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#build  faster.


ENABLING SOFTWARE DEVELOPMENT TEAMS IN CAPITAL MARKETS
TO BUILD HIGH-PERFORMANCE USER-FACING SYSTEMS
UP TO 10X FASTER


WHY DO FIRMS NEED VELOX?

Developer productivity is the negative energy holding back a firm’s desire to
modernize, innovate and evolve. The lack of objective measures makes it
frustratingly hard to detect, leading CIO’s to keep hiring or try radical new
paradigms, like building an army of citizen developers out of their user
community. Our hypothesis is the solution is already “in the building” and this
untapped productivity can be unlocked with the right specialized development
tools to address the problems at hand.

Developers Are in Demand but Face Headwinds

Tech debt has built up and budgets, talent are hard to find, while the demand
for software grows. "Software has eaten the world" and now every business needs
to become data-driven.

Stop Wasting Time on Low-level Coding

No more wrangling disconnected real-time and static data sources and API's,
standing up scalable, testable, and supportable backends and finessing bespoke
visual components.

Start Building Differentiating Business Features Faster

vCore equips professional development teams with specialized tools enabling them
to unlock untapped productivity and build data-driven systems up to 10x faster.


ABOUT US

We are enabling software development teams in Capital Markets to build
high-performance user-facing systems up to 10x faster.
The Velox full-stack application development platform (vCore) provides
professional developers with tools that amplify their expertise in Java and Web
programming, allowing them to focus on building differentiating business
functionality.
vCore channels the founders’ decades of experience building Equities, FX, and
Fixed Income electronic trading platforms at top-tier investment banks, to put
developers in the sweet-spot of maximum acceleration with minimum limitation.
Founded in 2018, Velox has 10 clients around the world, with offices in London,
NY and Frankfurt and is funded by ETFS Capital
CEO & Co-founder
Jon Butler
President & Co-founder
Jason Yan
CTO & Co-founder
Govind Jajoo


SOLVING FULL STACK BUSINESS PROBLEMS FASTER

Unlike other developer productivity tools, vCore is for solving business
problems, not technology problems. We achieve this with 3 proprietary elements


Specialized full-stack adaptions of “low/no code” accelerators
Low/No-Code tools do not work for high performance mission critical software. We
have adapted some of the underlying techniques, such as model-driven development
(MDD) and code generation to work in the high-performance space
A custom web stack that can handle high performance loads
A proprietary presentation layer that is combined with the MDD and code-gen
accelerators to significantly reduce the amount of hand-crafted code required to
stand-up responsive, professional looking UI’s.
A proprietary streaming database and transactional engine
For clarity we re-use SQL & datastream idioms but have little in common with an
RDMS. The runtime API is code-gen’d and our “data-in-motion” paradigm, gives the
developer up-to-date transactional and streaming data, when and where needed


BY THE NUMBERS

Velox CORE is designed to build user-facing systems that demand high-end
performance across many dimensions. Here are some of the key statistics that
demonstrate the non-functional operating window.


100MM
rows in a Velox table
10K
updates per seconds
100K
concurrent browser sessions
<0.5
seconds to pivot a 1MM row grid
>100
grids in a single user session
10x
faster than inhouse builds
<100
lines of code to build an app.
>250
simultaneous API’s and data sources


BUSINESS PROBLEMS OUR CLIENTS SOLVE FASTER

A strength of vCORE is its versatility, it is effective at accelerating any
projects and also as a general-purpose tool for increasing the productivity of
both large and small development teams.To-date our client use-cases fall into
the following five categories:


Maximize development team productivity
Being data domain agnostic and full-stack, allows our clients to accelerate
entire departments with one tool
Accelerate full-stack front-office builds
Gives the best of both worlds, BUY what's common while retaining the ability to
BUILD what differentiates you
Modernize front-office UI's in a web browser
Modernize a local install trading client, without needing to retool with web
tech skillsets
Enable innovation in a legacy environment
Enables interoperability between backend servers and provides a platform for
building new solutions
Maximize monetization of your rich data assets
Centralizes data and API’s and accelerates the build of apps that aggregate,
analyze & act on data


THE TEAM

Expert leadership team from both the IB technology field and vendors
COO
Alison Hood
Alison has 30 years of global experience in technology business management and
transformational change across the financial services industry
 
Russell Barton
In memory of Russell Barton, colleague, friend, and thoroughly decent chap who
passed away in November 2021
Principal Software Engineer
Xinchao Zhang
Xinchao has extensive hands-on experience with designing and building global
trading platforms. He started in UBS and moved on to Bank of America Merrill
Lynch, working on the entire front-to-back stack of their core cash/portfolio
OMS systems
Strategic Advisor
Steve Grob
Steve has spent nearly his entire working career in capital markets with 15
years as director of group strategy at Fidessa
Strategic Advisor
Andrew Banhidi
Andrew has over 30 years experience in the capital markets as CTO and senior
technology executive at GS, BAML and Instinet


