adage.com Open in urlscan Pro
2400:cb00:2048:1::6810:9376 Public Scan

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URL:
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Submission: On September 26 via manual (September 26th 2018, 5:24:17 am UTC) from US

Summary HTTP 292 Redirects Links 17 Behaviour Indicators

Summary

This website contacted 77 IPs in 7 countries across 50 domains to perform 292 HTTP transactions. The main IP is 2400:cb00:2048:1::6810:9376, located in United States and belongs to CLOUDFLARENET - Cloudflare, Inc., US. The main domain is adage.com.
TLS certificate: Issued by COMODO ECC Domain Validation Secure S... on August 25th 2018. Valid for: 6 months.

This is the only time adage.com was scanned on urlscan.io!

urlscan.io Verdict: No classification

Domain & IP information

	IP Address	AS Autonomous System
75	2400:cb00:204... 2400:cb00:2048:1::6810:9376	13335 (CLOUDFLAR...) (CLOUDFLARENET - Cloudflare)
1	2400:cb00:204... 2400:cb00:2048:1::ac40:a304	13335 (CLOUDFLAR...) (CLOUDFLARENET - Cloudflare)
2	151.101.134.110 151.101.134.110	54113 (FASTLY) (FASTLY - Fastly)
2	2600:9000:200... 2600:9000:200c:b600:18:1fcd:348:2461	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
2	2a00:1450:400... 2a00:1450:4001:812::200e	15169 (GOOGLE) (GOOGLE - Google LLC)
1	2400:cb00:204... 2400:cb00:2048:1::6810:252f	13335 (CLOUDFLAR...) (CLOUDFLARENET - Cloudflare)
3	2606:2800:234... 2606:2800:234:59:254c:406:2366:268c	15133 (EDGECAST) (EDGECAST - MCI Communications Services)
3	2a00:1450:400... 2a00:1450:4001:81b::2011	15169 (GOOGLE) (GOOGLE - Google LLC)
1 4	172.227.124.249 172.227.124.249	20940 (AKAMAI-ASN1) (AKAMAI-ASN1)
1 2	2a00:1450:400... 2a00:1450:4001:812::2008	15169 (GOOGLE) (GOOGLE - Google LLC)
10	2a00:1450:400... 2a00:1450:4001:816::2002	15169 (GOOGLE) (GOOGLE - Google LLC)
1	2a04:4e42:1f:... 2a04:4e42:1f::714	54113 (FASTLY) (FASTLY - Fastly)
1	2.18.234.122 2.18.234.122	16625 (AKAMAI-AS) (AKAMAI-AS - Akamai Technologies)
1	52.216.20.235 52.216.20.235	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
1	151.101.132.143 151.101.132.143	54113 (FASTLY) (FASTLY - Fastly)
5	2600:1f14:cc5... 2600:1f14:cc5:8001:b190:b7ce:c605:6f21	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
1	54.72.30.167 54.72.30.167	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
1	18.197.95.186 18.197.95.186	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
2	2600:9000:200... 2600:9000:200c:dc00:1f:573d:79c0:21	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
1	54.230.95.198 54.230.95.198	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
1	143.204.93.232 143.204.93.232	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
6	2400:cb00:204... 2400:cb00:2048:1::6810:9476	13335 (CLOUDFLAR...) (CLOUDFLARENET - Cloudflare)
1	2a00:1450:400... 2a00:1450:400c:c02::9d	15169 (GOOGLE) (GOOGLE - Google LLC)
3	2a00:1450:400... 2a00:1450:4001:824::2002	15169 (GOOGLE) (GOOGLE - Google LLC)
10	216.58.214.98 216.58.214.98	15169 (GOOGLE) (GOOGLE - Google LLC)
1	54.230.95.199 54.230.95.199	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
1	2a04:4e42:1f:... 2a04:4e42:1f::729	54113 (FASTLY) (FASTLY - Fastly)
3	143.204.97.127 143.204.97.127	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
4	2a00:1450:400... 2a00:1450:4001:817::200a	15169 (GOOGLE) (GOOGLE - Google LLC)
9	54.221.202.188 54.221.202.188	14618 (AMAZON-AES) (AMAZON-AES - Amazon.com)
4	54.163.245.181 54.163.245.181	14618 (AMAZON-AES) (AMAZON-AES - Amazon.com)
2	50.19.246.84 50.19.246.84	14618 (AMAZON-AES) (AMAZON-AES - Amazon.com)
2	52.204.232.9 52.204.232.9	14618 (AMAZON-AES) (AMAZON-AES - Amazon.com)
6	64.74.101.79 64.74.101.79	19024 (INTERNAP-...) (INTERNAP-BLK5 - Internap Network Services Corporation)
2	117.121.250.129 117.121.250.129	22822 (LLNW) (LLNW - Limelight Networks)
1 2	63.140.41.99 63.140.41.99	15224 (OMNITURE) (OMNITURE - Adobe Systems Inc.)
1	172.217.22.38 172.217.22.38	15169 (GOOGLE) (GOOGLE - Google LLC)
2	2a03:2880:f01... 2a03:2880:f01c:8012:face:b00c:0:3	32934 (FACEBOOK) (FACEBOOK - Facebook)
1	173.192.91.158 173.192.91.158	36351 (SOFTLAYER) (SOFTLAYER - SoftLayer Technologies Inc.)
1	67.225.220.126 67.225.220.126	32244 (LIQUIDWEB) (LIQUIDWEB - Liquid Web)
1	2600:9000:200... 2600:9000:200c:5e00:6:44e3:f8c0:93a1	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
5	104.20.31.2 104.20.31.2	13335 (CLOUDFLAR...) (CLOUDFLARENET - Cloudflare)
1	2400:cb00:204... 2400:cb00:2048:1::6819:7b63	13335 (CLOUDFLAR...) (CLOUDFLARENET - Cloudflare)
1	2607:f0d0:3:1... 2607:f0d0:3:16::4	36351 (SOFTLAYER) (SOFTLAYER - SoftLayer Technologies Inc.)
14	2a00:1450:400... 2a00:1450:4001:817::2001	15169 (GOOGLE) (GOOGLE - Google LLC)
2	2a03:2880:f01... 2a03:2880:f01c:800e:face:b00c:0:2	32934 (FACEBOOK) (FACEBOOK - Facebook)
1 3	2a05:f500:10:... 2a05:f500:10:101::b93f:9101	14413 (LINKEDIN) (LINKEDIN - LinkedIn Corporation)
3	94.31.29.248 94.31.29.248	6461 (ZAYO-6461) (ZAYO-6461 - Zayo Bandwidth)
2	94.31.29.96 94.31.29.96	6461 (ZAYO-6461) (ZAYO-6461 - Zayo Bandwidth)
1	117.121.250.0 117.121.250.0	22822 (LLNW) (LLNW - Limelight Networks)
1	54.171.124.191 54.171.124.191	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
2	2406:da00:ff0... 2406:da00:ff00::36f3:6b10	14618 (AMAZON-AES) (AMAZON-AES - Amazon.com)
1	23.23.108.184 23.23.108.184	14618 (AMAZON-AES) (AMAZON-AES - Amazon.com)
1	35.157.170.79 35.157.170.79	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
1	34.250.42.110 34.250.42.110	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
3	54.171.36.43 54.171.36.43	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
4	2a03:2880:f12... 2a03:2880:f12d:83:face:b00c:0:25de	32934 (FACEBOOK) (FACEBOOK - Facebook)
1	52.17.197.245 52.17.197.245	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
3	151.101.132.175 151.101.132.175	54113 (FASTLY) (FASTLY - Fastly)
1 2	185.33.223.100 185.33.223.100	29990 (ASN-APPNEXUS) (ASN-APPNEXUS - AppNexus)
2 3	2a05:f500:10:... 2a05:f500:10:101::b93f:9105	14413 (LINKEDIN) (LINKEDIN - LinkedIn Corporation)
3	2.18.232.7 2.18.232.7	16625 (AKAMAI-AS) (AKAMAI-AS - Akamai Technologies)
27	2.18.235.40 2.18.235.40	16625 (AKAMAI-AS) (AKAMAI-AS - Akamai Technologies)
1 3	173.241.240.212 173.241.240.212	36089 (OPENX-AS1) (OPENX-AS1 - OPENX TECHNOLOGIES)
3	151.101.134.27 151.101.134.27	54113 (FASTLY) (FASTLY - Fastly)
1 1	104.244.42.8 104.244.42.8	13414 (TWITTER) (TWITTER - Twitter Inc.)
2 6	2600:1f14:cc5... 2600:1f14:cc5:8001:a560:1316:f588:e5e7	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
2 6	2600:1f14:cc5... 2600:1f14:cc5:8002:ddc:955b:cfbc:3008	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
1	2a00:1450:400... 2a00:1450:4001:812::2004	15169 (GOOGLE) (GOOGLE - Google LLC)
2	34.249.78.90 34.249.78.90	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
1	173.241.240.143 173.241.240.143	36089 (OPENX-AS1) (OPENX-AS1 - OPENX TECHNOLOGIES)
1	2a02:26f0:6c0... 2a02:26f0:6c00:293::2c92	20940 (AKAMAI-ASN1) (AKAMAI-ASN1)
1	2a00:1450:400... 2a00:1450:4007:816::2003	15169 (GOOGLE) (GOOGLE - Google LLC)
1	52.212.249.193 52.212.249.193	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
1	104.108.58.127 104.108.58.127	16625 (AKAMAI-AS) (AKAMAI-AS - Akamai Technologies)
1	46.137.176.25 46.137.176.25	16509 (AMAZON-02) (AMAZON-02 - Amazon.com)
1	162.247.242.18 162.247.242.18	23467 (NEWRELIC-...) (NEWRELIC-AS-1 - New Relic)
292	77

75 2400:cb00:2048:1::6810:9376 (United States)

ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US)

adage.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools
gaia.adage.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2400:cb00:2048:1::ac40:a304 (United States)

ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US)

www.npttech.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 151.101.134.110 (San Francisco, United States)

ASN54113 (FASTLY - Fastly, US)

bc.marfeel.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools
js-agent.newrelic.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2600:9000:200c:b600:18:1fcd:348:2461 (United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)

static.chartbeat.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2a00:1450:4001:812::200e (Ireland)

ASN15169 (GOOGLE - Google LLC, US)

apis.google.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2400:cb00:2048:1::6810:252f (United States)

ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US)

js.maxmind.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

3 2606:2800:234:59:254c:406:2366:268c (United States)

ASN15133 (EDGECAST - MCI Communications Services, Inc. d/b/a Verizon Business, US)

platform.twitter.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

3 2a00:1450:4001:81b::2011 (Ireland)

ASN15169 (GOOGLE - Google LLC, US)

survey.g.doubleclick.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

4 172.227.124.249 (Cambridge, United States) 1 redirects

ASN20940 (AKAMAI-ASN1, US)
PTR: a172-227-124-249.deploy.static.akamaitechnologies.com

sb.scorecardresearch.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2a00:1450:4001:812::2008 (Ireland) 1 redirects

ASN15169 (GOOGLE - Google LLC, US)

ssl.google-analytics.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

10 2a00:1450:4001:816::2002 (Ireland)

ASN15169 (GOOGLE - Google LLC, US)

www.googletagservices.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools
pagead2.googlesyndication.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2a04:4e42:1f::714 (European Union)

ASN54113 (FASTLY - Fastly, US)

mab.chartbeat.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2.18.234.122 (European Union)

ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US)
PTR: a2-18-234-122.deploy.static.akamaitechnologies.com

players.brightcove.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 52.216.20.235 (Ashburn, United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: s3-1-w.amazonaws.com

crain-global.s3.amazonaws.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 151.101.132.143 (San Francisco, United States)

ASN54113 (FASTLY - Fastly, US)

s.swiftypecdn.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

5 2600:1f14:cc5:8001:b190:b7ce:c605:6f21 (United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)

api.b2c.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 54.72.30.167 (Dublin, Ireland)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-54-72-30-167.eu-west-1.compute.amazonaws.com

consent.truste.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 18.197.95.186 (Cambridge, United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-18-197-95-186.eu-central-1.compute.amazonaws.com

secure.quantserve.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2600:9000:200c:dc00:1f:573d:79c0:21 (United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)

d8rk54i4mohrb.cloudfront.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 54.230.95.198 (Seattle, United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: server-54-230-95-198.fra2.r.cloudfront.net

js.idio.co	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 143.204.93.232 (Wilmington, United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: server-143-204-93-232.fra50.r.cloudfront.net

script.crazyegg.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

6 2400:cb00:2048:1::6810:9476 (United States)

ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US)

gaia.adage.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2a00:1450:400c:c02::9d (Ireland)

ASN15169 (GOOGLE - Google LLC, US)

stats.g.doubleclick.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

3 2a00:1450:4001:824::2002 (Ireland)

ASN15169 (GOOGLE - Google LLC, US)

adservice.google.de	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools
adservice.google.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

10 216.58.214.98 (Mountain View, United States)

ASN15169 (GOOGLE - Google LLC, US)
PTR: fra16s05-in-f2.1e100.net

securepubads.g.doubleclick.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 54.230.95.199 (Seattle, United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: server-54-230-95-199.fra2.r.cloudfront.net

s.idio.co	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2a04:4e42:1f::729 (European Union)

ASN54113 (FASTLY - Fastly, US)

vjs.zencdn.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

3 143.204.97.127 (Wilmington, United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: server-143-204-97-127.fra50.r.cloudfront.net

edge.api.brightcove.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

4 2a00:1450:4001:817::200a (Ireland)

ASN15169 (GOOGLE - Google LLC, US)

imasdk.googleapis.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

9 54.221.202.188 (Ashburn, United States)

ASN14618 (AMAZON-AES - Amazon.com, Inc., US)
PTR: ec2-54-221-202-188.compute-1.amazonaws.com

metrics.brightcove.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

4 54.163.245.181 (Ashburn, United States)

ASN14618 (AMAZON-AES - Amazon.com, Inc., US)
PTR: ec2-54-163-245-181.compute-1.amazonaws.com

metrics.brightcove.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 50.19.246.84 (Ashburn, United States)

ASN14618 (AMAZON-AES - Amazon.com, Inc., US)
PTR: ec2-50-19-246-84.compute-1.amazonaws.com

metrics.brightcove.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 52.204.232.9 (Ashburn, United States)

ASN14618 (AMAZON-AES - Amazon.com, Inc., US)
PTR: ec2-52-204-232-9.compute-1.amazonaws.com

a.idio.co	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

6 64.74.101.79 (United States)

ASN19024 (INTERNAP-BLK5 - Internap Network Services Corporation, US)
PTR: secure.brightcove.com

secure.brightcove.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 117.121.250.129 (Australia)

ASN22822 (LLNW - Limelight Networks, Inc., US)
PTR: https-117-121-250-129.sin.llnw.net

brightcove.hs.llnwd.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 63.140.41.99 (Lehi, United States) 1 redirects

ASN15224 (OMNITURE - Adobe Systems Inc., US)
PTR: adage.com.ssl.d1.sc.omtrdc.net

smetrics.adage.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 172.217.22.38 (Mountain View, United States)

ASN15169 (GOOGLE - Google LLC, US)
PTR: fra15s16-in-f38.1e100.net

s0.2mdn.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2a03:2880:f01c:8012:face:b00c:0:3 (Ireland)

ASN32934 (FACEBOOK - Facebook, Inc., US)

connect.facebook.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 173.192.91.158 (Dallas, United States)

ASN36351 (SOFTLAYER - SoftLayer Technologies Inc., US)
PTR: 9e.5b.c0ad.ip4.static.sl-reverse.com

cc.swiftype.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 67.225.220.126 (Lansing, United States)

ASN32244 (LIQUIDWEB - Liquid Web, L.L.C, US)
PTR: host.rtb123.com

www.rtb123.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2600:9000:200c:5e00:6:44e3:f8c0:93a1 (United States)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)

rules.quantcount.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

5 104.20.31.2 (San Francisco, United States)

ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US)

experience.tinypass.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools
cdn.tinypass.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools
buy.tinypass.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2400:cb00:2048:1::6819:7b63 (United States)

ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US)

code.ionicframework.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2607:f0d0:3:16::4 (United States)

ASN36351 (SOFTLAYER - SoftLayer Technologies Inc., US)

geoip-js.maxmind.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

14 2a00:1450:4001:817::2001 (Ireland)

ASN15169 (GOOGLE - Google LLC, US)

tpc.googlesyndication.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2a03:2880:f01c:800e:face:b00c:0:2 (Ireland)

ASN32934 (FACEBOOK - Facebook, Inc., US)

graph.facebook.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

3 2a05:f500:10:101::b93f:9101 (Ireland) 1 redirects

ASN14413 (LINKEDIN - LinkedIn Corporation, US)

www.linkedin.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

3 94.31.29.248 (United Kingdom)

ASN6461 (ZAYO-6461 - Zayo Bandwidth, US)
PTR: 94.31.29.248.IPYX-077437-ZYO.above.net

asset.pagefair.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 94.31.29.96 (United Kingdom)

ASN6461 (ZAYO-6461 - Zayo Bandwidth, US)
PTR: 94.31.29.96.IPYX-077437-ZYO.above.net

asset.pagefair.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 117.121.250.0 (Australia)

ASN22822 (LLNW - Limelight Networks, Inc., US)
PTR: https-117-121-250-0.sin.llnw.net

brightcove.hs.llnwd.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 54.171.124.191 (Dublin, Ireland)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-54-171-124-191.eu-west-1.compute.amazonaws.com

consent.trustarc.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 2406:da00:ff00::36f3:6b10 (United States)

ASN14618 (AMAZON-AES - Amazon.com, Inc., US)

edge.simplereach.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 23.23.108.184 (Ashburn, United States)

ASN14618 (AMAZON-AES - Amazon.com, Inc., US)
PTR: ec2-23-23-108-184.compute-1.amazonaws.com

ping.chartbeat.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 35.157.170.79 (Frankfurt, Germany)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-35-157-170-79.eu-central-1.compute.amazonaws.com

pixel.quantserve.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 34.250.42.110 (Dublin, Ireland)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-34-250-42-110.eu-west-1.compute.amazonaws.com

consent-pref.trustarc.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

3 54.171.36.43 (Dublin, Ireland)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-54-171-36-43.eu-west-1.compute.amazonaws.com

consent.trustarc.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

4 2a03:2880:f12d:83:face:b00c:0:25de (Ireland)

ASN32934 (FACEBOOK - Facebook, Inc., US)

www.facebook.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 52.17.197.245 (Dublin, Ireland)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-52-17-197-245.eu-west-1.compute.amazonaws.com

stats.pagefair.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

3 151.101.132.175 (San Francisco, United States)

ASN54113 (FASTLY - Fastly, US)

cdn.krxd.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools
consumer.krxd.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 185.33.223.100 (European Union) 1 redirects

ASN29990 (ASN-APPNEXUS - AppNexus, Inc, US)

secure.adnxs.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

3 2a05:f500:10:101::b93f:9105 (Ireland) 2 redirects

ASN14413 (LINKEDIN - LinkedIn Corporation, US)

dc.ads.linkedin.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools
px.ads.linkedin.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

3 2.18.232.7 (European Union)

ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US)
PTR: a2-18-232-7.deploy.static.akamaitechnologies.com

a.teads.tv	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

27 2.18.235.40 (European Union)

ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US)
PTR: a2-18-235-40.deploy.static.akamaitechnologies.com

z.moatads.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools
px.moatads.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

3 173.241.240.212 (New York, United States) 1 redirects

ASN36089 (OPENX-AS1 - OPENX TECHNOLOGIES, INC., US)
PTR: ox-173-241-240-212.xa.dc.openx.org

us-ads.openx.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

3 151.101.134.27 (San Francisco, United States)

ASN54113 (FASTLY - Fastly, US)

f1.media.brightcove.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 104.244.42.8 (San Francisco, United States) 1 redirects

ASN13414 (TWITTER - Twitter Inc., US)

syndication.twitter.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

6 2600:1f14:cc5:8001:a560:1316:f588:e5e7 (United States) 2 redirects

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)

api-54-191-124-124.b2c.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

6 2600:1f14:cc5:8002:ddc:955b:cfbc:3008 (United States) 2 redirects

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)

api-54-188-44-45.b2c.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2a00:1450:4001:812::2004 (Ireland)

ASN15169 (GOOGLE - Google LLC, US)

www.google.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

2 34.249.78.90 (Dublin, Ireland)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-34-249-78-90.eu-west-1.compute.amazonaws.com

t.teads.tv	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 173.241.240.143 (New York, United States)

ASN36089 (OPENX-AS1 - OPENX TECHNOLOGIES, INC., US)
PTR: ox-173-241-240-143.xa.dc.openx.org

eu-u.openx.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2a02:26f0:6c00:293::2c92 (European Union)

ASN20940 (AKAMAI-ASN1, US)

cmp.teads.mgr.consensu.org	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 2a00:1450:4007:816::2003 (Ireland)

ASN15169 (GOOGLE - Google LLC, US)

csi.gstatic.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 52.212.249.193 (Dublin, Ireland)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-52-212-249-193.eu-west-1.compute.amazonaws.com

sync.teads.tv	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 104.108.58.127 (Amsterdam, Netherlands)

ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US)
PTR: a104-108-58-127.deploy.static.akamaitechnologies.com

zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 46.137.176.25 (Dublin, Ireland)

ASN16509 (AMAZON-02 - Amazon.com, Inc., US)
PTR: ec2-46-137-176-25.eu-west-1.compute.amazonaws.com

beacon.krxd.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

1 162.247.242.18 (United States)

ASN23467 (NEWRELIC-AS-1 - New Relic, US)
PTR: bam-6.nr-data.net

bam.nr-data.net	Domain lookup VirusTotal SecurityTrails crt.sh Censys Domaintools

	Apex Domain Subdomains	Transfer
83	adage.com 1 redirects adage.com gaia.adage.com smetrics.adage.com	2 MB
27	moatads.com z.moatads.com px.moatads.com	326 KB
27	brightcove.com edge.api.brightcove.com metrics.brightcove.com secure.brightcove.com f1.media.brightcove.com	14 MB
22	googlesyndication.com tpc.googlesyndication.com pagead2.googlesyndication.com	232 KB
17	b2c.com 4 redirects api.b2c.com api-54-191-124-124.b2c.com api-54-188-44-45.b2c.com	22 KB
14	doubleclick.net survey.g.doubleclick.net stats.g.doubleclick.net securepubads.g.doubleclick.net	312 KB
6	teads.tv a.teads.tv t.teads.tv sync.teads.tv	185 KB
6	linkedin.com 3 redirects www.linkedin.com dc.ads.linkedin.com px.ads.linkedin.com	3 KB
6	facebook.com graph.facebook.com www.facebook.com	1 KB
5	trustarc.com consent.trustarc.com consent-pref.trustarc.com	20 KB
5	tinypass.com experience.tinypass.com cdn.tinypass.com buy.tinypass.com	123 KB
4	openx.net 1 redirects us-ads.openx.net eu-u.openx.net	19 KB
4	krxd.net cdn.krxd.net consumer.krxd.net beacon.krxd.net	85 KB
4	pagefair.com asset.pagefair.com stats.pagefair.com	6 KB
4	googleapis.com imasdk.googleapis.com	79 KB
4	idio.co js.idio.co s.idio.co a.idio.co	4 KB
4	scorecardresearch.com 1 redirects sb.scorecardresearch.com	2 KB
4	twitter.com 1 redirects platform.twitter.com syndication.twitter.com	35 KB
4	google.com apis.google.com adservice.google.com www.google.com	63 KB
3	llnwd.net brightcove.hs.llnwd.net	189 KB
3	chartbeat.com static.chartbeat.com mab.chartbeat.com	22 KB
2	adnxs.com 1 redirects secure.adnxs.com	2 KB
2	simplereach.com edge.simplereach.com	1 KB
2	pagefair.net asset.pagefair.net	886 B
2	facebook.net connect.facebook.net	31 KB
2	google.de adservice.google.de	349 B
2	cloudfront.net d8rk54i4mohrb.cloudfront.net	16 KB
2	quantserve.com secure.quantserve.com pixel.quantserve.com	6 KB
2	googletagservices.com www.googletagservices.com	16 KB
2	google-analytics.com 1 redirects ssl.google-analytics.com	17 KB
2	maxmind.com js.maxmind.com geoip-js.maxmind.com	3 KB
1	nr-data.net bam.nr-data.net	261 B
1	qualtrics.com zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com	12 KB
1	newrelic.com js-agent.newrelic.com	9 KB
1	gstatic.com csi.gstatic.com	56 B
1	consensu.org cmp.teads.mgr.consensu.org
1	chartbeat.net ping.chartbeat.net	213 B
1	ionicframework.com code.ionicframework.com	9 KB
1	quantcount.com rules.quantcount.com	337 B
1	rtb123.com www.rtb123.com	1 KB
1	swiftype.com cc.swiftype.com	279 B
1	2mdn.net s0.2mdn.net	10 KB
1	zencdn.net vjs.zencdn.net	7 KB
1	crazyegg.com script.crazyegg.com	557 B
1	truste.com consent.truste.com	2 KB
1	swiftypecdn.com s.swiftypecdn.com	957 B
1	amazonaws.com crain-global.s3.amazonaws.com	117 KB
1	brightcove.net players.brightcove.net	190 KB
1	marfeel.com bc.marfeel.com	360 B
1	npttech.com www.npttech.com	3 KB
292	50

	Domain	Requested by
58	gaia.adage.com	adage.com players.brightcove.net imasdk.googleapis.com www.npttech.com
23	adage.com	adage.com
22	px.moatads.com	adage.com
15	metrics.brightcove.com	adage.com
14	tpc.googlesyndication.com	securepubads.g.doubleclick.net adage.com
10	securepubads.g.doubleclick.net	www.googletagservices.com adage.com securepubads.g.doubleclick.net
8	pagead2.googlesyndication.com	securepubads.g.doubleclick.net adage.com
6	api-54-188-44-45.b2c.com	2 redirects adage.com
6	api-54-191-124-124.b2c.com	2 redirects adage.com
6	secure.brightcove.com	adage.com
5	z.moatads.com	securepubads.g.doubleclick.net
5	api.b2c.com	adage.com securepubads.g.doubleclick.net
4	www.facebook.com	adage.com connect.facebook.net
4	consent.trustarc.com	consent.truste.com adage.com static.chartbeat.com
4	imasdk.googleapis.com	players.brightcove.net imasdk.googleapis.com
4	sb.scorecardresearch.com	1 redirects adage.com
3	f1.media.brightcove.com	adage.com
3	us-ads.openx.net	1 redirects adage.com
3	a.teads.tv	securepubads.g.doubleclick.net a.teads.tv adage.com
3	asset.pagefair.com	adage.com asset.pagefair.com
3	www.linkedin.com	1 redirects gaia.adage.com
3	brightcove.hs.llnwd.net	adage.com
3	edge.api.brightcove.com	adage.com
3	survey.g.doubleclick.net	adage.com survey.g.doubleclick.net
3	platform.twitter.com	adage.com platform.twitter.com
2	t.teads.tv	adage.com
2	buy.tinypass.com	cdn.tinypass.com
2	dc.ads.linkedin.com	2 redirects
2	secure.adnxs.com	1 redirects adage.com
2	cdn.krxd.net	www.rtb123.com cdn.krxd.net
2	edge.simplereach.com	d8rk54i4mohrb.cloudfront.net
2	asset.pagefair.net	adage.com
2	graph.facebook.com	gaia.adage.com
2	experience.tinypass.com	adage.com
2	connect.facebook.net	adage.com connect.facebook.net
2	smetrics.adage.com	1 redirects adage.com
2	a.idio.co	adage.com
2	adservice.google.de	www.googletagservices.com
2	d8rk54i4mohrb.cloudfront.net	adage.com d8rk54i4mohrb.cloudfront.net
2	www.googletagservices.com	gaia.adage.com us-ads.openx.net
2	ssl.google-analytics.com	1 redirects adage.com
2	apis.google.com	adage.com apis.google.com
2	static.chartbeat.com	adage.com
1	bam.nr-data.net	js-agent.newrelic.com
1	beacon.krxd.net	cdn.krxd.net
1	zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com	adage.com
1	js-agent.newrelic.com	adage.com
1	sync.teads.tv	a.teads.tv
1	csi.gstatic.com	tpc.googlesyndication.com
1	cmp.teads.mgr.consensu.org	a.teads.tv
1	eu-u.openx.net	us-ads.openx.net
1	www.google.com	adage.com
1	consumer.krxd.net	cdn.krxd.net
1	syndication.twitter.com	1 redirects
1	px.ads.linkedin.com	adage.com
1	stats.pagefair.com	adage.com
1	consent-pref.trustarc.com	consent.trustarc.com
1	cdn.tinypass.com	experience.tinypass.com
1	pixel.quantserve.com	adage.com
1	ping.chartbeat.net	adage.com
1	geoip-js.maxmind.com	adage.com
1	code.ionicframework.com	gaia.adage.com
1	rules.quantcount.com	secure.quantserve.com
1	www.rtb123.com	adage.com
1	cc.swiftype.com	adage.com
1	s0.2mdn.net	imasdk.googleapis.com
1	vjs.zencdn.net	players.brightcove.net
1	s.idio.co	js.idio.co
1	adservice.google.com	www.googletagservices.com
1	stats.g.doubleclick.net	adage.com
1	script.crazyegg.com	adage.com
1	js.idio.co	adage.com
1	secure.quantserve.com	adage.com
1	consent.truste.com	adage.com
1	s.swiftypecdn.com	adage.com
1	crain-global.s3.amazonaws.com	adage.com
1	players.brightcove.net	adage.com
1	mab.chartbeat.com	adage.com
1	js.maxmind.com	adage.com
1	bc.marfeel.com	gaia.adage.com
1	www.npttech.com	gaia.adage.com
292	81

This site contains links to these domains. Also see Links.

Domain
creativity-online.com
industrycalendar.adage.com
careers.adage.com
www.facebook.com
twitter.com
www.linkedin.com
www.pinterest.com
www.instagram.com
www.youtube.com
adage.tumblr.com
teads.tv
sec.crain.com
www.crain.com
area17.com

Subject Issuer	Validity	Valid
ssl423015.cloudflaressl.com COMODO ECC Domain Validation Secure Server CA 2	`2018-08-25` - `2019-03-03`	6 months	crt.sh
sni101653.cloudflaressl.com COMODO ECC Domain Validation Secure Server CA 2	`2018-09-12` - `2019-03-21`	6 months	crt.sh
f4.shared.global.fastly.net GlobalSign CloudSSL CA - SHA256 - G3	`2018-09-04` - `2019-04-14`	7 months	crt.sh
*.chartbeat.com Gandi Standard SSL CA 2	`2018-04-02` - `2019-04-18`	a year	crt.sh
*.google.com Google Internet Authority G3	`2018-08-28` - `2018-11-20`	3 months	crt.sh
*.maxmind.com COMODO RSA Organization Validation Secure Server CA	`2016-09-19` - `2018-10-31`	2 years	crt.sh
*.twimg.com DigiCert SHA2 High Assurance Server CA	`2017-12-02` - `2018-12-05`	a year	crt.sh
*.g.doubleclick.net Google Internet Authority G3	`2018-09-11` - `2018-12-04`	3 months	crt.sh
*.scorecardresearch.com COMODO RSA Organization Validation Secure Server CA	`2017-12-06` - `2018-12-26`	a year	crt.sh
*.google-analytics.com Google Internet Authority G3	`2018-08-28` - `2018-11-20`	3 months	crt.sh
f6.shared.global.fastly.net GlobalSign CloudSSL CA - SHA256 - G3	`2018-09-19` - `2019-09-12`	a year	crt.sh
players.brightcove.net DigiCert SHA2 Secure Server CA	`2018-03-22` - `2019-06-21`	a year	crt.sh
*.s3.amazonaws.com DigiCert Baltimore CA-2 G2	`2017-09-22` - `2019-01-03`	a year	crt.sh
*.b.ssl.fastly.net GlobalSign Organization Validation CA - SHA256 - G2	`2018-08-14` - `2020-11-16`	2 years	crt.sh
*.b2c.com Go Daddy Secure Certificate Authority - G2	`2016-03-24` - `2019-03-24`	3 years	crt.sh
*.truste.com Go Daddy Secure Certificate Authority - G2	`2018-01-26` - `2021-03-06`	3 years	crt.sh
*.quantserve.com DigiCert SHA2 High Assurance Server CA	`2015-08-05` - `2018-11-02`	3 years	crt.sh
*.cloudfront.net DigiCert Global CA G2	`2017-11-22` - `2018-11-21`	a year	crt.sh
idio.co Let's Encrypt Authority X3	`2018-08-14` - `2018-11-12`	3 months	crt.sh
*.crazyegg.com DigiCert SHA2 Secure Server CA	`2018-06-08` - `2020-08-05`	2 years	crt.sh
osff.map.fastly.net GlobalSign CloudSSL CA - SHA256 - G3	`2018-09-25` - `2019-02-24`	5 months	crt.sh
*.api.brightcove.com Amazon	`2017-11-06` - `2018-12-06`	a year	crt.sh
*.googleapis.com Google Internet Authority G3	`2018-09-11` - `2018-12-04`	3 months	crt.sh
*.brightcove.com COMODO RSA Domain Validation Secure Server CA	`2018-04-03` - `2020-05-20`	2 years	crt.sh
*.hs.llnwd.net COMODO RSA Organization Validation Secure Server CA	`2017-10-23` - `2020-10-22`	3 years	crt.sh
smetrics.adage.com DigiCert SHA2 High Assurance Server CA	`2017-09-04` - `2018-12-07`	a year	crt.sh
*.doubleclick.net Google Internet Authority G3	`2018-09-11` - `2018-12-04`	3 months	crt.sh
*.facebook.com DigiCert SHA2 High Assurance Server CA	`2017-12-15` - `2019-03-22`	a year	crt.sh
*.swiftype.com DigiCert SHA2 Secure Server CA	`2017-04-14` - `2020-07-12`	3 years	crt.sh
www.rtb123.com GlobalSign Domain Validation CA - SHA256 - G2	`2018-05-09` - `2020-05-31`	2 years	crt.sh
*.tinypass.com DigiCert SHA2 Secure Server CA	`2018-01-02` - `2019-02-20`	a year	crt.sh
ionicframework.com CloudFlare Inc ECC CA-2	`2018-02-05` - `2019-02-05`	a year	crt.sh
tpc.googlesyndication.com Google Internet Authority G3	`2018-09-11` - `2018-12-04`	3 months	crt.sh
www.linkedin.com DigiCert SHA2 Secure Server CA	`2018-05-30` - `2020-09-01`	2 years	crt.sh
asset.pagefair.com Let's Encrypt Authority X3	`2018-07-30` - `2018-10-28`	3 months	crt.sh
asset.pagefair.net Let's Encrypt Authority X3	`2018-07-30` - `2018-10-28`	3 months	crt.sh
*.trustarc.com Go Daddy Secure Certificate Authority - G2	`2017-07-18` - `2020-07-17`	3 years	crt.sh
*.simplereach.com Amazon	`2018-03-06` - `2019-04-06`	a year	crt.sh
*.chartbeat.net Thawte RSA CA 2018	`2018-01-02` - `2019-01-02`	a year	crt.sh
*.pagefair.com Gandi Standard SSL CA 2	`2016-11-02` - `2018-11-20`	2 years	crt.sh
*.c.ssl.fastly.net GlobalSign CloudSSL CA - SHA256 - G3	`2018-01-04` - `2018-09-28`	9 months	crt.sh
*.adnxs.com DigiCert ECC Secure Server CA	`2018-01-25` - `2019-01-25`	a year	crt.sh
px.ads.linkedin.com DigiCert SHA2 Secure Server CA	`2017-06-06` - `2019-06-11`	2 years	crt.sh
teads.tv Let's Encrypt Authority X3	`2018-09-12` - `2018-12-11`	3 months	crt.sh
moatads.com DigiCert ECC Secure Server CA	`2018-01-09` - `2019-01-09`	a year	crt.sh
*.openx.net DigiCert ECC Secure Server CA	`2018-04-03` - `2019-04-08`	a year	crt.sh
brightcove.com GlobalSign CloudSSL CA - SHA256 - G3	`2018-09-04` - `2019-03-16`	6 months	crt.sh
www.google.com Google Internet Authority G3	`2018-08-28` - `2018-11-20`	3 months	crt.sh
*.teads.tv Gandi Standard SSL CA 2	`2018-04-13` - `2019-05-06`	a year	crt.sh
teads.mgr.consensu.org Let's Encrypt Authority X3	`2018-09-05` - `2018-12-04`	3 months	crt.sh
*.qualtrics.com DigiCert SHA2 Secure Server CA	`2018-09-13` - `2018-11-25`	2 months	crt.sh
*.krxd.net Go Daddy Secure Certificate Authority - G2	`2017-06-12` - `2019-07-11`	2 years	crt.sh
*.nr-data.net GeoTrust RSA CA 2018	`2018-01-11` - `2020-03-17`	2 years	crt.sh

This page contains 20 frames:

Primary Page: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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Frame: https://platform.twitter.com/widgets/widget_iframe.f6c7d667d236c62537eeaba62686136d.html?origin=https%3A%2F%2Fadage.com&settingsEndpoint=https%3A%2F%2Fsyndication.twitter.com%2Fsettings
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Frame ID: 1BDA530A0C7BB541D24754366E55F161
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Frame: https://a.teads.tv/page/70095/tag
Frame ID: DEAF29382C84C09C05D68CBE9C9FB507
Requests: 3 HTTP requests in this frame

Frame: https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/client/ext/m_window_focus_non_hydra.js
Frame ID: 867D2C1FF720125DAEECFFA6C8F593AE
Requests: 11 HTTP requests in this frame

Frame: https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/client/ext/m_window_focus_non_hydra.js
Frame ID: 2FA0141D8E70F3AB764999DB32EFBB7B
Requests: 10 HTTP requests in this frame

Frame: https://us-ads.openx.net/w/1.0/jstag
Frame ID: C6FF69E8E4A8D310C7EDD7385CA4249B
Requests: 18 HTTP requests in this frame

Frame: https://tpc.googlesyndication.com/safeframe/1-0-29/html/container.html
Frame ID: D8FE99A91DC80D2120AC9D7F00DEA403
Requests: 1 HTTP requests in this frame

Frame: https://platform.twitter.com/jot.html
Frame ID: 10D9E47FDDF2B0A8EBFE596992CF69C8
Requests: 1 HTTP requests in this frame

Frame: https://buy.tinypass.com/checkout/template/show?displayMode=modal&templateId=OTCL2L72OLNP&offerId=fakeOfferId&trackingId=%7Bjcx%7DH4sIAAAAAAAAAI2QS2_CMBCE_4vPGNmbdRK4IUgREi8BovToOJvgCkLIg1fV_94QlVZIPfS02vlm5jAfTNuIdRnmx8nb9RZcB6zFMp3Q2tJ5dCcgpM9Fh4PLheKAXDhcCOAFyluELzI7rC794-LEHQKJHsmOcAlBoacphNhVIDpofO3VxXTJKLeUGmqqg01_Cmo59NyFfKLBhUxV2kPa2AyGoRMr4CKOgGMIkodGIXeVq1GCcUVsnuI985MttofzivbZTpc0Hw5cfznavHob4Yg6sdXFg7FumVfUYuX334Rnq_4Yxh7MxtM5-2VrnVudlndLWu12LWb0PtM2SYuHcLKFbTg78b_3c_huGTpR8I4JVhPyE_Of_WxWV0r026BkG1V9sFargvJeQmlZw2hv2OcXxDgfCNUBAAA&experienceId=EXCN25SG76R1&tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r61gwvaJkoyAr1x_8iMEe8WvG5GKIAdQ3XfFszuTFFZQORWASzyfmlYvKmg4iyCUYqDvGU22dYS_t0vllGUoN5ixGmEfKzQRuh_DlGqUq4uFC0_wUuJ5hb_erQpZd0OXqw&iframeId=offer-0-IWIRK&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&parentDualScreenLeft=0&parentDualScreenTop=0&parentWidth=1600&parentHeight=1200&parentOuterHeight=1200&preload=1&aid=4rqMYyzEyD&tags=CMO+Strategy%2CRestaurants%2CSocial%2CTV&contentSection=CMO+Strategy&contentAuthor=Jessica+Wohl&customVariables=%7B%22domain%22%3A%22adage.com%22%2C%22userID%22%3Anull%2C%22userStatus%22%3A%22Anonymous%22%2C%22userMemberTier%22%3A%22%22%2C%22userMemberTierName%22%3A%22%22%2C%22userControlled%22%3A0%2C%22CompanyName%22%3A%22%22%2C%22busInd%22%3A%22%22%2C%22jobFunction%22%3A%22%22%2C%22englishTitle%22%3A%22%22%2C%22PostalCode%22%3A%22%22%2C%22City%22%3A%22%22%2C%22State%22%3A%22%22%2C%22Country%22%3A%22%22%2C%22breakingNewsAlerts%22%3A%22%22%2C%22superbowlUpdates%22%3A%22%22%2C%22dailyAlerts%22%3A%22%22%2C%22digitalAlerts%22%3A%22%22%2C%22mwAlerts%22%3A%22%22%2C%22AgencyBuzz%22%3A%22%22%2C%22cmoStrategy%22%3A%22%22%2C%22creativityAlerts%22%3A%22%22%2C%22AA_circStatus%22%3A%22%22%2C%22AAZ_circStatus%22%3A%22%22%2C%22AAD_circStatus%22%3A%22%22%2C%22AA_finExp%22%3A%22%22%2C%22AAZ_finExp%22%3A%22%22%2C%22AAD_finExp%22%3A%22%22%2C%22AA_graceFlag%22%3A%22%22%2C%22AAZ_graceFlag%22%3A%22%22%2C%22AAD_graceFlag%22%3A%22%22%2C%22AA_customerId%22%3A%22%22%2C%22AAZ_customerId%22%3A%22%22%2C%22AAD_customerId%22%3A%22%22%2C%22AA_dateSigned%22%3A%22%22%2C%22AAZ_dateSigned%22%3A%22%22%2C%22freeForever%22%3A%220%22%2C%22subscriberOnly%22%3A%220%22%2C%22country%22%3A%22GDPR%22%2C%22regSubscribeCode%22%3A%22X86AAC2%22%2C%22selections%22%3A%22%7B%7D%22%7D&zone=Web&contentCreated=2018-09-21+14%3A52%3A25&pageViewId=2018-09-26-05-24-03-002-s41zd4F1poTxCqRv-3e2147e1906e42547aeb2f652094c8a7&visitId=v-2018-09-26-05-24-03-003-lSb3dEj4g4uMe8gc-3e2147e1906e42547aeb2f652094c8a7&userProvider=tinypass_accounts&userToken=&customCookies=%7B%7D&hasLoginRequiredCallback=true&width=1585&_qh=1192969222
Frame ID: 1511FCED6423ED9E3FD947305756C84C
Requests: 1 HTTP requests in this frame

