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These are cookies that are required for the operation of our websites. They
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or access to secure areas of our website. Without these cookies, some parts of
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NameProviderPurposeExpiryTypetest_cookieGoogleUsed to check if the user's
browser supports cookies.1 dayHTTPCookieConsentCookiebotStores the user's cookie
consent state for the current domain1 yearHTTPievents.ub-analytics.comRegisters
the website's speed and performance. This function can be used in context with
statistics and load-balancing.SessionPixelembed/v3/counters.gif [x2]HubspotUsed
to implement forms on the website.SessionPixel__cf_bmHubspotThis cookie is used
to distinguish between humans and bots. This is beneficial for the website, in
order to make valid reports on the use of their website.1
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These cookies enable our website to remember information that changes the way
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NameProviderPurposeExpiryTypelang [x2]LinkedInRemembers the user's selected
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They allow us to recognise and count the number of visitors and to see how
visitors move around our website when they are using it. This helps us to
improve the way our website works, for example, by ensuring that users are
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analytics by the website operator. SessionPixel__hsscHubspot IncIdentifies if
the cookie data needs to be updated in the visitor's browser.1
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statistical data on how the visitor uses the website.2 yearsHTTP_ga_#Google Tag
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fewer users leave the page immediately.PersistentHTMLubpvesw.comDetermines if a
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statistics and analytics by the website operator. 6
monthsHTTPubvsesw.comCollects data on the user's visits to the website, such as
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and devices. This allows the website to present the visitor with relevant
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facilitate real-time bidding for advertisers. SessionPixelIDEGoogleUsed by
Google DoubleClick to register and report the website user's actions after
viewing or clicking one of the advertiser's ads with the purpose of measuring
the efficacy of an ad and to present targeted ads to the user.1
yearHTTPpagead/landing [x2]GoogleCollects data on visitor behaviour from
multiple websites, in order to present more relevant advertisement - This also
allows the website to limit the number of times that they are shown the same
advertisement. SessionPixel__adroll_fpcAdrollUsed to identify the visitor across
visits and devices. This allows the website to present the visitor with relevant
advertisement - The service is provided by third party advertisement hubs, which
facilitate real-time bidding for advertisers. 1 yearHTTP__ar_v4AdrollOptimises
ad display based on the user's movement combined and various advertiser bids for
displaying user ads.1 yearHTTP_fbpFacebookUsed by Facebook to deliver a series
of advertisement products such as real time bidding from third party
advertisers.3 monthsHTTP_gcl_auGoogle Tag ManagerUsed by Google AdSense for
experimenting with advertisement efficiency across websites using their
services. 3 monthsHTTP_te_AdrollRegisters a unique ID that identifies a
returning user's device. The ID is used for targeted
ads.SessionHTTPlfuuidsecure.bred4tula.comTracks the individual sessions on the
website, allowing the website to compile statistical data from multiple visits.
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related to the user's website visits, such as the number of visits, average time
spent on the website and what pages have been loaded. The purpose is to segment
the website's users according to factors such as demographics and geographical
location, in order to enable media and marketing agencies to structure and
understand their target groups to enable customised online
advertising.PersistentHTMLsnowplowOutQueue_ubSnowplow_sp-ub_get.expiresAmazonContains
the expiry-date for the cookie with corresponding name.
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interest in specific products or events across multiple websites and detects how
the user navigates between sites. This is used for measurement of advertisement
efforts and facilitates payment of referral-fees between
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LinkedIn, for tracking the use of embedded services.1
dayHTTPUserMatchHistoryLinkedInUsed to track visitors on multiple websites, in
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daysHTTP__ptq.gifHubspotSends data to the marketing platform Hubspot about the
visitor's device and behaviour. Tracks the visitor across devices and marketing
channels.SessionPixelbcookieLinkedInUsed by the social networking service,
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yearsHTTPbscookieLinkedInUsed by the social networking service, LinkedIn, for
tracking the use of embedded services.2 yearsHTTPiOpenxRegisters anonymised user
data, such as IP address, geographical location, visited websites, and what ads
the user has clicked, with the purpose of optimising ad display based on the
user's movement on websites that use the same ad network.1
yearHTTPw/1.0/sdOpenxRegisters data on visitors such as IP addresses,
geographical location and advertisement interaction. This information is used
optimize the advertisement on websites that make use of OpenX.net services.
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information is used to optimize advertisement relevance. 29
daysHTTPobuidOutbrainSets a unique ID for the visitor, that allows third party
advertisers to target the visitor with relevant advertisement. This pairing
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real-time bidding for advertisers. 3 monthsHTTPKRTBCOOKIE_#PubmaticRegisters a
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during return visits across websites that use the same ad network. The ID is
used to allow targeted ads.3 monthsHTTPt_gidTaboolaThis cookie assigns a
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website - this allows the website to target the visitor with similar ads or
content.1 yearHTTPA3Verizon MediaCollects information on user behaviour on
multiple websites. This information is used in order to optimize the relevance
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estimate the users' bandwidth on pages with integrated YouTube videos.179
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ARE YOU READY FOR THE ERA OF DTC COMMERCE?

