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GET READY TO




JOIN THE CTV REVOLUTION


Start Now




CONNECT TO THE LG UNIVERSE WITH OUR AI-POWERED ADVERTISING PLATFORM



DATA



Deterministic data that leverages precise targeting with our proprietary ACR
technology. Enhanced by leading data partnerships and your first-party data
integration.

MEDIA



Actionable media to engage viewers through impactful Smart TV placements in the
LG Universe. Drive the purchase journey seamlessly across devices.

OUTCOMES



Measurable outcomes and KPI-driven results to demonstrate advertising
effectiveness. Empowered by robust, deterministic data insights.

A WINNING COMBINATION OF GLOBAL SCALE & UNIQUE REACH




40M

US LG Smart TVs




165M

Global LG Smart TVs






EVERYTHING YOU NEED TO WIN WITH CONNECTED TV




With LG Ad Solutions, advertisers now have a single source for LG CTV inventory,
with one-stop planning, activation and measurement across all viewing platforms


Learn More


INSIGHTS FOR ADVANCED




CTV MEDIA STRATEGIES




THE SHOPPABLE TV REPORT: 2024 AND BEYOND

Reports
As we kick off another year of partnership, we are excited to share our latest
thought leadership research to help you succeed with your Connected TV
advertising strategy. The Shoppable…
January 16, 2024
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Solutions2024-01-16 07:55:192024-02-26 18:33:02The Shoppable TV Report: 2024 and
Beyond


THE BIG SHIFT: WAVE II UK

Reports
The Big Shift: Wave II (UK) study investigates consumer behavior and perception
towards Connected TV and Ad-Supported Streaming TV. The study indicates a
decline in linear TV viewership,…
November 5, 2023
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Solutions2023-11-05 21:25:562024-02-26 18:33:02The Big Shift: Wave II UK


HOLIDAY SHOPPING STUDY 2023: CONNECTED TV, SHOPPER TRENDS, & INTENDED BEHAVIORS
THIS HOLIDAY SEASON

Connected TV Trends, Linear TV, TV Advertising News, TV Audience Analysis, TV
Measurement, TV Technology
In addition to being the most wonderful time of the year, the holidays can be
the biggest time of the year for advertisers. The fourth quarter is a critical
time for many advertisers…
September 20, 2023
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628 1200 LG Ads Solutions
https://lgads.tv/wp-content/uploads/2022/11/lg-ad-solution-allblack-1.png LG Ads
Solutions2023-09-20 08:30:302024-01-23 21:38:02Holiday Shopping Study 2023:
Connected TV, Shopper Trends, & Intended Behaviors This Holiday Season
Discover More

LG Ad Solutions is a global leader in connected TV and cross-screen advertising,
helping brands find hard-to-get unduplicated reach at optimal frequency across
the fragmented streaming TV landscape. We bring together LG’s years of
experience in delivering world-class smart TVs to consumers worldwide, with big
TV audience data and Video AI designed to connect brands with audiences across
all screens. We are growing fast globally, and we are hiring!


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