Frame: https://buy.tinypass.com/checkout/template/show?displayMode=inline&containerSelector=%23piano-inline_nsl&templateId=OTUXGPNGG90W&offerId=fakeOfferId&trackingId=%7Bjcx%7DH4sIAAAAAAAAAI2QS2_CMBCE_4vPGNnOOjjcaBsQUmmBQoCj4yzBVQghD15V_3sTVFoh9dDTavebGWnng2gbkS6BfD9anS_--Ym0SKZjDCwehw0RjCvKPCpcyiQVQJlDGRO0AH6JoM-z3ez0uJ8eqIOCQwe5x1wEIaGjMRRrVwrmgVG6UwfjKcPcYmrwGu0vx6uHRd-ZBs_eHfVPaKrS7tKrLDIq5J5gdG1cj4LQQEMeRlRGUhqmlQpFdGfvmR9vsdkdZ7jNEl1iMJktQU2UL4P5aAi1ZaOLGyTdMq-wRcrv_ep-nc2Xg_HLYOCxBfllgc6tTstGklZJ0iJGbzNt47S4HQ62sFdODvTvAh2avIVO5L9DDNUIVWz-U6DN6kgOqi0kb4OsR_NGVWDeizEtm7K2hnx-AeXOxszWAQAA&experienceId=EXPYBWF3RVL9&tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r61gwvaJkoyAr1x_8iMEe8WvG5GKIAdQ3XfFszuTFFZQORWASzyfmlYvKmg4iyCUYqDvGU22dYS_t0vllGUoN5ixGmEfKzQRuh_DlGqUq4uFC0_wUuJ5hb_erQpZd0OXqw&iframeId=offer-1-77Pu0&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&parentDualScreenLeft=0&parentDualScreenTop=0&parentWidth=1600&parentHeight=1200&parentOuterHeight=1200&aid=4rqMYyzEyD&tags=CMO+Strategy%2CRestaurants%2CSocial%2CTV&contentSection=CMO+Strategy&contentAuthor=Jessica+Wohl&customVariables=%7B%22domain%22%3A%22adage.com%22%2C%22userID%22%3Anull%2C%22userStatus%22%3A%22Anonymous%22%2C%22userMemberTier%22%3A%22%22%2C%22userMemberTierName%22%3A%22%22%2C%22userControlled%22%3A0%2C%22CompanyName%22%3A%22%22%2C%22busInd%22%3A%22%22%2C%22jobFunction%22%3A%22%22%2C%22englishTitle%22%3A%22%22%2C%22PostalCode%22%3A%22%22%2C%22City%22%3A%22%22%2C%22State%22%3A%22%22%2C%22Country%22%3A%22%22%2C%22breakingNewsAlerts%22%3A%22%22%2C%22superbowlUpdates%22%3A%22%22%2C%22dailyAlerts%22%3A%22%22%2C%22digitalAlerts%22%3A%22%22%2C%22mwAlerts%22%3A%22%22%2C%22AgencyBuzz%22%3A%22%22%2C%22cmoStrategy%22%3A%22%22%2C%22creativityAlerts%22%3A%22%22%2C%22AA_circStatus%22%3A%22%22%2C%22AAZ_circStatus%22%3A%22%22%2C%22AAD_circStatus%22%3A%22%22%2C%22AA_finExp%22%3A%22%22%2C%22AAZ_finExp%22%3A%22%22%2C%22AAD_finExp%22%3A%22%22%2C%22AA_graceFlag%22%3A%22%22%2C%22AAZ_graceFlag%22%3A%22%22%2C%22AAD_graceFlag%22%3A%22%22%2C%22AA_customerId%22%3A%22%22%2C%22AAZ_customerId%22%3A%22%22%2C%22AAD_customerId%22%3A%22%22%2C%22AA_dateSigned%22%3A%22%22%2C%22AAZ_dateSigned%22%3A%22%22%2C%22freeForever%22%3A%220%22%2C%22subscriberOnly%22%3A%220%22%2C%22country%22%3A%22GDPR%22%2C%22regSubscribeCode%22%3A%22X86AAC2%22%2C%22selections%22%3A%22%7B%7D%22%7D&zone=Web&contentCreated=2018-09-21+14%3A52%3A25&pageViewId=2018-09-26-05-24-03-002-s41zd4F1poTxCqRv-3e2147e1906e42547aeb2f652094c8a7&visitId=v-2018-09-26-05-24-03-003-lSb3dEj4g4uMe8gc-3e2147e1906e42547aeb2f652094c8a7&userProvider=tinypass_accounts&userToken=&customCookies=%7B%7D&hasLoginRequiredCallback=true&singleContainer=%5Bobject+HTMLDivElement%5D&width=980&_qh=1168601456
Frame ID: E34767477BC27448D4B054841959A0D1
Requests: 1 HTTP requests in this frame

Frame: https://www.facebook.com/tr/
Frame ID: E44AF9DD42553D9A8FDA5326021D2D5C
Requests: 1 HTTP requests in this frame

Frame: https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/client/ext/m_window_focus_non_hydra.js
Frame ID: 4C279B44EEB32531F1EF9858DF376424
Requests: 13 HTTP requests in this frame

Frame: https://eu-u.openx.net/w/1.0/pd?plm=1&ph=94ef58655625200a8cfc5b15afcd0b94ad52d590
Frame ID: C7B9DC0A2DA8084BB8F61A66BC44295D
Requests: 1 HTTP requests in this frame

Frame: https://cmp.teads.mgr.consensu.org/index.html
Frame ID: F0196F936E95B986CB3F4DDFAA677B9F
Requests: 1 HTTP requests in this frame

Frame: https://sync.teads.tv/iframe?pid=75471&userId=1a049170-5a05-406e-97f0-170ec0ff57b8&gdprIab={%22status%22:22,%22consent%22:%22%22,%22reason%22:220}&1537939445608
Frame ID: 615C7C350D6F72A72D307A45B1C6A2D0
Requests: 1 HTTP requests in this frame

Screenshot
Live screenshot

Full Image

Detected technologies

Swiftype (Search Engines) Expand

Overall confidence: 100%
Detected patterns

env /Swiftype/i

VideoJS (Video Players) Expand

Overall confidence: 100%
Detected patterns

env /^VideoJS$/i

React (JavaScript Frameworks) Expand

Overall confidence: 100%
Detected patterns

env /^React$/i

Chartbeat (Analytics) Expand

Overall confidence: 100%
Detected patterns

script /chartbeat\.js/i
env /^_sf_(?:endpt|async_config)$/i

CloudFlare (CDN) Expand

Overall confidence: 100%
Detected patterns

headers server /cloudflare/i

Crazy Egg (Analytics) Expand

Overall confidence: 100%
Detected patterns

env /^CE2$/i

DoubleClick Campaign Manager (DCM) (Advertising Networks) Expand

Overall confidence: 100%
Detected patterns

script /2mdn\.net/i

Facebook (Widgets) Expand

Overall confidence: 100%
Detected patterns

script /\/\/connect\.facebook\.net\/[^\/]*\/[a-z]*\.js/i

Google AdSense (Advertising Networks) Expand

Overall confidence: 100%
Detected patterns

script /googlesyndication\.com\//i
script /2mdn\.net/i
env /^__google_ad_/i
env /^Goog_AdSense_/i

Google Analytics (Analytics) Expand

Overall confidence: 100%
Detected patterns

env /^gaGlobal$/i

Google Tag Manager (Tag Managers) Expand

Overall confidence: 100%
Detected patterns

env /^googletag$/i

New Relic (Analytics) Expand

Overall confidence: 100%
Detected patterns

env /^NREUM/i

Quantcast (Analytics) Expand

Overall confidence: 100%
Detected patterns

env /^quantserve$/i

SiteCatalyst (Analytics) Expand

Overall confidence: 100%
Detected patterns

env /^s_(?:account|objectID|code|INST)$/i

comScore (Analytics) Expand

Overall confidence: 100%
Detected patterns

env /^_?COMSCORE$/i

jQuery (JavaScript Libraries) Expand

Overall confidence: 100%
Detected patterns

env /^jQuery$/i

Page Statistics

292
Requests

97 %
HTTPS

42 %
IPv6

50
Domains

81
Subdomains

77
IPs

7
Countries

18381 kB
Transfer

25320 kB
Size

68
Cookies

17 Outgoing links

These are links going to different origins than the main page.

URL: https://creativity-online.com/
Title: Creativity

Search URL Search Domain Scan URL

URL: http://industrycalendar.adage.com/
Title: Calendar

Search URL Search Domain Scan URL

URL: http://careers.adage.com/
Title: Careers

Search URL Search Domain Scan URL

URL: https://www.facebook.com/AdAge

Search URL Search Domain Scan URL

URL: https://twitter.com/adage

Search URL Search Domain Scan URL

URL: https://www.linkedin.com/company/ad-age

Search URL Search Domain Scan URL

URL: https://www.pinterest.com/advertisingage/

Search URL Search Domain Scan URL

URL: https://www.instagram.com/adage/

Search URL Search Domain Scan URL

URL: https://www.youtube.com/AdAge

Search URL Search Domain Scan URL

URL: http://adage.tumblr.com/

Search URL Search Domain Scan URL

URL: https://teads.tv/inread-outstream/
Title: inRead invented by Teads

Search URL Search Domain Scan URL

URL: https://twitter.com/intent/user?screen_name=jessicawohl
Title: Follow

Search URL Search Domain Scan URL

URL: https://sec.crain.com/AA/Login.aspx?ReturnUrl=%2fAA%2fCustomers%2fSiteSubscriptions.aspx
Title: Renew

Search URL Search Domain Scan URL

URL: http://www.crain.com/
Title: Crain Communications

Search URL Search Domain Scan URL

URL: http://creativity-online.com/
Title: Creativity

Search URL Search Domain Scan URL

URL: https://careers.adage.com/
Title: Careers

Search URL Search Domain Scan URL

URL: http://area17.com/
Title: AREA 17

Search URL Search Domain Scan URL

Redirected requests

There were HTTP redirect chains for the following requests:

Request Chain 69

https://sb.scorecardresearch.com/b?c1=2&c2=16193073&ns__t=1537939441667&ns_c=UTF-8&cv=3.1&c8=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&c7=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c9= HTTP 302
https://sb.scorecardresearch.com/b2?c1=2&c2=16193073&ns__t=1537939441667&ns_c=UTF-8&cv=3.1&c8=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&c7=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c9=

Request Chain 70

https://ssl.google-analytics.com/r/__utm.gif?utmwv=5.7.2&utms=1&utmn=1690031474&utmhn=adage.com&utme=8(BusinessType*ArticleTag)9(00%20-%20Not%20Set*%7Ccmo_strategy%7Crestaurants%7Csocial%7Ctv%7C)11(1)&utmcs=UTF-8&utmsr=1600x1200&utmvp=1585x1200&utmsc=24-bit&utmul=en-us&utmje=0&utmfl=-&utmdt=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&utmhid=1163585997&utmr=-&utmp=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&utmht=1537939441690&utmac=UA-19574238-1&utmcc=__utma%3D1.927251011.1537939442.1537939442.1537939442.1%3B%2B__utmz%3D1.1537939442.1.1.utmcsr%3D(direct)%7Cutmccn%3D(direct)%7Cutmcmd%3D(none)%3B&utmjid=571948085&utmredir=1&utmu=q1AAAAAAAAAAAAAAAAAAAAAE~ HTTP 302
https://stats.g.doubleclick.net/r/collect?v=1&aip=1&t=dc&_r=3&tid=UA-19574238-1&cid=927251011.1537939442&jid=571948085&_v=5.7.2&z=1690031474

Request Chain 115

https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s16820073148048?AQB=1&ndh=1&t=26%2F8%2F2018%205%3A24%3A2%203%200&fid=7F28F8179BCE5791-2594C71314B815EE&ce=UTF-8&ns=crain&pageName=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&g=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&cc=USD&ch=adage_news&server=adage.com&events=event19&c1=cmo_strategy&v1=cmo_strategy&c2=cmo_strategy&v2=cmo_strategy&c5=adage_news%3Acmo_strategy%3Aarticle&c6=adage_news%3Acmo_strategy%3Aarticle&v6=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c10=not_logged_in&v12=not_logged_in&c15=1&c16=New&v17=1&c18=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&v18=New&c19=page-CMS&c21=2018%3A9%3A26%3A5&c22=1%3A00AM&c23=Wednesday&v23=2018%3A9%3A26%3A5&c24=Weekday&v24=1%3A00AM&c25=cmo_strategy&v25=Wednesday&c26=20180921&v26=Weekday&v27=cmo_strategy&c28=article%3A315016&v28=20180921&c29=article&c30=6777&v30=article%3A315016&v31=article&v32=6777&c34=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&c45=1&v45=1&v49=Mozilla%2F5.0%20%28Macintosh%3B%20Intel%20Mac%20OS%20X%2010_13_5%29%20AppleWebKit%2F537.36%20%28KHTML%2C%20like%20Gecko%29%20Chrome%2F67.0.3396.87%20Safari%2F537.36&c60=No_ID&v60=No_ID&v73=1585x1200&v74=Portrait&s=1600x1200&c=24&j=1.6&v=N&k=Y&bw=1600&bh=1200&AQE=1 HTTP 302
https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s16820073148048?AQB=1&pccr=true&vidn=2DD58BF905315470-4000010E80003690&&ndh=1&t=26%2F8%2F2018%205%3A24%3A2%203%200&fid=7F28F8179BCE5791-2594C71314B815EE&ce=UTF-8&ns=crain&pageName=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&g=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&cc=USD&ch=adage_news&server=adage.com&events=event19&c1=cmo_strategy&v1=cmo_strategy&c2=cmo_strategy&v2=cmo_strategy&c5=adage_news%3Acmo_strategy%3Aarticle&c6=adage_news%3Acmo_strategy%3Aarticle&v6=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c10=not_logged_in&v12=not_logged_in&c15=1&c16=New&v17=1&c18=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&v18=New&c19=page-CMS&c21=2018%3A9%3A26%3A5&c22=1%3A00AM&c23=Wednesday&v23=2018%3A9%3A26%3A5&c24=Weekday&v24=1%3A00AM&c25=cmo_strategy&v25=Wednesday&c26=20180921&v26=Weekday&v27=cmo_strategy&c28=article%3A315016&v28=20180921&c29=article&c30=6777&v30=article%3A315016&v31=article&v32=6777&c34=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&c45=1&v45=1&v49=Mozilla%2F5.0%20%28Macintosh%3B%20Intel%20Mac%20OS%20X%2010_13_5%29%20AppleWebKit%2F537.36%20%28KHTML%2C%20like%20Gecko%29%20Chrome%2F67.0.3396.87%20Safari%2F537.36&c60=No_ID&v60=No_ID&v73=1585x1200&v74=Portrait&s=1600x1200&c=24&j=1.6&v=N&k=Y&bw=1600&bh=1200&AQE=1

Request Chain 181

https://secure.adnxs.com/seg?add=11912041&t=2 HTTP 302
https://secure.adnxs.com/bounce?%2Fseg%3Fadd%3D11912041%26t%3D2

Request Chain 184

https://dc.ads.linkedin.com/collect/?pid=299308&fmt=gif HTTP 302
https://dc.ads.linkedin.com/collect/?pid=299308&fmt=gif&cookiesTest=true HTTP 302
https://www.linkedin.com/px/li_sync?redirect=https%3A%2F%2Fpx.ads.linkedin.com%2Fcollect%2F%3Fpid%3D299308%26fmt%3Dgif%26cookiesTest%3Dtrue%26liSync%3Dtrue HTTP 302
https://px.ads.linkedin.com/collect/?pid=299308&fmt=gif&cookiesTest=true&liSync=true

Request Chain 212

https://us-ads.openx.net/w/1.0/acj?ai=65733051-98ff-4cd5-970a-d46cff74d665&o=2541373234&callback=OX_2541373234&ju=https%3A//adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/&jr=&auid=538605981&dims=1600x1200&adxy=967%2C557&res=1600x1200x24&plg=pm&ch=UTF-8&tz=0&ws=300x600&ifr=1&tws=1600x1200&mt=1 HTTP 302
https://us-ads.openx.net/w/1.0/acj?cc=1&ai=65733051-98ff-4cd5-970a-d46cff74d665&o=2541373234&callback=OX_2541373234&ju=https%3A//adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/&jr=&auid=538605981&dims=1600x1200&adxy=967%2C557&res=1600x1200x24&plg=pm&ch=UTF-8&tz=0&ws=300x600&ifr=1&tws=1600x1200&mt=1

Request Chain 213

https://syndication.twitter.com/i/jot HTTP 302
https://platform.twitter.com/jot.html

Request Chain 240

https://api-54-191-124-124.b2c.com/api/x?u5iol3yb4Z4xTaoK$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 HTTP 302
https://api-54-191-124-124.b2c.com:444/api/4?u5iol3yb4Z4xTaoK

Request Chain 241

https://api-54-188-44-45.b2c.com/api/x?ZHV1FohX44GVm7DS$dXJsJDAkaHR0cHM6Ly9hZGFnZS5jb20vYXJ0aWNsZS9jbW8tc3RyYXRlZ3kvc3Vid2F5LW1jZG9uYWxkLXMtYnVyZ2VyLWJvcmVkb20tYWRzLzMxNTAxNi8iLCJyZWZlcnJlciQwJCIsImFuY2VzdG9yT3JpZ2lucyQwJGh0dHBzOi8vYWRhZ2UuY29tIiwidmlkZW8kMCQxNjAweDEyMDB4MjQiLCJmcmFtZSQwJDEiLCJoaWRkZW4kMCQwIiwidmlzaWJpbGl0eVN0YXRlJDAkdmlzaWJsZSIsImhhc0ZvY3VzJDAkMCIsIndpbmRvdyQwJDMwMHgyNTAiLCJpbm5lciQwJDMwMHgyNTAiLCJvdXRlciQwJDE2MDB4MTIwMCIsImxvY2FsU3RvcmFnZSQwJEVycm9yOiBUeXBlRXJyb3I6IENhbm5vdCByZWFkIHByb3BlcnR5ICdzZXRJdGVtJyBvZiBudWxsIiwic2Vzc2lvblN0b3JhZ2UkMCQxIiwiYXBwQ29kZU5hbWUkMSRNb3ppbGxhIiwiYXBwTmFtZSQxJE5ldHNjYXBlIiwiYXBwVmVyc2lvbiQxJDUuMCAoTWFjaW50b3NoOyBJbnRlbCBNYWMgT1MgWCAxMF8xM181KSBBcHBsZVdlYktpdC81MzcuMzYgKEtIVE1MLCBsaWtlIEdlY2tvKSBDaHJvbWUvNjcuMC4zMzk2Ljg3IFNhZmFyaS81MzcuMzYiLCJjb29raWVFbmFibGVkJDEkdHJ1ZSIsImRvTm90VHJhY2skMSQiLCJoYXJkd2FyZUNvbmN1cnJlbmN5JDEkOCIsImxhbmd1YWdlJDEkZW4tVVMiLCJwbGF0Zm9ybSQxJExpbnV4IHg4Nl82NCIsInByb2R1Y3QkMSRHZWNrbyIsInByb2R1Y3RTdWIkMSQyMDAzMDEwNyIsInNlbmRCZWFjb24kMSQxIiwidXNlckFnZW50JDEkTW96aWxsYS81LjAgKE1hY2ludG9zaDsgSW50ZWwgTWFjIE9TIFggMTBfMTNfNSkgQXBwbGVXZWJLaXQvNTM3LjM2IChLSFRNTCwgbGlrZSBHZWNrbykgQ2hyb21lLzY3LjAuMzM5Ni44NyBTYWZhcmkvNTM3LjM2IiwidmVuZG9yJDEkR29vZ2xlIEluYy4iLCJ2ZW5kb3JTdWIkMSQiLCJmb250cmVuZGVyJDEkMSIsIndlYmdsJDIkbi9hIiwidGltZSQyJDE1Mzc5Mzk0NDMyMDQiLCJ0aW1lem9uZSQyJDAiLCJwbHVnaW5zJDIkTm9uZSIsIm1lbS10b3RhbEpTSGVhcFNpemUkMiQ1MC41MDc0NCIsIm1lbS11c2VkSlNIZWFwU2l6ZSQyJDM4Ljg3MDYxNiIsIm1lbS1qc0hlYXBTaXplTGltaXQkMiQyMjE3Ljg1Nzk4OCIsInRpbWUtcmVzcG9uc2VFbmQkMiQxMjkiLCJ0aW1lLWRvbUxvYWRpbmckMiQxMzAiLCJ0aW1lLWRvbUludGVyYWN0aXZlJDIkMTMwIiwidGltZS1kb21Db250ZW50TG9hZGVkRXZlbnRTdGFydCQyJDEzMCIsInRpbWUtZG9tQ29udGVudExvYWRlZEV2ZW50RW5kJDIkMTMwIiwidGltZS1kb21Db21wbGV0ZSQyJDEzMCIsInRpbWUtbG9hZEV2ZW50U3RhcnQkMiQxMzAiLCJ0aW1lLWxvYWRFdmVudEVuZCQyJDEzMCIsIm5hdmlnYXRpb24tcmVkaXJlY3RDb3VudCQyJDAiLCJuYXZpZ2F0aW9uLXR5cGUkMiRuYXZpZ2F0ZSIsImdsb2JhbHMtdGltZSQ2JDAuNCIsImdsb2JhbHMkNyRiM2UwZDY3MyIsImRvY3VtZW50LXRpbWUkMTMkMC45IiwiZG9jdW1lbnQkMTQkN2U2NDI3MTciLCJjb25uZWN0aW9uJDE0JCIsImRvd25saW5rTWF4JDE0JCIsImdldFVzZXJNZWRpYSQxNCQyIiwiY2xvY2skMTkkMjQ4MyIsImZyYW1lcmF0ZSQyMzYkMTAiLCJiYXR0ZXJ5JDI3MSQxIDEgMCBJbmZpbml0eSIsImF1ZGlvY29udGV4dCQ0OTkkOTZlMTRiZWYiLCJzb3J0JDcxNSQxODAuNiIsImludGVyc2VjdGlvbi1zaXplJDg0MiQxNTg1eDEyMDAiLCJhZGJsb2NrJDEwMDQkMA HTTP 302
https://api-54-188-44-45.b2c.com:444/api/4?ZHV1FohX44GVm7DS

Request Chain 261

https://api-54-191-124-124.b2c.com/api/x?3ZrB2QqOlnoUB3Ni$dXJsJDAkaHR0cHM6Ly9hZGFnZS5jb20vYXJ0aWNsZS9jbW8tc3RyYXRlZ3kvc3Vid2F5LW1jZG9uYWxkLXMtYnVyZ2VyLWJvcmVkb20tYWRzLzMxNTAxNi8iLCJyZWZlcnJlciQwJCIsImFuY2VzdG9yT3JpZ2lucyQwJGh0dHBzOi8vYWRhZ2UuY29tIiwidmlkZW8kMCQxNjAweDEyMDB4MjQiLCJmcmFtZSQwJDEiLCJoaWRkZW4kMCQwIiwidmlzaWJpbGl0eVN0YXRlJDAkdmlzaWJsZSIsImhhc0ZvY3VzJDAkMCIsIndpbmRvdyQwJDMwMHg2MDAiLCJpbm5lciQwJDMwMHg2MDAiLCJvdXRlciQwJDE2MDB4MTIwMCIsImxvY2FsU3RvcmFnZSQwJEVycm9yOiBUeXBlRXJyb3I6IENhbm5vdCByZWFkIHByb3BlcnR5ICdzZXRJdGVtJyBvZiBudWxsIiwic2Vzc2lvblN0b3JhZ2UkMCQxIiwiYXBwQ29kZU5hbWUkMSRNb3ppbGxhIiwiYXBwTmFtZSQxJE5ldHNjYXBlIiwiYXBwVmVyc2lvbiQxJDUuMCAoTWFjaW50b3NoOyBJbnRlbCBNYWMgT1MgWCAxMF8xM181KSBBcHBsZVdlYktpdC81MzcuMzYgKEtIVE1MLCBsaWtlIEdlY2tvKSBDaHJvbWUvNjcuMC4zMzk2Ljg3IFNhZmFyaS81MzcuMzYiLCJjb29raWVFbmFibGVkJDI0JHRydWUiLCJkb05vdFRyYWNrJDI0JCIsImhhcmR3YXJlQ29uY3VycmVuY3kkMjQkOCIsImxhbmd1YWdlJDI0JGVuLVVTIiwicGxhdGZvcm0kMjQkTGludXggeDg2XzY0IiwicHJvZHVjdCQyNCRHZWNrbyIsInByb2R1Y3RTdWIkMjQkMjAwMzAxMDciLCJzZW5kQmVhY29uJDI0JDEiLCJ1c2VyQWdlbnQkMjQkTW96aWxsYS81LjAgKE1hY2ludG9zaDsgSW50ZWwgTWFjIE9TIFggMTBfMTNfNSkgQXBwbGVXZWJLaXQvNTM3LjM2IChLSFRNTCwgbGlrZSBHZWNrbykgQ2hyb21lLzY3LjAuMzM5Ni44NyBTYWZhcmkvNTM3LjM2IiwidmVuZG9yJDI0JEdvb2dsZSBJbmMuIiwidmVuZG9yU3ViJDI0JCIsImZvbnRyZW5kZXIkMjUkMSIsIndlYmdsJDQxJG4vYSIsInRpbWUkNDIkMTUzNzkzOTQ0NDg0MyIsInRpbWV6b25lJDQyJDAiLCJwbHVnaW5zJDQyJE5vbmUiLCJtZW0tdG90YWxKU0hlYXBTaXplJDQyJDgyLjY4MjM4NCIsIm1lbS11c2VkSlNIZWFwU2l6ZSQ0MiQ0Ni4yNTE1NzYiLCJtZW0tanNIZWFwU2l6ZUxpbWl0JDQyJDIyMTcuODU3OTg4IiwidGltZS1yZXNwb25zZUVuZCQ0MiQxMjkiLCJ0aW1lLWRvbUxvYWRpbmckNDIkMTMwIiwidGltZS1kb21JbnRlcmFjdGl2ZSQ0MiQxMzAiLCJ0aW1lLWRvbUNvbnRlbnRMb2FkZWRFdmVudFN0YXJ0JDQyJDEzMCIsInRpbWUtZG9tQ29udGVudExvYWRlZEV2ZW50RW5kJDQyJDEzMCIsInRpbWUtZG9tQ29tcGxldGUkNDIkMTMwIiwidGltZS1sb2FkRXZlbnRTdGFydCQ0MiQxMzAiLCJ0aW1lLWxvYWRFdmVudEVuZCQ0MiQxMzAiLCJuYXZpZ2F0aW9uLXJlZGlyZWN0Q291bnQkNDMkMCIsIm5hdmlnYXRpb24tdHlwZSQ0MyRuYXZpZ2F0ZSIsImdsb2JhbHMtdGltZSQ1NSQwLjYiLCJnbG9iYWxzJDU1JGIzZTBkNjczIiwiZG9jdW1lbnQtdGltZSQ2MyQwLjkiLCJkb2N1bWVudCQ2MyQ3ZTY0MjcxNyIsImNvbm5lY3Rpb24kNjMkIiwiZG93bmxpbmtNYXgkNjMkIiwiZ2V0VXNlck1lZGlhJDY0JDIiLCJjbG9jayQ3MiQyODUxIiwiYmF0dGVyeSQxMzIkMSAxIDAgSW5maW5pdHkiLCJhZGJsb2NrJDEzMyQwIiwiYXVkaW9jb250ZXh0JDEzNyQ5NmUxNGJlZiIsInNvcnQkMjgzJDE0NCIsImludGVyc2VjdGlvbi1zaXplJDI4NiQxNTg1eDEyMDAiLCJpbnRlcnNlY3Rpb24tZW50ZXIkMjg2JDAuNXgwIDMwMHgyNTAiLCJpbnRlcnNlY3Rpb24kMjg2JDEwMCIsImZyYW1lcmF0ZSQyODYkMjA HTTP 302
https://api-54-191-124-124.b2c.com:444/api/4?3ZrB2QqOlnoUB3Ni

Request Chain 275

https://api-54-188-44-45.b2c.com/api/x?4rrGSEJ5gJ6tNfYn$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 HTTP 302
https://api-54-188-44-45.b2c.com:444/api/4?4rrGSEJ5gJ6tNfYn

292 HTTP transactions
11 data transactions

Method
Protocol Status Resource
Path Size
x-fer Time
Latency Type
MIME-Type IP
Location

GET
H2 200 Primary Request / Show response
adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/ 111 KB
26 KB 226ms
205ms Document
text/html 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 8a5d5d69bebd799d91b466ed3e1d12b339a234ce41902dc8fb1124f64fbe7be6

Request headers

:method: GET
:authority: adage.com
:scheme: https
:path: /article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
pragma: no-cache
cache-control: no-cache
upgrade-insecure-requests: 1
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
accept-encoding: gzip, deflate
Upgrade-Insecure-Requests: 1
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

status: 200
date: Wed, 26 Sep 2018 05:24:01 GMT
content-type: text/html; charset=UTF-8
set-cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440; expires=Thu, 26-Sep-19 05:24:00 GMT; path=/; domain=.adage.com; HttpOnly
x-url: /article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
x-host: adage.com
vary: Accept-Encoding
x-varnish: 1572957551 1564181191
x-varnish-cache: HIT
cache-control: no-cache
x-cache-server: adage-varnish-02
x-backend-server: adage_live_director
x-cookie-debug
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
server: cloudflare
cf-ray: 46034d422fcd6397-FRA
content-encoding: gzip

GET
H2 200 piano_adblock.js Show response
gaia.adage.com/assets/js/piano/ 610 B
434 B 22ms
20ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/js/piano/piano_adblock.js?1528732556
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: bf5c55f40bcddb0cc5f57541c436cac391d9127556b6dd06d5545b9fa214d049

Request headers

:path: /assets/js/piano/piano_adblock.js?1528732556
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Mon, 11 Jun 2018 15:55:56 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4378cc6397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 jquery-1.9.1.min.js Show response
gaia.adage.com/assets/js/libs/ 90 KB
37 KB 22ms
21ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: c12f6098e641aaca96c60215800f18f5671039aecf812217fab3c0d152f6adb4

Request headers

:path: /assets/js/libs/jquery-1.9.1.min.js?1466703826
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Thu, 23 Jun 2016 17:43:46 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4378cd6397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 jquery.cookie.js Show response
gaia.adage.com/assets/js/libs/ 4 KB
2 KB 27ms
26ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/js/libs/jquery.cookie.js?1466703826
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: cd2fe43a6657c09edb9aebef79b2da9cb243ed80d7a32f225774bfa60b0607e0

Request headers

:path: /assets/js/libs/jquery.cookie.js?1466703826
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Thu, 23 Jun 2016 17:43:47 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4378ce6397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 user.js Show response
gaia.adage.com/assets/js/min/ 4 KB
1 KB 26ms
25ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/js/min/user.js?1537553086
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 53d8aa00667650d0256a170aa8a79a9017bdf8b0931d251150d89c858626fe42

Request headers

:path: /assets/js/min/user.js?1537553086
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 18:04:46 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4378cf6397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 piano_custom.js Show response
gaia.adage.com/assets/js/piano/ 23 KB
7 KB 20ms
20ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/js/piano/piano_custom.js?1534875411
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: ab16088dee7ed78d6c796fd7a01f36b2580b82a0ec368b00ab24ca3ea248eefc

Request headers

:path: /assets/js/piano/piano_custom.js?1534875411
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Tue, 21 Aug 2018 18:16:51 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4378ca6397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 marfeel.js Show response
gaia.adage.com/assets/js/ 1 KB
827 B 26ms
26ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

General

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Show headers Download Go to

Full URL: https://gaia.adage.com/assets/js/marfeel.js?1535547990
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
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Software: cloudflare /
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Request headers

:path: /assets/js/marfeel.js?1535547990
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Wed, 29 Aug 2018 13:06:30 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4378cb6397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
S 200 advertising.js Show response
www.npttech.com/ 8 KB
3 KB 34ms
12ms Script
application/javascript 2400:cb00:2048:1::ac40:a304
Cloudflare

General

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Show headers Download Go to

Full URL: https://www.npttech.com/advertising.js
Requested by: Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/piano/piano_adblock.js?1528732556
Protocol: SPDY
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::ac40:a304 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
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Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
x-amz-request-id: F0EB8E061D1A3DFC
status: 200
x-amz-version-id: null
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last-modified: Mon, 06 Aug 2018 13:12:04 GMT
server: cloudflare
etag: W/"0846aaf786d26c401f7f0bb8408f70c5"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/javascript
cache-control: public, max-age=28800
cf-ray: 46034d43bbf36427-FRA
expires: Wed, 26 Sep 2018 13:24:01 GMT

GET
S 200 main.d.js Show response
bc.marfeel.com/adage.com/ 10 B
360 B 179ms
56ms Script
application/javascript 151.101.134.110
Fastly

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Show headers Download Go to

Full URL: https://bc.marfeel.com/adage.com/main.d.js
Requested by: Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/marfeel.js?1535547990
Protocol: SPDY
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 151.101.134.110 San Francisco, United States, ASN54113 (FASTLY - Fastly, US),
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Software: nginx /
Resource Hash: 5c210454b1facc1e317a759f6059324f793841eb23d1f549179b64d1584c55f8

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
via: 1.1 varnish, 1.1 varnish
x-cache: HIT, HIT
status: 200
content-length: 10
x-served-by: cache-lcy19237-LCY, cache-mad9431-MAD
server: nginx
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access-control-allow-origin: *
access-control-expose-headers: AMP-Access-Control-Allow-Source-Origin, Date
cache-control: public, max-age=60, stale-while-revalidate=2592000, stale-if-error=2592000
accept-ranges: bytes
content-type: application/javascript;charset=UTF-8
access-control-allow-headers: x-requested-with
x-cache-hits: 1, 1

GET
S 200 chartbeat_mab.js Show response
static.chartbeat.com/js/ 18 KB
8 KB 30ms
5ms Script
application/x-javascript 2600:9000:200c:b600:18:1fcd:348:2461
Amazon.com

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Full URL: https://static.chartbeat.com/js/chartbeat_mab.js
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: SPDY
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 2600:9000:200c:b600:18:1fcd:348:2461 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software: nginx /
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Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 04:40:16 GMT
content-encoding: gzip
last-modified: Thu, 07 Jun 2018 02:42:36 GMT
server: nginx
age: 2625
vary: Accept-Encoding
x-cache: Hit from cloudfront
content-type: application/x-javascript
status: 200
cache-control: max-age=7200
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expires: Wed, 26 Sep 2018 06:40:16 GMT

GET
H2 200 core.css
gaia.adage.com/assets/css/ 932 KB
135 KB 11ms
8ms Stylesheet
text/css 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://gaia.adage.com/assets/css/core.css?1537553076
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 5e640ea0f267e7762f124318e895616972dc8ff4937290b3f819cd149c5f6c6a

Request headers

:path: /assets/css/core.css?1537553076
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
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accept: text/css,*/*;q=0.1
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 18:04:36 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: text/css
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4419226397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 modal.css
gaia.adage.com/assets/css/ 8 KB
2 KB 18ms
15ms Stylesheet
text/css 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://gaia.adage.com/assets/css/modal.css?1466703828
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
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Request headers

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pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
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accept: text/css,*/*;q=0.1
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Thu, 23 Jun 2016 17:43:48 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: text/css
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4419236397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 modals.css
gaia.adage.com/assets/css/ 14 KB
4 KB 18ms
15ms Stylesheet
text/css 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://gaia.adage.com/assets/css/modals.css?1535554291
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 6ecb98c86e6bfe7f7b65fa131ef8b4d840cb52c27ae1f2ec87ef3d5bcf790241

Request headers

:path: /assets/css/modals.css?1535554291
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: text/css,*/*;q=0.1
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Wed, 29 Aug 2018 14:51:31 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: text/css
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4419246397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 ribbon-messenger.css
gaia.adage.com/assets/css/ 903 B
504 B 18ms
16ms Stylesheet
text/css 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/css/ribbon-messenger.css?1466703828
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 5c2681fc6276fdf92f14054b561969d2021d22776a7153a3868d4150579fdd20

Request headers

:path: /assets/css/ribbon-messenger.css?1466703828
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: text/css,*/*;q=0.1
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Thu, 23 Jun 2016 17:43:48 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: text/css
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4419256397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 redirect.js Show response
gaia.adage.com/assets/js/min/ 326 B
291 B 21ms
18ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/js/min/redirect.js?1537553085
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 7a9cca62e44da633b9f833c3240a1b61180f8246d2804e1b6b0942345b78c88f

Request headers

:path: /assets/js/min/redirect.js?1537553085
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 18:04:45 GMT
server: cloudflare
etag: W/"5ba532bd-146"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4419266397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 init.js Show response
gaia.adage.com/assets/js/min/ 384 B
339 B 19ms
16ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/js/min/init.js?1537553085
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: b89b1767173e5f73355c4e2728a99eeeeeaf817aa417cbee9659c79465d72ea3

Request headers

:path: /assets/js/min/init.js?1537553085
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 18:04:45 GMT
server: cloudflare
etag: W/"5ba532bd-180"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4419276397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 script.js Show response
gaia.adage.com/assets/js/min/ 50 KB
15 KB 18ms
15ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/js/min/script.js?1537553085
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 3a13e814f4b7587bb7b8a45bd5fe56c0ee3b65378ed623b70c91f1ccb8d8c7d1

Request headers

:path: /assets/js/min/script.js?1537553085
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 18:04:45 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4419286397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 plugins.js Show response
gaia.adage.com/assets/js/min/ 121 KB
42 KB 18ms
16ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/js/min/plugins.js?1537553085
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: b103e1f44132b58fe95421c75fcd11e0f53d58bd889942f640cfb2668adb74c4

Request headers

:path: /assets/js/min/plugins.js?1537553085
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 18:04:45 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4419296397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 ribbon-messenger.js Show response
gaia.adage.com/assets/js/min/ 4 KB
2 KB 19ms
17ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/js/min/ribbon-messenger.js?1537553085
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 4283ed7c152175089b7fc34eee5716e1bc713a1dbc5a67454f74a5867ac334c6

Request headers

:path: /assets/js/min/ribbon-messenger.js?1537553085
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 18:04:45 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d44192b6397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 ribbon-messenger-init.js Show response
gaia.adage.com/assets/js/min/ 180 B
219 B 20ms
17ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/js/min/ribbon-messenger-init.js?1537553085
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 20b655ae610a3f1fe8e91124468483174c893ccb1f6a46f7f5960245cba4e69b

Request headers

:path: /assets/js/min/ribbon-messenger-init.js?1537553085
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 18:04:45 GMT
server: cloudflare
etag: W/"5ba532bd-b4"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d44192c6397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 modal.js Show response
gaia.adage.com/assets/js/min/ 20 KB
8 KB 18ms
16ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/js/min/modal.js?1537553085
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 47fabeb94c06020ab423ae6c2bd64e78577c3bcb21eee8da989c5c4281f2d285

Request headers

:path: /assets/js/min/modal.js?1537553085
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 18:04:45 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d44192d6397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 sharecount.js Show response
gaia.adage.com/assets/js/min/ 590 B
412 B 19ms
17ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/js/min/sharecount.js?1537553085
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: c354168c6b6088ea85a6dddc80f752475664725e394643b32af5d88cd8b1e402

Request headers

:path: /assets/js/min/sharecount.js?1537553085
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 18:04:45 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d44192f6397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
S 200 plusone.js Show response
apis.google.com/js/ 43 KB
17 KB 27ms
24ms Script
application/javascript 2a00:1450:4001:812::200e
Google LLC

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Show headers Download Go to

Full URL

https://apis.google.com/js/plusone.js

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:812::200e , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

ESF /

Resource Hash

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Security Headers

Name	Value
Strict-Transport-Security	max-age=31536000
X-Content-Type-Options	nosniff
X-Frame-Options	SAMEORIGIN
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
x-content-type-options: nosniff
content-security-policy-report-only: script-src 'report-sample' 'nonce-/EItUjFLQrOj4Nxoov7OUjk7+xA' 'unsafe-inline' 'strict-dynamic' https: http: 'unsafe-eval';object-src 'none';base-uri 'self';report-uri /_/cspreport
p3p: CP="This is not a P3P policy! See g.co/p3phelp for more info."
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x-xss-protection: 1; mode=block
x-ua-compatible: IE=edge, chrome=1
server: ESF
x-frame-options: SAMEORIGIN
etag: "8cfbc4a575b818cec5a0d07fa0b37a00"
strict-transport-security: max-age=31536000
content-type: application/javascript; charset=utf-8
cache-control: private, max-age=1800, stale-while-revalidate=1800
timing-allow-origin: *
expires: Wed, 26 Sep 2018 05:24:01 GMT

GET
H2 200 javascript.js Show response
gaia.adage.com/assets/js/min/ 20 KB
7 KB 19ms
16ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://gaia.adage.com/assets/js/min/javascript.js?1537553085
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: e8a701b9750ad021b77e2b67ad5204282746d8f6835af5c24b8d9fca0eb2c8d8

Request headers

:path: /assets/js/min/javascript.js?1537553085
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 18:04:45 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4419306397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 porte.js Show response
gaia.adage.com/assets/js/min/ 6 KB
2 KB 19ms
17ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://gaia.adage.com/assets/js/min/porte.js?1537553085
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 8413b9b58ba8a3be28a0a69f3b953101ca80be2675bb91c9bfe91c92cb480e81

Request headers

:path: /assets/js/min/porte.js?1537553085
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 18:04:45 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4419316397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 counter.js Show response
gaia.adage.com/assets/js/min/ 150 B
239 B 20ms
17ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://gaia.adage.com/assets/js/min/counter.js?1537553066
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 96fab1277662b8afaf2541eb14ee366204bafd9d25dd6f9eb33acb38de056be0

Request headers

:path: /assets/js/min/counter.js?1537553066
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 18:04:26 GMT
server: cloudflare
etag: W/"5ba532aa-96"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4419336397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 AAIndiaRedirect.js Show response
gaia.adage.com/assets/js/min/ 3 KB
1 KB 19ms
18ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://gaia.adage.com/assets/js/min/AAIndiaRedirect.js?1537553065
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: f6b4c9c2e813b9d5385ee6853f57370743dca898c8cde8f05697616a066b8ca8

Request headers

:path: /assets/js/min/AAIndiaRedirect.js?1537553065
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 18:04:25 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4419346397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 dfp.js Show response
gaia.adage.com/assets/js/min/ 9 KB
3 KB 19ms
17ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://gaia.adage.com/assets/js/min/dfp.js?1537553077
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: d7d3f57d229c831717439c8054d12daf01c3a59dbb4ccc20fb1510f7be509d76

Request headers

:path: /assets/js/min/dfp.js?1537553077
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 18:04:37 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4419356397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
S 200 geoip2.js Show response
js.maxmind.com/js/apis/geoip2/v2.1/ 4 KB
2 KB 38ms
16ms Script
application/x-javascript 2400:cb00:2048:1::6810:252f
Cloudflare

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Full URL: https://js.maxmind.com/js/apis/geoip2/v2.1/geoip2.js
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: SPDY
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:252f , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
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Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Tue, 25 Sep 2018 19:20:51 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=43200
cf-ray: 46034d443e309aac-FRA
expires: Wed, 26 Sep 2018 17:24:01 GMT

GET
H2 200 slick.min.js Show response
adage.com/scripts/edit/js/slick/ 23 KB
6 KB 222ms
221ms Script
text/javascript 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://adage.com/scripts/edit/js/slick/slick.min.js
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 66b5c22988581391a004ca7f230c7801bfde7098b109c1c9ca7477655671d92b

Request headers

:path: /scripts/edit/js/slick/slick.min.js
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache: HIT
x-url: /scripts/edit/js/slick/slick.min.js
date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
vary: Accept-Encoding
cf-ray: 46034d4419366397-FRA
x-cache-server: adage-varnish-01
status: 200
x-host: adage.com
x-backend-server: adage_live_director
content-length: 5823
last-modified: Thu, 23 Jun 2016 16:44:07 GMT
server: cloudflare
etag: "5def-535f4c3455925"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish: 1303239705 1279915857
cache-control: public, max-age=300, must-revalidate
accept-ranges: bytes
content-type: text/javascript

GET
H/1.1 200
OK widgets.js Show response
platform.twitter.com/ 118 KB
35 KB 20ms
6ms Script
application/javascript 2606:2800:234:59:254c:406:2366:268c
MCI Communication...