In the age where data is king, and light-touch integration accelerates
speed-to-market, DTC is the channel of choice for brands that are winning.


ESW POWERS DTC COMMERCE FOR THE WORLD’S BEST LOVED BRANDS

 OUR SOLUTIONS OUR SOLUTIONS


OUR SOLUTIONS


ESW SYMPHONY.

SYMPHONY is a turnkey ecommerce solution that allows you to outsource the design
and build of your DTC channel, from webstore to returns. We’ll even give you the
option of managing your demand generation, trading and the day-to-day running of
the entire channel. Learn more how SYMPHONY can help you maximise the DTC
opportunity.

read more


ESW FLUENCY ENTERPRISE.

Cross-border ecommerce is a complex business. Our FLUENCY ENTERPRISE solution
eliminates all the challenges of selling into diverse global markets, and helps
your brand build trust by offering a hyper-local experience that is safe, easy
and fast – for you and your customers. Learn how the best-loved brands in the
world use FLUENCY ENTERPRISE to delight their global customers.

read more


ESW FLUENCY EXPRESS.

FLUENCY EXPRESS will get you selling fast in global markets. Light touch
integration, with a suite of all the most important functionalities and features
for cross-border enablement, FLUENCY EXPRESS delivers speed to market, allowing
you to open up your catalogue to the world. Learn more about how you can start
selling globally with FLUENCY EXPRESS.

read more


ESW VELOCITY.

Leveraging DTC successfully combines technology, infrastructure and human
ingenuity. VELOCITY is the human ingenuity in the mix. As the world’s largest
provider of cross-border solutions, we have the know how to optimise your
go-to-market strategy, from demand generation to customer retention, and
everything in between. Learn about our approach to ensuring your DTC success.

read more


CASE STUDIES


BEAUTY
 

Post implementation, this beauty brand saw their 2020 flagship sales event
generate 34% higher revenue over 2019, and a 51% higher AOV, driven by an
increase in available payment methods and better overall customer experience.

Read Case Study



APPAREL
 

In 2019, LK Bennett took the decision to restructure its business, bringing all
operations back to the UK and closing their US bricks and mortar, and
distribution presence. The new strategy would see...

Read Case Study



LUXURY & ACCESSORIES

To meet their ambitious expansion goals, this watch brand needed a partner that
could help them scale rapidly into markets that were showing demand, while
maintaining the premium service their customers expected.

Read Case Study



SOLUTIONS

 * ESW FLUENCY EXPRESS
 * ESW FLUENCY ENTERPRISE
 * ESW SYMPHONY
 * ESW VELOCITY
 * ESW OMNICHANNEL
 * Developer Centre


COMPANY

 * Why ESW
 * About Us
 * Careers
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 * Contact
 * Customer Service


RESOURCES

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 * Research & Reports
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