computer, and other
devices, that allow us to record information whenever you visit or interact with
our Sites, services, applications, messaging, and tools, and to recognize you
across devices.
* Cookies. Cookies are small text files placed in visitors’ computer browsers
to store their preferences. Most browsers allow you to block and delete
cookies. If you choose to delete cookies, our Sites may not work properly.
* Pixel Tags/Web Beacons. A pixel tag (also known as a web beacon) is a piece
of code embedded on the Site that collects information about how you engage
with a web page. The pixel allows us to record, for example, which web pages
you’ve visited or advertisements you’ve clicked on. These pixel tags work
with cookies to let us know what portions of our Sites interest you, help us
provide you with tailored information from our Site, and help us enhance and
develop our products and services.
* Social Media Widgets. Our Sites include social media features such as the
Facebook “Like” button and Twitter and LinkedIn widgets to let you share and
interact with content on social media. These features may collect your IP
address, which page you are visiting on our Site, and may set a cookie to
enable the feature to function properly. Your interactions with these
features are governed by the privacy policy of the company providing them. We
cannot control how these companies use your information. By using these
services you assume the risk that third parties may use the Personal
Information you provide for any number of purposes.
* Analytics and Internet-Based Advertisers. We may also use Google Analytics
and other vendors to collect information regarding visitor behavior and
visitor demographics on some of our services and to remarket to audiences
visiting the Sites and to develop Site content.
* For more information about Google Analytics, please
visit http://www.google.com/policies/privacy/partners/. You can opt out of
Google’s collection and processing of the data your use of the services
generates by going to http://tools.google.com/dlpage/gaoptout. We may have
similar arrangements with internet-based advertisers that might display ads
when you visit our Sites. These companies may collect personal and other
information about your visits to this and other sites to provide ads about
products and services that might be of interest to you. The privacy
policies and practices of these third-party providers will govern their use
and collection of this information.
We use the Technologies as follows:
* Strictly Necessary. We use Technologies that are necessary to operate our
Sites, services, applications, and tools. This includes Technologies that
allow you to access our Sites, services, applications, and tools that are
required to identify irregular Site behavior, prevent fraudulent activity and
improve security; or that allow you to use shopping carts, saved search, or
similar functions. The Sites usually only set these cookies when you make a
specific action, like setting privacy preferences, or logging into the
Sites. You can set your browser to block or alert you about these cookies,
but some parts of the Site may then not work.
* Performance. We may use Technologies to assess and improve the performance of
our Sites, applications, services, and tools, including to help us understand
how our visitors use our Sites, determine if you have interacted with our
messaging, or determine whether you have viewed an item or link. All
information these Technologies collect is aggregated and de-identified.
* Functional. We may use Technologies to offer you enhanced functionality when
accessing or using our Sites, services, applications, or tools. This may
include identifying you when you sign into our Sites or keeping track of your
specified preferences, interests, or past items viewed so that we may enhance
the presentation of content on our Sites. If you do not allow these
Technologies, then some or all of these services may not function properly.
* Targeting. We may use Technologies to deliver content, including ads relevant
to your interests, on our Sites or on third-party sites. This includes using
Technologies to understand whether the advertising you see is useful, such as
whether you have clicked on an advertisement. 6sense and our advertising
partners may set these Technologies. Our advertising partners may use these
Technologies to build a profile of your interests and show you relevant
advertisements on other Sites.
* Social Media. Social media services set these Technologies to enable you to
share our content with your friends and networks. They are capable of
tracking your browser across other sites and building up a profile of your
interests. This may impact the content and messages you see on other websites
you visit.
* Opting Out of Technologies. If you would like to opt-out of the Technologies
we employ on our Sites, services, applications, or tools, you may block,
delete, or disable them through your browser, as applicable. The online
advertising industry also provides websites you can use to opt out of
receiving targeted ads from advertising partners that participate in
self-regulatory programs. You can access these and learn more about targeted
advertising and consumer choice and privacy at www.aboutads.info/choices/,
http://www.youronlinechoices.eu/, https://youradchoices.ca/choices and
www.networkadvertising.org/managing/opt_out.asp. Alternatively, for some
devices you may use your device’s platform controls to make choices about
these Technologies. Please note that you must separately opt out in each
browser and on each device and that cookie-based opt-outs are not effective
on mobile applications.