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Full URL: https://platform.twitter.com/widgets.js
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 2606:2800:234:59:254c:406:2366:268c , United States, ASN15133 (EDGECAST - MCI Communications Services, Inc. d/b/a Verizon Business, US),
Reverse DNS
Software: ECS (fcn/41AA) /
Resource Hash: 8eeac8bf6e0a43dbf8d5e8b95c1fbd81c7cd5d7197857a8881c0267424aa23db

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:01 GMT
Content-Encoding: gzip
Last-Modified: Mon, 24 Sep 2018 21:15:37 GMT
Server: ECS (fcn/41AA)
Etag: "1b744ce33856b6b52d274069bf0e3248+gzip"
Vary: Accept-Encoding
X-Cache: HIT
P3P: CP="CAO DSP LAW CURa ADMa DEVa TAIa PSAa PSDa IVAa IVDa OUR BUS IND UNI COM NAV INT"
Cache-Control: public, max-age=1800
Content-Type: application/javascript; charset=utf-8
Content-Length: 35389

GET
H2 200 jquery.sharrre.js Show response
gaia.adage.com/assets/js/min/ 14 KB
5 KB 18ms
17ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://gaia.adage.com/assets/js/min/jquery.sharrre.js?1537553085
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: d3701823c66cb3880cad565051c880d29e0c26a711b9adc1ed7c90139e03abd7

Request headers

:path: /assets/js/min/jquery.sharrre.js?1537553085
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 18:04:45 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d4419376397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
S 200 async_survey Show response
survey.g.doubleclick.net/ 48 KB
18 KB 40ms
20ms Script
text/javascript 2a00:1450:4001:81b::2011
Google LLC

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Full URL

https://survey.g.doubleclick.net/async_survey?site=bgexkparr4cfqge6y3abx3eqga

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:81b::2011 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

Resource Hash

76b5810004b9e74d677e5bd0e945edfaa69d9dc8bf7163b7c038173d56e8138b

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Frame-Options	SAMEORIGIN
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma: no-cache
date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
x-content-type-options: nosniff
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"
x-frame-options: SAMEORIGIN
content-type: text/javascript; charset=utf-8
status: 200
cache-control: private, no-cache, must-revalidate, no-store
content-disposition: attachment; filename="f.txt"
vary: *
x-xss-protection: 1; mode=block
expires: Mon, 01 Jan 1990 00:00:00 GMT

GET
S 200 cb=gapi.loaded_0 Show response
apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.Xzp_pc7X6BE.O/m=plusone/rt=j/sv=1/d=1/ed=1/am=wQ/rs=AGLTcCMdnecgyiLvmusdBtY9DsEeUYWPiA/ 131 KB
46 KB 6ms
5ms Script
text/javascript 2a00:1450:4001:812::200e
Google LLC

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Full URL

https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.Xzp_pc7X6BE.O/m=plusone/rt=j/sv=1/d=1/ed=1/am=wQ/rs=AGLTcCMdnecgyiLvmusdBtY9DsEeUYWPiA/cb=gapi.loaded_0

Requested by

Host: apis.google.com
URL: https://apis.google.com/js/plusone.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:812::200e , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

sffe /

Resource Hash

7c285113182f934e0c7f4593a490bd0c0681d869aacc31ca42c7b04ee1f40252

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

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Resource Hash: 9e938e00067675d39b6bb390dd9878f7c4564676b2c292719fe90a86b28d760e

Request headers

:path: /images/bin/image/x-small/Adobe_headquarters_in_San_Jose.jpg?1537480557
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: image/webp,image/apng,image/*,*/*;q=0.8
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
cf-cache-status: HIT
last-modified: Thu, 20 Sep 2018 21:55:57 GMT
server: cloudflare
etag: "5ba4176d-a55"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: image/jpeg
status: 200
cache-control: public, max-age=604800
accept-ranges: bytes
cf-ray: 46034d464aa66397-FRA
content-length: 2645
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 budlightbrowns.jpg
gaia.adage.com/images/bin/image/x-small/ 3 KB
3 KB 15ms
15ms Image
image/jpeg 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to Show image

Full URL: https://gaia.adage.com/images/bin/image/x-small/budlightbrowns.jpg?1537505189
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 8fc28e3effce54c6b0be6c2e08fa3e594202736d2eb44bdec5fd8db682ed7aca

Request headers

:path: /images/bin/image/x-small/budlightbrowns.jpg?1537505189
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: image/webp,image/apng,image/*,*/*;q=0.8
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 04:46:29 GMT
server: cloudflare
etag: "5ba477a5-b59"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: image/jpeg
status: 200
cache-control: public, max-age=604800
accept-ranges: bytes
cf-ray: 46034d464aa76397-FRA
content-length: 2905
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 GAP_HillCity_3x2.jpg
gaia.adage.com/images/bin/image/x-small/ 2 KB
2 KB 17ms
17ms Image
image/jpeg 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to Show image

Full URL: https://gaia.adage.com/images/bin/image/x-small/GAP_HillCity_3x2.jpg?1537467509
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: d69ea939254ad2bfd87cc4a7686dfd7c5f847dad0f7f2cf1861f8d39f4990b68

Request headers

:path: /images/bin/image/x-small/GAP_HillCity_3x2.jpg?1537467509
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: image/webp,image/apng,image/*,*/*;q=0.8
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
cf-cache-status: HIT
last-modified: Thu, 20 Sep 2018 18:18:29 GMT
server: cloudflare
etag: "5ba3e475-97a"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: image/jpeg
status: 200
cache-control: public, max-age=604800
accept-ranges: bytes
cf-ray: 46034d465ab46397-FRA
content-length: 2426
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 users_iqjWHBFdfxIU_iQIFSkwDerBw_v0_pi0TFsqn_N8siPbzgcJYQlLw_1x1_1.jpg
gaia.adage.com/images/bin/image/x-small/ 3 KB
3 KB 10ms
10ms Image
image/jpeg 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to Show image

Full URL: https://gaia.adage.com/images/bin/image/x-small/users_iqjWHBFdfxIU_iQIFSkwDerBw_v0_pi0TFsqn_N8siPbzgcJYQlLw_1x1_1.jpg?1537386113
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 9160ffc5de28ee18175c5a789895fb1c9ff7354c585d9baf7a4ad082e2e8abd3

Request headers

:path: /images/bin/image/x-small/users_iqjWHBFdfxIU_iQIFSkwDerBw_v0_pi0TFsqn_N8siPbzgcJYQlLw_1x1_1.jpg?1537386113
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: image/webp,image/apng,image/*,*/*;q=0.8
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
cf-cache-status: HIT
last-modified: Wed, 19 Sep 2018 19:41:53 GMT
server: cloudflare
etag: "5ba2a681-a60"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: image/jpeg
status: 200
cache-control: public, max-age=604800
accept-ranges: bytes
cf-ray: 46034d466ad06397-FRA
content-length: 2656
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 jquery.counter-1.0.js Show response
gaia.adage.com/scripts/plugins/ 6 KB
2 KB 9ms
9ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/scripts/plugins/jquery.counter-1.0.js
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 04fb28ab27ab42d69874708444b9635ea61076495974ccca8fb4bef1dc037f5b

Request headers

:path: /scripts/plugins/jquery.counter-1.0.js
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Thu, 23 Jun 2016 16:43:50 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d44d9c36397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H/1.1 200
OK index.min.js Show response
players.brightcove.net/377748811/BkeObTWBe_default/ 756 KB
190 KB 97ms
80ms Script
application/javascript 2.18.234.122
Akamai Technologies

General

Check archive.org

Show headers Download Go to

Full URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_256_GCM
Server: 2.18.234.122 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-234-122.deploy.static.akamaitechnologies.com
Software: AmazonS3 /
Resource Hash: 488eff6861208fa6631b1265eb6f0a0267652f43837b451d0272d4c6e4252798

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-amz-version-id: Uu.nUa7gcK8RBvAzQHfIsqnJz6A.eLLT
Content-Encoding: gzip
ETag: "aabb9c2e66cdcd54d2f6b2fb958c575d"
x-amz-request-id: D6C5B44868E3D722
x-amz-replication-status: COMPLETED
Connection: keep-alive
Content-Length: 193438
x-amz-id-2: krFmDAJR3/Fmd0kj0U2hsHaLuSq3DP3d34wMmpru1yTMtB0mleXrZufOFeDQPWHfOx4Plvqx94Q=
X-BCOV-Response-Mode: 1
X-Served-By: cache-fra19120-FRA
Last-Modified: Fri, 16 Feb 2018 01:12:04 GMT
Server: AmazonS3
X-Timer: S1536896346.143042,VS0,VE359
Date: Wed, 26 Sep 2018 05:24:01 GMT
Vary: Accept-Encoding
Content-Type: application/javascript
Access-Control-Allow-Origin: *
Cache-Control: public, max-age=74
Accept-Ranges: bytes
X-Cache-Hits: 0

GET
H2 200 JwohlHeadshot_Sq.png
gaia.adage.com/images/bin/image/small/ 44 KB
44 KB 10ms
9ms Image
image/png 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to Show image

Full URL: https://gaia.adage.com/images/bin/image/small/JwohlHeadshot_Sq.png
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 230008bd14b5bcd161a6dbe104ed3c49f7b2cc017ecef6de6231417f497dc955

Request headers

:path: /images/bin/image/small/JwohlHeadshot_Sq.png
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: image/webp,image/apng,image/*,*/*;q=0.8
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
cf-cache-status: HIT
last-modified: Mon, 15 Aug 2016 20:55:16 GMT
server: cloudflare
etag: "57b22c34-af86"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: image/png
status: 200
cache-control: public, max-age=604800
accept-ranges: bytes
cf-ray: 46034d466ad16397-FRA
content-length: 44934
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H/1.1 200
OK s_crainsc.js Show response
crain-global.s3.amazonaws.com/ 117 KB
117 KB 418ms
110ms Script
application/x-javascript 52.216.20.235
Amazon.com

General

Check archive.org

Show headers Download Go to

Full URL: https://crain-global.s3.amazonaws.com/s_crainsc.js
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 52.216.20.235 Ashburn, United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS: s3-1-w.amazonaws.com
Software: AmazonS3 /
Resource Hash: 6160c474e6f03ff7bce8211f53430528a0d98aa0b1bbddb4f5b220fe0be7fcbf

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:02 GMT
Last-Modified: Tue, 18 Sep 2018 14:57:19 GMT
Server: AmazonS3
x-amz-request-id: 8228B1AE12674301
ETag: "fedb933e7b13f550755abbf52b9c8e58"
x-amz-meta-origin-date-iso8601: 2018-09-18T14:56:46.000Z
Content-Type: application/x-javascript
Accept-Ranges: bytes
Content-Length: 119443
x-amz-id-2: 9UZjfZ5fsMbs38jL6W9GemlAasGFyaO118yQVx+wHuukayMsn5/07awZNNnkI28HixEphgg2kII=

GET
H2 200 swiftype-components.js Show response
gaia.adage.com/assets/js/min/ 276 KB
96 KB 11ms
10ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/js/min/swiftype-components.js
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: f2429a5318839dc0021b627512e734f63ad6af1dbd475c45f23b8ef9110c4f3f

Request headers

:path: /assets/js/min/swiftype-components.js
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 18:04:45 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d459a2c6397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 swiftype-config.js Show response
gaia.adage.com/assets/js/min/ 6 KB
2 KB 12ms
11ms Script
application/x-javascript 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/js/min/swiftype-config.js
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 842d326916cb6ab1c982e29775cf8c91efd764066f426e8a7729259602aaa06d

Request headers

:path: /assets/js/min/swiftype-config.js
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 18:04:45 GMT
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/x-javascript
status: 200
cache-control: public, max-age=604800
cf-ray: 46034d45aa3d6397-FRA
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H/1.1 200
OK 9Vb8tQqGzsf13b3nkdnR.js Show response
s.swiftypecdn.com/cc/ 329 B
957 B 177ms
55ms Script
text/javascript 151.101.132.143
Fastly

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Full URL

https://s.swiftypecdn.com/cc/9Vb8tQqGzsf13b3nkdnR.js

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

HTTP/1.1

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

151.101.132.143 San Francisco, United States, ASN54113 (FASTLY - Fastly, US),

Reverse DNS

Software

Resource Hash

5c6a32e56f75e68bc55aa4264d8b58e8774cc7dadcba0a255b1697614780bdb7

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Frame-Options	SAMEORIGIN
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

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GET
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api.b2c.com/api/ 0
178 B 616ms
198ms Script
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Amazon.com

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Full URL: https://api.b2c.com/api/init-342kzwc638ij98bundg.js
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Request headers

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Response headers

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GET
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2 KB 110ms
28ms Script
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Request headers

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Origin: https://adage.com

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
server: nginx
status: 200
vary: Accept-Encoding
content-type: text/javascript;charset=UTF-8
access-control-allow-origin: *
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GET
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secure.quantserve.com/ 12 KB
6 KB 31ms
7ms Script
application/x-javascript 18.197.95.186
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Full URL: https://secure.quantserve.com/quant.js
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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Request headers

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Response headers

Date: Wed, 26 Sep 2018 05:24:01 GMT
Content-Encoding: gzip
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Server: QS
ETag: M0-e2b9884a
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GET
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16 KB 49ms
8ms Script
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Request headers

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Response headers

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GET
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js.idio.co/ 4 KB
2 KB 43ms
7ms Script
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Amazon.com

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Full URL: https://js.idio.co/720.js
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Request headers

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Response headers

date: Tue, 31 Jul 2018 15:31:03 GMT
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server: AmazonS3
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GET
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Cloudflare

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Full URL: https://adage.com/ajax/sso_set_cr.php
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Request headers

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accept: */*
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x-requested-with: XMLHttpRequest
:scheme: https
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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Response headers

x-varnish-cache: MISS
x-url: /ajax/sso_set_cr.php
date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
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vary: Accept-Encoding
content-type: text/html; charset=UTF-8
cache-control: no-cache
cf-ray: 46034d463a9a6397-FRA

GET
H/1.1 200
OK 8637.js Show response
script.crazyegg.com/pages/scripts/0060/ 81 B
557 B 29ms
10ms Script
application/x-javascript 143.204.93.232
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Full URL: https://script.crazyegg.com/pages/scripts/0060/8637.js?427205
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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Request headers

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Response headers

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Cloudflare

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Full URL: https://gaia.adage.com/assets/images/sprites-seed7780b9d.png
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Request headers

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Response headers

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Cloudflare

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Full URL: https://gaia.adage.com/assets/images/AdAge_Logo.svg
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Request headers

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Cloudflare

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Full URL: https://gaia.adage.com/assets/images/burger_black.png
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Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
cf-cache-status: HIT
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server: cloudflare
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21 KB 15ms
15ms Image
image/png 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://gaia.adage.com/assets/images/social-sprites.png
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Request headers

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Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
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GET
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77 KB 33ms
16ms Font
application/octet-stream 2400:cb00:2048:1::6810:9476
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Full URL: https://gaia.adage.com/assets/font-face/TiemposWebLF-Regular.woff
Requested by: Host: adage.com
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Reverse DNS
Software: cloudflare /
Resource Hash: db48302c74682d21c063f2332b1d7fdca3f31fff93a2be3ecfee53f477c59c06

Request headers

:path: /assets/font-face/TiemposWebLF-Regular.woff
pragma: no-cache
origin: https://adage.com
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://gaia.adage.com/assets/css/core.css?1537553076
:scheme: https
:method: GET
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://gaia.adage.com/assets/css/core.css?1537553076
Origin: https://adage.com

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
cf-cache-status: HIT
status: 200
content-length: 78692
last-modified: Thu, 23 Jun 2016 17:43:45 GMT
server: cloudflare
etag: "576c1fd1-13364"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/octet-stream
access-control-allow-origin: *
cache-control: public, max-age=14400
set-cookie: __cfduid=d0b25423595f70a140180ad086294daff1537939441; expires=Thu, 26-Sep-19 05:24:01 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges: bytes
cf-ray: 46034d466ac597f8-FRA
expires: Wed, 26 Sep 2018 09:24:01 GMT

GET
H2 200 TiemposWebLF-RegularItalic.woff
gaia.adage.com/assets/font-face/ 79 KB
79 KB 46ms
31ms Font
application/octet-stream 2400:cb00:2048:1::6810:9476
Cloudflare

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Full URL: https://gaia.adage.com/assets/font-face/TiemposWebLF-RegularItalic.woff
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: a91360fea04b0e05ead21d18a2c1190d2b72fefb026908648c7c50b7ff5ff070

Request headers

:path: /assets/font-face/TiemposWebLF-RegularItalic.woff
pragma: no-cache
origin: https://adage.com
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://gaia.adage.com/assets/css/core.css?1537553076
:scheme: https
:method: GET
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://gaia.adage.com/assets/css/core.css?1537553076
Origin: https://adage.com

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
cf-cache-status: HIT
status: 200
content-length: 80464
last-modified: Thu, 23 Jun 2016 17:43:44 GMT
server: cloudflare
etag: "576c1fd0-13a50"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/octet-stream
access-control-allow-origin: *
cache-control: public, max-age=14400
set-cookie: __cfduid=d0b25423595f70a140180ad086294daff1537939441; expires=Thu, 26-Sep-19 05:24:01 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges: bytes
cf-ray: 46034d466ac697f8-FRA
expires: Wed, 26 Sep 2018 09:24:01 GMT

GET
H2 200 hamburger_menu Show response
adage.com/api/homepage/ 5 KB
1 KB 218ms
217ms XHR
application/json 2400:cb00:2048:1::6810:9376
Cloudflare

General

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Show headers Download Go to

Full URL: https://adage.com/api/homepage/hamburger_menu
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: b6199686c53f7f5040ae6f507c3aedf9b02f2763d956777d25721f87e6d79b14

Request headers

:path: /api/homepage/hamburger_menu
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440; _cb_ls=1
x-newrelic-id: UwcHVldXGwYAVFZaAgM=
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: application/json, text/javascript, */*; q=0.01
cache-control: no-cache
:authority: adage.com
x-requested-with: XMLHttpRequest
:scheme: https
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:method: GET
Accept: application/json, text/javascript, */*; q=0.01
X-NewRelic-ID: UwcHVldXGwYAVFZaAgM=
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
X-Requested-With: XMLHttpRequest

Response headers

x-varnish-cache: HIT
x-url: /api/homepage/hamburger_menu
date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
vary: Accept-Encoding
cf-ray: 46034d465ac76397-FRA
x-cache-server: adage-varnish-02
status: 200
x-host: adage.com
x-backend-server: adage_live_director
content-length: 1328
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
access-control-allow-methods: *
x-varnish: 1572957559 1568573158
access-control-allow-origin: *
cache-control: no-cache
accept-ranges: bytes
content-type: application/json

GET
S 200 prompt_embed_static.js Show response
survey.g.doubleclick.net/insights/consumersurveys/static/412828200479581820/ 353 KB
113 KB 7ms
7ms Script
application/javascript 2a00:1450:4001:81b::2011
Google LLC

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Full URL: https://survey.g.doubleclick.net/insights/consumersurveys/static/412828200479581820/prompt_embed_static.js
Requested by: Host: survey.g.doubleclick.net
URL: https://survey.g.doubleclick.net/async_survey?site=bgexkparr4cfqge6y3abx3eqga
Protocol: SPDY
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2a00:1450:4001:81b::2011 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software: Google Frontend /
Resource Hash: ebf9e53b9a7676a0aa9f6886c5ea83e644f0a71ae204e014d329d56b0b790ef7

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Tue, 25 Sep 2018 19:55:20 GMT
content-encoding: gzip
server: Google Frontend
age: 34121
etag: "Kgv4aQ"
content-type: application/javascript
status: 200
x-cloud-trace-context: 24183c266ee39e2c1617da5fc56f3b87
cache-control: public, max-age=2592000
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 115690
expires: Thu, 25 Oct 2018 19:55:20 GMT

GET
H/1.1

204
No Content

b2
sb.scorecardresearch.com/
Redirect Chain

https://sb.scorecardresearch.com/b?c1=2&c2=16193073&ns__t=1537939441667&ns_c=UTF-8&cv=3.1&c8=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age...
https://sb.scorecardresearch.com/b2?c1=2&c2=16193073&ns__t=1537939441667&ns_c=UTF-8&cv=3.1&c8=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Ag...

0
248 B

9ms
6ms

Image
text/plain

172.227.124.249
AKAMAI-ASN1

General

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Show headers Download Go to Show image

Full URL: https://sb.scorecardresearch.com/b2?c1=2&c2=16193073&ns__t=1537939441667&ns_c=UTF-8&cv=3.1&c8=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&c7=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c9=
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_256_GCM
Server: 172.227.124.249 Cambridge, United States, ASN20940 (AKAMAI-ASN1, US),
Reverse DNS: a172-227-124-249.deploy.static.akamaitechnologies.com
Software: /
Resource Hash: e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:01 GMT
Cache-Control: private, no-cache, no-cache=Set-Cookie, no-store, proxy-revalidate
Connection: keep-alive
Content-Length: 0
Expires: Mon, 01 Jan 1990 00:00:00 GMT

Redirect headers

Location: https://sb.scorecardresearch.com/b2?c1=2&c2=16193073&ns__t=1537939441667&ns_c=UTF-8&cv=3.1&c8=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&c7=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c9=
Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:01 GMT
Cache-Control: private, no-cache, no-cache=Set-Cookie, no-store, proxy-revalidate
Connection: keep-alive
Content-Length: 0
Expires: Mon, 01 Jan 1990 00:00:00 GMT

GET
S

200

collect
stats.g.doubleclick.net/r/
Redirect Chain

https://ssl.google-analytics.com/r/__utm.gif?utmwv=5.7.2&utms=1&utmn=1690031474&utmhn=adage.com&utme=8(BusinessType*ArticleTag)9(00%20-%20Not%20Set*%7Ccmo_strategy%7Crestaurants%7Csocial%7Ctv%7C)11...
https://stats.g.doubleclick.net/r/collect?v=1&aip=1&t=dc&_r=3&tid=UA-19574238-1&cid=927251011.1537939442&jid=571948085&_v=5.7.2&z=1690031474

35 B
102 B

15ms
15ms

Image
image/gif

2a00:1450:400c:c02::9d
Google LLC

General

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Show headers Download Go to Show image

Full URL

https://stats.g.doubleclick.net/r/collect?v=1&aip=1&t=dc&_r=3&tid=UA-19574238-1&cid=927251011.1537939442&jid=571948085&_v=5.7.2&z=1690031474

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:400c:c02::9d , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

Golfe2 /

Resource Hash

8337212354871836e6763a41e615916c89bac5b3f1f0adf60ba43c7c806e1015

Security Headers

Name	Value
Strict-Transport-Security	max-age=10886400; includeSubDomains; preload
X-Content-Type-Options	nosniff

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma: no-cache
strict-transport-security: max-age=10886400; includeSubDomains; preload
x-content-type-options: nosniff
last-modified: Sun, 17 May 1998 03:00:00 GMT
server: Golfe2
date: Wed, 26 Sep 2018 05:24:01 GMT
status: 200
content-type: image/gif
access-control-allow-origin: *
cache-control: no-cache, no-store, must-revalidate
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 35
expires: Fri, 01 Jan 1990 00:00:00 GMT

Redirect headers

pragma: no-cache
date: Wed, 26 Sep 2018 05:24:01 GMT
last-modified: Sun, 17 May 1998 03:00:00 GMT
server: Golfe2
status: 302
location: https://stats.g.doubleclick.net/r/collect?v=1&aip=1&t=dc&_r=3&tid=UA-19574238-1&cid=927251011.1537939442&jid=571948085&_v=5.7.2&z=1690031474
content-type: text/html; charset=UTF-8
access-control-allow-origin: *
cache-control: no-cache, no-store, must-revalidate
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 369
expires: Fri, 01 Jan 1990 00:00:00 GMT

GET
H2 200 icon-search-black.png
gaia.adage.com/assets/images/ 309 KB
309 KB 17ms
16ms Image
image/png 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to Show image

Full URL: https://gaia.adage.com/assets/images/icon-search-black.png
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 7fea5568865d4c05472818346c52743fd5cce96259544a35f579012cfc3f8546

Request headers

:path: /assets/images/icon-search-black.png
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440; __utma=1.927251011.1537939442.1537939442.1537939442.1; __utmc=1; __utmz=1.1537939442.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537939442
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: image/webp,image/apng,image/*,*/*;q=0.8
cache-control: no-cache
:authority: gaia.adage.com
referer: https://gaia.adage.com/assets/css/core.css?1537553076
:scheme: https
:method: GET
Referer: https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
cf-cache-status: HIT
last-modified: Sun, 24 Sep 2017 21:15:48 GMT
server: cloudflare
etag: "59c82084-4d2c4"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: image/png
status: 200
cache-control: public, max-age=604800
accept-ranges: bytes
cf-ray: 46034d46baef6397-FRA
content-length: 316100
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
S 200 integrator.js Show response
adservice.google.de/adsid/ 109 B
171 B 15ms
15ms Script
application/javascript 2a00:1450:4001:824::2002
Google LLC

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Full URL

https://adservice.google.de/adsid/integrator.js?domain=adage.com

Requested by

Host: www.googletagservices.com
URL: https://www.googletagservices.com/tag/js/gpt.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:824::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

cafe /

Resource Hash

0482a98d09daebc18a0d2e1ed8f748da5b0179e61223ed541101df1f4699f073

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

timing-allow-origin: *
date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
x-content-type-options: nosniff
server: cafe
p3p: CP="This is not a P3P policy! See http://support.google.com/accounts/answer/151657 for more info."
status: 200
cache-control: private, no-cache, no-store
content-disposition: attachment; filename="f.txt"
content-type: application/javascript; charset=UTF-8
alt-svc: quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 104
x-xss-protection: 1; mode=block

GET
S 200 integrator.js Show response
adservice.google.com/adsid/ 109 B
171 B 20ms
19ms Script
application/javascript 2a00:1450:4001:824::2002
Google LLC

General

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Full URL

https://adservice.google.com/adsid/integrator.js?domain=adage.com

Requested by

Host: www.googletagservices.com
URL: https://www.googletagservices.com/tag/js/gpt.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:824::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

cafe /

Resource Hash

0482a98d09daebc18a0d2e1ed8f748da5b0179e61223ed541101df1f4699f073

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

timing-allow-origin: *
date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
x-content-type-options: nosniff
server: cafe
p3p: CP="This is not a P3P policy! See http://support.google.com/accounts/answer/151657 for more info."
status: 200
cache-control: private, no-cache, no-store
content-disposition: attachment; filename="f.txt"
content-type: application/javascript; charset=UTF-8
alt-svc: quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 104
x-xss-protection: 1; mode=block

GET
S 200 pubads_impl_249.js Show response
securepubads.g.doubleclick.net/gpt/ 182 KB
63 KB 51ms
38ms Script
text/javascript 216.58.214.98
Google LLC

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Full URL

https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js

Requested by

Host: www.googletagservices.com
URL: https://www.googletagservices.com/tag/js/gpt.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

216.58.214.98 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

fra16s05-in-f2.1e100.net

Software

sffe /

Resource Hash

308b88046da3cb8c99042d803173dee196d6501925fd3c86ccf8f9e2d7f7d04a

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
x-content-type-options: nosniff
last-modified: Thu, 13 Sep 2018 13:39:46 GMT
server: sffe
vary: Accept-Encoding
content-type: text/javascript
status: 200
cache-control: private, immutable, max-age=31536000
accept-ranges: bytes
timing-allow-origin: *
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 64039
x-xss-protection: 1; mode=block
expires: Wed, 26 Sep 2018 05:24:01 GMT

GET
S 200 ia.js Show response
s.idio.co/ 2 KB
1 KB 36ms
7ms Script
application/javascript 54.230.95.199
Amazon.com

General

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Show headers Download Go to

Full URL: https://s.idio.co/ia.js
Requested by: Host: js.idio.co
URL: https://js.idio.co/720.js
Protocol: SPDY
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 54.230.95.199 Seattle, United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS: server-54-230-95-199.fra2.r.cloudfront.net
Software: AmazonS3 /
Resource Hash: 932ea76ee0e29b363a45f844e8ad42038536f70f7e8d8bcf56100c3e41590bac

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Fri, 13 Jul 2018 12:52:07 GMT
content-encoding: gzip
last-modified: Fri, 13 Jul 2018 12:51:13 GMT
server: AmazonS3
age: 59495
vary: Accept-Encoding
x-cache: Hit from cloudfront
content-type: application/javascript
status: 200
cache-control: max-age=86400
x-amz-cf-id: I8m9cNWX7j0sTMM36gh4MAv3iSn_M4sWN3U7hnrKKhTeZ7cnKTiSmg==
via: 1.1 ea71ce4ac4724c3ed76f4816ddddaa6c.cloudfront.net (CloudFront)

GET
DATA 200
OK truncated
/ 715 B
0 Image
image/png

General

Check archive.org

Show headers Download Go to Show image

Full URL: data:truncated
Protocol: DATA
Server: -, , ASN (),
Reverse DNS
Software: /
Resource Hash: 5a3f1dd74233f605e511f1b5b244bedf85ac88ba264caf4d6401bc7ec2017dcd

Request headers

Response headers

Access-Control-Allow-Origin: *
Content-Type: image/png

GET
DATA 200
OK truncated
/ 2 KB
0 Image
image/png

General

Check archive.org

Show headers Download Go to Show image

Full URL: data:truncated
Protocol: DATA
Server: -, , ASN (),
Reverse DNS
Software: /
Resource Hash: 9d02d662da8a47fb5fb610b545007507b6017028043dbb63cd09ec897d3b9627

Request headers

Response headers

Access-Control-Allow-Origin: *
Content-Type: image/png

GET
H2 200 300x250-member-bg.gif
gaia.adage.com/images/ 10 KB
11 KB 12ms
12ms Image
image/gif 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to Show image

Full URL: https://gaia.adage.com/images/300x250-member-bg.gif
Requested by: Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 97b3fd7ba676d08db6242d6f73d9d176905dbf7fadfbceaf1146b7164de69029

Request headers

:path: /images/300x250-member-bg.gif
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440; __utma=1.927251011.1537939442.1537939442.1537939442.1; __utmc=1; __utmz=1.1537939442.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537939442
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: image/webp,image/apng,image/*,*/*;q=0.8
cache-control: no-cache
:authority: gaia.adage.com
referer: https://gaia.adage.com/assets/css/core.css?1537553076
:scheme: https
:method: GET
Referer: https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
cf-cache-status: HIT
last-modified: Thu, 23 Jun 2016 17:42:31 GMT
server: cloudflare
etag: "576c1f87-2995"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: image/gif
status: 200
cache-control: public, max-age=604800
accept-ranges: bytes
cf-ray: 46034d476b406397-FRA
content-length: 10645
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 RetinaCond-Black.woff
gaia.adage.com/assets/font-face/retina-standard/ 61 KB
61 KB 17ms
16ms Font
application/octet-stream 2400:cb00:2048:1::6810:9476
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/font-face/retina-standard/RetinaCond-Black.woff
Requested by: Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 4cd67bd5e1360546610289d82dc2ffd95c38551e2c249da08fa64f4030984de0

Request headers

:path: /assets/font-face/retina-standard/RetinaCond-Black.woff
pragma: no-cache
origin: https://adage.com
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://gaia.adage.com/assets/css/core.css?1537553076
:scheme: https
:method: GET
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://gaia.adage.com/assets/css/core.css?1537553076
Origin: https://adage.com

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
cf-cache-status: HIT
status: 200
content-length: 62504
last-modified: Mon, 06 Nov 2017 15:02:13 GMT
server: cloudflare
etag: "5a007975-f428"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/octet-stream
access-control-allow-origin: *
cache-control: public, max-age=14400
set-cookie: __cfduid=d0b25423595f70a140180ad086294daff1537939441; expires=Thu, 26-Sep-19 05:24:01 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges: bytes
cf-ray: 46034d477ba097f8-FRA
expires: Wed, 26 Sep 2018 09:24:01 GMT

GET
H2 200 Outsiders_Bold_PROWEB.woff
gaia.adage.com/assets/font-face/outsiders/ 87 KB
88 KB 20ms
19ms Font
application/octet-stream 2400:cb00:2048:1::6810:9476
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/font-face/outsiders/Outsiders_Bold_PROWEB.woff
Requested by: Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 50ddfa8d99906d232629c0a0e9c43d09eb9e1e5d32a90a7a4c86bdcf3a6f259c

Request headers

:path: /assets/font-face/outsiders/Outsiders_Bold_PROWEB.woff
pragma: no-cache
origin: https://adage.com
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://gaia.adage.com/assets/css/core.css?1537553076
:scheme: https
:method: GET
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://gaia.adage.com/assets/css/core.css?1537553076
Origin: https://adage.com

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
cf-cache-status: HIT
status: 200
content-length: 89584
last-modified: Sun, 24 Sep 2017 21:15:58 GMT
server: cloudflare
etag: "59c8208e-15df0"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/octet-stream
access-control-allow-origin: *
cache-control: public, max-age=14400
set-cookie: __cfduid=d0b25423595f70a140180ad086294daff1537939441; expires=Thu, 26-Sep-19 05:24:01 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges: bytes
cf-ray: 46034d477ba197f8-FRA
expires: Wed, 26 Sep 2018 09:24:01 GMT

GET
H2 200 Exchange-Book.woff
gaia.adage.com/assets/font-face/exchange-standard/ 89 KB
89 KB 14ms
14ms Font
application/octet-stream 2400:cb00:2048:1::6810:9476
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/font-face/exchange-standard/Exchange-Book.woff
Requested by: Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: fa857686efe8ddf5b33e2a96a29a2b1c0a80dff832b92333ba7a25489cb621c8

Request headers

:path: /assets/font-face/exchange-standard/Exchange-Book.woff
pragma: no-cache
origin: https://adage.com
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://gaia.adage.com/assets/css/core.css?1537553076
:scheme: https
:method: GET
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://gaia.adage.com/assets/css/core.css?1537553076
Origin: https://adage.com

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
cf-cache-status: HIT
status: 200
content-length: 91307
last-modified: Mon, 06 Nov 2017 15:02:17 GMT
server: cloudflare
etag: "5a007979-164ab"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/octet-stream
access-control-allow-origin: *
cache-control: public, max-age=14400
set-cookie: __cfduid=d0b25423595f70a140180ad086294daff1537939441; expires=Thu, 26-Sep-19 05:24:01 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges: bytes
cf-ray: 46034d477ba297f8-FRA
expires: Wed, 26 Sep 2018 09:24:01 GMT

GET
H2 200 Retina-Black.woff
gaia.adage.com/assets/font-face/retina-standard/ 63 KB
63 KB 21ms
21ms Font
application/octet-stream 2400:cb00:2048:1::6810:9476
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://gaia.adage.com/assets/font-face/retina-standard/Retina-Black.woff
Requested by: Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: ee0f363ac6a256884d7337e98f2afd5fd5e31039c7e694048eea307b34f79e93

Request headers

:path: /assets/font-face/retina-standard/Retina-Black.woff
pragma: no-cache
origin: https://adage.com
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: */*
cache-control: no-cache
:authority: gaia.adage.com
referer: https://gaia.adage.com/assets/css/core.css?1537553076
:scheme: https
:method: GET
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://gaia.adage.com/assets/css/core.css?1537553076
Origin: https://adage.com

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
cf-cache-status: HIT
status: 200
content-length: 64596
last-modified: Mon, 06 Nov 2017 15:02:13 GMT
server: cloudflare
etag: "5a007975-fc54"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: application/octet-stream
access-control-allow-origin: *
cache-control: public, max-age=14400
set-cookie: __cfduid=d0b25423595f70a140180ad086294daff1537939441; expires=Thu, 26-Sep-19 05:24:01 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges: bytes
cf-ray: 46034d477ba397f8-FRA
expires: Wed, 26 Sep 2018 09:24:01 GMT

GET
S 200 vtt.global.min.js Show response
vjs.zencdn.net/vttjs/0.12.5/ 20 KB
7 KB 177ms
55ms Script
application/javascript 2a04:4e42:1f::729
Fastly

General

Check archive.org

Show headers Download Go to

Full URL: https://vjs.zencdn.net/vttjs/0.12.5/vtt.global.min.js
Requested by: Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol: SPDY
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 2a04:4e42:1f::729 , European Union, ASN54113 (FASTLY - Fastly, US),
Reverse DNS
Software: /
Resource Hash: aa706c43e8733a58224f514db36f253bed4ea01f56a90b66916c4aa6a656ec2d

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
last-modified: Thu, 31 Aug 2017 21:04:55 GMT
status: 200
etag: "f30dac97e5c2aaa10a7695b93cc66699"
x-served-by: cache-mad9421-MAD
vary: Accept-Encoding
x-cache: HIT
content-type: application/javascript; charset=utf-8
access-control-allow-origin: *
cache-control: public, max-age=31536000
timing-allow-origin: *
content-length: 7231
x-cache-hits: 948218

GET
DATA 200
OK truncated
/ 85 B
0 Image
image/png

General

Check archive.org

Show headers Download Go to Show image

Full URL: data:truncated
Protocol: DATA
Server: -, , ASN (),
Reverse DNS
Software: /
Resource Hash: 1abfd18a9642820aacba18012b88755bb2912be21b3f3594982bf7328bad9ba5

Request headers

Response headers

Access-Control-Allow-Origin: *
Content-Type: image/png

GET
DATA 200
OK truncated
/ 4 KB
0 Font
application/font-woff

General

Check archive.org

Show headers Download Go to

Full URL: data:truncated
Protocol: DATA
Server: -, , ASN (),
Reverse DNS
Software: /
Resource Hash: fefd5c42d249823c4ed9ad5d1a8bf05321644a1fcc4c215ce1d030b4c90aeda2

Request headers

User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Origin: https://adage.com

Response headers

Access-Control-Allow-Origin: *
Content-Type: application/font-woff;charset=utf-8

GET
H/1.1 200
OK 5838260919001 Show response
edge.api.brightcove.com/playback/v1/accounts/377748811/videos/ 2 KB
3 KB 130ms
109ms XHR
application/json 143.204.97.127
Amazon.com

General

Check archive.org

Show headers Download Go to

Full URL

https://edge.api.brightcove.com/playback/v1/accounts/377748811/videos/5838260919001

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

HTTP/1.1

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

143.204.97.127 Wilmington, United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),

Reverse DNS

server-143-204-97-127.fra50.r.cloudfront.net

Software

Resource Hash

cd73f71ebed06fa27ce6cd69e4d25207842ac1aea24a8463e81724502ec444a8

Security Headers

Name	Value
Strict-Transport-Security	max-age=77766000; includeSubDomains

Request headers

Accept: application/json;pk=BCpkADawqM0j93yvkUtKYmovplaxC7G6au1YCDmr7ue140t2ybsE2s9GRqDfU4d3j7WOv8I5rMTyQCj3eiBFmO3Xi98IL0q-cSCWrqFnDpiT4xUuD3UDesP6d4k
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin: https://adage.com
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

BCOV-instance: i-0e93058e1b9afe89c, 7074770, 2018-09-26 05:24:01.968Z
Via: 1.1 cdb2dba3874dd4d7b53213b8c63a0997.cloudfront.net (CloudFront)
BCOV-REQUEST-ID: 753b6198-a36a-446a-aa1a-276d713679f2
Date: Wed, 26 Sep 2018 05:24:01 GMT
Strict-Transport-Security: max-age=77766000; includeSubDomains
X-Cache: Miss from cloudfront
Content-Type: application/json; charset=UTF-8
access-control-allow-origin: *
X-Originating-URL: https://edge-elb.api.brightcove.com/playback/v1/accounts/377748811/videos/5838260919001
access-control-expose-headers: x-cache,via,bcov-debug-cache-stats,bcov-instance,x-amz-cf-id
Cache-Control: max-age=494
Connection: keep-alive
Content-Length: 2448
X-Amz-Cf-Id: zCGeYQ2pg_w4eYpuP1Qa7go0WLfLbuWRf4Tr37EZ44kWiayzqfpC7g==

GET
S 200 ima3.js Show response
imasdk.googleapis.com/js/sdkloader/ 230 KB
79 KB 40ms
38ms Script
text/javascript 2a00:1450:4001:817::200a
Google LLC