STAY INFORMED ON ACCELERATING

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VELOX IN THE NEWS

Company updates, press coverage and events
Article by Velox
September 2023


REPORTING FROM THE A-TEAM EVENT ON BUY & BUILD

I was invited recently to join a panel on UI/UX in Trading. In preparation I
wrote down what the differences are between UX & UI from my perspective, heres
what I came up with
Read More
Article by Velox
03 Nov 2022


ANNOUNCING ALI FIX NY

velox is delighted to have Ali Moosavi heading to New York for the Americas
Conference 2022, hosted by FIX Trading Community.
Read More
Article by Velox
15 Nov 2022


ANNOUNCING THE VELOX CLIENT PORTAL

The Velox Client Portal is a central location where our developer community can
get expert support and collaborate with other developers.
Read More
Article by Velox
20 Oct 2022


COSAIC ANNOUNCEMENT

Velox Core centralizes access to critical data resources and catalyzing software
reuse, so you can focus on the functionality that differentiates you.
Read More
Article by Velox
11 Oct 2022


VALANTIC FSA FILS

Great to see the results of valantic FSA using Velox to rapidly build of next
gen FI functionality on top of their already highly scalable feature-rich
trading solutions.
Read More
Article by Jon Butler
20 April 2022


VELOX WELCOMES INVESTMENT FROM VALANTICFSA'

The investment will allow valantic FSA to accelerate product development across
their businesses
Read More
Waters Tech Innovation Exchange
25 Sep 2020


JON BUTLER IS A GUEST OF THE WATERS INNOVATION EXCHANGE PROGRAM.

Jon shares the velox mission: to enable front office developers to build
critical, real-time applications at lightning speed.
Watch Now
Fintech Focus TV
25 Sep 2020


JON BUTLER, CEO OF VELOX IS A GUEST OF THE FINTECH FOCUS TV TEAM.

Jon reflects on his experience in Capital Markets and shows much the Fintech
space is revolutionising the trading experience.
Watch Now
Article by Jon Butler
23 June 2019


ETFS CAPITAL FUNDS VELOX $2.5MILLION TO ACCELERATE GROWTH PLANS.

velox fin tech, the data-centric low-code platform for developers, secures
funding from ETFS Capital to accelerate growth.
Read More
Fintech Files Podcast
9 Sep 2020


PREDICTING THE NEAR-TERM FUTURE OF FRONT OFFICE TECHNOLOGY.

Jon Butler discusses the creation of velox, and why the time for a new approach
in trading and sales technology is now.
Watch Now
Load more


THOUGHT LEADERSHIP

Original content on areas that are of interest to us and our clients
Article by Velox
7 Nov 2023


WHY DO SYSTEMS BECOME LEGACY AND IS IT AVOIDABLE?

The term legacy gets bandied around a lot in capital markets. Why is it that so
many user-facing systems start out life as offensive weapons but end up as
corporate millstones? The obvious reason is that the underlying technology
becomes obsolete. There is not much that can be done about that but that is only
a small part of the story. Much of today’s legacy was written in Java, so what
gives?



Read More
Article by Velox
18 Oct 2023


HOW DOES THE IMMOVABLE OBJECT OVERCOME THE UNSTOPPABLE FORCE TO TURBO CHARGE
INNOVATION?

I was asked recently about the biggest challenge I faced during my 20+ years
managing sales & trading technology in Capital Markets. My answer was managing
the difference between the front office business demand for technological
innovation, such as new systems and upgrades and the ability of the front office
technology department to supply it, quickly and affordably.



Read More
Article by Velox
18 Oct 2023


MODERNIZE YOUR WAY TO A NEXT GENERATION TECHNOLOGY CAPABILITY

It's obvious that after years of strain, the technology elastic has finally
snapped at a lot of capital markets firms. The innovation and efficiency gains
of modern tech vs last-generation builds are too great to ignore. Combine this
with the agility required to navigate events over the past few years, and it's
clear the industry can no longer ignore the risks of putting off the inevitable.



Read More
Article by Velox
03 Oct 2023


HOW DO VENDORS NEED TO IMPROVE

At the end of the day, vendors are going to be asked to do more, and some but
not all of these efforts are going to be matched by increased fees. In addition,
they are going to be required to provide services that they simply do not have
the capability to perform currently.



Read More
Article by Velox
26 Sep 2023


SO WHAT HAVE VENDORS BEEN GETTING RIGHT ?

But not everything is gloom and doom in the vendor landscape. Today we’ll look
at the work vendors have done to drive client success and become a trusted
partner. How have they been able to provide a stable, evolving technology
offering for clients?



Read More
Article by Velox
19 Sep 2023


WHERE HAVE VENDORS HISTORICALLY BEEN LACKING?