10. OTHER RIGHTS AND IMPORTANT INFORMATION
* Security Measures. We take steps to ensure that your Personal Information is
treated securely and in accordance with this Privacy Policy. Our security
program includes administrative, technical and physical safeguards
appropriate for our size and resources and the types of information that we
process. We cannot guarantee that your Personal Information will be 100%
secure. We do not accept liability for unintentional disclosure and you
acknowledge that we are not responsible for any intercepted information sent
via the internet. Should you use our Sites or provide Personal Information to
us, we may communicate with you electronically regarding security, privacy,
and administrative issues relating to your use of our Sites, where we have a
legitimate interest or other lawful basis to do so. If we learn of a security
system’s breach, we may attempt to notify you electronically by posting a
notice on the Site or sending an e-mail to you. You may have a legal right to
receive this notice in writing.
* Retention. 6sense retains the Personal Information we process on behalf of
our Subscribers for as long as needed to provide services to our Subscribers
or as necessary to fulfill the purpose(s) for which it was collected. We will
retain and use this Personal Information as necessary to comply with our
legal obligations, resolve disputes, and enforce our agreements. Where 6sense
is a data controller, we will retain your Personal Information in accordance
with Data Protection Legislation and for as long as necessary to fulfil the
purposes we collected it for, including for the purposes of satisfying any
legal, accounting, or reporting requirements. To determine the appropriate
retention period for Personal Information, we consider the amount, nature,
and sensitivity of the Personal Information, the potential risk of harm from
unauthorized use or disclosure of your Personal Information, the purposes for
which we process your Personal Information, and whether we can achieve those
purposes through other means. In some circumstances we may anonymize your
Personal Information (so that it can no longer be associated with you).
* Data Transfers. Personal Information that 6sense collects may be stored or
transferred outside of your state, province, country, or governmental
jurisdiction where the data protection laws may differ from those in your
jurisdiction, including but not limited to, in the United States, in the
cloud, on our servers, or on affiliate or third-party service provider
servers. Law enforcement or other authorities may access your Personal
Information pursuant to a lawful request. In such instances, 6sense puts
measures in place to protect the security and confidentiality of your
Personal Information. Where are you based in the UK, Switzerland, or the EEA,
and we are required to transfer your Personal Information outside of the UK,
Switzerland, or the EEA to countries not deemed by the ICO, FDPIC, or the
European Commission (as relevant) to provide an adequate level of Personal
Information protection, the transfer will be based on safeguards that allow
us to conduct the transfer in accordance with Data Protection Legislation,
such as specific contracts containing standard data protection clauses
approved by the ICO, the FDPIC, or the European Commission (as relevant)
providing adequate protection of Personal Information.
* Human Resources Data. With regard to Personal Information that 6sense
receives in connection with the employment relationship, 6sense will use such
Personal Information only for employment-related purposes. If 6sense intends
to use this Personal Information for any other purpose, 6sense will notify
the individual and provide an opportunity to opt out of such uses. 6sense’s
use of Personal Information received in connection with employment-related
purposes is governed by 6sense’s internal policies.
* Children’s Privacy. We do not knowingly collect, maintain, or use Personal
Information from children (individuals under 13 and, in certain
jurisdictions, under the age of 16) and no part of the Sites are directed to
children. If you learn that your child has provided us with Personal
Information without your consent, you may alert us at privacy@6sense.com. If
we learn that we have collected any Personal Information from children, we
will promptly take steps to delete such information and terminate the child’s
account.
* International Users. Any dispute over privacy or the terms contained in this
Privacy Policy will be governed by the laws of the State of California and
the adjudication of any disputes arising in connection with 6sense or the
Sites will be in accordance with the Terms.
11. REVISIONS TO THE PRIVACY POLICY
6sense may change this Privacy Policy by posting an updated or revised Privacy
Policy on our Sites. Please check this Privacy Policy periodically so that you
will remain up-to-date. If you continue to visit the Sites and use the services
made available to you after such changes have been made, you hereby provide your
consent to the changes.
12. CONTACT INFORMATION – ACCESSING, CORRECTING, UPDATING YOUR DATA
If you have any questions or concerns about this privacy policy or 6sense’s
privacy practices, please contact us via email at privacy@6sense.com or via mail
at the address listed below.
If you wish to change, amend, delete or review your Personal Information, please
use one of the following methods:
* submit a request using the 6sense Privacy Center at
https://6sense.com/privacy-center/
* If you have difficulty viewing the webforms, you may try pausing any
ad-block plugins and refreshing the page. Alternatively, you can try
loading the page from a different browser. It is rare, but we have found
that some aggressive ad-block tools interfere with the proper display of
the webforms.
* via email to DataSubjectRequests@6sense.com
* via mail to 6Sense Insights, Inc., c/o: Privacy Team, 450 Mission Street,
Suite 201, San Francisco, CA 94105
If you have a disability which prevents you from accessing this Privacy Policy,
please contact privacy@6sense.com to access the policy in an alternative format.
You may also contact 6sense at (888) 614-5018 for privacy related requests.
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