General

Check archive.org

Show headers Download Go to

Full URL

https://imasdk.googleapis.com/js/sdkloader/ima3.js

Requested by

Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:817::200a , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

sffe /

Resource Hash

32f5f2cfa397535f89f47b3b3db8eea2594564e25d16962edca687076113d218

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
content-encoding: gzip
x-content-type-options: nosniff
server: sffe
vary: Accept-Encoding
content-type: text/javascript
status: 200
cache-control: private, max-age=900
accept-ranges: bytes
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 81046
x-xss-protection: 1; mode=block
expires: Wed, 26 Sep 2018 05:24:01 GMT

GET
H/1.1 200
OK tracker
metrics.brightcove.com/v2/ 43 B
181 B 416ms
97ms Image
image/gif 54.221.202.188
Amazon.com

General

Check archive.org

Show headers Download Go to Show image

Full URL: https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=53c83cbf953d896b665ca414&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&event=player_init&time=1537939441885
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 54.221.202.188 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS: ec2-54-221-202-188.compute-1.amazonaws.com
Software: /
Resource Hash: 4e0705327480ad2323cb03d9c450ffcae4a98bf3a5382fa0c7882145ed620e49

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control: must-revalidate,no-cache,no-store
Connection: keep-alive
Content-Length: 43
Content-Type: image/gif

GET
H/1.1 200
OK tracker
metrics.brightcove.com/v2/ 43 B
181 B 421ms
100ms Image
image/gif 54.221.202.188
Amazon.com

General

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Show headers Download Go to Show image

Full URL: https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=53c83cbf953d896b665ca414&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&event=catalog_request&url=https%3A%2F%2Fedge.api.brightcove.com%2Fplayback%2Fv1%2Faccounts%2F377748811%2Fvideos%2F5838260919001&time=1537939441887
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 54.221.202.188 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS: ec2-54-221-202-188.compute-1.amazonaws.com
Software: /
Resource Hash: 4e0705327480ad2323cb03d9c450ffcae4a98bf3a5382fa0c7882145ed620e49

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control: must-revalidate,no-cache,no-store
Connection: keep-alive
Content-Length: 43
Content-Type: image/gif

GET
H/1.1 200
OK 5838254801001 Show response
edge.api.brightcove.com/playback/v1/accounts/377748811/videos/ 2 KB
3 KB 113ms
101ms XHR
application/json 143.204.97.127
Amazon.com

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Full URL

https://edge.api.brightcove.com/playback/v1/accounts/377748811/videos/5838254801001

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

HTTP/1.1

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

143.204.97.127 Wilmington, United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),

Reverse DNS

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Software

Resource Hash

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Security Headers

Name	Value
Strict-Transport-Security	max-age=77766000; includeSubDomains

Request headers

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

BCOV-instance: i-0e93058e1b9afe89c, 7074770, 2018-09-26 05:24:01.988Z
Via: 1.1 9ab847fabb8c9edbd39cff57c2a2f4c0.cloudfront.net (CloudFront)
BCOV-REQUEST-ID: e6eb9127-0b0a-4bc7-89df-98e571cc5f4c
Date: Wed, 26 Sep 2018 05:24:01 GMT
Strict-Transport-Security: max-age=77766000; includeSubDomains
X-Cache: Miss from cloudfront
Content-Type: application/json; charset=UTF-8
access-control-allow-origin: *
X-Originating-URL: https://edge-elb.api.brightcove.com/playback/v1/accounts/377748811/videos/5838254801001
access-control-expose-headers: x-cache,via,bcov-debug-cache-stats,bcov-instance,x-amz-cf-id
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GET
H/1.1 200
OK tracker
metrics.brightcove.com/v2/ 43 B
181 B 405ms
99ms Image
image/gif 54.163.245.181
Amazon.com

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Full URL: https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=36e9c0d31e48086160f40b10&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&event=player_init&time=1537939441924
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 54.163.245.181 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
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Software: /
Resource Hash: 4e0705327480ad2323cb03d9c450ffcae4a98bf3a5382fa0c7882145ed620e49

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control: must-revalidate,no-cache,no-store
Connection: keep-alive
Content-Length: 43
Content-Type: image/gif

GET
H/1.1 200
OK tracker
metrics.brightcove.com/v2/ 43 B
181 B 405ms
98ms Image
image/gif 54.163.245.181
Amazon.com

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Full URL: https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=36e9c0d31e48086160f40b10&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&event=catalog_request&url=https%3A%2F%2Fedge.api.brightcove.com%2Fplayback%2Fv1%2Faccounts%2F377748811%2Fvideos%2F5838254801001&time=1537939441925
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 54.163.245.181 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS: ec2-54-163-245-181.compute-1.amazonaws.com
Software: /
Resource Hash: 4e0705327480ad2323cb03d9c450ffcae4a98bf3a5382fa0c7882145ed620e49

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control: must-revalidate,no-cache,no-store
Connection: keep-alive
Content-Length: 43
Content-Type: image/gif

GET
H2 200 container.html
d8rk54i4mohrb.cloudfront.net/ Frame 712A 0
0 8ms
8ms Document
text/html 2600:9000:200c:dc00:1f:573d:79c0:21
Amazon.com

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Full URL: https://d8rk54i4mohrb.cloudfront.net/container.html?pid=56e6ee8c736b790e04000865&title=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads&date=2018-09-21%2014%3A52%3A25&authors=Jessica%20Wohl&channels=CMO%20Strategy&tags=Restaurants%7CSocial%7CTV&ignore_errors=false&ajax=true&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&referrer=&ref_url=&page_url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&cb=SPR.API.callbacks.cbalojxas&v=2.16.0&cache_buster=1537939441950
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Protocol: H2
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Server: 2600:9000:200c:dc00:1f:573d:79c0:21 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software: AmazonS3 /
Resource Hash

Request headers

:method: GET
:authority: d8rk54i4mohrb.cloudfront.net
:scheme: https
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pragma: no-cache
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upgrade-insecure-requests: 1
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accept: text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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Upgrade-Insecure-Requests: 1
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

status: 200
content-type: text/html; charset=utf-8
content-length: 5730
date: Mon, 10 Sep 2018 20:11:55 GMT
x-amz-replication-status: COMPLETED
last-modified: Mon, 10 Sep 2018 20:11:51 GMT
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server: AmazonS3
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x-cache: Hit from cloudfront
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x-amz-cf-id: DpMnkPs3VRGh95gjY9qivC799rY2ecXILpfXjk_G_ejNmmR4HecyQw==

GET
H2 200 top520180924.jpg
gaia.adage.com/images/bin/image/x-large/ 33 KB
33 KB 11ms
11ms Image
image/jpeg 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://gaia.adage.com/images/bin/image/x-large/top520180924.jpg
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: f91e6354cf09d49211965fe45c165ce54f4c35acef29d599bcfb300d1f1a7b8a

Request headers

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pragma: no-cache
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accept-encoding: gzip, deflate
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cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
cf-cache-status: HIT
last-modified: Fri, 21 Sep 2018 22:07:41 GMT
server: cloudflare
etag: "5ba56bad-83cc"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: image/jpeg
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cache-control: public, max-age=604800
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cf-ray: 46034d485bae6397-FRA
content-length: 33740
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
H2 200 DAC_The_Promise_and_Power_of_Local_Marketing_Page_1.png
gaia.adage.com/images/bin/image/medium/ 103 KB
103 KB 10ms
9ms Image
image/png 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://gaia.adage.com/images/bin/image/medium/DAC_The_Promise_and_Power_of_Local_Marketing_Page_1.png
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: d1720aebe7930dad8137f6afcd3fbe9c91e721d9770426bbea85617938f399c5

Request headers

:path: /images/bin/image/medium/DAC_The_Promise_and_Power_of_Local_Marketing_Page_1.png
pragma: no-cache
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accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: image/webp,image/apng,image/*,*/*;q=0.8
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:01 GMT
cf-cache-status: HIT
last-modified: Tue, 07 Aug 2018 20:13:59 GMT
server: cloudflare
etag: "5b69fd87-19c99"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: image/png
status: 200
cache-control: public, max-age=604800
accept-ranges: bytes
cf-ray: 46034d485bb06397-FRA
content-length: 105625
expires: Wed, 03 Oct 2018 05:24:01 GMT

GET
DATA 200
OK truncated
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0 Font
application/octet-stream

General

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Full URL: data:truncated
Protocol: DATA
Server: -, , ASN (),
Reverse DNS
Software: /
Resource Hash: 51abee166c9cc5e05f51cf07fb81f7aec6b510205b0ca0b5a9138759ed9821b6

Request headers

User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Origin: https://adage.com

Response headers

Access-Control-Allow-Origin: *
Content-Type: application/octet-stream

GET
H/1.1 200
OK 5838260481001 Show response
edge.api.brightcove.com/playback/v1/accounts/377748811/videos/ 2 KB
3 KB 109ms
108ms XHR
application/json 143.204.97.127
Amazon.com

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Full URL

https://edge.api.brightcove.com/playback/v1/accounts/377748811/videos/5838260481001

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

HTTP/1.1

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

143.204.97.127 Wilmington, United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),

Reverse DNS

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Software

Resource Hash

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Security Headers

Name	Value
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Request headers

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

BCOV-instance: i-00311b04aab4fc610, 7074770, 2018-09-26 05:24:02.086Z
Via: 1.1 cdb2dba3874dd4d7b53213b8c63a0997.cloudfront.net (CloudFront)
BCOV-REQUEST-ID: 06a820e0-6754-41ed-8642-f58a9e1502a5
Date: Wed, 26 Sep 2018 05:24:02 GMT
Strict-Transport-Security: max-age=77766000; includeSubDomains
X-Cache: Miss from cloudfront
Content-Type: application/json; charset=UTF-8
access-control-allow-origin: *
X-Originating-URL: https://edge-elb.api.brightcove.com/playback/v1/accounts/377748811/videos/5838260481001
access-control-expose-headers: x-cache,via,bcov-debug-cache-stats,bcov-instance,x-amz-cf-id
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GET
H/1.1 200
OK tracker
metrics.brightcove.com/v2/ 43 B
181 B 373ms
98ms Image
image/gif 54.221.202.188
Amazon.com

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Full URL: https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=317739888d0c01b3bbd94d3d&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&event=player_init&time=1537939442032
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 54.221.202.188 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
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Software: /
Resource Hash: 4e0705327480ad2323cb03d9c450ffcae4a98bf3a5382fa0c7882145ed620e49

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control: must-revalidate,no-cache,no-store
Connection: keep-alive
Content-Length: 43
Content-Type: image/gif

GET
H/1.1 200
OK tracker
metrics.brightcove.com/v2/ 43 B
181 B 382ms
101ms Image
image/gif 54.221.202.188
Amazon.com

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Full URL: https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=317739888d0c01b3bbd94d3d&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&event=catalog_request&url=https%3A%2F%2Fedge.api.brightcove.com%2Fplayback%2Fv1%2Faccounts%2F377748811%2Fvideos%2F5838260481001&time=1537939442032
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 54.221.202.188 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
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Software: /
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Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control: must-revalidate,no-cache,no-store
Connection: keep-alive
Content-Length: 43
Content-Type: image/gif

GET
H/1.1 200
OK tracker
metrics.brightcove.com/v2/ 43 B
181 B 124ms
98ms Image
image/gif 50.19.246.84
Amazon.com

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Full URL: https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=53c83cbf953d896b665ca414&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&usage=inpage-embed&event=player_load&time=1537939442055&qos.performance.memory.jsHeapSizeLimit=2217857988&qos.performance.memory.usedJSHeapSize=15192184&qos.performance.memory.totalJSHeapSize=21070736&qos.performance.navigation.redirectCount=0&qos.performance.navigation.type=0&qos.performance.navigation.directedMigration=false&qos.performance.timing.loadEventEnd=0&qos.performance.timing.loadEventStart=0&qos.performance.timing.domComplete=0&qos.performance.timing.domContentLoadedEventEnd=0&qos.performance.timing.domContentLoadedEventStart=0&qos.performance.timing.domInteractive=0&qos.performance.timing.domLoading=1537939441192&qos.performance.timing.responseEnd=1537939441385&qos.performance.timing.responseStart=1537939441190&qos.performance.timing.requestStart=1537939440985&qos.performance.timing.secureConnectionStart=1537939440970&qos.performance.timing.connectEnd=1537939440985&qos.performance.timing.connectStart=1537939440964&qos.performance.timing.domainLookupEnd=1537939440964&qos.performance.timing.domainLookupStart=1537939440964&qos.performance.timing.fetchStart=1537939440964&qos.performance.timing.redirectEnd=0&qos.performance.timing.redirectStart=0&qos.performance.timing.unloadEventEnd=0&qos.performance.timing.unloadEventStart=0&qos.performance.timing.navigationStart=1537939440964&qos.performance.bcInit=54.60000038146973&qos.player.dimensions=%5B%5B1537939442055%2C%22640x480%22%2C%22640x480%22%5D%5D&qos.player.pixelratio=%5B%5B1537939442055%2C1%5D%5D&qos.player.screendimensions=%5B%5B1537939442055%2C%221600x1200%22%5D%5D
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Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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Response headers

Cache-Control: must-revalidate,no-cache,no-store
Connection: keep-alive
Content-Length: 43
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GET
H/1.1 200
OK tracker
metrics.brightcove.com/v2/ 43 B
181 B 119ms
99ms Image
image/gif 50.19.246.84
Amazon.com

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Full URL: https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=36e9c0d31e48086160f40b10&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&usage=inpage-embed&event=player_load&time=1537939442066&qos.performance.memory.jsHeapSizeLimit=2217857988&qos.performance.memory.usedJSHeapSize=15192184&qos.performance.memory.totalJSHeapSize=21070736&qos.performance.navigation.redirectCount=0&qos.performance.navigation.type=0&qos.performance.navigation.directedMigration=false&qos.performance.timing.loadEventEnd=0&qos.performance.timing.loadEventStart=0&qos.performance.timing.domComplete=0&qos.performance.timing.domContentLoadedEventEnd=0&qos.performance.timing.domContentLoadedEventStart=0&qos.performance.timing.domInteractive=0&qos.performance.timing.domLoading=1537939441192&qos.performance.timing.responseEnd=1537939441385&qos.performance.timing.responseStart=1537939441190&qos.performance.timing.requestStart=1537939440985&qos.performance.timing.secureConnectionStart=1537939440970&qos.performance.timing.connectEnd=1537939440985&qos.performance.timing.connectStart=1537939440964&qos.performance.timing.domainLookupEnd=1537939440964&qos.performance.timing.domainLookupStart=1537939440964&qos.performance.timing.fetchStart=1537939440964&qos.performance.timing.redirectEnd=0&qos.performance.timing.redirectStart=0&qos.performance.timing.unloadEventEnd=0&qos.performance.timing.unloadEventStart=0&qos.performance.timing.navigationStart=1537939440964&qos.performance.bcInit=81.00000023841858&qos.player.dimensions=%5B%5B1537939442066%2C%22640x480%22%2C%22640x480%22%5D%5D&qos.player.pixelratio=%5B%5B1537939442066%2C1%5D%5D&qos.player.screendimensions=%5B%5B1537939442066%2C%221600x1200%22%5D%5D
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Software: /
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Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control: must-revalidate,no-cache,no-store
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GET
H/1.1 200
OK ia.gif
a.idio.co/ 26 B
166 B 427ms
104ms Image
image/gif 52.204.232.9
Amazon.com

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Full URL: https://a.idio.co/ia.gif?r=&s=08007f8d-7bc0-4a2c-bbf7-259ea0a54e13&x%5Bidio_visitor_id%5D%5B0%5D=68353119-4372-4fec-a932-b240d6df2491&c=adage&d=720&a=consume&u=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&l=1537939442073&z=0.8721392935835941
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Request headers

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:02 GMT
Server: nginx
Connection: keep-alive
Content-Length: 26
Content-Type: image/gif

GET
H/1.1 200
OK ia.gif
a.idio.co/ 26 B
166 B 441ms
112ms Image
image/gif 52.204.232.9
Amazon.com

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Full URL: https://a.idio.co/ia.gif?r=&s=08007f8d-7bc0-4a2c-bbf7-259ea0a54e13&x%5Bidio_visitor_id%5D%5B0%5D=68353119-4372-4fec-a932-b240d6df2491&c=crains&d=688&a=consume&u=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&l=1537939442073&z=0.503878684244675
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
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Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:02 GMT
Server: nginx
Connection: keep-alive
Content-Length: 26
Content-Type: image/gif

GET
H/1.1 200
OK tracker
metrics.brightcove.com/v2/ 43 B
181 B 98ms
97ms Image
image/gif 54.163.245.181
Amazon.com

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Full URL: https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=53c83cbf953d896b665ca414&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&event=catalog_response&url=https%3A%2F%2Fedge.api.brightcove.com%2Fplayback%2Fv1%2Faccounts%2F377748811%2Fvideos%2F5838260919001&time=1537939442083&response_time_ms=196&BCOV-instance=i-0e93058e1b9afe89c%2C%207074770%2C%202018-09-26%2005%3A24%3A01.968Z&X-Cache=Miss%20from%20cloudfront&Via=1.1%20cdb2dba3874dd4d7b53213b8c63a0997.cloudfront.net%20(CloudFront)&X-Amz-Cf-Id=zCGeYQ2pg_w4eYpuP1Qa7go0WLfLbuWRf4Tr37EZ44kWiayzqfpC7g%3D%3D
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Protocol: HTTP/1.1
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Request headers

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control: must-revalidate,no-cache,no-store
Connection: keep-alive
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GET
H2 200 315016 Show response
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981 B 105ms
105ms XHR
application/json 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://adage.com/api/article/most_popular/3/2/render_article_page/315016
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Request headers

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X-Requested-With: XMLHttpRequest

Response headers

x-varnish-cache: HIT
x-url: /api/article/most_popular/3/2/render_article_page/315016
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GET
H/1.1 200
OK tracker
metrics.brightcove.com/v2/ 43 B
181 B 99ms
98ms Image
image/gif 54.163.245.181
Amazon.com

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Full URL: https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=36e9c0d31e48086160f40b10&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&event=catalog_response&url=https%3A%2F%2Fedge.api.brightcove.com%2Fplayback%2Fv1%2Faccounts%2F377748811%2Fvideos%2F5838254801001&time=1537939442092&response_time_ms=167&BCOV-instance=i-0e93058e1b9afe89c%2C%207074770%2C%202018-09-26%2005%3A24%3A01.988Z&X-Cache=Miss%20from%20cloudfront&Via=1.1%209ab847fabb8c9edbd39cff57c2a2f4c0.cloudfront.net%20(CloudFront)&X-Amz-Cf-Id=t-KuT2OX6K2NcpVBdyhqeEnltSZfz2JO1rvjuuwuFs0twC47O_4LpA%3D%3D
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Response headers

Cache-Control: must-revalidate,no-cache,no-store
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GET
H/1.1 200
OK tracker
metrics.brightcove.com/v2/ 43 B
181 B 97ms
97ms Image
image/gif 54.221.202.188
Amazon.com

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Full URL: https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=317739888d0c01b3bbd94d3d&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&usage=inpage-embed&event=player_load&time=1537939442117&qos.performance.memory.jsHeapSizeLimit=2217857988&qos.performance.memory.usedJSHeapSize=16390464&qos.performance.memory.totalJSHeapSize=22268960&qos.performance.navigation.redirectCount=0&qos.performance.navigation.type=0&qos.performance.navigation.directedMigration=false&qos.performance.timing.loadEventEnd=0&qos.performance.timing.loadEventStart=0&qos.performance.timing.domComplete=0&qos.performance.timing.domContentLoadedEventEnd=0&qos.performance.timing.domContentLoadedEventStart=0&qos.performance.timing.domInteractive=0&qos.performance.timing.domLoading=1537939441192&qos.performance.timing.responseEnd=1537939441385&qos.performance.timing.responseStart=1537939441190&qos.performance.timing.requestStart=1537939440985&qos.performance.timing.secureConnectionStart=1537939440970&qos.performance.timing.connectEnd=1537939440985&qos.performance.timing.connectStart=1537939440964&qos.performance.timing.domainLookupEnd=1537939440964&qos.performance.timing.domainLookupStart=1537939440964&qos.performance.timing.fetchStart=1537939440964&qos.performance.timing.redirectEnd=0&qos.performance.timing.redirectStart=0&qos.performance.timing.unloadEventEnd=0&qos.performance.timing.unloadEventStart=0&qos.performance.timing.navigationStart=1537939440964&qos.performance.bcInit=110.19999906420708&qos.player.dimensions=%5B%5B1537939442117%2C%22640x480%22%2C%22640x480%22%5D%5D&qos.player.pixelratio=%5B%5B1537939442117%2C1%5D%5D&qos.player.screendimensions=%5B%5B1537939442117%2C%221600x1200%22%5D%5D
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Request headers

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control: must-revalidate,no-cache,no-store
Connection: keep-alive
Content-Length: 43
Content-Type: image/gif

GET
BLOB 200
OK e13c3fa6-576a-4e70-9ab9-3ed4b9e24bca
https://adage.com/ 241 KB
0 Other
text/javascript

General

Check archive.org

Show headers Download Go to

Full URL: blob:https://adage.com/e13c3fa6-576a-4e70-9ab9-3ed4b9e24bca
Requested by: Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol: BLOB
Server: -, , ASN (),
Reverse DNS
Software: /
Resource Hash: 09cf94e95b75512fc01c1a44b8c14418f6036357d0ec0ed70925db04ba0a9017

Request headers

User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Content-Length: 246781
Content-Type: text/javascript

GET
H/1.1 200
OK master.m3u8 Show response
secure.brightcove.com/services/mobile/streaming/index/ 226 B
570 B 486ms
131ms XHR
application/vnd.apple.mpegurl 64.74.101.79
Internap Network ...

General

Check archive.org

Show headers Download Go to

Full URL: https://secure.brightcove.com/services/mobile/streaming/index/master.m3u8?videoId=5838260919001&pubId=377748811&secure=true
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_256_GCM
Server: 64.74.101.79 , United States, ASN19024 (INTERNAP-BLK5 - Internap Network Services Corporation, US),
Reverse DNS: secure.brightcove.com
Software: brightcove /
Resource Hash: af164fb3f3e4cb3be7c63529b1441fcdc5ee44b6b770cd233c295a2f1d90f956

Request headers

User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin: https://adage.com

Response headers

Date: Wed, 26 Sep 2018 05:24:01 GMT
X-BC-Connecting-IP: 148.251.45.254
Server: brightcove
X-BC-Client-IP: 148.251.45.254
Content-Type: application/vnd.apple.mpegurl;charset=utf-8
Access-Control-Allow-Origin: *
Cache-Control: must-revalidate,max-age=0
Last-Modified: Fri, 21 Sep 2018 18:40:13 GMT
Content-Length: 226

GET
H/1.1 200
OK 377748811_5838284132001_5838260919001-vs.jpg
brightcove.hs.llnwd.net/v2/unsecured/media/377748811/201809/1962/ 71 KB
72 KB 670ms
170ms Image
image/jpeg 117.121.250.129
Limelight Networks

General

Check archive.org

Show headers Download Go to Show image

Full URL: https://brightcove.hs.llnwd.net/v2/unsecured/media/377748811/201809/1962/377748811_5838284132001_5838260919001-vs.jpg?pubId=377748811&videoId=5838260919001
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_256_GCM
Server: 117.121.250.129 , Australia, ASN22822 (LLNW - Limelight Networks, Inc., US),
Reverse DNS: https-117-121-250-129.sin.llnw.net
Software: CloudStorage /
Resource Hash: 7db73b1f683931b56a0f9d7360fab4d54184bc4b0ace40ac2de6d8db23e39dd9

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:02 GMT
Last-Modified: Fri, 21 Sep 2018 19:08:27 GMT
Server: CloudStorage
Age: 48744
Accept-Ranges: bytes
Content-Type: image/jpeg
X-Agile-Request-Id: 5bc72a32955b4d82a6a4562f8138eae1
Content-Length: 73073
Access-Control-Allow-Origin: *
X-Agile-Brick-Id: 480527920
Connection: keep-alive
X-Agile-Checksum: 7db73b1f683931b56a0f9d7360fab4d54184bc4b0ace40ac2de6d8db23e39dd9
Access-Control-Allow-Headers: X-Requested-With
X-Agile-Source: 87.248.200.160:1987

GET
BLOB 200
OK f5ea0730-ac12-4fbb-8a5b-bb65a9e2b97f
https://adage.com/ 241 KB
0 Other
text/javascript

General

Check archive.org

Show headers Download Go to

Full URL: blob:https://adage.com/f5ea0730-ac12-4fbb-8a5b-bb65a9e2b97f
Requested by: Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol: BLOB
Server: -, , ASN (),
Reverse DNS
Software: /
Resource Hash: 7172b8b6409e4c6709445c1eac4418b4a7a9a96e04b33903fe963344c0338cbd

Request headers

User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Content-Length: 246856
Content-Type: text/javascript

GET
H/1.1 200
OK master.m3u8 Show response
secure.brightcove.com/services/mobile/streaming/index/ 226 B
570 B 471ms
122ms XHR
application/vnd.apple.mpegurl 64.74.101.79
Internap Network ...

General

Check archive.org

Show headers Download Go to

Full URL: https://secure.brightcove.com/services/mobile/streaming/index/master.m3u8?videoId=5838254801001&pubId=377748811&secure=true
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_256_GCM
Server: 64.74.101.79 , United States, ASN19024 (INTERNAP-BLK5 - Internap Network Services Corporation, US),
Reverse DNS: secure.brightcove.com
Software: brightcove /
Resource Hash: 8ccf731e4862860e3f8261b33a1192c7e786d8e267f999855210d24902d30717

Request headers

User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin: https://adage.com

Response headers

Date: Wed, 26 Sep 2018 05:24:01 GMT
X-BC-Connecting-IP: 148.251.45.254
Server: brightcove
X-BC-Client-IP: 148.251.45.254
Content-Type: application/vnd.apple.mpegurl;charset=utf-8
Access-Control-Allow-Origin: *
Cache-Control: must-revalidate,max-age=0
Last-Modified: Fri, 21 Sep 2018 18:39:57 GMT
Content-Length: 226

GET
H/1.1 200
OK 377748811_5838265856001_5838254801001-vs.jpg
brightcove.hs.llnwd.net/v2/unsecured/media/377748811/201809/2010/ 95 KB
95 KB 632ms
165ms Image
image/jpeg 117.121.250.129
Limelight Networks

General

Check archive.org

Show headers Download Go to Show image

Full URL: https://brightcove.hs.llnwd.net/v2/unsecured/media/377748811/201809/2010/377748811_5838265856001_5838254801001-vs.jpg?pubId=377748811&videoId=5838254801001
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_256_GCM
Server: 117.121.250.129 , Australia, ASN22822 (LLNW - Limelight Networks, Inc., US),
Reverse DNS: https-117-121-250-129.sin.llnw.net
Software: CloudStorage /
Resource Hash: 69ef667a10a4948dd2e60a9cf11901d82be4981f40440756fd98b34d305dd4cd

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:02 GMT
Last-Modified: Fri, 21 Sep 2018 18:22:41 GMT
Server: CloudStorage
Age: 48744
Accept-Ranges: bytes
Content-Type: image/jpeg
X-Agile-Request-Id: 98906ac548644f2cb38b88f755d9ca07
Content-Length: 96970
Access-Control-Allow-Origin: *
X-Agile-Brick-Id: 480527977
Connection: keep-alive
X-Agile-Checksum: 69ef667a10a4948dd2e60a9cf11901d82be4981f40440756fd98b34d305dd4cd
Access-Control-Allow-Headers: X-Requested-With
X-Agile-Source: 185.178.53.186:1987

GET
H/1.1 200
OK tracker
metrics.brightcove.com/v2/ 43 B
181 B 100ms
100ms Image
image/gif 54.221.202.188
Amazon.com

General

Check archive.org

Show headers Download Go to Show image

Full URL: https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=317739888d0c01b3bbd94d3d&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&event=catalog_response&url=https%3A%2F%2Fedge.api.brightcove.com%2Fplayback%2Fv1%2Faccounts%2F377748811%2Fvideos%2F5838260481001&time=1537939442189&response_time_ms=157&BCOV-instance=i-00311b04aab4fc610%2C%207074770%2C%202018-09-26%2005%3A24%3A02.086Z&X-Cache=Miss%20from%20cloudfront&Via=1.1%20cdb2dba3874dd4d7b53213b8c63a0997.cloudfront.net%20(CloudFront)&X-Amz-Cf-Id=UiUNg_oYoU-ObEbjd6r_K8v0GB-pC7wDn76OrzU7ZtUy4rrBBWeVaA%3D%3D
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 54.221.202.188 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS: ec2-54-221-202-188.compute-1.amazonaws.com
Software: /
Resource Hash: 4e0705327480ad2323cb03d9c450ffcae4a98bf3a5382fa0c7882145ed620e49

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control: must-revalidate,no-cache,no-store
Connection: keep-alive
Content-Length: 43
Content-Type: image/gif

GET
H/1.1

200
OK

Cookie set s16820073148048
smetrics.adage.com/b/ss/crainadage/1/H.27.2/
Redirect Chain

https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s16820073148048?AQB=1&ndh=1&t=26%2F8%2F2018%205%3A24%3A2%203%200&fid=7F28F8179BCE5791-2594C71314B815EE&ce=UTF-8&ns=crain&pageName=%2Farticle%2Fcm...
https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s16820073148048?AQB=1&pccr=true&vidn=2DD58BF905315470-4000010E80003690&&ndh=1&t=26%2F8%2F2018%205%3A24%3A2%203%200&fid=7F28F8179BCE5791-2594C7131...

43 B
738 B

27ms
25ms

Image
image/gif

63.140.41.99
Adobe Systems Inc.

General

Check archive.org

Show headers Download Go to Show image

Full URL

https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s16820073148048?AQB=1&pccr=true&vidn=2DD58BF905315470-4000010E80003690&&ndh=1&t=26%2F8%2F2018%205%3A24%3A2%203%200&fid=7F28F8179BCE5791-2594C71314B815EE&ce=UTF-8&ns=crain&pageName=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&g=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&cc=USD&ch=adage_news&server=adage.com&events=event19&c1=cmo_strategy&v1=cmo_strategy&c2=cmo_strategy&v2=cmo_strategy&c5=adage_news%3Acmo_strategy%3Aarticle&c6=adage_news%3Acmo_strategy%3Aarticle&v6=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c10=not_logged_in&v12=not_logged_in&c15=1&c16=New&v17=1&c18=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&v18=New&c19=page-CMS&c21=2018%3A9%3A26%3A5&c22=1%3A00AM&c23=Wednesday&v23=2018%3A9%3A26%3A5&c24=Weekday&v24=1%3A00AM&c25=cmo_strategy&v25=Wednesday&c26=20180921&v26=Weekday&v27=cmo_strategy&c28=article%3A315016&v28=20180921&c29=article&c30=6777&v30=article%3A315016&v31=article&v32=6777&c34=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&c45=1&v45=1&v49=Mozilla%2F5.0%20%28Macintosh%3B%20Intel%20Mac%20OS%20X%2010_13_5%29%20AppleWebKit%2F537.36%20%28KHTML%2C%20like%20Gecko%29%20Chrome%2F67.0.3396.87%20Safari%2F537.36&c60=No_ID&v60=No_ID&v73=1585x1200&v74=Portrait&s=1600x1200&c=24&j=1.6&v=N&k=Y&bw=1600&bh=1200&AQE=1

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

HTTP/1.1

Security

TLS 1.2, ECDHE_RSA, AES_256_GCM

Server

63.140.41.99 Lehi, United States, ASN15224 (OMNITURE - Adobe Systems Inc., US),

Reverse DNS

adage.com.ssl.d1.sc.omtrdc.net

Software

Omniture DC /

Resource Hash

a1ecbaed793a1f564c49c671f2dd0ce36f858534ef6d26b55783a06b884cc506

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Pragma: no-cache
Accept-Encoding: gzip, deflate
Host: smetrics.adage.com
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Accept: image/webp,image/apng,image/*,*/*;q=0.8
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440; __utma=1.927251011.1537939442.1537939442.1537939442.1; __utmc=1; __utmz=1.1537939442.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537939442; s_cc=true; s_fid=7F28F8179BCE5791-2594C71314B815EE; s_fbsr=1; s_nr=1537939442214-New; s_vnum=1538352000215%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; s_vi=[CS]v1|2DD58BF905315470-4000010E80003690[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F
Connection: keep-alive
Cache-Control: no-cache
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:02 GMT
X-Content-Type-Options: nosniff
X-C: ms-6.4.0
P3P: CP="This is not a P3P policy"
Connection: Keep-Alive
Content-Length: 43
X-XSS-Protection: 1; mode=block
Pragma: no-cache
Last-Modified: Thu, 27 Sep 2018 05:24:02 GMT
Server: Omniture DC
xserver: www287
ETag: "3302699803396341760-6899410359673701902"
Vary: *
Content-Type: image/gif
Access-Control-Allow-Origin: *
Cache-Control: no-cache, no-store, max-age=0, no-transform, private
Set-Cookie: s_vi=[CS]v1|2DD58BF905315470-4000010E80003690[CE]; Expires=Fri, 25 Sep 2020 05:24:02 GMT; Domain=adage.com; Path=/
Keep-Alive: timeout=15
Expires: Tue, 25 Sep 2018 05:24:02 GMT

Redirect headers

Date: Wed, 26 Sep 2018 05:24:02 GMT
X-Content-Type-Options: nosniff
X-C: ms-6.4.0
P3P: CP="This is not a P3P policy"
Connection: Keep-Alive
Content-Length: 0
X-XSS-Protection: 1; mode=block
Pragma: no-cache
Last-Modified: Thu, 27 Sep 2018 05:24:02 GMT
Server: Omniture DC/2.0.0
xserver: www116
Location: https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s16820073148048?AQB=1&pccr=true&vidn=2DD58BF905315470-4000010E80003690&&ndh=1&t=26%2F8%2F2018%205%3A24%3A2%203%200&fid=7F28F8179BCE5791-2594C71314B815EE&ce=UTF-8&ns=crain&pageName=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&g=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&cc=USD&ch=adage_news&server=adage.com&events=event19&c1=cmo_strategy&v1=cmo_strategy&c2=cmo_strategy&v2=cmo_strategy&c5=adage_news%3Acmo_strategy%3Aarticle&c6=adage_news%3Acmo_strategy%3Aarticle&v6=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c10=not_logged_in&v12=not_logged_in&c15=1&c16=New&v17=1&c18=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&v18=New&c19=page-CMS&c21=2018%3A9%3A26%3A5&c22=1%3A00AM&c23=Wednesday&v23=2018%3A9%3A26%3A5&c24=Weekday&v24=1%3A00AM&c25=cmo_strategy&v25=Wednesday&c26=20180921&v26=Weekday&v27=cmo_strategy&c28=article%3A315016&v28=20180921&c29=article&c30=6777&v30=article%3A315016&v31=article&v32=6777&c34=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&c45=1&v45=1&v49=Mozilla%2F5.0%20%28Macintosh%3B%20Intel%20Mac%20OS%20X%2010_13_5%29%20AppleWebKit%2F537.36%20%28KHTML%2C%20like%20Gecko%29%20Chrome%2F67.0.3396.87%20Safari%2F537.36&c60=No_ID&v60=No_ID&v73=1585x1200&v74=Portrait&s=1600x1200&c=24&j=1.6&v=N&k=Y&bw=1600&bh=1200&AQE=1
Content-Type: text/plain
Access-Control-Allow-Origin: *
Cache-Control: no-cache, no-store, max-age=0, no-transform, private
Set-Cookie: s_vi=[CS]v1|2DD58BF905315470-4000010E80003690[CE]; Expires=Fri, 25 Sep 2020 05:24:02 GMT; Domain=adage.com; Path=/
Keep-Alive: timeout=15
Expires: Tue, 25 Sep 2018 05:24:02 GMT

GET
H2 200 social-sprite.png
gaia.adage.com/images/ 5 KB
5 KB 10ms
9ms Image
image/png 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to Show image

Full URL: https://gaia.adage.com/images/social-sprite.png
Requested by: Host: imasdk.googleapis.com
URL: https://imasdk.googleapis.com/js/sdkloader/ima3.js
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 205ba71a90f58774432033a1059fff789e298f4ab56165b3ef1988bcd2870814

Request headers

:path: /images/social-sprite.png
pragma: no-cache
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accept: image/webp,image/apng,image/*,*/*;q=0.8
cache-control: no-cache
:authority: gaia.adage.com
referer: https://gaia.adage.com/assets/css/core.css?1537553076
:scheme: https
:method: GET
Referer: https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:02 GMT
cf-cache-status: HIT
last-modified: Thu, 23 Jun 2016 17:42:21 GMT
server: cloudflare
etag: "576c1f7d-153e"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: image/png
status: 200
cache-control: public, max-age=604800
accept-ranges: bytes
cf-ray: 46034d4a1c986397-FRA
content-length: 5438
expires: Wed, 03 Oct 2018 05:24:02 GMT

GET
H2 200 social-s3a48abe55e.png
gaia.adage.com/assets/images/ 74 KB
74 KB 12ms
11ms Image
image/png 2400:cb00:2048:1::6810:9376
Cloudflare

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Check archive.org

Show headers Download Go to Show image

Full URL: https://gaia.adage.com/assets/images/social-s3a48abe55e.png
Requested by: Host: imasdk.googleapis.com
URL: https://imasdk.googleapis.com/js/sdkloader/ima3.js
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
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Request headers

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accept-encoding: gzip, deflate
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accept: image/webp,image/apng,image/*,*/*;q=0.8
cache-control: no-cache
:authority: gaia.adage.com
referer: https://gaia.adage.com/assets/css/core.css?1537553076
:scheme: https
:method: GET
Referer: https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:02 GMT
cf-cache-status: HIT
last-modified: Sun, 24 Sep 2017 21:20:58 GMT
server: cloudflare
etag: "59c821ba-12837"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: image/png
status: 200
cache-control: public, max-age=604800
accept-ranges: bytes
cf-ray: 46034d4a1c996397-FRA
content-length: 75831
expires: Wed, 03 Oct 2018 05:24:02 GMT

GET
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gaia.adage.com/assets/images/ 3 KB
3 KB 9ms
8ms Image
image/png 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://gaia.adage.com/assets/images/adage-footer-logo.png
Requested by: Host: imasdk.googleapis.com
URL: https://imasdk.googleapis.com/js/sdkloader/ima3.js
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Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: f1fdd2c041f8a5551b9e6f30e04c1981d19153a7cafc71cba8ba6c99103b87ca

Request headers

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accept-encoding: gzip, deflate
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accept: image/webp,image/apng,image/*,*/*;q=0.8
cache-control: no-cache
:authority: gaia.adage.com
referer: https://gaia.adage.com/assets/css/core.css?1537553076
:scheme: https
:method: GET
Referer: https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:02 GMT
cf-cache-status: HIT
last-modified: Sun, 24 Sep 2017 21:15:47 GMT
server: cloudflare
etag: "59c82083-b8b"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: image/png
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cache-control: public, max-age=604800
accept-ranges: bytes
cf-ray: 46034d4a1c9a6397-FRA
content-length: 2955
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GET
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imasdk.googleapis.com/js/core/ Frame 2A04 0
0 7ms
5ms Document
text/html 2a00:1450:4001:817::200a
Google LLC

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Full URL

https://imasdk.googleapis.com/js/core/bridge3.236.0_en.html

Requested by

Host: imasdk.googleapis.com
URL: https://imasdk.googleapis.com/js/sdkloader/ima3.js

Protocol

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:817::200a , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

sffe /

Resource Hash

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

:method: GET
:authority: imasdk.googleapis.com
:scheme: https
:path: /js/core/bridge3.236.0_en.html
pragma: no-cache
cache-control: no-cache
upgrade-insecure-requests: 1
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accept: text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
accept-encoding: gzip, deflate
Upgrade-Insecure-Requests: 1
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

status: 200
accept-ranges: bytes
vary: Accept-Encoding
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content-type: text/html
content-length: 169886
date: Fri, 21 Sep 2018 15:28:44 GMT
expires: Sat, 21 Sep 2019 15:28:44 GMT
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x-content-type-options: nosniff
server: sffe
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cache-control: public, max-age=31536000
age: 395718
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"

GET
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s0.2mdn.net/instream/video/ 26 KB
10 KB 40ms
38ms Script
text/javascript 172.217.22.38
Google LLC

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Full URL

https://s0.2mdn.net/instream/video/client.js

Requested by

Host: imasdk.googleapis.com
URL: https://imasdk.googleapis.com/js/sdkloader/ima3.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

172.217.22.38 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

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Software

sffe /

Resource Hash

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Security Headers

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Request headers

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:02 GMT
content-encoding: gzip
x-content-type-options: nosniff
server: sffe
vary: Accept-Encoding
content-type: text/javascript
status: 200
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accept-ranges: bytes
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content-length: 10523
x-xss-protection: 1; mode=block
expires: Wed, 26 Sep 2018 05:24:02 GMT

GET
H2 200 bridge3.236.0_en.html
imasdk.googleapis.com/js/core/ Frame 8759 0
0 6ms
5ms Document
text/html 2a00:1450:4001:817::200a
Google LLC

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Full URL

https://imasdk.googleapis.com/js/core/bridge3.236.0_en.html

Requested by

Host: imasdk.googleapis.com
URL: https://imasdk.googleapis.com/js/sdkloader/ima3.js

Protocol

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:817::200a , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

sffe /

Resource Hash

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

:method: GET
:authority: imasdk.googleapis.com
:scheme: https
:path: /js/core/bridge3.236.0_en.html
pragma: no-cache
cache-control: no-cache
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accept: text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
accept-encoding: gzip, deflate
Upgrade-Insecure-Requests: 1
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

status: 200
accept-ranges: bytes
vary: Accept-Encoding
content-encoding: gzip
content-type: text/html
content-length: 169886
date: Fri, 21 Sep 2018 15:28:44 GMT
expires: Sat, 21 Sep 2019 15:28:44 GMT
last-modified: Tue, 18 Sep 2018 17:52:44 GMT
x-content-type-options: nosniff
server: sffe
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cache-control: public, max-age=31536000
age: 395718
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"

GET
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imasdk.googleapis.com/js/core/ Frame B2F5 0
0 6ms
6ms Document
text/html 2a00:1450:4001:817::200a
Google LLC

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Full URL

https://imasdk.googleapis.com/js/core/bridge3.236.0_en.html

Requested by

Host: imasdk.googleapis.com
URL: https://imasdk.googleapis.com/js/sdkloader/ima3.js