In this post, we’ll dive deeper into the root of some of those challenges and
how they came to be. Have vendors sometimes painted themselves into a corner by
“overpromising and underdelivering” as they juggle both client demands and the
need to keep their own technology ahead of the competition?



Read More
Article by Velox
12 Sep 2023


CAP MKTS TECH IS AT A CROSSROADS

It’s hard to believe that it’s been over 50 years since Instinet and NASDAQ
first launched electronic order quoting and routing, and over 40 since Bloomberg
first launched the Terminal. By addressing industrywide challenges in trading
and market data, these pioneering firms helped to sow the seeds for the rise of
the capital markets solutions vendor.



Read More
Article by Velox
12 Sep 2023


VELOX POWERS PROGRESS IN EQUITY TRADING

Platforms power progress by “centralizing expertise but decentralizing
innovation to the end client or user” (thank you thoughtworks).But the platforms
that succeed have evolved to provide solutions for entire teams not just the
core tasks that they were originally built for.



Read More
Article by Velox
29 Mar 2023


T+1 DEADLINES NEED DEV ACCELERATORS AND INTEROPERABILITY

Stock settlement is easy. With modernized systems, when everything works and
both parties submit the right info at the right time, it can be frictionless and
can happen in near real-time..
Read More
Article by Velox
09 Feb 2023


WHY IS IT SO HARD TO GET OTHER TEAMS TO USE SOFTWARE THAT YOU BUILD YOURSELF?

Every CIO’s dream is of an organization with common software, so why does the
dream so easily become a nightmare? Building something to share is totally
different to building . . . . :
Read More
Article by Velox
17 Jan 2023


WHY OPENAI/ CHATGPT IS NOT A CODE RED FOR DEVELOPERS

If your business revenues are quite dependent on “traditional” web search (sorry
Google) then the maturation of OpenAI is most definitely a CODE RED, DEFCON1,
THREAT LEVEL : CRITICAL.
Read More
Article by Velox
13 Dec 2022


A GOOD DESIGN WONT SURVIVE A BAD IMPLEMENTATION

Watching the FTX saga playout highlights that this phenomenon goes beyond
software development. Too much confidence is put in the ability of the right
design to protect against . . . . .
Read More
Article by Velox
25 Oct 2022


AGILE IS ONE OF THE MOST MISUSED CONCEPTS IN SOFTWARE ENGINEERING

. “…interviews with 325 IT and data decision-makers across Financial Services in
Europe. . . . . . . .
Read More
Article by Velox
25 Oct 2022


DATA DATA EVERYWHERE BUT NOT A BYTE TO EAT

“…interviews with 325 IT and data decision-makers across Financial Services in
Europe. The presence of a data decision gap is often due to inaccurate and
incomplete datasets,.. . . . .
Read More
Article by Velox
02 Nov 2022


DEVELOPMENT TEAM PRODUCTIVITY:'BLACK HOLE' OF CAPITAL MARKETS'

A global tier 1 Investment Bank recently revealed that 25% of its workforce are
developers. That’s more than 10,000 individuals. Just let that sink in for a
moment. It’s hardt say . . .
Read More
Article by Velox
22 Sep 2022


DIGITAL TRANSFORMATION IS JUST ANOTHER LARGE CHANGE PROGRAMME

Digital transformation is all about leveraging technology to integrate knowledge
across business areas to create value, reduce cost and/or improve customer . . .
Read More
Article by Velox
25 Oct 2022


DATA DATA EVERYWHERE BUT NOT A BYTE TO EAT

“…interviews with 325 IT and data decision-makers across Financial Services in
Europe. The presence of a data decision gap is often due to inaccurate and . . .
. .
Read More
Article by Velox
27 Sep 2022


HAVE WE MISUNDERSTOOD WHAT CAUSES TECHNICAL DEBT

This article reinforces why we struggle to manage technical debt as an industry.
Read More
Article by Velox
29 Sep 2022


THE REPORTS OF THE DEATH OF C++ ARE GREATLY EXAGGERATED

C++ is extremely scalable and provides developers with extensive control over
how their applications consume resources. It is the most complete language ever
created. In Stroustrup’s own words “it distinguishes itself by offering both
hardware access and abstraction efficiently".
Read More
Article by Velox
06 Oct 2022


WRAP, EXTEND, AND STRANGLE

Capital Markets can learn a lot about tackling legacy from other industries.
Read More
Article by Velox
04 Oct 2022


100MM LINEES OF CODE IN A CAR

In the US, graduate developers can get $150k per year. Competition between the
big tech firms has had a big hand in this but there’s also many more times
software to be written than there are developers to write it.
Read More
Article by Jon Butler
22 Feb 2022


DEVELOPERS PRODUCTIVITY FACES MANY HEADWINDS.

