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What is The Quorum?

For decades studios have relied on pre-release tracking data to see what people
think of upcoming movies. This data is extremely important in determining the
health of a film's marketing campaign. This data has never been available to the
general public...until now. Welcome to The Quorum.

For best experience,
please view on tablet or larger device.

The Quorum is the industry’s leader in film data research and insights.

The Quorum has disrupted the previously closed world of feature film tracking by
distributing long-lead pre-release film tracking for the first time to the
general public. Each week The Quorum surveys more than 2,000 people about
upcoming films, then crunches the data with expert analysis to provide critical
and actionable insights. Tracking is updated on Monday, Wednesday and Friday
mornings.

Learn more

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LATEST FILM DATA


MOVERS & SHAKERS

The Latest Data



Chart Movers



With a $107M opening, MINIONS: THE RISE OF GRU (2022)  marked an impressive
return after DESPICABLE ME 3 (2017) opened to a $72M, $13M lower than the third
installment. DESPICABLE ME 4 looks to build on that momentum. Awareness for #4
is up 6 points this week, while interest climbed 3 points.



The Tracking


THE NEXT 8 WEEKS

The Metrics

 * Awareness
 * Interest
 * Theater
 * Fee


UPCOMING
RELEASES

next 8 weeks

 A.

Percent aware of the film.

 B.

Percent interested in seeing the film.

 C.

Percent who would prefer to watch the film in a theater.

 D.

Percent who would pay to watch the film.

Film Dist Date Awareness Interest Theater Fee

Godzilla X Kong: The N…

WB

03/29/24

57575868

First Omen, The

20TH

04/05/24

33464658

Monkey Man

UNI

04/05/24

30474657

Civil War

A24

04/12/24

28494860

Abigail

UNI

04/19/24

25484760

Ministry Of Ungentlema…

LGF

04/19/24

18424255

Challengers

MGM

04/26/24

18394053

Unsung Hero

LGF

04/26/24

14393749

Fall Guy, The

UNI

05/03/24

33484657

Tarot

SNY

05/03/24

22494558

Kingdom Of The Planet …

20TH

05/10/24

54555668

If

PAR

05/17/24

28514558

Back To Black

FOC

05/17/24

27454355

Strangers, The - Chapt…

LGF

05/17/24

28495266

The Poster Grades


EIGHT MOST RECENT

We ask theatergoers to grade each poster from A+ ("makes me want to see this
film") to F ("doesn't make me want to see this film"). Here are the grades for
the most recent posters.



All Poster Grades

From the Journal

Pinned

March 23, 2024


TRACKING SCHEDULE – WEEK OF 3/18/24

The top 8 films are locked; however, slots 9 and 10 are subject to change if an
unexpected event disrupts the schedule. If that happens, titles in the final two
spots will be fielded as soon as possible. This week four new titles will be
added to The Quorum including VENOM: THE LAST DANCE, GLADIATOR […]

Read More…

More Stories

March 22, 2024


WEEKLY UNAIDED AWARENESS CHART – BEETLEJUICE WATCH BEGINS

March 19, 2024


NO TRAILER. NO POSTER. NO PROBLEM. SONY IS LATE WITH BAD BOYS 4 MATERIAL, BUT IT
MAY NOT MATTER.

March 16, 2024


TRACKING SCHEDULE – WEEK OF 3/18/24

March 12, 2024


THE FALL GUY IS THE FIRST NON-SUPERHERO TO LAUNCH THE SUMMER BOX OFFICE IN 17
YEARS. HOW’S IT LOOKING?

March 11, 2024


WEEKLY UNAIDED AWARENESS CHART – FINALLY SOME GOOD NEWS FOR FURIOSA

March 8, 2024


THE UNIQUE TRACKING CHALLENGE OF HAVING TWO IMAGINARY FRIEND FILMS IN THE
MARKETPLACE.

All Posts

In the News




INFORMATION

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KEY METRICS

 * Awareness
 * Interest
 * Theater or Home
 * Fee or Free


SOCIAL

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