Protocol

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:817::200a , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

sffe /

Resource Hash

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

:method: GET
:authority: imasdk.googleapis.com
:scheme: https
:path: /js/core/bridge3.236.0_en.html
pragma: no-cache
cache-control: no-cache
upgrade-insecure-requests: 1
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accept: text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
accept-encoding: gzip, deflate
Upgrade-Insecure-Requests: 1
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

status: 200
accept-ranges: bytes
vary: Accept-Encoding
content-encoding: gzip
content-type: text/html
content-length: 169886
date: Fri, 21 Sep 2018 15:28:44 GMT
expires: Sat, 21 Sep 2019 15:28:44 GMT
last-modified: Tue, 18 Sep 2018 17:52:44 GMT
x-content-type-options: nosniff
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x-xss-protection: 1; mode=block
cache-control: public, max-age=31536000
age: 395718
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"

GET
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9 KB 13ms
9ms Image
image/jpeg 2400:cb00:2048:1::6810:9376
Cloudflare

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Show headers Download Go to Show image

Full URL: https://gaia.adage.com/images/bin/image/medium/users_iqjWHBFdfxIU_i3C51XSx1Bfw_v0_pi0TFsqn_N8siPbzgcJYQlLw_1x1.jpg?1536861906
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
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Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
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Request headers

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accept: image/webp,image/apng,image/*,*/*;q=0.8
cache-control: no-cache
:authority: gaia.adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:02 GMT
cf-cache-status: HIT
last-modified: Thu, 13 Sep 2018 18:05:06 GMT
server: cloudflare
etag: "5b9aa6d2-253e"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: image/jpeg
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cache-control: public, max-age=604800
accept-ranges: bytes
cf-ray: 46034d4a9ced6397-FRA
content-length: 9534
expires: Wed, 03 Oct 2018 05:24:02 GMT

GET
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gaia.adage.com/images/bin/image/medium/ 19 KB
19 KB 12ms
9ms Image
image/jpeg 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://gaia.adage.com/images/bin/image/medium/20180912NYPostCover3x2.jpg?1536760222
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
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Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
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Request headers

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Response headers

date: Wed, 26 Sep 2018 05:24:02 GMT
cf-cache-status: HIT
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server: cloudflare
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cf-ray: 46034d4a9cee6397-FRA
content-length: 19026
expires: Wed, 03 Oct 2018 05:24:02 GMT

GET
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gaia.adage.com/images/bin/image/medium/ 8 KB
8 KB 12ms
9ms Image
image/jpeg 2400:cb00:2048:1::6810:9376
Cloudflare

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Request headers

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:02 GMT
content-encoding: gzip
x-content-type-options: nosniff
status: 200
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GET
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adage.com/api/homepage/ 2 KB
745 B 126ms
125ms XHR
application/json 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://adage.com/api/homepage/dont_miss
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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Request headers

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X-Requested-With: XMLHttpRequest

Response headers

x-varnish-cache: HIT
x-url: /api/homepage/dont_miss
date: Wed, 26 Sep 2018 05:24:02 GMT
content-encoding: gzip
vary: Accept-Encoding
cf-ray: 46034d4bcd9c6397-FRA
x-cache-server: adage-varnish-02
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x-host: adage.com
x-backend-server: adage_live_director
content-length: 587
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
access-control-allow-methods: *
x-varnish: 1572957566 1572568565
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cache-control: no-cache
accept-ranges: bytes
content-type: application/json

GET
H2 200 hp_creativity_carousel.php Show response
adage.com/ajax/ 8 KB
2 KB 414ms
413ms XHR
text/html 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://adage.com/ajax/hp_creativity_carousel.php
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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accept: application/json, text/javascript, */*; q=0.01
cache-control: no-cache
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x-requested-with: XMLHttpRequest
:scheme: https
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:method: GET
Accept: application/json, text/javascript, */*; q=0.01
X-NewRelic-ID: UwcHVldXGwYAVFZaAgM=
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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X-Requested-With: XMLHttpRequest

Response headers

x-varnish-cache: MISS
x-url: /ajax/hp_creativity_carousel.php
date: Wed, 26 Sep 2018 05:24:02 GMT
content-encoding: gzip
vary: Accept-Encoding
content-type: text/html; charset=UTF-8
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x-host: adage.com
x-backend-server: adage_live_director
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server: cloudflare
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GET
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asset.pagefair.com/ 11 KB
4 KB 24ms
5ms Script
application/x-javascript 94.31.29.248
Zayo Bandwidth

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Full URL: https://asset.pagefair.com/measure.min.js
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: SPDY
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Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:02 GMT
content-encoding: gzip
last-modified: Mon, 11 Jun 2018 11:42:29 GMT
server: NetDNA-cache/2.2
x-amz-request-id: D143DD0B8C0A43C7
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expires: Thu, 27 Sep 2018 05:24:02 GMT

GET
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asset.pagefair.net/ 0
349 B 28ms
5ms Script
application/x-javascript 94.31.29.96
Zayo Bandwidth

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Full URL: https://asset.pagefair.net/ads.min.js
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: SPDY
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Software: NetDNA-cache/2.2 /
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Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:02 GMT
content-encoding: gzip
last-modified: Fri, 09 Mar 2018 17:19:02 GMT
server: NetDNA-cache/2.2
x-amz-request-id: 2EDCA3208493D9CE
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GET
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adage.com/assets/images/social/ 1010 B
800 B 111ms
106ms Image
image/svg+xml 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://adage.com/assets/images/social/Social_Box_Twitter-BlackBox.svg
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
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Request headers

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accept-encoding: gzip, deflate
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cache-control: no-cache
:authority: adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
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Response headers

x-varnish-cache: HIT
x-url: /assets/images/social/Social_Box_Twitter-BlackBox.svg
date: Wed, 26 Sep 2018 05:24:02 GMT
content-encoding: gzip
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x-host: adage.com
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server: cloudflare
etag: "3f2-559f5f27075f3"
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x-cookie-debug
x-varnish: 1572957564 1549649445
cache-control: no-cache
accept-ranges: bytes
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GET
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adage.com/assets/images/social/ 646 B
595 B 206ms
201ms Image
image/svg+xml 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://adage.com/assets/images/social/Social_Box_Facebook-BlackBox.svg
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
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Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
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Software: cloudflare /
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Request headers

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Response headers

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content-encoding: gzip
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server: cloudflare
etag: "286-559f5f2818932"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish: 1303239716 1279915888
cache-control: no-cache
accept-ranges: bytes
content-type: image/svg+xml

GET
H2 200 Social_Box_Linkedin-BlackBox.svg
adage.com/assets/images/social/ 938 B
729 B 214ms
209ms Image
image/svg+xml 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to Show image

Full URL: https://adage.com/assets/images/social/Social_Box_Linkedin-BlackBox.svg
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 46a69fecae099f03ae9633be071d023a3596eb1c75d8eb066b187e36f51b2e06

Request headers

:path: /assets/images/social/Social_Box_Linkedin-BlackBox.svg
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440; _cb_ls=1; __utma=1.927251011.1537939442.1537939442.1537939442.1; __utmc=1; __utmz=1.1537939442.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537939442; __srret=1; is=08007f8d-7bc0-4a2c-bbf7-259ea0a54e13; iv=68353119-4372-4fec-a932-b240d6df2491; chkcookie=1537939442204; s_cc=true; s_fid=7F28F8179BCE5791-2594C71314B815EE; s_fbsr=1; s_nr=1537939442214-New; s_vnum=1538352000215%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; s_vi=[CS]v1|2DD58BF905315470-4000010E80003690[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: image/webp,image/apng,image/*,*/*;q=0.8
cache-control: no-cache
:authority: adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache: HIT
x-url: /assets/images/social/Social_Box_Linkedin-BlackBox.svg
date: Wed, 26 Sep 2018 05:24:02 GMT
content-encoding: gzip
vary: Accept-Encoding
cf-ray: 46034d4bcda16397-FRA
x-cache-server: adage-varnish-02
status: 200
x-host: adage.com
x-backend-server: adage_live_director
content-length: 587
last-modified: Sun, 24 Sep 2017 21:15:53 GMT
server: cloudflare
etag: "3aa-559f5f27705b2"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish: 1572957571 1549649282
cache-control: no-cache
accept-ranges: bytes
content-type: image/svg+xml

GET
H2 200 Social_Box_Box_Mail-BlackBox.svg
adage.com/assets/images/social/ 1 KB
725 B 207ms
202ms Image
image/svg+xml 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

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Full URL: https://adage.com/assets/images/social/Social_Box_Box_Mail-BlackBox.svg
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: e3a7d30e82361f1ab98085fe9e2a4a88f22008708abe49906bda9e1411d22c37

Request headers

:path: /assets/images/social/Social_Box_Box_Mail-BlackBox.svg
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440; _cb_ls=1; __utma=1.927251011.1537939442.1537939442.1537939442.1; __utmc=1; __utmz=1.1537939442.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537939442; __srret=1; is=08007f8d-7bc0-4a2c-bbf7-259ea0a54e13; iv=68353119-4372-4fec-a932-b240d6df2491; chkcookie=1537939442204; s_cc=true; s_fid=7F28F8179BCE5791-2594C71314B815EE; s_fbsr=1; s_nr=1537939442214-New; s_vnum=1538352000215%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; s_vi=[CS]v1|2DD58BF905315470-4000010E80003690[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: image/webp,image/apng,image/*,*/*;q=0.8
cache-control: no-cache
:authority: adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache: HIT
x-url: /assets/images/social/Social_Box_Box_Mail-BlackBox.svg
date: Wed, 26 Sep 2018 05:24:02 GMT
content-encoding: gzip
vary: Accept-Encoding
cf-ray: 46034d4bcda26397-FRA
x-cache-server: adage-varnish-01
status: 200
x-host: adage.com
x-backend-server: adage_live_director
content-length: 587
last-modified: Sun, 24 Sep 2017 21:15:53 GMT
server: cloudflare
etag: "41d-559f5f27a45c1"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish: 1303239717 1279915938
cache-control: no-cache
accept-ranges: bytes
content-type: image/svg+xml

GET
H2 200 Social_Box_Box_Print-BlackBox.svg
adage.com/assets/images/social/ 2 KB
998 B 111ms
107ms Image
image/svg+xml 2400:cb00:2048:1::6810:9376
Cloudflare

General

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Show headers Download Go to Show image

Full URL: https://adage.com/assets/images/social/Social_Box_Box_Print-BlackBox.svg
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 141c65ef8e3063a3a224250655550bfb33a5bc67873cdf42a0be216a1457e1d1

Request headers

:path: /assets/images/social/Social_Box_Box_Print-BlackBox.svg
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440; _cb_ls=1; __utma=1.927251011.1537939442.1537939442.1537939442.1; __utmc=1; __utmz=1.1537939442.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537939442; __srret=1; is=08007f8d-7bc0-4a2c-bbf7-259ea0a54e13; iv=68353119-4372-4fec-a932-b240d6df2491; chkcookie=1537939442204; s_cc=true; s_fid=7F28F8179BCE5791-2594C71314B815EE; s_fbsr=1; s_nr=1537939442214-New; s_vnum=1538352000215%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; s_vi=[CS]v1|2DD58BF905315470-4000010E80003690[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: image/webp,image/apng,image/*,*/*;q=0.8
cache-control: no-cache
:authority: adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache: HIT
x-url: /assets/images/social/Social_Box_Box_Print-BlackBox.svg
date: Wed, 26 Sep 2018 05:24:02 GMT
content-encoding: gzip
vary: Accept-Encoding
cf-ray: 46034d4bcda36397-FRA
x-cache-server: adage-varnish-01
status: 200
x-host: adage.com
x-backend-server: adage_live_director
content-length: 810
last-modified: Sun, 24 Sep 2017 21:15:54 GMT
server: cloudflare
etag: "650-559f5f2881121"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish: 1303239713 1279915893
cache-control: no-cache
accept-ranges: bytes
content-type: image/svg+xml

GET
H2 200 Social_Box_Box_RePrints-BlackBox.svg
adage.com/assets/images/social/ 1 KB
872 B 216ms
212ms Image
image/svg+xml 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to Show image

Full URL: https://adage.com/assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 601533fe128569ef8505f50248851d2d1b95d7a2effe56c99fb930b23aa97279

Request headers

:path: /assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440; _cb_ls=1; __utma=1.927251011.1537939442.1537939442.1537939442.1; __utmc=1; __utmz=1.1537939442.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537939442; __srret=1; is=08007f8d-7bc0-4a2c-bbf7-259ea0a54e13; iv=68353119-4372-4fec-a932-b240d6df2491; chkcookie=1537939442204; s_cc=true; s_fid=7F28F8179BCE5791-2594C71314B815EE; s_fbsr=1; s_nr=1537939442214-New; s_vnum=1538352000215%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; s_vi=[CS]v1|2DD58BF905315470-4000010E80003690[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: image/webp,image/apng,image/*,*/*;q=0.8
cache-control: no-cache
:authority: adage.com
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme: https
:method: GET
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache: HIT
x-url: /assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
date: Wed, 26 Sep 2018 05:24:02 GMT
content-encoding: gzip
vary: Accept-Encoding
cf-ray: 46034d4bcda46397-FRA
x-cache-server: adage-varnish-01
status: 200
x-host: adage.com
x-backend-server: adage_live_director
content-length: 657
last-modified: Sun, 24 Sep 2017 21:15:53 GMT
server: cloudflare
etag: "52c-559f5f2755fce"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish: 1303239718 1279915895
cache-control: no-cache
accept-ranges: bytes
content-type: image/svg+xml

GET
H/1.1 200
OK widget_iframe.f6c7d667d236c62537eeaba62686136d.html
platform.twitter.com/widgets/ Frame 82A1 0
0 8ms
6ms Document
text/html 2606:2800:234:59:254c:406:2366:268c
MCI Communication...

General

Check archive.org

Show headers Download Go to

Full URL: https://platform.twitter.com/widgets/widget_iframe.f6c7d667d236c62537eeaba62686136d.html?origin=https%3A%2F%2Fadage.com&settingsEndpoint=https%3A%2F%2Fsyndication.twitter.com%2Fsettings
Requested by: Host: platform.twitter.com
URL: https://platform.twitter.com/widgets.js
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 2606:2800:234:59:254c:406:2366:268c , United States, ASN15133 (EDGECAST - MCI Communications Services, Inc. d/b/a Verizon Business, US),
Reverse DNS
Software: ECS (fcn/40DF) /
Resource Hash

Request headers

Host: platform.twitter.com
Connection: keep-alive
Pragma: no-cache
Cache-Control: no-cache
Upgrade-Insecure-Requests: 1
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Accept: text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Accept-Encoding: gzip, deflate
Upgrade-Insecure-Requests: 1
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

Content-Encoding: gzip
Cache-Control: public, max-age=315360000
Content-Type: text/html; charset=utf-8
Date: Wed, 26 Sep 2018 05:24:02 GMT
Etag: "e3ed684480c273645854c25215f7a43c+gzip"
Last-Modified: Mon, 24 Sep 2018 21:14:44 GMT
P3P: CP="CAO DSP LAW CURa ADMa DEVa TAIa PSAa PSDa IVAa IVDa OUR BUS IND UNI COM NAV INT"
Server: ECS (fcn/40DF)
Vary: Accept-Encoding
X-Cache: HIT
Content-Length: 5879

GET
BLOB 200
OK ab94b380-0155-4f82-9a9f-3c8f280b875e
https://adage.com/ 241 KB
0 Other
text/javascript

General

Check archive.org

Show headers Download Go to

Full URL: blob:https://adage.com/ab94b380-0155-4f82-9a9f-3c8f280b875e
Requested by: Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol: BLOB
Server: -, , ASN (),
Reverse DNS
Software: /
Resource Hash: c1e7888015687bb334dae0109a6f00cc662ae182d9ba672e79246729c03b27a7

Request headers

User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Content-Length: 246931
Content-Type: text/javascript

GET
H/1.1 200
OK master.m3u8 Show response
secure.brightcove.com/services/mobile/streaming/index/ 227 B
571 B 244ms
138ms XHR
application/vnd.apple.mpegurl 64.74.101.79
Internap Network ...

General

Check archive.org

Show headers Download Go to

Full URL: https://secure.brightcove.com/services/mobile/streaming/index/master.m3u8?videoId=5838260481001&pubId=377748811&secure=true
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_256_GCM
Server: 64.74.101.79 , United States, ASN19024 (INTERNAP-BLK5 - Internap Network Services Corporation, US),
Reverse DNS: secure.brightcove.com
Software: brightcove /
Resource Hash: de039857f69f1b324950e565fbdcfb203e0a4013f5dda20298c3322f466fd1e0

Request headers

User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin: https://adage.com

Response headers

Date: Wed, 26 Sep 2018 05:24:02 GMT
X-BC-Connecting-IP: 148.251.45.254
Server: brightcove
X-BC-Client-IP: 148.251.45.254
Content-Type: application/vnd.apple.mpegurl;charset=utf-8
Access-Control-Allow-Origin: *
Cache-Control: must-revalidate,max-age=0
Last-Modified: Fri, 21 Sep 2018 18:38:46 GMT
Content-Length: 227

GET
H/1.1 200
OK 377748811_5838263720001_5838260481001-vs.jpg
brightcove.hs.llnwd.net/v2/unsecured/media/377748811/201809/3718/ 21 KB
22 KB 433ms
248ms Image
image/jpeg 117.121.250.0
Limelight Networks

General

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Show headers Download Go to Show image

Full URL: https://brightcove.hs.llnwd.net/v2/unsecured/media/377748811/201809/3718/377748811_5838263720001_5838260481001-vs.jpg?pubId=377748811&videoId=5838260481001
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_256_GCM
Server: 117.121.250.0 , Australia, ASN22822 (LLNW - Limelight Networks, Inc., US),
Reverse DNS: https-117-121-250-0.sin.llnw.net
Software: CloudStorage /
Resource Hash: d3fe9674ecdb37b5939316317952544ebc1a7a1057ab626a93442dd46905945b

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:02 GMT
Last-Modified: Fri, 21 Sep 2018 18:22:47 GMT
Server: CloudStorage
Age: 48491
Accept-Ranges: bytes
Content-Type: image/jpeg
X-Agile-Request-Id: e42b32b5ac3b4eb3976a0a3b4a313056
Content-Length: 21982
Access-Control-Allow-Origin: *
X-Agile-Brick-Id: 480528540
Connection: keep-alive
X-Agile-Checksum: d3fe9674ecdb37b5939316317952544ebc1a7a1057ab626a93442dd46905945b
Access-Control-Allow-Headers: X-Requested-With
X-Agile-Source: 87.248.200.135:1987

GET
S 200 1.12 Show response
consent.trustarc.com/asset/notice.js/v/ 53 KB
18 KB 113ms
53ms Script
application/javascript 54.171.124.191
Amazon.com

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Full URL: https://consent.trustarc.com/asset/notice.js/v/1.12
Requested by: Host: consent.truste.com
URL: https://consent.truste.com/notice?domain=crain.com&c=teconsent&text=true&js=bb&noticeType=bb&cookieLink=http%3A%2F%2Fadage.com%2Fprivacy&privacypolicylink=http%3A%2F%2Fadage.com%2Fprivacy
Protocol: SPDY
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 54.171.124.191 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS: ec2-54-171-124-191.eu-west-1.compute.amazonaws.com
Software: nginx /
Resource Hash: f9c11c1cd50a1afe889233d17f5aef318d15f4f8ab3a243014fd261c25311792

Request headers

User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin: https://adage.com

Response headers

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date: Wed, 26 Sep 2018 05:24:02 GMT
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server: nginx
status: 200
vary: Accept-Encoding
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GET
H/1.1 200
OK n Show response
edge.simplereach.com/ 360 B
952 B 112ms
112ms Script
application/javascript 2406:da00:ff00::36f3:6b10
Amazon.com

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Request headers

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Response headers

Date: Wed, 26 Sep 2018 05:24:02 GMT
Server: nginx/1.8.0
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GET
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Host: connect.facebook.net
URL: https://connect.facebook.net/en_US/fbevents.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

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Request headers

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Response headers

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GET
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OK ping
ping.chartbeat.net/ 43 B
213 B 402ms
100ms Image
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Amazon.com

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Full URL: https://ping.chartbeat.net/ping?h=adage.com&p=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&u=C4ETyRCVTLbrB2V3vS&d=adage.com&g=25465&g0=CMO%20Strategy&g1=Jessica%20Wohl&n=1&f=00001&c=0&x=0&m=0&y=5381&o=1585&w=1200&j=45&R=1&W=0&I=0&E=0&e=0&r=&b=1695&t=DqdseDCYBd0dBIBT9rBvat7BBGF0T8&V=108&i=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&tz=0&sn=1&sv=BNbke3h7FufBMpagGBKjlGe6NRav&sd=1&im=067b0fff&_
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Request headers

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Response headers

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Amazon.com

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Response headers

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107 KB 11ms
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Full URL: https://cdn.tinypass.com/api/tinypass.min.js
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Request headers

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GET
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5ms Script
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Zayo Bandwidth

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date: Wed, 26 Sep 2018 05:24:02 GMT
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Zayo Bandwidth

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Full URL: https://asset.pagefair.net/adimages/textlink-ads.jpg
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Response headers

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Zayo Bandwidth

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Full URL: https://asset.pagefair.com/adimages/textlink-ads.jpg
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Response headers

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GET
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Amazon.com

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Amazon.com

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Response headers

Date: Wed, 26 Sep 2018 05:24:02 GMT
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Content-Type: application/vnd.apple.mpegurl;charset=utf-8
Access-Control-Allow-Origin: *
Cache-Control: must-revalidate,max-age=0
Last-Modified: Fri, 21 Sep 2018 18:39:57 GMT
Content-Length: 349

GET
H/1.1 200
OK rendition.m3u8 Show response
secure.brightcove.com/services/mobile/streaming/index/ 489 B
833 B 175ms
144ms XHR
application/vnd.apple.mpegurl 64.74.101.79
Internap Network ...

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Full URL: https://secure.brightcove.com/services/mobile/streaming/index/rendition.m3u8?assetId=5838263256001&secure=true&pubId=377748811&videoId=5838260919001
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_256_GCM
Server: 64.74.101.79 , United States, ASN19024 (INTERNAP-BLK5 - Internap Network Services Corporation, US),
Reverse DNS: secure.brightcove.com
Software: brightcove /
Resource Hash: 0604c3e134b8c958562e44347fc4d0f35ab5d3be83f13752abfa4ffbecfed4e8

Request headers

User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin: https://adage.com

Response headers

Date: Wed, 26 Sep 2018 05:24:02 GMT
X-BC-Connecting-IP: 148.251.45.254
Server: brightcove
X-BC-Client-IP: 148.251.45.254
Content-Type: application/vnd.apple.mpegurl;charset=utf-8
Access-Control-Allow-Origin: *
Cache-Control: must-revalidate,max-age=0
Last-Modified: Fri, 21 Sep 2018 18:40:13 GMT
Content-Length: 489

GET
H2 200 /
consent-pref.trustarc.com/ Frame 1BDA 0
0 92ms
27ms Document
text/html 34.250.42.110
Amazon.com

General

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Full URL: https://consent-pref.trustarc.com/?layout=gdpr&type=craingdpr&site=crain.com&action=notice&country=de&locale=en&behavior=expressed&privacypolicylink=http%3A%2F%2Fadage.com%2Fprivacy&from=https://consent.trustarc.com/
Requested by: Host: consent.trustarc.com
URL: https://consent.trustarc.com/asset/notice.js/v/1.12
Protocol: H2
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 34.250.42.110 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS: ec2-34-250-42-110.eu-west-1.compute.amazonaws.com
Software: nginx /
Resource Hash

Request headers

:method: GET
:authority: consent-pref.trustarc.com
:scheme: https
:path: /?layout=gdpr&type=craingdpr&site=crain.com&action=notice&country=de&locale=en&behavior=expressed&privacypolicylink=http%3A%2F%2Fadage.com%2Fprivacy&from=https://consent.trustarc.com/
pragma: no-cache
cache-control: no-cache
upgrade-insecure-requests: 1
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
accept-encoding: gzip, deflate
Upgrade-Insecure-Requests: 1
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

status: 200
date: Wed, 26 Sep 2018 05:24:02 GMT
content-type: text/html; charset=UTF-8
server: nginx
vary: Accept-Encoding
etag: W/"5706-1535427590000"
last-modified: Tue, 28 Aug 2018 03:39:50 GMT
content-encoding: gzip

GET
S 200 get
consent.trustarc.com/ 95 B
282 B 82ms
27ms Image
image/png 54.171.36.43
Amazon.com

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Full URL

https://consent.trustarc.com/get?name=transparent.png

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

SPDY

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

54.171.36.43 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),

Reverse DNS

ec2-54-171-36-43.eu-west-1.compute.amazonaws.com

Software

nginx /

Resource Hash

d1f997e9d36cab74d9b7c82335b21734e1c74b284d17a8b3df2aa3f4661d2f6c

Security Headers

Name	Value
X-Frame-Options	ALLOWALL

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma: public
date: Wed, 26 Sep 2018 05:24:02 GMT
server: nginx
status: 200
x-frame-options: ALLOWALL
content-type: image/png
access-control-allow-origin: *
cache-control: max-age=2592000
content-length: 95
expires: Fri, 26 Oct 2018 05:24:02 GMT

GET
S 200 noticemsg
consent.trustarc.com/ 43 B
205 B 82ms
27ms Image
image/gif 54.171.36.43
Amazon.com

General

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Full URL: https://consent.trustarc.com/noticemsg?action=consent&domain=crain.com&behavior=expressed&country=de&language=en&rand=0.18452646139255302
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: SPDY
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 54.171.36.43 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS: ec2-54-171-36-43.eu-west-1.compute.amazonaws.com
Software: nginx /
Resource Hash: 98b3d9d20e032f90aca49e9b116225d539ff6fbdb7e42c3c363f63896ac03d2a

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma: no-cache
date: Wed, 26 Sep 2018 05:24:02 GMT
server: nginx
status: 200
content-type: image/gif
access-control-allow-origin: *
cache-control: no-cache
content-length: 43
expires: Wed, 26 Sep 2018 05:24:01 GMT

GET
S 200 prompt Show response
survey.g.doubleclick.net/gk/ 0
162 B 16ms
16ms Script
text/javascript 2a00:1450:4001:81b::2011
Google LLC

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Full URL

https://survey.g.doubleclick.net/gk/prompt?t=a&site=bgexkparr4cfqge6y3abx3eqga&random=1537939442782&ref&token=NT

Requested by

Host: survey.g.doubleclick.net
URL: https://survey.g.doubleclick.net/async_survey?site=bgexkparr4cfqge6y3abx3eqga

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:81b::2011 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

Resource Hash

e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Frame-Options	SAMEORIGIN
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-why: UserPrivacyInfo does not meet requirements to be served (LAT and/or OPT_OUT modifier).
content-encoding: gzip
x-content-type-options: nosniff
date: Wed, 26 Sep 2018 05:24:02 GMT
x-frame-options: SAMEORIGIN
content-type: text/javascript; charset=utf-8
status: 200
content-disposition: attachment; filename="f.txt"
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 23
x-xss-protection: 1; mode=block

GET
S 200 /
www.facebook.com/tr/ 44 B
245 B 6ms
6ms Image
image/gif 2a03:2880:f12d:83:face:b00c:0:25de
Facebook

General

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Full URL: https://www.facebook.com/tr/?id=473036029510636&ev=PageView&dl=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&rl=&if=false&ts=1537939442786&sw=1600&sh=1200&v=2.8.30&r=stable&ec=0&o=28&it=1537939442635&coo=false
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: SPDY
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2a03:2880:f12d:83:face:b00c:0:25de , Ireland, ASN32934 (FACEBOOK - Facebook, Inc., US),
Reverse DNS
Software: proxygen-bolt /
Resource Hash: 10d8d42d73a02ddb877101e72fbfa15a0ec820224d97cedee4cf92d571be5caa

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:02 GMT
last-modified: Fri, 21 Dec 2012 00:00:01 GMT
server: proxygen-bolt
content-type: image/gif
status: 200
cache-control: no-cache, must-revalidate, max-age=0
content-length: 44
expires: Wed, 26 Sep 2018 05:24:02 GMT

GET
S 200 get
consent.trustarc.com/ 923 B
1 KB 56ms
26ms Image
image/png 54.171.36.43
Amazon.com

General

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Full URL

https://consent.trustarc.com/get?name=trans.png

Requested by

Host: static.chartbeat.com
URL: https://static.chartbeat.com/js/chartbeat.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

54.171.36.43 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),

Reverse DNS

ec2-54-171-36-43.eu-west-1.compute.amazonaws.com

Software

nginx /

Resource Hash

2606b91cca1f76efe9c503aaef5b7956ef6415a9403b8bbc0f5eb857d515bb05

Security Headers

Name	Value
X-Frame-Options	ALLOWALL

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma: public
date: Wed, 26 Sep 2018 05:24:02 GMT
server: nginx
status: 200
x-frame-options: ALLOWALL
content-type: image/png
access-control-allow-origin: *
cache-control: max-age=2592000
content-length: 923
expires: Fri, 26 Oct 2018 05:24:02 GMT

GET
H/1.1 200
OK a.js Show response
stats.pagefair.com/stats/page_view_event/D85DCECE96FB418B/ 25 B
718 B 117ms
28ms XHR
application/javascript 52.17.197.245
Amazon.com

General

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Full URL: https://stats.pagefair.com/stats/page_view_event/D85DCECE96FB418B/a.js?wl_div_hid_t0=0&div_hid_t0=0&s_blk=0&wl_i_blk=0&i_blk=0&is_ab=0&is_wl=1&new_monthly=1&new_daily=1&_=1537939441241
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 52.17.197.245 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS: ec2-52-17-197-245.eu-west-1.compute.amazonaws.com
Software: nginx /
Resource Hash: 2671d72b96d6d9a1b8bbc1429048505ea6dbc3514daf22ab6dd6dfc8a70ce8d3

Request headers

Accept: text/plain, */*; q=0.01
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin: https://adage.com
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:32 GMT
Server: nginx
Access-Control-Allow-Methods: GET, POST, OPTIONS
P3P: CP="NID DSP ALL COR"
Access-Control-Allow-Origin: https://adage.com
Access-Control-Allow-Credentials: true
Connection: keep-alive
Content-Type: application/javascript
Access-Control-Allow-Headers: Authorization,Content-Type,Accept,Origin,User-Agent,Cache-Control,Keep-Alive,X-Requested-With,If-Modified-Since,X-CSRF-TOKEN
Content-Length: 25

GET
H/1.1 200
OK tracker
metrics.brightcove.com/v2/ 43 B
181 B 102ms
100ms Image
image/gif 54.221.202.188
Amazon.com

General

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Full URL: https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=317739888d0c01b3bbd94d3d&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&time=1537939442687&event=video_impression&web_ad_info=%7B%22plugin%22%3A%22ima3%22%2C%22pluginVersion%22%3A%222.21.0%22%2C%22adTech%22%3A%22html5%22%2C%22requestMode%22%3A%22onload%22%2C%22timeout%22%3A4000%7D&video=5838260481001&video_name=W6_2018_beaches_metal-detector-fb-in-feed-15_No_Value_Video_DSK_15_mp4_Product_Core&video_duration=15&autoplay=false&preload=metadata
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 54.221.202.188 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS: ec2-54-221-202-188.compute-1.amazonaws.com
Software: /
Resource Hash: 4e0705327480ad2323cb03d9c450ffcae4a98bf3a5382fa0c7882145ed620e49

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control: must-revalidate,no-cache,no-store
Connection: keep-alive
Content-Length: 43
Content-Type: image/gif

GET
H2 200 bullet-arrow.png
gaia.adage.com/assets/images/ 181 B
341 B 10ms
10ms Image
image/png 2400:cb00:2048:1::6810:9376
Cloudflare

General

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Full URL: https://gaia.adage.com/assets/images/bullet-arrow.png
Requested by: Host: www.npttech.com
URL: https://www.npttech.com/advertising.js
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: eee5dea7fc1e2cd366d8088f48bba140b0c76a519f997b7fb11b6c5441e8833d

Request headers

:path: /assets/images/bullet-arrow.png
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440; __utma=1.927251011.1537939442.1537939442.1537939442.1; __utmc=1; __utmz=1.1537939442.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537939442; s_cc=true; s_fid=7F28F8179BCE5791-2594C71314B815EE; s_fbsr=1; s_nr=1537939442214-New; s_vnum=1538352000215%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; s_vi=[CS]v1|2DD58BF905315470-4000010E80003690[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F; country=DE; __qca=P0-1007044123-1537939442674
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: image/webp,image/apng,image/*,*/*;q=0.8
cache-control: no-cache
:authority: gaia.adage.com
referer: https://gaia.adage.com/assets/css/core.css?1537553076
:scheme: https
:method: GET
Referer: https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:02 GMT
cf-cache-status: HIT
last-modified: Thu, 23 Jun 2016 17:43:16 GMT
server: cloudflare
etag: "576c1fb4-b5"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary: Accept-Encoding
content-type: image/png
status: 200
cache-control: public, max-age=604800
accept-ranges: bytes
cf-ray: 46034d4d9f166397-FRA
content-length: 181
expires: Wed, 03 Oct 2018 05:24:02 GMT

GET
H/1.1 200
OK rendition.m3u8 Show response
secure.brightcove.com/services/mobile/streaming/index/ 349 B
693 B 101ms
101ms XHR
application/vnd.apple.mpegurl 64.74.101.79
Internap Network ...

General

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Show headers Download Go to

Full URL: https://secure.brightcove.com/services/mobile/streaming/index/rendition.m3u8?assetId=5838263792001&secure=true&pubId=377748811&videoId=5838260481001
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_256_GCM
Server: 64.74.101.79 , United States, ASN19024 (INTERNAP-BLK5 - Internap Network Services Corporation, US),
Reverse DNS: secure.brightcove.com
Software: brightcove /
Resource Hash: d39365fa2882db7df373a1513f36479969af3b55351f8d2d52889c955b171526

Request headers

User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin: https://adage.com

Response headers

Date: Wed, 26 Sep 2018 05:24:02 GMT
X-BC-Connecting-IP: 148.251.45.254
Server: brightcove
X-BC-Client-IP: 148.251.45.254
Content-Type: application/vnd.apple.mpegurl;charset=utf-8
Access-Control-Allow-Origin: *
Cache-Control: must-revalidate,max-age=0
Last-Modified: Fri, 21 Sep 2018 18:38:46 GMT
Content-Length: 349

GET
H/1.1 200
OK ssuki2vts.js Show response
cdn.krxd.net/controltag/ 14 KB
5 KB 178ms
55ms Script
text/javascript 151.101.132.175
Fastly

General

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Show headers Download Go to

Full URL: https://cdn.krxd.net/controltag/ssuki2vts.js
Requested by: Host: www.rtb123.com
URL: https://www.rtb123.com/tags/7944D7BD-B951-588A-C59F-624EDC334F58/btp.js
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 151.101.132.175 San Francisco, United States, ASN54113 (FASTLY - Fastly, US),
Reverse DNS
Software: /
Resource Hash: 74b7a65140dbf622238265b200709c987a6bec58c0e51aeeeeede646c5e90333

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

X-CDN-Backend: 4FrRTvEr9h480D4BywjehZ--F_Config_Service_V3
Date: Wed, 26 Sep 2018 05:24:02 GMT
Content-Encoding: gzip
Age: 327
X-Cache: MISS, HIT, HIT
X-Request-Backend: krux_scala_config_webservice
X-App-Cache: HIT
Connection: keep-alive
X-Age: 0
Content-Length: 4222
X-Served-By: config-service-a003.krxd.net, cache-iad2133-IAD, cache-mad9438-MAD
X-Response-Time: 0
X-Do-Esi: esi
X-Timer: S1537939443.979820,VS0,VE0
ETag: "77ec5a0b5e7c8c6c849f6bfcb3a87473b0d3c59b"
Vary: Accept-Encoding
Content-Type: text/javascript; charset=utf-8
Via: 1.1 varnish, 1.1 varnish
Cache-Control: public, max-age=1200
Accept-Ranges: bytes
X-Cache-Hits: 0, 1, 1

GET
H/1.1

200
OK

bounce
secure.adnxs.com/
Redirect Chain

https://secure.adnxs.com/seg?add=11912041&t=2
https://secure.adnxs.com/bounce?%2Fseg%3Fadd%3D11912041%26t%3D2

43 B
991 B

14ms
13ms

Image
image/gif

185.33.223.100
AppNexus

General

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Full URL

https://secure.adnxs.com/bounce?%2Fseg%3Fadd%3D11912041%26t%3D2

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

HTTP/1.1

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

185.33.223.100 , European Union, ASN29990 (ASN-APPNEXUS - AppNexus, Inc, US),

Reverse DNS

Software

nginx/1.13.4 /

Resource Hash

4b5b6b15c6255109e06720cce42a06d3aead8b7874423d9c52cb0303212c25ef

Security Headers

Name	Value
X-Xss-Protection	0

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:05 GMT
X-Proxy-Origin: 148.251.45.254; 148.251.45.254; 373.bm-nginx-loadbalancer.mgmt.ams1; *.adnxs.com; 185.33.220.108:80
AN-X-Request-Uuid: b8616b01-906d-4ffd-aeec-47e0e36590b5
Server: nginx/1.13.4
P3P: policyref="http://cdn.adnxs.com/w3c/policy/p3p.xml", CP="NOI DSP COR ADM PSAo PSDo OURo SAMo UNRo OTRo BUS COM NAV DEM STA PRE"
Access-Control-Allow-Origin: *
Cache-Control: no-store, no-cache, private
Access-Control-Allow-Credentials: true
Connection: keep-alive
Content-Type: image/gif
Content-Length: 43
X-XSS-Protection: 0
Expires: Sat, 15 Nov 2008 16:00:00 GMT

Redirect headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:04 GMT
X-Proxy-Origin: 148.251.45.254; 148.251.45.254; 373.bm-nginx-loadbalancer.mgmt.ams1; *.adnxs.com; 185.33.223.138:80
AN-X-Request-Uuid: 42492a7c-8439-4d29-971d-cd26f8ddc2e2
Server: nginx/1.13.4
Access-Control-Allow-Origin: *
P3P: policyref="http://cdn.adnxs.com/w3c/policy/p3p.xml", CP="NOI DSP COR ADM PSAo PSDo OURo SAMo UNRo OTRo BUS COM NAV DEM STA PRE"
Location: https://secure.adnxs.com/bounce?%2Fseg%3Fadd%3D11912041%26t%3D2
Cache-Control: no-store, no-cache, private
Access-Control-Allow-Credentials: true
Connection: keep-alive
Content-Type: text/html; charset=utf-8
Content-Length: 0
X-XSS-Protection: 0
Expires: Sat, 15 Nov 2008 16:00:00 GMT

GET
S 200 tr
www.facebook.com/ 44 B
98 B 8ms
6ms Image
image/gif 2a03:2880:f12d:83:face:b00c:0:25de
Facebook

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Full URL: https://www.facebook.com/tr?id=906875476161880&ev=PageView&noscript=1
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: SPDY
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2a03:2880:f12d:83:face:b00c:0:25de , Ireland, ASN32934 (FACEBOOK - Facebook, Inc., US),
Reverse DNS
Software: proxygen-bolt /
Resource Hash: 10d8d42d73a02ddb877101e72fbfa15a0ec820224d97cedee4cf92d571be5caa

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:02 GMT
last-modified: Fri, 21 Dec 2012 00:00:01 GMT
server: proxygen-bolt
content-type: image/gif
status: 200
cache-control: no-cache, must-revalidate, max-age=0
content-length: 44
expires: Wed, 26 Sep 2018 05:24:02 GMT

GET
S 200 tr
www.facebook.com/ 44 B
98 B 7ms
6ms Image
image/gif 2a03:2880:f12d:83:face:b00c:0:25de
Facebook

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Full URL: https://www.facebook.com/tr?id=213237822666743&ev=PageView&noscript=1
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: SPDY
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2a03:2880:f12d:83:face:b00c:0:25de , Ireland, ASN32934 (FACEBOOK - Facebook, Inc., US),
Reverse DNS
Software: proxygen-bolt /
Resource Hash: 10d8d42d73a02ddb877101e72fbfa15a0ec820224d97cedee4cf92d571be5caa

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:02 GMT
last-modified: Fri, 21 Dec 2012 00:00:01 GMT
server: proxygen-bolt
content-type: image/gif
status: 200
cache-control: no-cache, must-revalidate, max-age=0
content-length: 44
expires: Wed, 26 Sep 2018 05:24:02 GMT

GET
S

200

/
px.ads.linkedin.com/collect/
Redirect Chain

https://dc.ads.linkedin.com/collect/?pid=299308&fmt=gif
https://dc.ads.linkedin.com/collect/?pid=299308&fmt=gif&cookiesTest=true
https://www.linkedin.com/px/li_sync?redirect=https%3A%2F%2Fpx.ads.linkedin.com%2Fcollect%2F%3Fpid%3D299308%26fmt%3Dgif%26cookiesTest%3Dtrue%26liSync%3Dtrue
https://px.ads.linkedin.com/collect/?pid=299308&fmt=gif&cookiesTest=true&liSync=true

43 B
218 B

146ms
104ms

Image
image/gif

2a05:f500:10:101::b93f:9105
LinkedIn Corporation

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Full URL: https://px.ads.linkedin.com/collect/?pid=299308&fmt=gif&cookiesTest=true&liSync=true
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: SPDY
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 2a05:f500:10:101::b93f:9105 , Ireland, ASN14413 (LINKEDIN - LinkedIn Corporation, US),
Reverse DNS
Software: Play /
Resource Hash: 89fe0ee6020314794fc2cfeacf3d10c31050cfe56f8ebddf1ed0a33fbe941fa7

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:04 GMT
content-encoding: gzip
server: Play
vary: Accept-Encoding
x-li-fabric: prod-lva1
status: 200
x-li-proto: http/2
x-li-pop: prod-efr5
content-type: image/gif
content-length: 58
x-li-uuid: 8vP4rMbbVxWgn8+OBCsAAA==

