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Platform

 * Content Analytics Dashboard
   
   Build a better, smarter content strategy

 * Content Conversion Engine
   
   Prove your content's value

 * Content API for Developers
   
   Personalize your content experiences

 * Data Pipeline for Analysts
   
   Stream your real-time content data


Resources

 * Blog

 * Content library

 * About us

 * Customers

 * Glossary

 * Documentation

 * Partners


Pricing
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THE TRANSITION TO GOOGLE ANALYTICS 4

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YOUR QUESTIONS ANSWERED.

Google has caused headaches worldwide with the deprecation of Universal
Analytics, forcing businesses to transition to the new Google Analytics 4
instance by July 2023. Not only did they break real-time analytics, but Google
also announced that they weren’t going to fix it.

At Parse.ly, we’ve also heard complaints around transitioning accounts, getting
used to the new UI, and not being able to surface the actionable insights that
content creators need to succeed. TLDR? Google Analytics wasn’t created for
content people and GA4 is even worse.

Join us on Tuesday, March 21st at 3:00 PM Eastern Time to hear about the changes
to Google Analytics and how easy-to-use content analytics like Parse.ly can
alleviate your GA4 struggles and uplevel your content strategy.

You’ll come away with:

 * How to easily start capturing and acting on real-time data again
 * The critical advantages provided to your newsroom by an analytics system
   built specifically for content
 * Ensuring business continuity, data retention, and smooth operations
 * Why and how customers use both Parse.ly and GA simultaneously


FEATURED SPEAKERS

Tim Ahlenius
VP for Strategic Initiatives
Americaneagle.com

With over 20 years in the website development, design, and optimization
industry, Tim Ahlenius has worked in every discipline required for building
effective websites. Tim joined
Americaneagle.com in 2009 bringing his specialties in design, user experience,
front-end
development, backend programming, Search Engine Optimization, project
management, content strategy, and analytics analysis to each project he works
on. He brings insights into client communications and business needs during each
engagement. In addition to his project skills, Tim also acts as a creative
contributor to clients with experience in design, usability, programming, and
web marketing.

John Levitt
General Manager
Parse.ly

John is the General Manager of Parse.ly, having served in nearly every other
role in his decade-long tenure at the company. John organizes stakeholders
across sales, marketing, customer success, and product to ensure the company is
operating efficiently and in unison. He holds a Bachelor’s and Master’s Degree
in Management from the University of Florida.

All Resources
 * Case Study
   
   
   HOW WYNDLY USED PARSE.LY TO INCREASE ORGANIC SEARCH TRAFFIC 5,300%
   
   In this case study, Aakash Shah, co-founder & CEO of Wyndly, discusses how he
   used Parse.ly to scale Wyndly’s content and SEO strategy.
   
   Read more

 * Toolkit
   
   
   A REAL TOOLKIT FOR REAL-TIME DATA
   
   In the media landscape, real-time data is essential for staying on top of
   news and trends so we created a toolkit to help you leverage those insights
   to create better content.
   
   Read more

 * Toolkit
   
   
   MAKING THE SWITCH: THE GOOGLE ANALYTICS 4 TOOLKIT
   
   Grab this toolkit of our best resources for the upcoming migration from
   Universal Analytics to Google Analytics 4.
   
   Read more

 * Report
   
   
   CONTENT MATTERS 2023 REPORT
   
   How content teams are driving growth, measuring what works, and thinking
   about the future.
   
   Read more

Platform

 * Content Analytics Dashboard
 * Content Conversion Engine
 * Content API for Developers
 * Data Pipeline for Analysts
 * Enterprise Trusted Data Partner
 * Pricing

Resources

 * Blog
 * Content Library
 * Customers
 * Documentation
 * Glossary
 * Changelog
 * Partners

About Parse.ly

 * About
 * Careers
 * Contact
 * Status
 * Homepage

Content analytics for everyone.

 * LinkedIn
 * Twitter
 * GitHub

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