Software is eating the world! We do not have a chip shortage we have software
bloat.
Read More
Article by Velox
06 Sep 2022


SO MANY APPLICATIONS, SO LITTLE INTEGRATION

When we talk about integration or interoperation, we really mean the ability to
monetize data, either by getting black boxes to process new data feeds or
getting critical data out of the black boxes.
Read More
Article by Velox
08 Sep 2022


FOCUSING ON BIG-DATA IS LIKE LOOKING THROUGH THE WRONG END OF THE TELESCOPE

Throughout the last decade pretty much all capital market participants have been
involved in digital transformation in some way, shape, or form.
Read More
Article by Jon Butler
22 Feb 2022


HEY LOW-CODE! DON'T FORGET ABOUT THE DEVELOPERS

Developers have been underserved in recent years and without new dev tools
operating at higher-level abstractions
Read More
Article by Velox
13 Sep 2022


HOW TO AVOID HIGH-RISK LOW-SUCCESS SYSTEM REBUILDS

Does this sound familiar: “Most in IT are charged with making old systems work
for yet another budget period at production levels on par with the new systems
they aren’t allowed to buy”?
Read More
Article by Velox
15 Sep 2022


WHY YOU SHOULD ONLY BUILD WHAT YOU CANNOT BUY

Even in 2022, the biggest competitor we face when selling an application
development platform is the lingering tendency for clients to build everything
in-house. Despite the clear story that history tells, there is still not enough
consideration given to the execution risk of building everything in-house.
Read More
Article by Velox
18 Oct 2022


WHAT NOT TO DO WHEN "80% OF DEV NEEDS REMAINED UNFULFILLED"

The media that surrounds hyped new technology, follows a well-defined playbook.
Take Blockchain, there was a period when it seemed like every day we were
reading about the next great new use-case. NFT’s have been going that way, and
now low/no-code is too.
Read More
Article by Velox
20 Sep 2022


SOFTWARE IS GREAT

Gaming software has come a long way since the first home gaming consoles
appeared in the late 1970s. These advancements (enabled by underlying hardware
improvements) mirror the power and evolution we see in business software.
Read More
Article by Velox
22 Sep 2022


DIGITAL TRANSFORMATION IS JUST ANOTHER LARGE CHANGE PROGRAMME

Digital transformation is all about leveraging technology to integrate knowledge
across business areas to create value, reduce cost and/or improve customer
service. As the author states, this is difficult and prone to, if not failure,
then delivering below expectation.
Read More
Article by Jon Butler
17 Feb 2022


THE FACTS ABOUT VELOX CORE

Velox Core centralizes access to critical data resources and catalyzing software
reuse, so you can focus on the functionality that differentiates you.
Read More
Article by Jon Butler
30 Jun 2021


CAN LOW CODE PRINCIPLES BE APPLIED TO SALES & TRADING TECHNOLOGY?

Addressing your repetitive non-functional requirements with a 'low-code'
framework designed for professional developers.
Read More
Article by Jon Butler
31 Mar 2021


MODERNIZE YOUR WAY TO A NEXT GENERATION TECHNOLOGY CAPABILITY.

Why the Cloud and Browser UIs are key to material gains in efficiency and
modernization of Capital Markets technology.
Read More
Article by Jon Butler
28 January 2021


WHAT INVESTMENT BANKING HAS TAUGHT ME ABOUT BUILDING A FINTECH.

The Top 10 lessons that 20 years of building Capital Markets technology has
taught me about creating a technology startup.
Read More
Article by Jon Butler
29 Oct 2020


HOW FRONT OFFICE TECHNOLOGY MIGHT LOOK IN 10 YEARS' FROM NOW.

Now is the time to learn from the past, to set our ambitions high, and take a
'moon shot' in Capital Markets innovation.
Read More
Article by Jon Butler
30 Jun 2020


WHY DO SYSTEMS BECOME LEGACY? IT’S MORE AVOIDABLE THAN YOU THINK.

Why is it that some technology doesn't stand the test of time, and how to
mitigate or avoid that situation in the future?
Read More
Article by Jon Butler
31 Mar 2020


CAN THE GLOBAL PANDEMIC REALLY RESCUE THE BOILING FROG?

There is a more gentle way to modernize Capital Markets technology rather than
the trauma and risk of 'rip and replace'.
Read More
Article by Jon Butler
31 Jan 2020


WHY ARE TRADING DESKS STACKED WITH SCREENS AND DOES IS MATTER?

The 'why?' behind the past, the present and the future of trading desk
real-estate (do they really need all those screens?)
Read More
Article by Jon Butler
28 Nov 2019


IDENTIFYING THE DATA AND TOOLS NEEDED TO TURBO-CHARGE INNOVATION.

Understanding the historical reasons for many of the underlying challenges to
innovation in Capital Markets technology.
Read More
Load more


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