Redirect headers

date: Wed, 26 Sep 2018 05:24:03 GMT
content-encoding: gzip
x-content-type-options: nosniff
status: 302
vary: Accept-Encoding
content-length: 20
x-li-uuid: 4v0YhMbbVxVAjJHUTysAAA==
server: Play
pragma: no-cache
x-li-pop: prod-efr5
x-frame-options: sameorigin
strict-transport-security: max-age=2592000
x-li-fabric: prod-lva1
location: https://px.ads.linkedin.com/collect/?pid=299308&fmt=gif&cookiesTest=true&liSync=true
x-xss-protection: 1; mode=block
cache-control: no-cache, no-store
content-security-policy: default-src *; connect-src 'self' static.licdn.com media.licdn.com static-exp1.licdn.com static-exp2.licdn.com media-exp1.licdn.com media-exp2.licdn.com https://media-src.linkedin.com/media/ www.linkedin.com s.c.lnkd.licdn.com m.c.lnkd.licdn.com s.c.exp1.licdn.com s.c.exp2.licdn.com m.c.exp1.licdn.com m.c.exp2.licdn.com wss://*.linkedin.com dms.licdn.com; img-src data: blob: *; font-src data: *; style-src 'unsafe-inline' 'self' static-src.linkedin.com *.licdn.com; script-src 'report-sample' 'unsafe-inline' 'unsafe-eval' 'self' platform.linkedin.com spdy.linkedin.com static-src.linkedin.com *.ads.linkedin.com *.licdn.com static.chartbeat.com www.google-analytics.com ssl.google-analytics.com bcvipva02.rightnowtech.com www.bizographics.com sjs.bizographics.com js.bizographics.com d.la4-c1-was.salesforceliveagent.com slideshare.www.linkedin.com; object-src 'none'; media-src blob: *; child-src blob: lnkd-communities: voyager: *; frame-ancestors 'self'; report-uri https://www.linkedin.com/platform-telemetry/csp?f=l
x-li-proto: http/2
expires: Thu, 01 Jan 1970 00:00:00 GMT

GET
BLOB 200
OK e8fe521d-ab01-421d-9406-1651c5378fb1
https://adage.com/ 241 KB
0 Other
text/javascript

General

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Full URL: blob:https://adage.com/e8fe521d-ab01-421d-9406-1651c5378fb1
Requested by: Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol: BLOB
Server: -, , ASN (),
Reverse DNS
Software: /
Resource Hash: 9ad50d4290fefdc5ff0a8cae1863e66c4878a2777829168572bb999eac641924

Request headers

User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Content-Length: 247009
Content-Type: text/javascript

GET
S 200 tag Show response
a.teads.tv/page/70095/ Frame DEAF 682 B
706 B 74ms
44ms Script
application/javascript 2.18.232.7
Akamai Technologies

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Full URL: https://a.teads.tv/page/70095/tag
Requested by: Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Protocol: SPDY
Security: TLS 1.2, ECDHE_RSA, AES_256_GCM
Server: 2.18.232.7 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-232-7.deploy.static.akamaitechnologies.com
Software: /
Resource Hash: 0d2a136df90710a6ad2668333dc028c97cdfa614c662bed8380c4092ee736e94

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:02 GMT
content-encoding: gzip
status: 200
vary: Accept-Encoding
content-type: application/javascript; charset=UTF-8
access-control-allow-origin: *
cache-control: private, must-revalidate, max-age=3600
access-control-allow-credentials: true
content-length: 440
expires: Wed, 26 Sep 2018 06:24:02 GMT

GET
H/1.1 200
OK moatad.js Show response
z.moatads.com/craindfp44917164363/ Frame DEAF 256 KB
79 KB 37ms
7ms Script
application/x-javascript 2.18.235.40
Akamai Technologies

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Full URL: https://z.moatads.com/craindfp44917164363/moatad.js
Requested by: Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: AmazonS3 /
Resource Hash: cc3b297d9219973e46c0ffe3bc9f8fef6499a5fb9642bbd155d89bb4ed198496

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:02 GMT
Content-Encoding: gzip
Last-Modified: Wed, 19 Sep 2018 15:37:12 GMT
Server: AmazonS3
x-amz-request-id: 16EDA036A3B558FB
ETag: "af0c26c44cf0bf79a34a8f5a30b321af"
Vary: Accept-Encoding
Content-Type: application/x-javascript
Cache-Control: max-age=62161
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 80625
x-amz-id-2: XaAUz4c1qBArR0kzVP2VurjV08ivzRJnuUhA4sb51+uv1BwxDS6Jiyiwex+wECXqO6TE28KSQIw=

GET
S 200 osd.js Show response
pagead2.googlesyndication.com/pagead/ 72 KB
26 KB 6ms
5ms Script
text/javascript 2a00:1450:4001:816::2002
Google LLC

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Full URL

https://pagead2.googlesyndication.com/pagead/osd.js

Requested by

Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:816::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

cafe /

Resource Hash

a5f24fc963982085e79d5445ae602b5fba30c972ed84763d39d869c16c732a2c

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 04:39:01 GMT
content-encoding: gzip
x-content-type-options: nosniff
age: 2701
p3p: policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status: 200
content-disposition: attachment; filename="f.txt"
alt-svc: quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 26901
x-xss-protection: 1; mode=block
server: cafe
etag: 11805512267064086570
vary: Accept-Encoding
content-type: text/javascript; charset=UTF-8
cache-control: public, max-age=3600
timing-allow-origin: *
expires: Wed, 26 Sep 2018 05:39:01 GMT

GET
S 200 m_window_focus_non_hydra.js Show response
tpc.googlesyndication.com/pagead/js/r20180919/r20110914/client/ext/ Frame 867D 3 KB
1 KB 6ms
5ms Script
text/javascript 2a00:1450:4001:817::2001
Google LLC

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Full URL

https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/client/ext/m_window_focus_non_hydra.js

Requested by

Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

2a00:1450:4001:817::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

cafe /

Resource Hash

0fd157095407884c0b694cf534091539b347531652f062122aa34b5e56fb7d1b

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 19 Sep 2018 18:59:19 GMT
content-encoding: gzip
x-content-type-options: nosniff
age: 555883
p3p: policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status: 200
content-disposition: attachment; filename="f.txt"
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 1250
x-xss-protection: 1; mode=block
server: cafe
etag: 15650102698223740771
vary: Accept-Encoding
content-type: text/javascript; charset=UTF-8
cache-control: public, max-age=1209600
timing-allow-origin: *
expires: Wed, 03 Oct 2018 18:59:19 GMT

GET
S 200 osd_listener.js Show response
tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/ Frame 867D 73 KB
27 KB 7ms
6ms Script
text/javascript 2a00:1450:4001:817::2001
Google LLC

General

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Full URL

https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/osd_listener.js

Requested by

Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

2a00:1450:4001:817::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

cafe /

Resource Hash

3b7b82aade1ac93b4c8852e213584b051d50f592ede38d7ab45e12d863c6c1a0

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 19 Sep 2018 18:59:19 GMT
content-encoding: gzip
x-content-type-options: nosniff
age: 555883
p3p: policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status: 200
content-disposition: attachment; filename="f.txt"
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 27066
x-xss-protection: 1; mode=block
server: cafe
etag: 1598727148269787311
vary: Accept-Encoding
content-type: text/javascript; charset=UTF-8
cache-control: public, max-age=1209600
timing-allow-origin: *
expires: Wed, 03 Oct 2018 18:59:19 GMT

GET
S 200 init-3430ilpzgf9akeh1rf5.js Show response
api.b2c.com/api/ Frame 867D 12 KB
5 KB 198ms
197ms Script
text/javascript 2600:1f14:cc5:8001:b190:b7ce:c605:6f21
Amazon.com

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Full URL: https://api.b2c.com/api/init-3430ilpzgf9akeh1rf5.js?ClientLevel1=4620170771&ClientLevel2=2386769972&ClientLevel3=4792407301&ClientLevel4=138243585998&ClientSlicer1=104555044&ClientSlicer2=454150684&zPS=lb_01
Requested by: Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Protocol: SPDY
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 2600:1f14:cc5:8001:b190:b7ce:c605:6f21 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software: openresty /
Resource Hash: 2fe3c8709dc4168ac1bf0fb2ac50addd00f6753570ffafc95aa113f0b01a54f8

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma: no-cache
date: Wed, 26 Sep 2018 05:24:03 GMT
content-encoding: gzip
server: openresty
content-type: text/javascript
status: 200
cache-control: no-cache, no-store, must-revalidate
expires: -1

GET
H/1.1 200
OK moatad.js Show response
z.moatads.com/craindfp44917164363/ Frame 867D 256 KB
79 KB 32ms
7ms Script
application/x-javascript 2.18.235.40
Akamai Technologies

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Full URL: https://z.moatads.com/craindfp44917164363/moatad.js
Requested by: Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: AmazonS3 /
Resource Hash: cc3b297d9219973e46c0ffe3bc9f8fef6499a5fb9642bbd155d89bb4ed198496

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:02 GMT
Content-Encoding: gzip
Last-Modified: Wed, 19 Sep 2018 15:37:12 GMT
Server: AmazonS3
x-amz-request-id: 16EDA036A3B558FB
ETag: "af0c26c44cf0bf79a34a8f5a30b321af"
Vary: Accept-Encoding
Content-Type: application/x-javascript
Cache-Control: max-age=62161
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 80625
x-amz-id-2: XaAUz4c1qBArR0kzVP2VurjV08ivzRJnuUhA4sb51+uv1BwxDS6Jiyiwex+wECXqO6TE28KSQIw=

GET
S 200 17770093988894165113
tpc.googlesyndication.com/simgad/ Frame 867D 36 KB
36 KB 12ms
11ms Image
image/gif 2a00:1450:4001:817::2001
Google LLC

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Full URL

https://tpc.googlesyndication.com/simgad/17770093988894165113

Requested by

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Protocol

SPDY

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

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GET
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text/javascript 2a00:1450:4001:817::2001
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https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/client/ext/m_window_focus_non_hydra.js

Requested by

Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

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date: Wed, 19 Sep 2018 18:59:19 GMT
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GET
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tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/ Frame 2FA0 73 KB
27 KB 14ms
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text/javascript 2a00:1450:4001:817::2001
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https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/osd_listener.js

Requested by

Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

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GET
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api.b2c.com/api/ Frame 2FA0 12 KB
5 KB 199ms
197ms Script
text/javascript 2600:1f14:cc5:8001:b190:b7ce:c605:6f21
Amazon.com

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Full URL: https://api.b2c.com/api/init-3430ilpzgf9akeh1rf5.js?ClientLevel1=4574964631&ClientLevel2=2319926364&ClientLevel3=4803911673&ClientLevel4=138244709825&ClientSlicer1=104555044&ClientSlicer2=454150684&zPS=rec_01
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GET
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7ms Script
application/x-javascript 2.18.235.40
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Full URL: https://z.moatads.com/craindfp44917164363/moatad.js
Requested by: Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:02 GMT
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Google LLC

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https://tpc.googlesyndication.com/simgad/10496610084597220488

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Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Fri, 21 Sep 2018 07:10:37 GMT
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GET
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us-ads.openx.net/w/1.0/ Frame C6FF 48 KB
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23ms Script
text/javascript 173.241.240.212
OPENX TECHNOLOGIES

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Full URL: https://us-ads.openx.net/w/1.0/jstag
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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date: Wed, 26 Sep 2018 05:24:02 GMT
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GET
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27 KB 15ms
11ms Script
text/javascript 2a00:1450:4001:817::2001
Google LLC

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Full URL

https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/osd_listener.js

Requested by

Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

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Response headers

date: Wed, 19 Sep 2018 18:59:19 GMT
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GET
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api.b2c.com/api/ Frame C6FF 12 KB
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385ms Script
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Amazon.com

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Full URL: https://api.b2c.com/api/init-3430ilpzgf9akeh1rf5.js?ClientLevel1=4564678495&ClientLevel2=2304555554&ClientLevel3=4669550284&ClientLevel4=138233003228&ClientSlicer1=104555044&ClientSlicer2=454150684&zPS=rec_lb_01
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Request headers

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GET
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application/x-javascript 2.18.235.40
Akamai Technologies

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Full URL: https://z.moatads.com/craindfp44917164363/moatad.js
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Date: Wed, 26 Sep 2018 05:24:02 GMT
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https://tpc.googlesyndication.com/safeframe/1-0-29/html/container.html

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Host: securepubads.g.doubleclick.net
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Protocol

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

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Reverse DNS

Software

sffe /

Resource Hash

Security Headers

Name	Value
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Request headers

:method: GET
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Response headers

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GET
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image/gif 216.58.214.98
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https://securepubads.g.doubleclick.net/pcs/view?xai=AKAOjsusrfKJNErk9tVniedj8FTPvq8C3KvTA6hkktSzaLhJLcosz5zpDxnBL11JrLC0BvuXJ2Fxcg-r-Ae1-5ChF0ZspWYP7hk27IuQIEOHEwTUsOsOrPOb4m5LlydF7X7XgsXm3bEUaGfpQ3zUNMrzS8KCbQcp3aLaG1Op3kRLz7W-oSjlw7hOxH7ZXMbqRE-NyRPxUkMVnmH21GpOL-nkzx7fvoqFYFWbZdZ8_1NfgCgqf1GtlAOL3az-9ZPESJc2IfYY9g&sai=AMfl-YT7gP11wmDtQGNApilgjxd--ouyABMihIPq6-LqP2wgODQKPzQZQF7R4Nmonu2o-RKkjrKQb3Gfv2L5ovOkGG6yR_sDJ-FNOnOXhKpF&sig=Cg0ArKJSzKAMKT6vgS_GEAE&adurl=

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Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

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Reverse DNS

fra16s05-in-f2.1e100.net

Software

cafe /

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Request headers

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

timing-allow-origin: *
date: Wed, 26 Sep 2018 05:24:02 GMT
x-content-type-options: nosniff
server: cafe
p3p: policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
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GET
S 200 view
securepubads.g.doubleclick.net/pcs/ Frame 2FA0 0
254 B 23ms
17ms Image
image/gif 216.58.214.98
Google LLC

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Full URL

https://securepubads.g.doubleclick.net/pcs/view?xai=AKAOjsslCHlYBXWxeTICYWs2KT4jH5AdSL_V9-kC1kF3lin0QLxUFigQNq-ZeigiWCQUvX5Sahx7Sys-84Swrn-TiBXHIvnsY7L5qRx6160AsGiIGaNesbZmjYnTGw5aPDcFkSzjBJSH3uC3kK2BuR0VMMEDiEG8Pyp2mjirKFjms7qGCd-ZemFNbQkNFj4D3tWLEYqa_9TmKhOs-qQveCwsyjWRK26EADre8BkM0wok7xYBG3-8h7QjAV--suWV72rp&sai=AMfl-YTTekP5e3r0jOiwRpav7hoFlqaHxZJ6W5DYJmhwyck605_vnNd--G3OMjjFrgmC3qrSD6RKBLazIBPPnrCgKiYSFaVQJBC0a_1AEC9x&sig=Cg0ArKJSzMx_avc6SAfREAE&adurl=

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

216.58.214.98 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

fra16s05-in-f2.1e100.net

Software

cafe /

Resource Hash

e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

timing-allow-origin: *
date: Wed, 26 Sep 2018 05:24:02 GMT
x-content-type-options: nosniff
server: cafe
p3p: policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
status: 200
cache-control: private
content-type: image/gif
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 0
x-xss-protection: 1; mode=block
expires: Wed, 26 Sep 2018 05:24:02 GMT

GET
S 200 view
securepubads.g.doubleclick.net/pcs/ Frame C6FF 0
270 B 22ms
16ms Image
image/gif 216.58.214.98
Google LLC

General

Check archive.org

Show headers Download Go to Show image

Full URL

https://securepubads.g.doubleclick.net/pcs/view?xai=AKAOjst73g1lz2wdN5LCTb8sEJoaKFj6pO9cIWQokZE3kFo898zuP7frJp4hDwtJF8asO3st425ZMTpujWC52vKK8djp_NXYyhUCJj3ibPrFZMHsKTZpm3l0vsmpyrAlMg0WEnK9KPLDM78zDl9z0DCKowuAyLZ9DR5rprRObN-puZXMZ1OaigkAFbYzsiSaQM2C5mBLXDeh_wssGisRUS2SutoNLUGV7Reo_x0D9uy0xOPcy-VcGCVbZnlxCGUoQabEsqQ6mGIfSdGOun3WzGY&sai=AMfl-YRcRy1lfQHvOFJ35sZgV1eDr07TiMJrwYBlvEQeWXFHR-5X7RDnvCIgpjSPR-ScWQGUC-aAPL4Rh4V4WyIrqXxMnmP-KS0InpMjt03T&sig=Cg0ArKJSzGnWHa8GfR90EAE&urlfix=1&adurl=

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

216.58.214.98 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

fra16s05-in-f2.1e100.net

Software

cafe /

Resource Hash

e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

timing-allow-origin: *
date: Wed, 26 Sep 2018 05:24:02 GMT
x-content-type-options: nosniff
server: cafe
p3p: policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
status: 200
cache-control: private
content-type: image/gif
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 0
x-xss-protection: 1; mode=block
expires: Wed, 26 Sep 2018 05:24:02 GMT

POST
S 200 execute Show response
experience.tinypass.com/xbuilder/experience/ 46 KB
14 KB 175ms
174ms XHR
application/json 104.20.31.2
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://experience.tinypass.com/xbuilder/experience/execute
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: SPDY
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 104.20.31.2 San Francisco, United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
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Request headers

Accept: */*
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin: https://adage.com
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Content-Type: application/x-www-form-urlencoded

Response headers

date: Wed, 26 Sep 2018 05:24:03 GMT
content-encoding: gzip
p3p: CP="NON DSP COR OUR IND"
status: 200
x-request-id: C3odnfp0mEL
pragma: no-cache
wn: prod-exp-10-0-2-141
server: cloudflare
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
access-control-allow-methods: POST, GET, OPTIONS
content-type: application/json;charset=utf-8
access-control-allow-origin: https://adage.com
cache-control: no-cache, no-store, must-revalidate
access-control-allow-credentials: true
cf-ray: 46034d4edc116379-FRA
expires: Thu, 01 Jan 1970 00:00:00 GMT

GET
BLOB 200
OK b3736d5c-215f-4a4a-8224-d08405343a2e
https://adage.com/ 241 KB
0 Other
text/javascript

General

Check archive.org

Show headers Download Go to

Full URL: blob:https://adage.com/b3736d5c-215f-4a4a-8224-d08405343a2e
Requested by: Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol: BLOB
Server: -, , ASN (),
Reverse DNS
Software: /
Resource Hash: 0340872d7f3a1926d2458d524e53a5a12dcace1f764f761c57b50790cd489b21

Request headers

User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Content-Length: 247087
Content-Type: text/javascript

GET
DATA 200
OK truncated
/ 43 B
0 Image
image/gif

General

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Show headers Download Go to Show image

Full URL: data:truncated
Protocol: DATA
Server: -, , ASN (),
Reverse DNS
Software: /
Resource Hash: b1442e85b03bdcaf66dc58c7abb98745dd2687d86350be9a298a1d9382ac849b

Request headers

Response headers

Access-Control-Allow-Origin: *
Content-Type: image/gif

GET
S 200 377748811_5838263718001_s-1.ts Show response
f1.media.brightcove.com/1/377748811/5838263718001/ 4 MB
4 MB 436ms
244ms XHR
video/mp2t 151.101.134.27
Fastly

General

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Show headers Download Go to

Full URL: https://f1.media.brightcove.com/1/377748811/5838263718001/377748811_5838263718001_s-1.ts?pubId=377748811&videoId=5838254801001
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: SPDY
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 151.101.134.27 San Francisco, United States, ASN54113 (FASTLY - Fastly, US),
Reverse DNS
Software: /
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Request headers

User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin: https://adage.com

Response headers

date: Wed, 26 Sep 2018 05:24:03 GMT
via: 1.1 1feb77032a34552dda45f3c78a5c3dd7.cloudfront.net (CloudFront), 1.1 varnish, 1.1 varnish
age: 384246
x-cache: Miss from cloudfront, HIT, HIT
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content-length: 4670860
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x-timer: S1537939443.262528,VS0,VE0
etag: "1fe795fd9dc84c6c233cace3e1c9eb16"
content-type: video/MP2T
access-control-allow-origin: *
cache-control: max-age=0
accept-ranges: bytes
access-control-allow-headers: X-Requested-With
x-amz-cf-id: 1h8iff6UchRj7ppUQL8mLuDx4ebnPLo8IjqHsYEwi1Yo9UYaNk3nZA==
x-cache-hits: 1, 1

GET
BLOB 200
OK 21037489-9884-46e0-8626-71339689d9ac
https://adage.com/ 241 KB
0 Other
text/javascript

General

Check archive.org

Show headers Download Go to

Full URL: blob:https://adage.com/21037489-9884-46e0-8626-71339689d9ac
Requested by: Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol: BLOB
Server: -, , ASN (),
Reverse DNS
Software: /
Resource Hash: d55325a1d96164165accad2aa84100db15a1122fca4ed53221ba39681239de15

Request headers

User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Content-Length: 247165
Content-Type: text/javascript

GET
S

200

acj Show response
us-ads.openx.net/w/1.0/ Frame C6FF
Redirect Chain

https://us-ads.openx.net/w/1.0/acj?ai=65733051-98ff-4cd5-970a-d46cff74d665&o=2541373234&callback=OX_2541373234&ju=https%3A//adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/31501...
https://us-ads.openx.net/w/1.0/acj?cc=1&ai=65733051-98ff-4cd5-970a-d46cff74d665&o=2541373234&callback=OX_2541373234&ju=https%3A//adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/...

1 KB
1 KB

29ms
28ms

Script
application/json

173.241.240.212
OPENX TECHNOLOGIES

General

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Show headers Download Go to

Full URL: https://us-ads.openx.net/w/1.0/acj?cc=1&ai=65733051-98ff-4cd5-970a-d46cff74d665&o=2541373234&callback=OX_2541373234&ju=https%3A//adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/&jr=&auid=538605981&dims=1600x1200&adxy=967%2C557&res=1600x1200x24&plg=pm&ch=UTF-8&tz=0&ws=300x600&ifr=1&tws=1600x1200&mt=1
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: SPDY
Security: TLS 1.2, ECDHE_ECDSA, CHACHA20_POLY1305
Server: 173.241.240.212 New York, United States, ASN36089 (OPENX-AS1 - OPENX TECHNOLOGIES, INC., US),
Reverse DNS: ox-173-241-240-212.xa.dc.openx.org
Software: OXGW/16.80.0 /
Resource Hash: 080b2e5a85853e88124c7f5fedad8dc5db81e96d6775de5301e2eb51adc679c3

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma: no-cache
date: Wed, 26 Sep 2018 05:24:03 GMT
content-encoding: gzip
server: OXGW/16.80.0
vary: Accept
p3p: CP="CUR ADM OUR NOR STA NID"
status: 200
cache-control: private, max-age=0, no-cache
content-type: application/json
expires: Mon, 26 Jul 1997 05:00:00 GMT

Redirect headers

status: 302
date: Wed, 26 Sep 2018 05:24:03 GMT
server: OXGW/16.80.0
content-length: 0
location: https://us-ads.openx.net/w/1.0/acj?cc=1&ai=65733051-98ff-4cd5-970a-d46cff74d665&o=2541373234&callback=OX_2541373234&ju=https%3A//adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/&jr=&auid=538605981&dims=1600x1200&adxy=967%2C557&res=1600x1200x24&plg=pm&ch=UTF-8&tz=0&ws=300x600&ifr=1&tws=1600x1200&mt=1
p3p: CP="CUR ADM OUR NOR STA NID"

GET
H/1.1

200
OK

jot.html
platform.twitter.com/ Frame 10D9
Redirect Chain

https://syndication.twitter.com/i/jot
https://platform.twitter.com/jot.html

0
0

9ms
8ms

Document
text/html

2606:2800:234:59:254c:406:2366:268c
MCI Communication...

General

Check archive.org

Show headers Download Go to

Full URL: https://platform.twitter.com/jot.html
Requested by: Host: platform.twitter.com
URL: https://platform.twitter.com/widgets.js
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 2606:2800:234:59:254c:406:2366:268c , United States, ASN15133 (EDGECAST - MCI Communications Services, Inc. d/b/a Verizon Business, US),
Reverse DNS
Software: ECS (fcn/40DE) /
Resource Hash

Request headers

Host: platform.twitter.com
Connection: keep-alive
Pragma: no-cache
Cache-Control: no-cache
Upgrade-Insecure-Requests: 1
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
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Response headers

Accept-Ranges: bytes
Cache-Control: public, max-age=315360000
Content-Type: text/html; charset=utf-8
Date: Wed, 26 Sep 2018 05:24:03 GMT
Etag: "d9592a6c704736fa4da218d4357976dd"
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Server: ECS (fcn/40DE)
X-Cache: HIT
Content-Length: 80

Redirect headers

status: 302 302 Found
cache-control: no-cache, no-store, must-revalidate, pre-check=0, post-check=0
content-length: 0
content-type: text/html;charset=utf-8
date: Wed, 26 Sep 2018 05:24:03 GMT
expires: Tue, 31 Mar 1981 05:00:00 GMT
last-modified: Wed, 26 Sep 2018 05:24:03 GMT
location: https://platform.twitter.com/jot.html
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GET
S 204 gen_204
pagead2.googlesyndication.com/pagead/ 0
49 B 72ms
70ms Image
image/gif 2a00:1450:4001:816::2002
Google LLC

General

Check archive.org

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Full URL

https://pagead2.googlesyndication.com/pagead/gen_204?error=1009&vis=1&lid=7&sdkv=h.3.236.0&id=ima_html5&c=4023211106468189&domain=adage.com

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:816::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

cafe /

Resource Hash

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Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma: no-cache
date: Wed, 26 Sep 2018 05:24:03 GMT
x-content-type-options: nosniff
server: cafe
timing-allow-origin: *
p3p: policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status: 204
cache-control: no-cache, must-revalidate
content-type: image/gif
alt-svc: quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 0
x-xss-protection: 1; mode=block
expires: Fri, 01 Jan 1990 00:00:00 GMT

GET
S 200 377748811_5838263256001_s-1.ts Show response
f1.media.brightcove.com/1/377748811/5838263256001/ 5 MB
5 MB 203ms
59ms XHR
video/mp2t 151.101.134.27
Fastly

General

Check archive.org

Show headers Download Go to

Full URL: https://f1.media.brightcove.com/1/377748811/5838263256001/377748811_5838263256001_s-1.ts?pubId=377748811&videoId=5838260919001
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: SPDY
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 151.101.134.27 San Francisco, United States, ASN54113 (FASTLY - Fastly, US),
Reverse DNS
Software: /
Resource Hash: f659781da662df7a51ec435c6d3ac50c3e70473a383499547ef591ab8fd3acb3

Request headers

User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin: https://adage.com

Response headers

date: Wed, 26 Sep 2018 05:24:03 GMT
via: 1.1 a309987e837bea95a29acd044ce7a296.cloudfront.net (CloudFront), 1.1 varnish, 1.1 varnish
age: 384230
x-cache: Miss from cloudfront, HIT, HIT
status: 200
content-length: 5563108
x-served-by: cache-iad2130-IAD, cache-mad9444-MAD
last-modified: Fri, 21 Sep 2018 18:22:47 GMT
x-timer: S1537939443.262567,VS0,VE0
etag: "9f693d266071d47fc0bde1de58fad49a"
content-type: video/MP2T
access-control-allow-origin: *
cache-control: max-age=0
accept-ranges: bytes, bytes
access-control-allow-headers: X-Requested-With
x-amz-cf-id: U5GEk3-SnPf2sEhRijXVeTqKjv-1L0iiVitYDwDlJTRc85b2o0-xuA==
x-cache-hits: 0, 0

GET
S 204 gen_204
pagead2.googlesyndication.com/pagead/ 0
58 B 170ms
170ms Image
image/gif 2a00:1450:4001:816::2002
Google LLC

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Full URL

https://pagead2.googlesyndication.com/pagead/gen_204?error=1009&vis=1&lid=7&sdkv=h.3.236.0&id=ima_html5&c=3538159615642215&domain=adage.com

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:816::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

cafe /

Resource Hash

e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma: no-cache
date: Wed, 26 Sep 2018 05:24:03 GMT
x-content-type-options: nosniff
server: cafe
timing-allow-origin: *
p3p: policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status: 204
cache-control: no-cache, must-revalidate
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GET
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f1.media.brightcove.com/1/377748811/5838263792001/ 4 MB
4 MB 323ms
182ms XHR
video/mp2t 151.101.134.27
Fastly

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Full URL: https://f1.media.brightcove.com/1/377748811/5838263792001/377748811_5838263792001_s-1.ts?pubId=377748811&videoId=5838260481001
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: SPDY
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Request headers

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Response headers

date: Wed, 26 Sep 2018 05:24:03 GMT
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a.teads.tv/media/format/v3/ 692 KB
184 KB 7ms
6ms Script
text/javascript 2.18.232.7
Akamai Technologies

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Full URL: https://a.teads.tv/media/format/v3/teads-format.min.js
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URL: https://a.teads.tv/page/70095/tag
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Request headers

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:03 GMT
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cdn.krxd.net/ctjs/ 246 KB
79 KB 56ms
55ms Script
application/javascript 151.101.132.175
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Full URL: https://cdn.krxd.net/ctjs/controltag.js.c41d96148598462657526acd569e1aa2
Requested by: Host: cdn.krxd.net
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Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

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Date: Wed, 26 Sep 2018 05:24:03 GMT
Content-Encoding: gzip
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Accept-Ranges: bytes
Expires: Sat, 02 Sep 2028 18:41:46 GMT

GET
DATA 200
OK truncated
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0 Image
image/png

General

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Show headers Download Go to Show image

Full URL: data:truncated
Protocol: DATA
Server: -, , ASN (),
Reverse DNS
Software: /
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Request headers

Response headers

Access-Control-Allow-Origin: *
Content-Type: image/png

GET
DATA 200
OK truncated
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0 Image
image/png

General

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Full URL: data:truncated
Protocol: DATA
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Request headers

Response headers

Access-Control-Allow-Origin: *
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GET
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pagead2.googlesyndication.com/pagead/ 0
58 B 166ms
165ms Image
image/gif 2a00:1450:4001:816::2002
Google LLC

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Full URL

https://pagead2.googlesyndication.com/pagead/gen_204?error=1009&vis=1&lid=7&sdkv=h.3.236.0&id=ima_html5&c=4143045113067697&domain=adage.com

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

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Security Headers

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Request headers

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Response headers

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expires: Fri, 01 Jan 1990 00:00:00 GMT

GET
H/1.1 200
OK ad.gif
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233 B 567ms
188ms Image
image/gif 2600:1f14:cc5:8001:a560:1316:f588:e5e7
Amazon.com

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Full URL: https://api-54-191-124-124.b2c.com/api/ad.gif
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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Request headers

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:03 GMT
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Server: openresty
Connection: keep-alive
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GET
H/1.1 200
OK ad.gif
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233 B 581ms
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image/gif 2600:1f14:cc5:8002:ddc:955b:cfbc:3008
Amazon.com

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Full URL: https://api-54-188-44-45.b2c.com/api/ad.gif
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
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Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:03 GMT
Last-Modified: Mon, 28 Sep 1970 06:00:00 GMT
Server: openresty
Connection: keep-alive
Content-Length: 43
Content-Type: image/gif

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 30ms
8ms Image
image/gif 2.18.235.40
Akamai Technologies

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Full URL: https://px.moatads.com/pixel.gif?e=17&i=CRAINDFP1&hp=1&kq=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&bq=0&f=0&j=&o=3&t=1537939443264&de=21096049215&m=0&ar=40b09c1-clean&q=2&cb=0&cu=1537939443264&ll=2&lm=0&ln=1&r=0&em=0&en=0&d=218525764%3A2101061012%3A4354786944%3A138211730364&zMoatPS=inread&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&qs=1&bo=104555044&bd=454150684&dfp=0%2C1&la=454150684&gw=craindfp44917164363&fd=1&ac=1&it=500&tz=inread&fs=152769&na=914768199&cs=0
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
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Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
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Expires: Wed, 26 Sep 2018 05:24:03 GMT

GET
DATA 200
OK truncated
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image/png

General

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Full URL: data:truncated
Protocol: DATA
Server: -, , ASN (),
Reverse DNS
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Request headers

Response headers

Access-Control-Allow-Origin: *
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GET
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www.googletagservices.com/tag/js/ Frame C6FF 21 KB
8 KB 40ms
40ms Script
text/javascript 2a00:1450:4001:816::2002
Google LLC

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Full URL

https://www.googletagservices.com/tag/js/gpt.js

Requested by

Host: us-ads.openx.net
URL: https://us-ads.openx.net/w/1.0/jstag

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:816::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

sffe /

Resource Hash

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Security Headers

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Request headers

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:03 GMT
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x-content-type-options: nosniff
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content-length: 7934
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GET
H2 200 show
buy.tinypass.com/checkout/template/ Frame 1511 0
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202ms Document
text/html 104.20.31.2
Cloudflare

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Full URL

https://buy.tinypass.com/checkout/template/show?displayMode=modal&templateId=OTCL2L72OLNP&offerId=fakeOfferId&trackingId=%7Bjcx%7DH4sIAAAAAAAAAI2QS2_CMBCE_4vPGNmbdRK4IUgREi8BovToOJvgCkLIg1fV_94QlVZIPfS02vlm5jAfTNuIdRnmx8nb9RZcB6zFMp3Q2tJ5dCcgpM9Fh4PLheKAXDhcCOAFyluELzI7rC794-LEHQKJHsmOcAlBoacphNhVIDpofO3VxXTJKLeUGmqqg01_Cmo59NyFfKLBhUxV2kPa2AyGoRMr4CKOgGMIkodGIXeVq1GCcUVsnuI985MttofzivbZTpc0Hw5cfznavHob4Yg6sdXFg7FumVfUYuX334Rnq_4Yxh7MxtM5-2VrnVudlndLWu12LWb0PtM2SYuHcLKFbTg78b_3c_huGTpR8I4JVhPyE_Of_WxWV0r026BkG1V9sFargvJeQmlZw2hv2OcXxDgfCNUBAAA&experienceId=EXCN25SG76R1&tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r61gwvaJkoyAr1x_8iMEe8WvG5GKIAdQ3XfFszuTFFZQORWASzyfmlYvKmg4iyCUYqDvGU22dYS_t0vllGUoN5ixGmEfKzQRuh_DlGqUq4uFC0_wUuJ5hb_erQpZd0OXqw&iframeId=offer-0-IWIRK&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&parentDualScreenLeft=0&parentDualScreenTop=0&parentWidth=1600&parentHeight=1200&parentOuterHeight=1200&preload=1&aid=4rqMYyzEyD&tags=CMO+Strategy%2CRestaurants%2CSocial%2CTV&contentSection=CMO+Strategy&contentAuthor=Jessica+Wohl&customVariables=%7B%22domain%22%3A%22adage.com%22%2C%22userID%22%3Anull%2C%22userStatus%22%3A%22Anonymous%22%2C%22userMemberTier%22%3A%22%22%2C%22userMemberTierName%22%3A%22%22%2C%22userControlled%22%3A0%2C%22CompanyName%22%3A%22%22%2C%22busInd%22%3A%22%22%2C%22jobFunction%22%3A%22%22%2C%22englishTitle%22%3A%22%22%2C%22PostalCode%22%3A%22%22%2C%22City%22%3A%22%22%2C%22State%22%3A%22%22%2C%22Country%22%3A%22%22%2C%22breakingNewsAlerts%22%3A%22%22%2C%22superbowlUpdates%22%3A%22%22%2C%22dailyAlerts%22%3A%22%22%2C%22digitalAlerts%22%3A%22%22%2C%22mwAlerts%22%3A%22%22%2C%22AgencyBuzz%22%3A%22%22%2C%22cmoStrategy%22%3A%22%22%2C%22creativityAlerts%22%3A%22%22%2C%22AA_circStatus%22%3A%22%22%2C%22AAZ_circStatus%22%3A%22%22%2C%22AAD_circStatus%22%3A%22%22%2C%22AA_finExp%22%3A%22%22%2C%22AAZ_finExp%22%3A%22%22%2C%22AAD_finExp%22%3A%22%22%2C%22AA_graceFlag%22%3A%22%22%2C%22AAZ_graceFlag%22%3A%22%22%2C%22AAD_graceFlag%22%3A%22%22%2C%22AA_customerId%22%3A%22%22%2C%22AAZ_customerId%22%3A%22%22%2C%22AAD_customerId%22%3A%22%22%2C%22AA_dateSigned%22%3A%22%22%2C%22AAZ_dateSigned%22%3A%22%22%2C%22freeForever%22%3A%220%22%2C%22subscriberOnly%22%3A%220%22%2C%22country%22%3A%22GDPR%22%2C%22regSubscribeCode%22%3A%22X86AAC2%22%2C%22selections%22%3A%22%7B%7D%22%7D&zone=Web&contentCreated=2018-09-21+14%3A52%3A25&pageViewId=2018-09-26-05-24-03-002-s41zd4F1poTxCqRv-3e2147e1906e42547aeb2f652094c8a7&visitId=v-2018-09-26-05-24-03-003-lSb3dEj4g4uMe8gc-3e2147e1906e42547aeb2f652094c8a7&userProvider=tinypass_accounts&userToken=&customCookies=%7B%7D&hasLoginRequiredCallback=true&width=1585&_qh=1192969222

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Protocol

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

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Reverse DNS

Software

cloudflare /

Resource Hash

Security Headers

Name	Value
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Request headers

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:authority: buy.tinypass.com
:scheme: https
:path: /checkout/template/show?displayMode=modal&templateId=OTCL2L72OLNP&offerId=fakeOfferId&trackingId=%7Bjcx%7DH4sIAAAAAAAAAI2QS2_CMBCE_4vPGNmbdRK4IUgREi8BovToOJvgCkLIg1fV_94QlVZIPfS02vlm5jAfTNuIdRnmx8nb9RZcB6zFMp3Q2tJ5dCcgpM9Fh4PLheKAXDhcCOAFyluELzI7rC794-LEHQKJHsmOcAlBoacphNhVIDpofO3VxXTJKLeUGmqqg01_Cmo59NyFfKLBhUxV2kPa2AyGoRMr4CKOgGMIkodGIXeVq1GCcUVsnuI985MttofzivbZTpc0Hw5cfznavHob4Yg6sdXFg7FumVfUYuX334Rnq_4Yxh7MxtM5-2VrnVudlndLWu12LWb0PtM2SYuHcLKFbTg78b_3c_huGTpR8I4JVhPyE_Of_WxWV0r026BkG1V9sFargvJeQmlZw2hv2OcXxDgfCNUBAAA&experienceId=EXCN25SG76R1&tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r61gwvaJkoyAr1x_8iMEe8WvG5GKIAdQ3XfFszuTFFZQORWASzyfmlYvKmg4iyCUYqDvGU22dYS_t0vllGUoN5ixGmEfKzQRuh_DlGqUq4uFC0_wUuJ5hb_erQpZd0OXqw&iframeId=offer-0-IWIRK&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&parentDualScreenLeft=0&parentDualScreenTop=0&parentWidth=1600&parentHeight=1200&parentOuterHeight=1200&preload=1&aid=4rqMYyzEyD&tags=CMO+Strategy%2CRestaurants%2CSocial%2CTV&contentSection=CMO+Strategy&contentAuthor=Jessica+Wohl&customVariables=%7B%22domain%22%3A%22adage.com%22%2C%22userID%22%3Anull%2C%22userStatus%22%3A%22Anonymous%22%2C%22userMemberTier%22%3A%22%22%2C%22userMemberTierName%22%3A%22%22%2C%22userControlled%22%3A0%2C%22CompanyName%22%3A%22%22%2C%22busInd%22%3A%22%22%2C%22jobFunction%22%3A%22%22%2C%22englishTitle%22%3A%22%22%2C%22PostalCode%22%3A%22%22%2C%22City%22%3A%22%22%2C%22State%22%3A%22%22%2C%22Country%22%3A%22%22%2C%22breakingNewsAlerts%22%3A%22%22%2C%22superbowlUpdates%22%3A%22%22%2C%22dailyAlerts%22%3A%22%22%2C%22digitalAlerts%22%3A%22%22%2C%22mwAlerts%22%3A%22%22%2C%22AgencyBuzz%22%3A%22%22%2C%22cmoStrategy%22%3A%22%22%2C%22creativityAlerts%22%3A%22%22%2C%22AA_circStatus%22%3A%22%22%2C%22AAZ_circStatus%22%3A%22%22%2C%22AAD_circStatus%22%3A%22%22%2C%22AA_finExp%22%3A%22%22%2C%22AAZ_finExp%22%3A%22%22%2C%22AAD_finExp%22%3A%22%22%2C%22AA_graceFlag%22%3A%22%22%2C%22AAZ_graceFlag%22%3A%22%22%2C%22AAD_graceFlag%22%3A%22%22%2C%22AA_customerId%22%3A%22%22%2C%22AAZ_customerId%22%3A%22%22%2C%22AAD_customerId%22%3A%22%22%2C%22AA_dateSigned%22%3A%22%22%2C%22AAZ_dateSigned%22%3A%22%22%2C%22freeForever%22%3A%220%22%2C%22subscriberOnly%22%3A%220%22%2C%22country%22%3A%22GDPR%22%2C%22regSubscribeCode%22%3A%22X86AAC2%22%2C%22selections%22%3A%22%7B%7D%22%7D&zone=Web&contentCreated=2018-09-21+14%3A52%3A25&pageViewId=2018-09-26-05-24-03-002-s41zd4F1poTxCqRv-3e2147e1906e42547aeb2f652094c8a7&visitId=v-2018-09-26-05-24-03-003-lSb3dEj4g4uMe8gc-3e2147e1906e42547aeb2f652094c8a7&userProvider=tinypass_accounts&userToken=&customCookies=%7B%7D&hasLoginRequiredCallback=true&width=1585&_qh=1192969222
pragma: no-cache
cache-control: no-cache
upgrade-insecure-requests: 1
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
accept-encoding: gzip, deflate
cookie: __cfduid=dfd6fdf6e63de85d3fc19944fb96d74e71537939442; __bid=%7Bjcx%7DH4sIAAAAAAAAAFPK9fHKz8wpSs4PdgvKdy0vMbModk3OKndLSS9w8rMI881K8TXKyUgPjshLyzByck8NTomISPM09jMrdDdUAgDLPlUVPgAAAA
Upgrade-Insecure-Requests: 1
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

status: 200
date: Wed, 26 Sep 2018 05:24:03 GMT
content-type: text/html;charset=UTF-8
access-control-allow-methods: *
access-control-allow-origin: http://dashboard.tinypass.com
cache-control: no-cache, no-store, must-revalidate
content-encoding: gzip
expires: Thu, 01 Jan 1970 00:00:00 GMT
p3p: CP="NON DSP COR OUR IND"
pragma: no-cache
set-cookie: LANG=en_US; Domain=tinypass.com; Expires=Fri, 26-Oct-2018 05:24:03 GMT; Path=/
vary: Accept-Encoding
wn: prod-dash-10-0-2-89
x-request-id: C3odnfpqiJY
x-xss-protection: 0
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
server: cloudflare
cf-ray: 46034d51ae346379-FRA

GET
H2 200 show
buy.tinypass.com/checkout/template/ Frame E347 0
0 445ms
442ms Document
text/html 104.20.31.2
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL

https://buy.tinypass.com/checkout/template/show?displayMode=inline&containerSelector=%23piano-inline_nsl&templateId=OTUXGPNGG90W&offerId=fakeOfferId&trackingId=%7Bjcx%7DH4sIAAAAAAAAAI2QS2_CMBCE_4vPGNnOOjjcaBsQUmmBQoCj4yzBVQghD15V_3sTVFoh9dDTavebGWnng2gbkS6BfD9anS_--Ym0SKZjDCwehw0RjCvKPCpcyiQVQJlDGRO0AH6JoM-z3ez0uJ8eqIOCQwe5x1wEIaGjMRRrVwrmgVG6UwfjKcPcYmrwGu0vx6uHRd-ZBs_eHfVPaKrS7tKrLDIq5J5gdG1cj4LQQEMeRlRGUhqmlQpFdGfvmR9vsdkdZ7jNEl1iMJktQU2UL4P5aAi1ZaOLGyTdMq-wRcrv_ep-nc2Xg_HLYOCxBfllgc6tTstGklZJ0iJGbzNt47S4HQ62sFdODvTvAh2avIVO5L9DDNUIVWz-U6DN6kgOqi0kb4OsR_NGVWDeizEtm7K2hnx-AeXOxszWAQAA&experienceId=EXPYBWF3RVL9&tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r61gwvaJkoyAr1x_8iMEe8WvG5GKIAdQ3XfFszuTFFZQORWASzyfmlYvKmg4iyCUYqDvGU22dYS_t0vllGUoN5ixGmEfKzQRuh_DlGqUq4uFC0_wUuJ5hb_erQpZd0OXqw&iframeId=offer-1-77Pu0&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&parentDualScreenLeft=0&parentDualScreenTop=0&parentWidth=1600&parentHeight=1200&parentOuterHeight=1200&aid=4rqMYyzEyD&tags=CMO+Strategy%2CRestaurants%2CSocial%2CTV&contentSection=CMO+Strategy&contentAuthor=Jessica+Wohl&customVariables=%7B%22domain%22%3A%22adage.com%22%2C%22userID%22%3Anull%2C%22userStatus%22%3A%22Anonymous%22%2C%22userMemberTier%22%3A%22%22%2C%22userMemberTierName%22%3A%22%22%2C%22userControlled%22%3A0%2C%22CompanyName%22%3A%22%22%2C%22busInd%22%3A%22%22%2C%22jobFunction%22%3A%22%22%2C%22englishTitle%22%3A%22%22%2C%22PostalCode%22%3A%22%22%2C%22City%22%3A%22%22%2C%22State%22%3A%22%22%2C%22Country%22%3A%22%22%2C%22breakingNewsAlerts%22%3A%22%22%2C%22superbowlUpdates%22%3A%22%22%2C%22dailyAlerts%22%3A%22%22%2C%22digitalAlerts%22%3A%22%22%2C%22mwAlerts%22%3A%22%22%2C%22AgencyBuzz%22%3A%22%22%2C%22cmoStrategy%22%3A%22%22%2C%22creativityAlerts%22%3A%22%22%2C%22AA_circStatus%22%3A%22%22%2C%22AAZ_circStatus%22%3A%22%22%2C%22AAD_circStatus%22%3A%22%22%2C%22AA_finExp%22%3A%22%22%2C%22AAZ_finExp%22%3A%22%22%2C%22AAD_finExp%22%3A%22%22%2C%22AA_graceFlag%22%3A%22%22%2C%22AAZ_graceFlag%22%3A%22%22%2C%22AAD_graceFlag%22%3A%22%22%2C%22AA_customerId%22%3A%22%22%2C%22AAZ_customerId%22%3A%22%22%2C%22AAD_customerId%22%3A%22%22%2C%22AA_dateSigned%22%3A%22%22%2C%22AAZ_dateSigned%22%3A%22%22%2C%22freeForever%22%3A%220%22%2C%22subscriberOnly%22%3A%220%22%2C%22country%22%3A%22GDPR%22%2C%22regSubscribeCode%22%3A%22X86AAC2%22%2C%22selections%22%3A%22%7B%7D%22%7D&zone=Web&contentCreated=2018-09-21+14%3A52%3A25&pageViewId=2018-09-26-05-24-03-002-s41zd4F1poTxCqRv-3e2147e1906e42547aeb2f652094c8a7&visitId=v-2018-09-26-05-24-03-003-lSb3dEj4g4uMe8gc-3e2147e1906e42547aeb2f652094c8a7&userProvider=tinypass_accounts&userToken=&customCookies=%7B%7D&hasLoginRequiredCallback=true&singleContainer=%5Bobject+HTMLDivElement%5D&width=980&_qh=1168601456

Requested by

Host: cdn.tinypass.com
URL: https://cdn.tinypass.com/api/tinypass.min.js

Protocol

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

104.20.31.2 San Francisco, United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),

Reverse DNS

Software

cloudflare /

Resource Hash

Security Headers

Name	Value
X-Xss-Protection	0

Request headers

:method: GET
:authority: buy.tinypass.com
:scheme: https
:path: /checkout/template/show?displayMode=inline&containerSelector=%23piano-inline_nsl&templateId=OTUXGPNGG90W&offerId=fakeOfferId&trackingId=%7Bjcx%7DH4sIAAAAAAAAAI2QS2_CMBCE_4vPGNnOOjjcaBsQUmmBQoCj4yzBVQghD15V_3sTVFoh9dDTavebGWnng2gbkS6BfD9anS_--Ym0SKZjDCwehw0RjCvKPCpcyiQVQJlDGRO0AH6JoM-z3ez0uJ8eqIOCQwe5x1wEIaGjMRRrVwrmgVG6UwfjKcPcYmrwGu0vx6uHRd-ZBs_eHfVPaKrS7tKrLDIq5J5gdG1cj4LQQEMeRlRGUhqmlQpFdGfvmR9vsdkdZ7jNEl1iMJktQU2UL4P5aAi1ZaOLGyTdMq-wRcrv_ep-nc2Xg_HLYOCxBfllgc6tTstGklZJ0iJGbzNt47S4HQ62sFdODvTvAh2avIVO5L9DDNUIVWz-U6DN6kgOqi0kb4OsR_NGVWDeizEtm7K2hnx-AeXOxszWAQAA&experienceId=EXPYBWF3RVL9&tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r61gwvaJkoyAr1x_8iMEe8WvG5GKIAdQ3XfFszuTFFZQORWASzyfmlYvKmg4iyCUYqDvGU22dYS_t0vllGUoN5ixGmEfKzQRuh_DlGqUq4uFC0_wUuJ5hb_erQpZd0OXqw&iframeId=offer-1-77Pu0&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&parentDualScreenLeft=0&parentDualScreenTop=0&parentWidth=1600&parentHeight=1200&parentOuterHeight=1200&aid=4rqMYyzEyD&tags=CMO+Strategy%2CRestaurants%2CSocial%2CTV&contentSection=CMO+Strategy&contentAuthor=Jessica+Wohl&customVariables=%7B%22domain%22%3A%22adage.com%22%2C%22userID%22%3Anull%2C%22userStatus%22%3A%22Anonymous%22%2C%22userMemberTier%22%3A%22%22%2C%22userMemberTierName%22%3A%22%22%2C%22userControlled%22%3A0%2C%22CompanyName%22%3A%22%22%2C%22busInd%22%3A%22%22%2C%22jobFunction%22%3A%22%22%2C%22englishTitle%22%3A%22%22%2C%22PostalCode%22%3A%22%22%2C%22City%22%3A%22%22%2C%22State%22%3A%22%22%2C%22Country%22%3A%22%22%2C%22breakingNewsAlerts%22%3A%22%22%2C%22superbowlUpdates%22%3A%22%22%2C%22dailyAlerts%22%3A%22%22%2C%22digitalAlerts%22%3A%22%22%2C%22mwAlerts%22%3A%22%22%2C%22AgencyBuzz%22%3A%22%22%2C%22cmoStrategy%22%3A%22%22%2C%22creativityAlerts%22%3A%22%22%2C%22AA_circStatus%22%3A%22%22%2C%22AAZ_circStatus%22%3A%22%22%2C%22AAD_circStatus%22%3A%22%22%2C%22AA_finExp%22%3A%22%22%2C%22AAZ_finExp%22%3A%22%22%2C%22AAD_finExp%22%3A%22%22%2C%22AA_graceFlag%22%3A%22%22%2C%22AAZ_graceFlag%22%3A%22%22%2C%22AAD_graceFlag%22%3A%22%22%2C%22AA_customerId%22%3A%22%22%2C%22AAZ_customerId%22%3A%22%22%2C%22AAD_customerId%22%3A%22%22%2C%22AA_dateSigned%22%3A%22%22%2C%22AAZ_dateSigned%22%3A%22%22%2C%22freeForever%22%3A%220%22%2C%22subscriberOnly%22%3A%220%22%2C%22country%22%3A%22GDPR%22%2C%22regSubscribeCode%22%3A%22X86AAC2%22%2C%22selections%22%3A%22%7B%7D%22%7D&zone=Web&contentCreated=2018-09-21+14%3A52%3A25&pageViewId=2018-09-26-05-24-03-002-s41zd4F1poTxCqRv-3e2147e1906e42547aeb2f652094c8a7&visitId=v-2018-09-26-05-24-03-003-lSb3dEj4g4uMe8gc-3e2147e1906e42547aeb2f652094c8a7&userProvider=tinypass_accounts&userToken=&customCookies=%7B%7D&hasLoginRequiredCallback=true&singleContainer=%5Bobject+HTMLDivElement%5D&width=980&_qh=1168601456
pragma: no-cache
cache-control: no-cache
upgrade-insecure-requests: 1
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
accept-encoding: gzip, deflate
cookie: __cfduid=dfd6fdf6e63de85d3fc19944fb96d74e71537939442; __bid=%7Bjcx%7DH4sIAAAAAAAAAFPK9fHKz8wpSs4PdgvKdy0vMbModk3OKndLSS9w8rMI881K8TXKyUgPjshLyzByck8NTomISPM09jMrdDdUAgDLPlUVPgAAAA
Upgrade-Insecure-Requests: 1
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

status: 200
date: Wed, 26 Sep 2018 05:24:03 GMT
content-type: text/html;charset=UTF-8
access-control-allow-methods: *
access-control-allow-origin: http://dashboard.tinypass.com
cache-control: no-cache, no-store, must-revalidate
content-encoding: gzip
expires: Thu, 01 Jan 1970 00:00:00 GMT
p3p: CP="NON DSP COR OUR IND"
pragma: no-cache
set-cookie: LANG=en_US; Domain=tinypass.com; Expires=Fri, 26-Oct-2018 05:24:03 GMT; Path=/
vary: Accept-Encoding
wn: prod-dash-10-0-2-205
x-request-id: C3odnfpabBR
x-xss-protection: 0
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
server: cloudflare
cf-ray: 46034d51be3d6379-FRA

GET
S 200 pubads_impl_249.js Show response
securepubads.g.doubleclick.net/gpt/ Frame C6FF 182 KB
63 KB 41ms
39ms Script
text/javascript 216.58.214.98
Google LLC

General

Check archive.org

Show headers Download Go to

Full URL

https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js

Requested by

Host: www.googletagservices.com
URL: https://www.googletagservices.com/tag/js/gpt.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

216.58.214.98 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

fra16s05-in-f2.1e100.net

Software

sffe /

Resource Hash

308b88046da3cb8c99042d803173dee196d6501925fd3c86ccf8f9e2d7f7d04a

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:04 GMT
content-encoding: gzip
x-content-type-options: nosniff
last-modified: Thu, 13 Sep 2018 13:39:46 GMT
server: sffe
vary: Accept-Encoding
content-type: text/javascript
status: 200
cache-control: private, immutable, max-age=31536000
accept-ranges: bytes
timing-allow-origin: *
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 64039
x-xss-protection: 1; mode=block
expires: Wed, 26 Sep 2018 05:24:04 GMT

GET
S 200 integrator.sync.js Show response
adservice.google.de/adsid/ Frame C6FF 113 B
178 B 17ms
16ms Script
application/javascript 2a00:1450:4001:824::2002
Google LLC

General

Check archive.org

Show headers Download Go to

Full URL

https://adservice.google.de/adsid/integrator.sync.js?domain=adage.com

Requested by

Host: www.googletagservices.com
URL: https://www.googletagservices.com/tag/js/gpt.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:824::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

cafe /

Resource Hash

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Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

timing-allow-origin: *
date: Wed, 26 Sep 2018 05:24:04 GMT
content-encoding: gzip
x-content-type-options: nosniff
server: cafe
p3p: CP="This is not a P3P policy! See http://support.google.com/accounts/answer/151657 for more info."
status: 200
cache-control: private, no-cache, no-store
content-disposition: attachment; filename="f.txt"
content-type: application/javascript; charset=UTF-8
alt-svc: quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 108
x-xss-protection: 1; mode=block

POST
H2 200 /
www.facebook.com/tr/ Frame E44A 0
0 14ms
4ms Document
text/plain 2a03:2880:f12d:83:face:b00c:0:25de
Facebook

General

Check archive.org

Show headers Download Go to

Full URL: https://www.facebook.com/tr/
Requested by: Host: connect.facebook.net
URL: https://connect.facebook.net/en_US/fbevents.js
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2a03:2880:f12d:83:face:b00c:0:25de , Ireland, ASN32934 (FACEBOOK - Facebook, Inc., US),
Reverse DNS
Software: proxygen-bolt /
Resource Hash

Request headers

:method: POST
:authority: www.facebook.com
:scheme: https
:path: /tr/
content-length: 1984
pragma: no-cache
cache-control: no-cache
origin: https://adage.com
upgrade-insecure-requests: 1
content-type: application/x-www-form-urlencoded
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
accept-encoding: gzip, deflate
cookie: fr=0otDpgu4wcDfYBKqN..Bbqxfy...1.0.Bbqxfy.;
Origin: https://adage.com
Upgrade-Insecure-Requests: 1
Content-Type: application/x-www-form-urlencoded
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Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

status: 200
content-type: text/plain
content-length: 0
server: proxygen-bolt
date: Wed, 26 Sep 2018 05:24:04 GMT

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 11ms
7ms Image
image/gif 2.18.235.40
Akamai Technologies

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Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
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Software: Apache /
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Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
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Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
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GET
S 200 activeview
pagead2.googlesyndication.com/pcs/ Frame 867D 42 B
115 B 27ms
25ms Image
image/gif 2a00:1450:4001:816::2002
Google LLC

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Full URL

https://pagead2.googlesyndication.com/pcs/activeview?xai=AKAOjssiUEPDLQkXoo6et4ksXDJB0jF1aOFBQ6pd2L7LMe1cdImdG-GfydYtIGL1DBHlXACgJfT1wCVzaUaYEHoEIZEbv-RBReXGvcM&sig=Cg0ArKJSzKaRnRhhfUShEAE&adk=642842270&tt=-1&bs=1585%2C1200&mtos=1061,1061,1061,1061,1061&tos=1061,0,0,0,0&p=226,308,316,1278&hza=1&mms=1&mcvt=1061&rs=3&ht=0&tfs=30&tls=1091&mc=1&lte=1&bas=0&bac=0&avms=geo&rst=1537939442920&rpt=226&ps=1585%2C5521&ss=1600%2C1200&pt=-1&deb=1-5-5-8-6-20-18-1&tvt=1076&op=1&r=v&id=osdim&uc=1&tgt=DIV&cl=1&cec=5&clc=1&cac=0&cd=970x90&v=r20180919

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:816::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

cafe /

Resource Hash

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Security Headers

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Request headers

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma: no-cache
date: Wed, 26 Sep 2018 05:24:04 GMT
x-content-type-options: nosniff
server: cafe
timing-allow-origin: *
status: 200
p3p: policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
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content-length: 42
x-xss-protection: 1; mode=block
expires: Fri, 01 Jan 1990 00:00:00 GMT

GET
H/1.1 200
OK a4e149b8-121c-4460-9d1b-8658334e3280 Show response
consumer.krxd.net/consent/get/ 221 B
655 B 183ms
56ms Script
text/javascript 151.101.132.175
Fastly

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Full URL: https://consumer.krxd.net/consent/get/a4e149b8-121c-4460-9d1b-8658334e3280?idt=device&dt=kxcookie&callback=Krux.ns.cybba.kxjsonp_consent_get_0
Requested by: Host: cdn.krxd.net
URL: https://cdn.krxd.net/ctjs/controltag.js.c41d96148598462657526acd569e1aa2
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 151.101.132.175 San Francisco, United States, ASN54113 (FASTLY - Fastly, US),
Reverse DNS
Software: /
Resource Hash: 87b721b701f7b121ee677760f6ffcabc94cdec018387922ae5fe0c977d0f912a

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:04 GMT
Content-Encoding: gzip
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X-Cache: MISS, HIT
X-Request-Backend: krux_scala_consumer_webservice
Connection: keep-alive
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Cache-Control: max-age=1800
Accept-Ranges: bytes
X-Cache-Hits: 0, 1

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 12ms
11ms Image
image/gif 2.18.235.40
Akamai Technologies

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Full URL: https://px.moatads.com/pixel.gif?e=0&q=0&hp=1&kq=1&lo=0&qs=1&ak=https%3A%2F%2Ftpc.googlesyndication.com%2Fsimgad%2F17770093988894165113&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=dMx2B.%5Bj%7BQ&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&bq=0&g=0&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=&o=3&t=1537939443328&de=818422504206&cu=1537939443328&m=70&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5436&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A-%3A-&as=0&ag=10&an=0&gf=10&gg=0&ix=10&ic=10&ez=1&aj=1&pg=100&pf=0&ib=0&cc=0&bw=10&bx=0&dj=1&aa=0&ad=0&cn=0&gk=0&gl=0&ik=0&im=0&in=0&pd=0&em=0&en=0&st=1&su=1&of=1&oz=1&oe=0%3A0%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=19&cd=0&ah=19&am=0&rf=0&re=0&wb=1&cl=0&at=0&d=4620170771%3A2386769972%3A4792407301%3A138243585998&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=lb_01&fs=152769&na=1905449082&cs=0
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URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
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Request headers

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
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Server: Apache
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Expires: Wed, 26 Sep 2018 05:24:04 GMT

GET
S 200 ads Show response
securepubads.g.doubleclick.net/gampad/ Frame C6FF 13 KB
5 KB 70ms
66ms Script
text/javascript 216.58.214.98
Google LLC

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Full URL

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Requested by

Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

216.58.214.98 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

fra16s05-in-f2.1e100.net

Software

cafe /

Resource Hash

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Security Headers

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Request headers

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:04 GMT
content-encoding: gzip
x-content-type-options: nosniff
google-mediationgroup-id: -2
p3p: policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
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cache-control: no-cache, must-revalidate
timing-allow-origin: *
expires: Fri, 01 Jan 1990 00:00:00 GMT

GET
S 200 pubads_impl_rendering_249.js Show response
securepubads.g.doubleclick.net/gpt/ Frame C6FF 51 KB
19 KB 46ms
41ms Script
text/javascript 216.58.214.98
Google LLC

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Full URL

https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js

Requested by

Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

216.58.214.98 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

fra16s05-in-f2.1e100.net

Software

sffe /

Resource Hash

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Security Headers

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Request headers

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User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:04 GMT
content-encoding: gzip
x-content-type-options: nosniff
last-modified: Thu, 13 Sep 2018 13:39:46 GMT
server: sffe
vary: Accept-Encoding
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content-length: 19757
x-xss-protection: 1; mode=block
expires: Wed, 26 Sep 2018 05:24:04 GMT

GET
S 200 container.html
tpc.googlesyndication.com/safeframe/1-0-29/html/ Frame C6FF 0
0 10ms
5ms Other
text/html 2a00:1450:4001:817::2001
Google LLC

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Full URL: https://tpc.googlesyndication.com/safeframe/1-0-29/html/container.html?n=1
Requested by: Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol: SPDY
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 2a00:1450:4001:817::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software: /
Resource Hash

Request headers

Purpose: prefetch
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

expires: Sat, 21 Sep 2019 15:28:31 GMT
cache-control: public, immutable, max-age=31536000
last-modified: Mon, 11 Jun 2018 14:38:59 GMT
content-type: text/html

GET
H/1.1

302
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4 Show response
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0
-1 B

338ms
199ms

XHR
text/html

2600:1f14:cc5:8001:a560:1316:f588:e5e7
Amazon.com

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Show headers Download Go to

Full URL: https://api-54-191-124-124.b2c.com:444/api/4?u5iol3yb4Z4xTaoK
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 2600:1f14:cc5:8001:a560:1316:f588:e5e7 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software: openresty /
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Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:04 GMT
Server: openresty
Location: https://api-54-191-124-124.b2c.com:444/api/4?u5iol3yb4Z4xTaoK
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Redirect headers

Date: Wed, 26 Sep 2018 05:24:04 GMT
Server: openresty
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Connection: keep-alive
Content-Length: 158

GET
H/1.1

302
Moved Temporarily

4 Show response
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Redirect Chain

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0
-1 B

581ms
195ms

XHR
text/html

2600:1f14:cc5:8002:ddc:955b:cfbc:3008
Amazon.com

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Show headers Download Go to

Full URL: https://api-54-188-44-45.b2c.com:444/api/4?ZHV1FohX44GVm7DS
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 2600:1f14:cc5:8002:ddc:955b:cfbc:3008 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software: openresty /
Resource Hash: e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:05 GMT
Server: openresty
Location: https://api-54-188-44-45.b2c.com:444/api/4?ZHV1FohX44GVm7DS
Access-Control-Allow-Methods: GET, POST, OPTIONS
Content-Type: text/html
Access-Control-Allow-Origin: *
Access-Control-Allow-Credentials: true
Connection: keep-alive
Content-Length: 158

Redirect headers

Date: Wed, 26 Sep 2018 05:24:05 GMT
Server: openresty
Location: https://api-54-188-44-45.b2c.com:444/api/4?ZHV1FohX44GVm7DS
Access-Control-Allow-Methods: GET, POST, OPTIONS
Content-Type: text/html
Access-Control-Allow-Origin: *
Access-Control-Allow-Credentials: true
Connection: keep-alive
Content-Length: 158

GET
S 200 m_window_focus_non_hydra.js Show response
tpc.googlesyndication.com/pagead/js/r20180919/r20110914/client/ext/ Frame 4C27 3 KB
1 KB 51ms
0ms Script
text/javascript 2a00:1450:4001:817::2001
Google LLC

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Full URL

https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/client/ext/m_window_focus_non_hydra.js

Requested by

Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

2a00:1450:4001:817::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

cafe /

Resource Hash

0fd157095407884c0b694cf534091539b347531652f062122aa34b5e56fb7d1b

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 19 Sep 2018 18:59:19 GMT
content-encoding: gzip
x-content-type-options: nosniff
age: 555885
p3p: policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status: 200
content-disposition: attachment; filename="f.txt"
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 1250
x-xss-protection: 1; mode=block
server: cafe
etag: 15650102698223740771
vary: Accept-Encoding
content-type: text/javascript; charset=UTF-8
cache-control: public, max-age=1209600
timing-allow-origin: *
expires: Wed, 03 Oct 2018 18:59:19 GMT

GET
S 200 osd_listener.js Show response
tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/ Frame 4C27 73 KB
0 15ms
11ms Script
text/javascript 2a00:1450:4001:817::2001
Google LLC

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Full URL

https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/osd_listener.js

Requested by

Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

2a00:1450:4001:817::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

cafe /

Resource Hash

3b7b82aade1ac93b4c8852e213584b051d50f592ede38d7ab45e12d863c6c1a0

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Response headers

date: Wed, 19 Sep 2018 18:59:19 GMT
content-encoding: gzip
x-content-type-options: nosniff
age: 555883
p3p: policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status: 200
content-disposition: attachment; filename="f.txt"
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 27066
x-xss-protection: 1; mode=block
server: cafe
etag: 1598727148269787311
vary: Accept-Encoding
content-type: text/javascript; charset=UTF-8
cache-control: public, max-age=1209600
timing-allow-origin: *
expires: Wed, 03 Oct 2018 18:59:19 GMT

GET
S 200 init-3430ilpzgf9akeh1rf5.js Show response
api.b2c.com/api/ Frame 4C27 12 KB
5 KB 251ms
199ms Script
text/javascript 2600:1f14:cc5:8001:b190:b7ce:c605:6f21
Amazon.com

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Full URL: https://api.b2c.com/api/init-3430ilpzgf9akeh1rf5.js?ClientLevel1=211798204&ClientLevel2=452518084&ClientLevel3=4544231992&ClientLevel4=138239134030&ClientSlicer1=104555044&ClientSlicer2=453516004&zPS=REC_01
Requested by: Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol: SPDY
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 2600:1f14:cc5:8001:b190:b7ce:c605:6f21 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software: openresty /
Resource Hash: fe3d5ca8fd825f2d98f80b16d0b225cebb98c1d6d0a7ada902ef2a4f0372cd18

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma: no-cache
date: Wed, 26 Sep 2018 05:24:04 GMT
content-encoding: gzip
server: openresty
content-type: text/javascript
status: 200
cache-control: no-cache, no-store, must-revalidate
expires: -1

GET
H/1.1 200
OK moatad.js Show response
z.moatads.com/craindfp44917164363/ Frame 4C27 256 KB
0 33ms
6ms Script
application/x-javascript 2.18.235.40
Akamai Technologies

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Full URL: https://z.moatads.com/craindfp44917164363/moatad.js
Requested by: Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: AmazonS3 /
Resource Hash: cc3b297d9219973e46c0ffe3bc9f8fef6499a5fb9642bbd155d89bb4ed198496

Request headers

Response headers

Date: Wed, 26 Sep 2018 05:24:02 GMT
Content-Encoding: gzip
Last-Modified: Wed, 19 Sep 2018 15:37:12 GMT
Server: AmazonS3
x-amz-request-id: 16EDA036A3B558FB
ETag: "af0c26c44cf0bf79a34a8f5a30b321af"
Vary: Accept-Encoding
Content-Type: application/x-javascript
Cache-Control: max-age=62161
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 80625
x-amz-id-2: XaAUz4c1qBArR0kzVP2VurjV08ivzRJnuUhA4sb51+uv1BwxDS6Jiyiwex+wECXqO6TE28KSQIw=

GET
S 200 osd.js Show response
pagead2.googlesyndication.com/pagead/ Frame C6FF 72 KB
26 KB 26ms
0ms Script
text/javascript 2a00:1450:4001:816::2002
Google LLC

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Full URL

https://pagead2.googlesyndication.com/pagead/osd.js

Requested by

Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:816::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

cafe /

Resource Hash

a5f24fc963982085e79d5445ae602b5fba30c972ed84763d39d869c16c732a2c

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 04:39:01 GMT
content-encoding: gzip
x-content-type-options: nosniff
age: 2703
p3p: policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status: 200
content-disposition: attachment; filename="f.txt"
alt-svc: quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 26901
x-xss-protection: 1; mode=block
server: cafe
etag: 11805512267064086570
vary: Accept-Encoding
content-type: text/javascript; charset=UTF-8
cache-control: public, max-age=3600
timing-allow-origin: *
expires: Wed, 26 Sep 2018 05:39:01 GMT

GET
S 200 view
securepubads.g.doubleclick.net/pcs/ Frame 4C27 0
56 B 41ms
14ms Image
image/gif 216.58.214.98
Google LLC

General

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Full URL

https://securepubads.g.doubleclick.net/pcs/view?xai=AKAOjsuqzTvAdCA8UbNHIE6ksGM4RV719CyQREqf4LkJ8boNH_mvpimUlyj1rQe_iGIXzvW2zX325P6wF30aRgKYgxBag5qW-bneILp7TQioZwdFnSbPwne1uRcPABhWc3XvbYnvwduzlGbiYygzYCegMz0DGFcOrDG1v6OmU0uWtohZlmoE-hJLl_eiGu22rcmOqTVfZvLqFmp1KUzR52v3Y4jnwLMm2LiT6nc2SMsiGT3HRr6uqJw&sai=AMfl-YRUBO2yTpjPS4zp9fiZDxKBeL2gVuc4PgjQZGVWEZnOWkHEf_FF4k3GSLg6ZGMH_5yszMAxLhlgFTRSemTgghMgjBUmEwMQTxb3aSJRnE7tI_zKtHFVQkJI_J4&sig=Cg0ArKJSzL63QrVvlYtUEAE&adurl=

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

216.58.214.98 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

fra16s05-in-f2.1e100.net

Software

cafe /

Resource Hash

e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

timing-allow-origin: *
date: Wed, 26 Sep 2018 05:24:04 GMT
x-content-type-options: nosniff
server: cafe
p3p: policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
status: 200
cache-control: private
content-type: image/gif
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 0
x-xss-protection: 1; mode=block

GET
S 200 1561146623385964954
tpc.googlesyndication.com/simgad/ Frame 4C27 8 KB
8 KB 29ms
2ms Image
image/gif 2a00:1450:4001:817::2001
Google LLC

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Full URL

https://tpc.googlesyndication.com/simgad/1561146623385964954

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

SPDY

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

2a00:1450:4001:817::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

sffe /

Resource Hash

ab607be4daaec92274cc455d94eb46180375c7e2f8e16e5ee343fe001b189d6e

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Fri, 21 Sep 2018 10:11:31 GMT
x-content-type-options: nosniff
age: 414753
x-dns-prefetch-control: off
status: 200
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 7825
x-xss-protection: 1; mode=block
last-modified: Wed, 18 Jul 2018 18:42:51 GMT
server: sffe
content-type: image/gif
access-control-allow-origin: *
cache-control: public, max-age=31536000
accept-ranges: bytes
timing-allow-origin: *
expires: Sat, 21 Sep 2019 10:11:31 GMT

GET
S 204 l
www.google.com/ads/measurement/ Frame 4C27 0
54 B 36ms
9ms Image
text/html 2a00:1450:4001:812::2004
Google LLC

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Full URL: https://www.google.com/ads/measurement/l?ebcid=ALh7CaTim_b-o4NEcUeCOJHjvV_tmkIq3dtEPnMpdJv778ZfiJ-WNOlA43fXSkuoOVmeueTvwzof2Ji72vkgW-AwUaIGF4c47Q
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: SPDY
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2a00:1450:4001:812::2004 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software: /
Resource Hash: e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

content-type: text/html; charset=UTF-8

GET
DATA 200
OK truncated
/ Frame C6FF 213 B
0 Image
image/png

General

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Full URL: data:truncated
Protocol: DATA
Server: -, , ASN (),
Reverse DNS
Software: /
Resource Hash: 64447185395ee28ceb6167f67eb07e33d2966584094182b01f29d8295084d654

Request headers

Response headers

Access-Control-Allow-Origin: *
Content-Type: image/png

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 10ms
6ms Image
image/gif 2.18.235.40
Akamai Technologies

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Full URL: https://px.moatads.com/pixel.gif?e=17&i=CRAINDFP1&hp=1&kq=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&bq=0&f=0&j=&o=3&t=1537939443937&de=766868395615&m=0&ar=40b09c1-clean&q=8&cb=0&cu=1537939443937&ll=2&lm=0&ln=1&r=0&em=0&en=0&d=4574964631%3A2319926364%3A4803911673%3A138244709825&zMoatPS=rec_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&qs=1&bo=104555044&bd=454150684&dfp=0%2C1&la=454150684&gw=craindfp44917164363&fd=1&ac=1&it=500&tz=rec_01&fs=152769&na=2035440350&cs=0
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: Apache /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:04 GMT
Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
ETag: "ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type: image/gif
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 43
Expires: Wed, 26 Sep 2018 05:24:04 GMT

GET
H/1.1 200
OK ad.gif
api-54-191-124-124.b2c.com/api/ Frame C6FF 43 B
0 567ms
188ms Image
image/gif 2600:1f14:cc5:8001:a560:1316:f588:e5e7
Amazon.com

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Full URL: https://api-54-191-124-124.b2c.com/api/ad.gif
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 2600:1f14:cc5:8001:a560:1316:f588:e5e7 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software: openresty /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Response headers

Date: Wed, 26 Sep 2018 05:24:03 GMT
Last-Modified: Mon, 28 Sep 1970 06:00:00 GMT
Server: openresty
Connection: keep-alive
Content-Length: 43
Content-Type: image/gif

GET 4
api-54-191-124-124.b2c.com/api/ Frame 867D 0
0

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 6ms
6ms Image
image/gif 2.18.235.40
Akamai Technologies

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Full URL: https://px.moatads.com/pixel.gif?e=0&q=0&hp=1&kq=1&lo=0&qs=1&ak=https%3A%2F%2Ftpc.googlesyndication.com%2Fsimgad%2F10496610084597220488&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=dMx2B.%5Bj%7BQ&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&bq=0&g=0&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=&o=3&t=1537939443937&de=766868395615&cu=1537939443937&m=74&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5521&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=0&vx=0%3A-%3A-&as=0&ag=0&an=0&gf=0&gg=0&ix=0&ic=0&pg=0&pf=0&ib=1&cc=0&bw=0&bx=0&aa=0&ad=0&cn=0&gk=0&gl=0&ik=0&im=0&in=0&pd=0&em=0&en=0&st=0&su=1&of=1&oz=1&oe=0%3A0%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=22&cd=0&ah=22&am=0&rf=0&re=0&wb=1&cl=0&at=0&d=4574964631%3A2319926364%3A4803911673%3A138244709825&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=rec_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&oq=0&ot=0&zMoatJS=1%3A0&tz=rec_01&fs=152769&na=745612391&cs=0
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: Apache /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:05 GMT
Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
ETag: "ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type: image/gif
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 43
Expires: Wed, 26 Sep 2018 05:24:05 GMT

GET
H/1.1 200
OK ad.gif
api-54-188-44-45.b2c.com/api/ Frame 4C27 43 B
0 581ms
189ms Image
image/gif 2600:1f14:cc5:8002:ddc:955b:cfbc:3008
Amazon.com

General

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Show headers Download Go to Show image

Full URL: https://api-54-188-44-45.b2c.com/api/ad.gif
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 2600:1f14:cc5:8002:ddc:955b:cfbc:3008 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software: openresty /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Response headers

Date: Wed, 26 Sep 2018 05:24:03 GMT
Last-Modified: Mon, 28 Sep 1970 06:00:00 GMT
Server: openresty
Connection: keep-alive
Content-Length: 43
Content-Type: image/gif

GET
H/1.1 200
OK p
sb.scorecardresearch.com/ 43 B
309 B 7ms
6ms Image
image/gif 172.227.124.249
AKAMAI-ASN1

General

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Show headers Download Go to Show image

Full URL: https://sb.scorecardresearch.com/p?c1=2&c2=17198971&ns_ap_sv=2.1511.10&ns_type=hidden&ns_st_it=a&ns_st_sv=4.0.0&ns_st_ad=1&ns_st_sq=1&ns_st_id=1537939445239&ns_st_ec=1&ns_st_cn=1&ns_st_ev=play&ns_st_ct=va00&ns_st_cl=0&ns_st_pt=0&c3=*null&c4=*null&c6=*null&ns_ts=02457884&cs_ucfr=1
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_256_GCM
Server: 172.227.124.249 Cambridge, United States, ASN20940 (AKAMAI-ASN1, US),
Reverse DNS: a172-227-124-249.deploy.static.akamaitechnologies.com
Software: /
Resource Hash: 24e480e4659fbae818853a38f8a3036f529f539024dc3e772c0b594ce02ea9db

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:05 GMT
Cache-Control: private, no-cache, no-cache=Set-Cookie, no-store, proxy-revalidate
Connection: keep-alive
Content-Type: image/gif
Content-Length: 43
Expires: Mon, 01 Jan 1990 00:00:00 GMT

GET
H/1.1 200
OK track
t.teads.tv/ 23 B
193 B 118ms
27ms Image
image/gif 34.249.78.90
Amazon.com

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Full URL: https://t.teads.tv/track?action=placementCall&pageId=70095&pid=75471&gid=[insertionId]&slot=native&env=js-web&f=1&ts=1537939445226
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 34.249.78.90 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS: ec2-34-249-78-90.eu-west-1.compute.amazonaws.com
Software: /
Resource Hash: 328e90a318268aea96180cc31666ae6d6f79d90d078c123bc3d98ee08a192fb7

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

expires: Sat, 26 Jul 1997 05:00:00 GMT
cache-control: no-cache, must-revalidate
Connection: keep-alive
Content-Length: 23
content-type: image/gif

GET
H/1.1 200
OK track
t.teads.tv/ 23 B
193 B 117ms
26ms Image
image/gif 34.249.78.90
Amazon.com

General

Check archive.org

Show headers Download Go to Show image

Full URL: https://t.teads.tv/track?action=slotAvailable&pageId=70095&pid=75471&gid=[insertionId]&slot=native&env=js-web&f=1&ts=1537939445237
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 34.249.78.90 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS: ec2-34-249-78-90.eu-west-1.compute.amazonaws.com
Software: /
Resource Hash: 328e90a318268aea96180cc31666ae6d6f79d90d078c123bc3d98ee08a192fb7

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

expires: Sat, 26 Jul 1997 05:00:00 GMT
cache-control: no-cache, must-revalidate
Connection: keep-alive
Content-Length: 23
content-type: image/gif

GET
H2 200 pd
eu-u.openx.net/w/1.0/ Frame C7B9 0
0 23ms
21ms Document
text/html 173.241.240.143
OPENX TECHNOLOGIES

General

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Show headers Download Go to

Full URL: https://eu-u.openx.net/w/1.0/pd?plm=1&ph=94ef58655625200a8cfc5b15afcd0b94ad52d590
Requested by: Host: us-ads.openx.net
URL: https://us-ads.openx.net/w/1.0/jstag
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, CHACHA20_POLY1305
Server: 173.241.240.143 New York, United States, ASN36089 (OPENX-AS1 - OPENX TECHNOLOGIES, INC., US),
Reverse DNS: ox-173-241-240-143.xa.dc.openx.org
Software: OXGW/16.80.0 /
Resource Hash

Request headers

:method: GET
:authority: eu-u.openx.net
:scheme: https
:path: /w/1.0/pd?plm=1&ph=94ef58655625200a8cfc5b15afcd0b94ad52d590
pragma: no-cache
cache-control: no-cache
upgrade-insecure-requests: 1
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
accept-encoding: gzip, deflate
cookie: i=d744af22-42f9-78ce-bdc1-45191de2925e|1537939443
Upgrade-Insecure-Requests: 1
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

status: 200
vary: Accept
set-cookie: i=d744af22-42f9-78ce-bdc1-45191de2925e|1537939443; Version=1; Expires=Thu, 26-Sep-2019 05:24:05 GMT; Max-Age=31536000; Domain=.openx.net; Path=/ pd=v2|1537939445|gu; Version=1; Expires=Thu, 11-Oct-2018 05:24:05 GMT; Max-Age=1296000; Domain=.openx.net; Path=/
server: OXGW/16.80.0
p3p: CP="CUR ADM OUR NOR STA NID"
date: Wed, 26 Sep 2018 05:24:05 GMT
content-type: text/html
content-encoding: gzip

GET 4
api-54-188-44-45.b2c.com/api/ Frame 2FA0 0
0

GET
H/1.1

302
Moved Temporarily

4 Show response
api-54-191-124-124.b2c.com/api/ Frame C6FF
Redirect Chain

https://api-54-191-124-124.b2c.com/api/x?3ZrB2QqOlnoUB3Ni$dXJsJDAkaHR0cHM6Ly9hZGFnZS5jb20vYXJ0aWNsZS9jbW8tc3RyYXRlZ3kvc3Vid2F5LW1jZG9uYWxkLXMtYnVyZ2VyLWJvcmVkb20tYWRzLzMxNTAxNi8iLCJyZWZlcnJlciQwJCI...
https://api-54-191-124-124.b2c.com:444/api/4?3ZrB2QqOlnoUB3Ni

0
-1 B

199ms
198ms

XHR
text/html

2600:1f14:cc5:8001:a560:1316:f588:e5e7
Amazon.com

General

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Show headers Download Go to

Full URL: https://api-54-191-124-124.b2c.com:444/api/4?3ZrB2QqOlnoUB3Ni
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 2600:1f14:cc5:8001:a560:1316:f588:e5e7 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software: openresty /
Resource Hash: e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:05 GMT
Server: openresty
Location: https://api-54-191-124-124.b2c.com:444/api/4?3ZrB2QqOlnoUB3Ni
Access-Control-Allow-Methods: GET, POST, OPTIONS
Content-Type: text/html
Access-Control-Allow-Origin: *
Access-Control-Allow-Credentials: true
Connection: keep-alive
Content-Length: 158

Redirect headers

Date: Wed, 26 Sep 2018 05:24:05 GMT
Server: openresty
Location: https://api-54-191-124-124.b2c.com:444/api/4?3ZrB2QqOlnoUB3Ni
Access-Control-Allow-Methods: GET, POST, OPTIONS
Content-Type: text/html
Access-Control-Allow-Origin: *
Access-Control-Allow-Credentials: true
Connection: keep-alive
Content-Length: 158

GET
H/1.1 200
OK index.html
cmp.teads.mgr.consensu.org/ Frame F019 0
0 28ms
7ms Document
text/html 2a02:26f0:6c00:293::2c92
AKAMAI-ASN1

General

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Show headers Download Go to

Full URL: https://cmp.teads.mgr.consensu.org/index.html
Requested by: Host: a.teads.tv
URL: https://a.teads.tv/media/format/v3/teads-format.min.js
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_256_GCM
Server: 2a02:26f0:6c00:293::2c92 , European Union, ASN20940 (AKAMAI-ASN1, US),
Reverse DNS
Software: AmazonS3 /
Resource Hash

Request headers

Host: cmp.teads.mgr.consensu.org
Connection: keep-alive
Pragma: no-cache
Cache-Control: no-cache
Upgrade-Insecure-Requests: 1
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Accept: text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Accept-Encoding: gzip, deflate
Upgrade-Insecure-Requests: 1
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

x-amz-id-2: eP74N5mDf2mwuUwz6E0m831egGDvXvr6HEIydDhB20yVDuv4ZE6ina8YQaGiXGlfbz2w11Bw+zo=
x-amz-request-id: 93A9209AF986CF84
Last-Modified: Fri, 14 Sep 2018 07:42:32 GMT
ETag: "e7d6c2974a38b7ff77a560e83789f66a"
Accept-Ranges: bytes
Content-Type: text/html
Content-Length: 583
Server: AmazonS3
Cache-Control: max-age=300
Expires: Wed, 26 Sep 2018 05:29:05 GMT
Date: Wed, 26 Sep 2018 05:24:05 GMT
Connection: keep-alive

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 7ms
6ms Image
image/gif 2.18.235.40
Akamai Technologies

General

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Full URL: https://px.moatads.com/pixel.gif?e=37&q=0&hp=1&kq=1&lo=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=dMx2B.%5Bj%7BQ&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&bq=0&g=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=&o=3&t=1537939443328&de=818422504206&cu=1537939443328&m=1129&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5521&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1112&an=10&gi=1&gf=1112&gg=10&ix=1112&ic=1112&ez=1&ck=1112&kw=754&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1112&bx=10&ci=1112&jz=754&dj=1&aa=0&ad=735&cn=0&gk=735&gl=0&ik=735&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=754&cd=19&ah=754&am=19&rf=0&re=1&ft=735&fv=0&fw=735&wb=1&cl=0&at=0&d=4620170771%3A2386769972%3A4792407301%3A138243585998&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=lb_01&fs=152769&na=866111244&cs=0
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: Apache /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:05 GMT
Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
ETag: "ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type: image/gif
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 43
Expires: Wed, 26 Sep 2018 05:24:05 GMT

GET
S 200 rum.js Show response
tpc.googlesyndication.com/pagead/js/r20180919/r20110914/ Frame 4C27 42 KB
16 KB 6ms
6ms Script
text/javascript 2a00:1450:4001:817::2001
Google LLC

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Full URL

https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/rum.js

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

SPDY

Security

TLS 1.2, ECDHE_RSA, AES_128_GCM

Server

2a00:1450:4001:817::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

cafe /

Resource Hash

5c4bdb91d18bbb0dc7875f55a468cdb5dea73b931e316c14bc04f907ab000d6b

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Fri, 21 Sep 2018 10:26:31 GMT
content-encoding: gzip
x-content-type-options: nosniff
age: 413854
p3p: policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status: 200
content-disposition: attachment; filename="f.txt"
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 15945
x-xss-protection: 1; mode=block
server: cafe
etag: 7476379871139986956
vary: Accept-Encoding
content-type: text/javascript; charset=UTF-8
cache-control: public, max-age=1209600
timing-allow-origin: *
expires: Fri, 05 Oct 2018 10:26:31 GMT

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 6ms
5ms Image
image/gif 2.18.235.40
Akamai Technologies

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Full URL: https://px.moatads.com/pixel.gif?e=5&q=0&hp=1&kq=1&lo=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=dMx2B.%5Bj%7BQ&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&bq=0&g=2&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=&o=3&t=1537939443328&de=818422504206&cu=1537939443328&m=1132&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5521&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1112&an=1112&gi=1&gf=1112&gg=1112&ix=1112&ic=1112&ez=1&ck=1112&kw=754&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1112&bx=1112&ci=1112&jz=754&dj=1&aa=0&ad=735&cn=735&gk=735&gl=735&ik=735&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=754&cd=754&ah=754&am=754&rf=0&re=1&ft=735&fv=735&fw=735&wb=1&cl=0&at=0&d=4620170771%3A2386769972%3A4792407301%3A138243585998&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=lb_01&fs=152769&na=446386071&cs=0
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: Apache /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:05 GMT
Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
ETag: "ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type: image/gif
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 43
Expires: Wed, 26 Sep 2018 05:24:05 GMT

POST
S 204 csi
csi.gstatic.com/ Frame 4C27 0
56 B 22ms
22ms Other
image/gif 2a00:1450:4007:816::2003
Google LLC

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Full URL: https://csi.gstatic.com/csi?v=2&s=pagead&action=csi_pagead&dmc=8&puid=1~jmipfqwu&ctx=2&gqid=9BerW42WGprj7gOwprS4CA&qqid=COqulvL2190CFUkU4Aode74M8Q&met.4=fb.c~lb.i~ol.ib~idt.193~dt.-54&met.3=197.g~123.f_2~121.2b~118.7q~118.92~116.9b~115.hz~118.i8~117.ib~197.iu~118.mb~118.o5_1~118.o6~115.oh~118.oo~118.os~118.ot~113.oz_4~112.oy_6&met.1=1.jmipfq7v~14.1~15.3~16.3~17.3~18.3~19.4~20.4~21.4~22.99~23.99&met.7=CB4QChgBIA0oDTBHODpoKHBBeKYKgAHiCYgBoBewAQG4AQM~CAcQChgBIA4oDjAOaA5wDoAButMBiAGyxgSwAQG4AQE~CBsQCiASOI8C~CBsQCiAT~CCIQBhgBIFQoVDCBATgtaGhwf3g4sAEBuAED~CBcQBhgBIFQoVDBzOB9oaHBzeIY-gAGRPYgBkT2wAQG4AQM~CBsQBhgBIFQoVDCBATgt~CBsQBiD_Aw~CBgQChgBIOgGKOgGMO8GOAdo6AZw7gZ4uH2AAcl8iAGzzQKwAQG4AQM&met.2=15.9~16.jks
Requested by: Host: tpc.googlesyndication.com
URL: https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/rum.js
Protocol: SPDY
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2a00:1450:4007:816::2003 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software: Golfe2 /
Resource Hash: e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin: https://adage.com
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Content-Type: text/plain;charset=UTF-8

Response headers

pragma: no-cache
date: Wed, 26 Sep 2018 05:24:05 GMT
last-modified: Wed, 21 Jan 2004 19:51:30 GMT
server: Golfe2
status: 204
content-type: image/gif
access-control-allow-origin: *
cache-control: no-cache, no-store, must-revalidate
alt-svc: quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 0
expires: Fri, 01 Jan 1990 00:00:00 GMT

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 8ms
6ms Image
image/gif 2.18.235.40
Akamai Technologies

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Full URL: https://px.moatads.com/pixel.gif?e=37&q=1&hp=1&kq=1&lo=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=dMx2B.%5Bj%7BQ&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&bq=0&g=3&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=&o=3&t=1537939443328&de=818422504206&cu=1537939443328&m=1133&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5521&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1112&an=1112&gi=1&gf=1112&gg=1112&ix=1112&ic=1112&ez=1&ck=1112&kw=754&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1112&bx=1112&ci=1112&jz=754&dj=1&aa=0&ad=735&cn=735&gk=735&gl=735&ik=735&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=754&cd=754&ah=754&am=754&rf=0&re=1&ft=735&fv=735&fw=735&wb=1&cl=0&at=0&d=4620170771%3A2386769972%3A4792407301%3A138243585998&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=lb_01&fs=152769&na=213054953&cs=0
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: Apache /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:05 GMT
Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
ETag: "ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type: image/gif
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 43
Expires: Wed, 26 Sep 2018 05:24:05 GMT

GET
S 200 ad Show response
a.teads.tv/page/70095/ 118 B
330 B 55ms
52ms XHR
application/json 2.18.232.7
Akamai Technologies

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Full URL: https://a.teads.tv/page/70095/ad?windowWidth=1600&windowHeight=1200&windowDepth=1&windowReferrerUrl=&page=%7B%22id%22%3A70095%2C%22placements%22%3A%5B%7B%22id%22%3A75471%2C%22validity%22%3A%7B%22status%22%3Atrue%2C%22reasons%22%3A%5B%5D%7D%2C%22player%22%3A%7B%22width%22%3A609%2C%22height%22%3A343%7D%2C%22slotType%22%3A%22native%22%7D%5D%2C%22gdpr_iab%22%3A%7B%22status%22%3A22%2C%22consent%22%3A%22%22%2C%22reason%22%3A220%7D%7D&userId=1a049170-5a05-406e-97f0-170ec0ff57b8&formatVersion=2.19.128&env=js-web&netBw=10
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: SPDY
Security: TLS 1.2, ECDHE_RSA, AES_256_GCM
Server: 2.18.232.7 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-232-7.deploy.static.akamaitechnologies.com
Software: /
Resource Hash: f50167bee40cd7fdd6c623efb794e0edddec7de87ef71f48c8b1b1413e1dfc4a

Request headers

Accept: application/json; charset=UTF-8
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin: https://adage.com
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma: no-cache
date: Wed, 26 Sep 2018 05:24:05 GMT
content-encoding: gzip
status: 200
vary: Accept-Encoding
content-type: application/json
access-control-allow-origin: https://adage.com
cache-control: max-age=0, no-cache, no-store
access-control-allow-credentials: true
content-length: 129
expires: Wed, 26 Sep 2018 05:24:05 GMT

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 7ms
6ms Image
image/gif 2.18.235.40
Akamai Technologies

General

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Full URL: https://px.moatads.com/pixel.gif?e=9&q=0&hp=1&kq=1&lo=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=dMx2B.%5Bj%7BQ&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&bq=0&g=4&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=&o=3&t=1537939443328&de=818422504206&cu=1537939443328&m=1134&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5521&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1112&an=1112&gi=1&gf=1112&gg=1112&ix=1112&ic=1112&ez=1&ck=1112&kw=754&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1112&bx=1112&ci=1112&jz=754&dj=1&aa=0&ad=735&cn=735&gk=735&gl=735&ik=735&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1121&cd=754&ah=1121&am=754&rf=0&re=1&ft=735&fv=735&fw=735&wb=1&cl=0&at=0&d=4620170771%3A2386769972%3A4792407301%3A138243585998&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=lb_01&fs=152769&na=1941208641&cs=0
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: Apache /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:05 GMT
Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
ETag: "ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type: image/gif
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 43
Expires: Wed, 26 Sep 2018 05:24:05 GMT

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 7ms
6ms Image
image/gif 2.18.235.40
Akamai Technologies

General

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Full URL: https://px.moatads.com/pixel.gif?e=17&i=CRAINDFP1&hp=1&kq=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&bq=0&f=0&j=&o=3&t=1537939444624&de=638642943175&m=0&ar=40b09c1-clean&q=11&cb=0&cu=1537939444624&ll=2&lm=0&ln=1&r=0&em=0&en=0&d=211798204%3A452518084%3A4544231992%3A138239134030&zMoatPS=REC_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&qs=1&bo=104555044&bd=453516004&dfp=0%2C1&la=453516004&gw=craindfp44917164363&fd=1&ac=1&it=500&tz=REC_01&fs=152769&na=2126330491&cs=0
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: Apache /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:05 GMT
Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
ETag: "ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type: image/gif
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 43
Expires: Wed, 26 Sep 2018 05:24:05 GMT

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 7ms
6ms Image
image/gif 2.18.235.40
Akamai Technologies

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Full URL: https://px.moatads.com/pixel.gif?e=17&i=CRAINDFP1&hp=1&kq=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&bq=0&f=0&j=&o=3&t=1537939444694&de=245877351750&m=0&ar=40b09c1-clean&q=14&cb=0&cu=1537939444694&ll=2&lm=0&ln=1&r=0&em=0&en=0&d=4564678495%3A2304555554%3A4669550284%3A138233003228&zMoatPS=rec_lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&qs=1&bo=104555044&bd=454150684&dfp=0%2C1&la=454150684&gw=craindfp44917164363&fd=1&ac=1&it=500&tz=rec_lb_01&fs=152769&na=1540672090&cs=0
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: Apache /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:05 GMT
Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
ETag: "ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type: image/gif
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 43
Expires: Wed, 26 Sep 2018 05:24:05 GMT

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 8ms
6ms Image
image/gif 2.18.235.40
Akamai Technologies

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Full URL: https://px.moatads.com/pixel.gif?e=5&q=1&hp=1&kq=1&lo=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=dMx2B.%5Bj%7BQ&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=5&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=&o=3&t=1537939443328&de=818422504206&cu=1537939443328&m=1572&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5684&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1555&an=1112&gi=1&gf=1555&gg=1112&ix=1555&ic=1555&ez=1&ck=1112&kw=754&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1555&bx=1112&ci=1112&jz=754&dj=1&aa=1&ad=1178&cn=735&gn=1&gk=1178&gl=735&ik=1178&co=1178&cp=1121&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1121&cd=1121&ah=1121&am=1121&rf=0&re=1&ft=1178&fv=735&fw=735&wb=1&cl=0&at=0&d=4620170771%3A2386769972%3A4792407301%3A138243585998&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=lb_01&fs=152769&na=1585485040&cs=0
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: Apache /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:05 GMT
Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
ETag: "ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type: image/gif
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 43
Expires: Wed, 26 Sep 2018 05:24:05 GMT

GET
H/1.1 200
OK Cookie set iframe
sync.teads.tv/ Frame 615C 0
0 113ms
29ms Document
text/html 52.212.249.193
Amazon.com

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Full URL: https://sync.teads.tv/iframe?pid=75471&userId=1a049170-5a05-406e-97f0-170ec0ff57b8&gdprIab={%22status%22:22,%22consent%22:%22%22,%22reason%22:220}&1537939445608
Requested by: Host: a.teads.tv
URL: https://a.teads.tv/media/format/v3/teads-format.min.js
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 52.212.249.193 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS: ec2-52-212-249-193.eu-west-1.compute.amazonaws.com
Software: akka-http/10.1.0-RC2 /
Resource Hash

Request headers

Host: sync.teads.tv
Connection: keep-alive
Pragma: no-cache
Cache-Control: no-cache
Upgrade-Insecure-Requests: 1
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Accept: text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Accept-Encoding: gzip, deflate
Cookie: tt_viewer=03f63940-a464-4398-a3a9-f025e2bd5a5f
Upgrade-Insecure-Requests: 1
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

Content-Type: text/html; charset=UTF-8
Date: Wed, 26 Sep 2018 05:24:05 GMT
Server: akka-http/10.1.0-RC2
Set-Cookie: tt_exelate=; Expires=Thu, 27 Sep 2018 05:24:05 GMT; Domain=.teads.tv tt_bluekai=; Expires=Thu, 27 Sep 2018 05:24:05 GMT; Domain=.teads.tv tt_emetriq=; Expires=Thu, 27 Sep 2018 05:24:05 GMT; Domain=.teads.tv tt_liveramp=; Expires=Thu, 27 Sep 2018 05:24:05 GMT; Domain=.teads.tv tt_neustar=; Expires=Thu, 27 Sep 2018 05:24:05 GMT; Domain=.teads.tv
Content-Length: 1368
Connection: keep-alive

GET
DATA 200
OK truncated
/ 669 B
0 Image
image/svg+xml

General

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Full URL: data:truncated
Protocol: DATA
Server: -, , ASN (),
Reverse DNS
Software: /
Resource Hash: 35463ce93e7c820faa404db98d939ff640ae78ca0e29be043861853c9e07c586

Request headers

Response headers

Access-Control-Allow-Origin: *
Content-Type: image/svg+xml

GET
H/1.1

302
Moved Temporarily

4 Show response
api-54-188-44-45.b2c.com/api/ Frame 4C27
Redirect Chain

https://api-54-188-44-45.b2c.com/api/x?4rrGSEJ5gJ6tNfYn$dXJsJDAkaHR0cHM6Ly9hZGFnZS5jb20vYXJ0aWNsZS9jbW8tc3RyYXRlZ3kvc3Vid2F5LW1jZG9uYWxkLXMtYnVyZ2VyLWJvcmVkb20tYWRzLzMxNTAxNi8iLCJyZWZlcnJlciQwJCIsI...
https://api-54-188-44-45.b2c.com:444/api/4?4rrGSEJ5gJ6tNfYn

0
-1 B

193ms
193ms

XHR
text/html

2600:1f14:cc5:8002:ddc:955b:cfbc:3008
Amazon.com

General

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Show headers Download Go to

Full URL: https://api-54-188-44-45.b2c.com:444/api/4?4rrGSEJ5gJ6tNfYn
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 2600:1f14:cc5:8002:ddc:955b:cfbc:3008 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software: openresty /
Resource Hash: e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:05 GMT
Server: openresty
Location: https://api-54-188-44-45.b2c.com:444/api/4?4rrGSEJ5gJ6tNfYn
Access-Control-Allow-Methods: GET, POST, OPTIONS
Content-Type: text/html
Access-Control-Allow-Origin: *
Access-Control-Allow-Credentials: true
Connection: keep-alive
Content-Length: 158

Redirect headers

Date: Wed, 26 Sep 2018 05:24:05 GMT
Server: openresty
Location: https://api-54-188-44-45.b2c.com:444/api/4?4rrGSEJ5gJ6tNfYn
Access-Control-Allow-Methods: GET, POST, OPTIONS
Content-Type: text/html
Access-Control-Allow-Origin: *
Access-Control-Allow-Credentials: true
Connection: keep-alive
Content-Length: 158

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 6ms
5ms Image
image/gif 2.18.235.40
Akamai Technologies

General

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Full URL: https://px.moatads.com/pixel.gif?e=9&q=0&hp=1&kq=1&lo=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=dMx2B.%5Bj%7BQ&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=&o=3&t=1537939443937&de=766868395615&cu=1537939443937&m=1343&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5684&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=0&vx=0%3A0%3A-&as=0&ag=0&an=0&gf=0&gg=0&ix=0&ic=0&pg=0&pf=0&ib=1&cc=0&bw=0&bx=0&aa=0&ad=0&cn=0&gk=0&gl=0&ik=0&im=0&in=0&pd=0&em=0&en=0&st=0&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1333&cd=22&ah=1333&am=22&rf=0&re=1&wb=1&cl=0&at=0&d=4574964631%3A2319926364%3A4803911673%3A138244709825&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=rec_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&oq=0&ot=0&zMoatJS=1%3A0&tz=rec_01&fs=152769&na=996675246&cs=0
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: Apache /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:05 GMT
Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
ETag: "ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type: image/gif
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 43
Expires: Wed, 26 Sep 2018 05:24:05 GMT

GET 4
api-54-191-124-124.b2c.com/api/ Frame C6FF 0
0

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 16ms
16ms Image
image/gif 2.18.235.40
Akamai Technologies

General

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Full URL: https://px.moatads.com/pixel.gif?e=0&q=0&hp=1&kq=1&lo=1&qs=1&ak=https%3A%2F%2Ftpc.googlesyndication.com%2Fsimgad%2F1561146623385964954&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=dMx2B.%5Bj%7BQ&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&bq=0&g=0&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=&o=3&t=1537939444624&de=638642943175&cu=1537939444624&m=837&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5684&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A-%3A-&as=0&ag=78&an=0&gf=78&gg=0&ix=78&ic=78&ez=1&aj=1&pg=100&pf=0&ib=0&cc=0&bw=78&bx=0&dj=1&aa=0&ad=0&cn=0&gk=0&gl=0&ik=0&im=0&in=0&pd=0&em=0&en=0&st=1&su=1&of=1&oz=1&oe=0%3A0%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=156&cd=0&ah=156&am=0&rf=0&re=0&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4544231992%3A138239134030&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=REC_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=REC_01&fs=152769&na=387293575&cs=0
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: Apache /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:05 GMT
Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
ETag: "ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type: image/gif
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 43
Expires: Wed, 26 Sep 2018 05:24:05 GMT

GET 4
api-54-188-44-45.b2c.com/api/ Frame 4C27 0
0

GET
S 200 activeview
pagead2.googlesyndication.com/pcs/ Frame 4C27 42 B
110 B 27ms
27ms Image
image/gif 2a00:1450:4001:816::2002
Google LLC

General

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Full URL

https://pagead2.googlesyndication.com/pcs/activeview?xai=AKAOjsv7qYP6WYbOgBmLBUf1DwOQHlMeT0ElXJ1g5PX5xCNgeC6zC9lz7GKbv0PlsYB93a0WC7DvKjxgju-nS6Gj0St805Ag7ohMyyA&sig=Cg0ArKJSzIBoTSR7G6UdEAE&adk=732440516&tt=814&bs=1585%2C1200&mtos=1032,1032,1032,1032,1032&tos=1032,0,0,0,0&p=557,967,807,1267&mms=1&mcvt=1032&rs=3&ht=0&tfs=133&tls=1165&mc=1&lte=1&bas=0&bac=0&avms=geo&rst=1537939444686&rpt=577&ps=1585%2C5684&ss=1600%2C1200&pt=352&deb=1-1-1-3-10-8-9-8&tvt=1159&is=300%2C600&op=1&iframe_loc=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&r=v&id=osdim&uc=8&tgt=DIV&cl=1&cec=5&clc=1&cac=0&cd=300x250&v=r20180919

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:816::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

cafe /

Resource Hash

ef1955ae757c8b966c83248350331bd3a30f658ced11f387f8ebf05ab3368629

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma: no-cache
date: Wed, 26 Sep 2018 05:24:06 GMT
x-content-type-options: nosniff
server: cafe
timing-allow-origin: *
status: 200
p3p: policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
access-control-allow-origin: *
cache-control: no-cache, must-revalidate
content-type: image/gif
alt-svc: quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 42
x-xss-protection: 1; mode=block
expires: Fri, 01 Jan 1990 00:00:00 GMT

GET
S 200 activeview
pagead2.googlesyndication.com/pcs/ Frame C6FF 42 B
110 B 26ms
26ms Image
image/gif 2a00:1450:4001:816::2002
Google LLC

General

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Full URL

https://pagead2.googlesyndication.com/pcs/activeview?xai=AKAOjstIQSmaq5qt7jy4kaKTO2nL1YG5LqezpFQITPQkzlRTQfm_53e--UbWv2kgj6o0QpdmWv41ClF6HghAei8lhvgPRQ3_rqBvRc0&sig=Cg0ArKJSzI9u0RsMgSukEAE&adk=684095468&tt=-1&bs=1585%2C1200&mtos=1118,1118,1118,1118,1118&tos=1118,0,0,0,0&p=557,967,1157,1267&hza=1&mms=1&mcvt=1118&rs=3&ht=0&tfs=2152&tls=3270&mc=1&lte=1&bas=0&bac=0&avms=geo&rst=1537939442926&rpt=2343&ps=1585%2C5704&ss=1600%2C1200&pt=-1&deb=1-5-5-22-19-20-69-13&tvt=3253&op=1&r=v&id=osdim&uc=7&tgt=DIV&cl=1&cec=17&clc=1&cac=0&cd=300x250&v=r20180919

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

SPDY

Security

TLS 1.2, ECDHE_ECDSA, AES_128_GCM

Server

2a00:1450:4001:816::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),

Reverse DNS

Software

cafe /

Resource Hash

ef1955ae757c8b966c83248350331bd3a30f658ced11f387f8ebf05ab3368629

Security Headers

Name	Value
X-Content-Type-Options	nosniff
X-Xss-Protection	1; mode=block

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma: no-cache
date: Wed, 26 Sep 2018 05:24:06 GMT
x-content-type-options: nosniff
server: cafe
timing-allow-origin: *
status: 200
p3p: policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
access-control-allow-origin: *
cache-control: no-cache, must-revalidate
content-type: image/gif
alt-svc: quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length: 42
x-xss-protection: 1; mode=block
expires: Fri, 01 Jan 1990 00:00:00 GMT

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 6ms
6ms Image
image/gif 2.18.235.40
Akamai Technologies

General

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Full URL: https://px.moatads.com/pixel.gif?e=37&q=0&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=dMx2B.%5Bj%7BQ&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=&o=3&t=1537939444624&de=638642943175&cu=1537939444624&m=1771&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5704&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1034&an=78&gi=1&gf=1034&gg=78&ix=1034&ic=1034&ez=1&ck=1034&kw=910&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1034&bx=78&ci=1034&jz=910&dj=1&aa=0&ad=928&cn=0&gk=928&gl=0&ik=928&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=910&cd=156&ah=910&am=156&rf=0&re=0&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4544231992%3A138239134030&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=REC_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=REC_01&fs=152769&na=394350733&cs=0
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: Apache /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:06 GMT
Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
ETag: "ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type: image/gif
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 43
Expires: Wed, 26 Sep 2018 05:24:06 GMT

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 6ms
5ms Image
image/gif 2.18.235.40
Akamai Technologies

General

Check archive.org

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Full URL: https://px.moatads.com/pixel.gif?e=5&q=0&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=dMx2B.%5Bj%7BQ&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=2&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=&o=3&t=1537939444624&de=638642943175&cu=1537939444624&m=1772&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5704&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1034&an=1034&gi=1&gf=1034&gg=1034&ix=1034&ic=1034&ez=1&ck=1034&kw=910&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1034&bx=1034&ci=1034&jz=910&dj=1&aa=0&ad=928&cn=928&gk=928&gl=928&ik=928&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=910&cd=910&ah=910&am=910&rf=0&re=0&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4544231992%3A138239134030&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=REC_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=REC_01&fs=152769&na=118478183&cs=0
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: Apache /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:06 GMT
Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
ETag: "ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type: image/gif
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 43
Expires: Wed, 26 Sep 2018 05:24:06 GMT

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 6ms
6ms Image
image/gif 2.18.235.40
Akamai Technologies

General

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accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: application/xml, text/xml, */*; q=0.01
cache-control: no-cache
:authority: adage.com
x-requested-with: XMLHttpRequest
:scheme: https
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:method: GET
Accept: application/xml, text/xml, */*; q=0.01
X-NewRelic-ID: UwcHVldXGwYAVFZaAgM=
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
X-Requested-With: XMLHttpRequest

Response headers

x-varnish-cache: HIT
x-url: /assets/images/social/Social_Box_Facebook-BlackBox.svg
date: Wed, 26 Sep 2018 05:24:06 GMT
content-encoding: gzip
vary: Accept-Encoding
cf-ray: 46034d644d976397-FRA
x-cache-server: adage-varnish-01
status: 200
x-host: adage.com
x-backend-server: adage_live_director
content-length: 430
last-modified: Sun, 24 Sep 2017 21:15:53 GMT
server: cloudflare
etag: "286-559f5f2818932"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish: 1303239784 1279915888
cache-control: no-cache
accept-ranges: bytes
content-type: image/svg+xml

GET
H2 200 Social_Box_Linkedin-BlackBox.svg Show response
adage.com/assets/images/social/ 938 B
685 B 107ms
106ms XHR
image/svg+xml 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://adage.com/assets/images/social/Social_Box_Linkedin-BlackBox.svg
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 46a69fecae099f03ae9633be071d023a3596eb1c75d8eb066b187e36f51b2e06

Request headers

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pragma: no-cache
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x-newrelic-id: UwcHVldXGwYAVFZaAgM=
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: application/xml, text/xml, */*; q=0.01
cache-control: no-cache
:authority: adage.com
x-requested-with: XMLHttpRequest
:scheme: https
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:method: GET
Accept: application/xml, text/xml, */*; q=0.01
X-NewRelic-ID: UwcHVldXGwYAVFZaAgM=
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
X-Requested-With: XMLHttpRequest

Response headers

x-varnish-cache: HIT
x-url: /assets/images/social/Social_Box_Linkedin-BlackBox.svg
date: Wed, 26 Sep 2018 05:24:06 GMT
content-encoding: gzip
vary: Accept-Encoding
cf-ray: 46034d644d996397-FRA
x-cache-server: adage-varnish-01
status: 200
x-host: adage.com
x-backend-server: adage_live_director
content-length: 587
last-modified: Sun, 24 Sep 2017 21:15:53 GMT
server: cloudflare
etag: "3aa-559f5f27705b2"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish: 1303239777 1279915889
cache-control: no-cache
accept-ranges: bytes
content-type: image/svg+xml

GET
H2 200 Social_Box_Box_Mail-BlackBox.svg Show response
adage.com/assets/images/social/ 1 KB
670 B 200ms
200ms XHR
image/svg+xml 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://adage.com/assets/images/social/Social_Box_Box_Mail-BlackBox.svg
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: e3a7d30e82361f1ab98085fe9e2a4a88f22008708abe49906bda9e1411d22c37

Request headers

:path: /assets/images/social/Social_Box_Box_Mail-BlackBox.svg
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440; _cb_ls=1; __utma=1.927251011.1537939442.1537939442.1537939442.1; __utmc=1; __utmz=1.1537939442.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537939442; __srret=1; is=08007f8d-7bc0-4a2c-bbf7-259ea0a54e13; iv=68353119-4372-4fec-a932-b240d6df2491; chkcookie=1537939442204; s_cc=true; s_fid=7F28F8179BCE5791-2594C71314B815EE; s_fbsr=1; s_nr=1537939442214-New; s_vnum=1538352000215%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; s_vi=[CS]v1|2DD58BF905315470-4000010E80003690[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F; country=DE; _cb=C4ETyRCVTLbrB2V3vS; _chartbeat2=.1537939442652.1537939442652.1.BNbke3h7FufBMpagGBKjlGe6NRav.1; _cb_svref=null; __srui=612c6133-c14c-11e8-bc12-22000bb4ec2a; bm_last_load_status=NOT_BLOCKING; bm_monthly_unique=true; bm_daily_unique=true; __qca=P0-1007044123-1537939442674; __adblocker=false; __gads=ID=2f69ec75b2695c68:T=1537939442:S=ALNI_MYFOEfOPoVLOs1NrY1DfgKWz1SqPg; __pnahc=0; bm_sample_frequency=100; OX_plg=pm; OX_BI=; OX_BI_TS=; OX_digitrust_id=; OX_digitrust_id_exp=; OX_net_latency=22; OX_user_latency=338; __tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r61gwvaJkoyAr1x_8iMEe8WvG5GKIAdQ3XfFszuTFFZQORWASzyfmlYvKmg4iyCUYqDvGU22dYS_t0vllGUoN5ixGmEfKzQRuh_DlGqUq4uFC0_wUuJ5hb_erQpZd0OXqw; __pat=-14400000; __pvi=%7B%22id%22%3A%22v-2018-09-26-05-24-03-003-lSb3dEj4g4uMe8gc-3e2147e1906e42547aeb2f652094c8a7%22%2C%22domain%22%3A%22.adage.com%22%2C%22time%22%3A1537939443445%7D; xbc=%7Bjzx%7DTDvbO5M87uXQgBRu5XnP6SRShQWar4lL1NfGjp0YNNYfwoH8Ewda9XefkZdNKpefEvxiWvIinWdOc6kUQ_TShP3cEUQXJC3E_wD7EHm_IoADbpOm2eCTnilIoiq01VpiHZfEwjOkWd--sajzOB0AgjKPsSPC4w1Xe5N-U_A0iRCY6heTHVhH09WYpqQgKoCKI9tKP4bJOgQ4tb_8oB6wKDXscmSauIufrkzpu2i7OHfmUurM7OKzROfr0NeZ8Dev-HU0Zmx2FxBShxISwcFpDfH9cOJxnmA2Ai68g4jlDBOrdngamBnqizcSqZH3sVlwdzN2s8OdZaQ2tpcCesiG-MtLt8AnSh8frGY0TdLTIMYTUjehm9y9oqed1PdxNYwawSd7abMSzAJuoRY-dvqag8mStvCdIAB5RZKDeIsYUzKwTF43OSzQOhjxmFslYDAzbhSqro_0cA0aGQLCHja1fTY2Lz6z87akv-qrHcwnDHYug9APfnMzAYA6SyPOKPUAXo0mXhZ2qZNoZbuNOWG3MZ93Al8UGxZ36qBm-fDOtk6Esn_ChC--8bsZWG8PMulKTNFVAZzItuuTLBPpPpRr7VeuJy2VnsRMQHH-zXqmbwk; kxcybba_visits=1; GED_PLAYLIST_ACTIVITY=W3sidSI6IkhDMnoiLCJ0c2wiOjE1Mzc5Mzk0NDYsIm52IjowLCJ1cHQiOjE1Mzc5Mzk0NDEsImx0IjoxNTM3OTM5NDQxfV0.
x-newrelic-id: UwcHVldXGwYAVFZaAgM=
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: application/xml, text/xml, */*; q=0.01
cache-control: no-cache
:authority: adage.com
x-requested-with: XMLHttpRequest
:scheme: https
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:method: GET
Accept: application/xml, text/xml, */*; q=0.01
X-NewRelic-ID: UwcHVldXGwYAVFZaAgM=
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
X-Requested-With: XMLHttpRequest

Response headers

x-varnish-cache: HIT
x-url: /assets/images/social/Social_Box_Box_Mail-BlackBox.svg
date: Wed, 26 Sep 2018 05:24:06 GMT
content-encoding: gzip
vary: Accept-Encoding
cf-ray: 46034d644d9d6397-FRA
x-cache-server: adage-varnish-02
status: 200
x-host: adage.com
x-backend-server: adage_live_director
content-length: 587
last-modified: Sun, 24 Sep 2017 21:15:53 GMT
server: cloudflare
etag: "41d-559f5f27a45c1"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish: 1572957631 1549649360
cache-control: no-cache
accept-ranges: bytes
content-type: image/svg+xml

GET
H2 200 Social_Box_Box_Print-BlackBox.svg Show response
adage.com/assets/images/social/ 2 KB
975 B 200ms
199ms XHR
image/svg+xml 2400:cb00:2048:1::6810:9376
Cloudflare

General

Check archive.org

Show headers Download Go to

Full URL: https://adage.com/assets/images/social/Social_Box_Box_Print-BlackBox.svg
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 141c65ef8e3063a3a224250655550bfb33a5bc67873cdf42a0be216a1457e1d1

Request headers

:path: /assets/images/social/Social_Box_Box_Print-BlackBox.svg
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440; _cb_ls=1; __utma=1.927251011.1537939442.1537939442.1537939442.1; __utmc=1; __utmz=1.1537939442.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537939442; __srret=1; is=08007f8d-7bc0-4a2c-bbf7-259ea0a54e13; iv=68353119-4372-4fec-a932-b240d6df2491; chkcookie=1537939442204; s_cc=true; s_fid=7F28F8179BCE5791-2594C71314B815EE; s_fbsr=1; s_nr=1537939442214-New; s_vnum=1538352000215%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; s_vi=[CS]v1|2DD58BF905315470-4000010E80003690[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F; country=DE; _cb=C4ETyRCVTLbrB2V3vS; _chartbeat2=.1537939442652.1537939442652.1.BNbke3h7FufBMpagGBKjlGe6NRav.1; _cb_svref=null; __srui=612c6133-c14c-11e8-bc12-22000bb4ec2a; bm_last_load_status=NOT_BLOCKING; bm_monthly_unique=true; bm_daily_unique=true; __qca=P0-1007044123-1537939442674; __adblocker=false; __gads=ID=2f69ec75b2695c68:T=1537939442:S=ALNI_MYFOEfOPoVLOs1NrY1DfgKWz1SqPg; __pnahc=0; bm_sample_frequency=100; OX_plg=pm; OX_BI=; OX_BI_TS=; OX_digitrust_id=; OX_digitrust_id_exp=; OX_net_latency=22; OX_user_latency=338; __tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r61gwvaJkoyAr1x_8iMEe8WvG5GKIAdQ3XfFszuTFFZQORWASzyfmlYvKmg4iyCUYqDvGU22dYS_t0vllGUoN5ixGmEfKzQRuh_DlGqUq4uFC0_wUuJ5hb_erQpZd0OXqw; __pat=-14400000; __pvi=%7B%22id%22%3A%22v-2018-09-26-05-24-03-003-lSb3dEj4g4uMe8gc-3e2147e1906e42547aeb2f652094c8a7%22%2C%22domain%22%3A%22.adage.com%22%2C%22time%22%3A1537939443445%7D; xbc=%7Bjzx%7DTDvbO5M87uXQgBRu5XnP6SRShQWar4lL1NfGjp0YNNYfwoH8Ewda9XefkZdNKpefEvxiWvIinWdOc6kUQ_TShP3cEUQXJC3E_wD7EHm_IoADbpOm2eCTnilIoiq01VpiHZfEwjOkWd--sajzOB0AgjKPsSPC4w1Xe5N-U_A0iRCY6heTHVhH09WYpqQgKoCKI9tKP4bJOgQ4tb_8oB6wKDXscmSauIufrkzpu2i7OHfmUurM7OKzROfr0NeZ8Dev-HU0Zmx2FxBShxISwcFpDfH9cOJxnmA2Ai68g4jlDBOrdngamBnqizcSqZH3sVlwdzN2s8OdZaQ2tpcCesiG-MtLt8AnSh8frGY0TdLTIMYTUjehm9y9oqed1PdxNYwawSd7abMSzAJuoRY-dvqag8mStvCdIAB5RZKDeIsYUzKwTF43OSzQOhjxmFslYDAzbhSqro_0cA0aGQLCHja1fTY2Lz6z87akv-qrHcwnDHYug9APfnMzAYA6SyPOKPUAXo0mXhZ2qZNoZbuNOWG3MZ93Al8UGxZ36qBm-fDOtk6Esn_ChC--8bsZWG8PMulKTNFVAZzItuuTLBPpPpRr7VeuJy2VnsRMQHH-zXqmbwk; kxcybba_visits=1; GED_PLAYLIST_ACTIVITY=W3sidSI6IkhDMnoiLCJ0c2wiOjE1Mzc5Mzk0NDYsIm52IjowLCJ1cHQiOjE1Mzc5Mzk0NDEsImx0IjoxNTM3OTM5NDQxfV0.
x-newrelic-id: UwcHVldXGwYAVFZaAgM=
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: application/xml, text/xml, */*; q=0.01
cache-control: no-cache
:authority: adage.com
x-requested-with: XMLHttpRequest
:scheme: https
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:method: GET
Accept: application/xml, text/xml, */*; q=0.01
X-NewRelic-ID: UwcHVldXGwYAVFZaAgM=
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
X-Requested-With: XMLHttpRequest

Response headers

x-varnish-cache: HIT
x-url: /assets/images/social/Social_Box_Box_Print-BlackBox.svg
date: Wed, 26 Sep 2018 05:24:06 GMT
content-encoding: gzip
vary: Accept-Encoding
cf-ray: 46034d644d9e6397-FRA
x-cache-server: adage-varnish-02
status: 200
x-host: adage.com
x-backend-server: adage_live_director
content-length: 810
last-modified: Sun, 24 Sep 2017 21:15:54 GMT
server: cloudflare
etag: "650-559f5f2881121"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish: 1572957632 1549649281
cache-control: no-cache
accept-ranges: bytes
content-type: image/svg+xml

GET
H2 200 Social_Box_Box_RePrints-BlackBox.svg Show response
adage.com/assets/images/social/ 1 KB
739 B 110ms
109ms XHR
image/svg+xml 2400:cb00:2048:1::6810:9376
Cloudflare

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Full URL: https://adage.com/assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
Requested by: Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol: H2
Security: TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server: 2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software: cloudflare /
Resource Hash: 601533fe128569ef8505f50248851d2d1b95d7a2effe56c99fb930b23aa97279

Request headers

:path: /assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
pragma: no-cache
cookie: __cfduid=d4cfac612ebf99c56e310d5279430176e1537939440; _cb_ls=1; __utma=1.927251011.1537939442.1537939442.1537939442.1; __utmc=1; __utmz=1.1537939442.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537939442; __srret=1; is=08007f8d-7bc0-4a2c-bbf7-259ea0a54e13; iv=68353119-4372-4fec-a932-b240d6df2491; chkcookie=1537939442204; s_cc=true; s_fid=7F28F8179BCE5791-2594C71314B815EE; s_fbsr=1; s_nr=1537939442214-New; s_vnum=1538352000215%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; s_vi=[CS]v1|2DD58BF905315470-4000010E80003690[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F; country=DE; _cb=C4ETyRCVTLbrB2V3vS; _chartbeat2=.1537939442652.1537939442652.1.BNbke3h7FufBMpagGBKjlGe6NRav.1; _cb_svref=null; __srui=612c6133-c14c-11e8-bc12-22000bb4ec2a; bm_last_load_status=NOT_BLOCKING; bm_monthly_unique=true; bm_daily_unique=true; __qca=P0-1007044123-1537939442674; __adblocker=false; __gads=ID=2f69ec75b2695c68:T=1537939442:S=ALNI_MYFOEfOPoVLOs1NrY1DfgKWz1SqPg; __pnahc=0; bm_sample_frequency=100; OX_plg=pm; OX_BI=; OX_BI_TS=; OX_digitrust_id=; OX_digitrust_id_exp=; OX_net_latency=22; OX_user_latency=338; __tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r61gwvaJkoyAr1x_8iMEe8WvG5GKIAdQ3XfFszuTFFZQORWASzyfmlYvKmg4iyCUYqDvGU22dYS_t0vllGUoN5ixGmEfKzQRuh_DlGqUq4uFC0_wUuJ5hb_erQpZd0OXqw; __pat=-14400000; __pvi=%7B%22id%22%3A%22v-2018-09-26-05-24-03-003-lSb3dEj4g4uMe8gc-3e2147e1906e42547aeb2f652094c8a7%22%2C%22domain%22%3A%22.adage.com%22%2C%22time%22%3A1537939443445%7D; xbc=%7Bjzx%7DTDvbO5M87uXQgBRu5XnP6SRShQWar4lL1NfGjp0YNNYfwoH8Ewda9XefkZdNKpefEvxiWvIinWdOc6kUQ_TShP3cEUQXJC3E_wD7EHm_IoADbpOm2eCTnilIoiq01VpiHZfEwjOkWd--sajzOB0AgjKPsSPC4w1Xe5N-U_A0iRCY6heTHVhH09WYpqQgKoCKI9tKP4bJOgQ4tb_8oB6wKDXscmSauIufrkzpu2i7OHfmUurM7OKzROfr0NeZ8Dev-HU0Zmx2FxBShxISwcFpDfH9cOJxnmA2Ai68g4jlDBOrdngamBnqizcSqZH3sVlwdzN2s8OdZaQ2tpcCesiG-MtLt8AnSh8frGY0TdLTIMYTUjehm9y9oqed1PdxNYwawSd7abMSzAJuoRY-dvqag8mStvCdIAB5RZKDeIsYUzKwTF43OSzQOhjxmFslYDAzbhSqro_0cA0aGQLCHja1fTY2Lz6z87akv-qrHcwnDHYug9APfnMzAYA6SyPOKPUAXo0mXhZ2qZNoZbuNOWG3MZ93Al8UGxZ36qBm-fDOtk6Esn_ChC--8bsZWG8PMulKTNFVAZzItuuTLBPpPpRr7VeuJy2VnsRMQHH-zXqmbwk; kxcybba_visits=1; GED_PLAYLIST_ACTIVITY=W3sidSI6IkhDMnoiLCJ0c2wiOjE1Mzc5Mzk0NDYsIm52IjowLCJ1cHQiOjE1Mzc5Mzk0NDEsImx0IjoxNTM3OTM5NDQxfV0.
x-newrelic-id: UwcHVldXGwYAVFZaAgM=
accept-encoding: gzip, deflate
user-agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept: application/xml, text/xml, */*; q=0.01
cache-control: no-cache
:authority: adage.com
x-requested-with: XMLHttpRequest
:scheme: https
referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:method: GET
Accept: application/xml, text/xml, */*; q=0.01
X-NewRelic-ID: UwcHVldXGwYAVFZaAgM=
Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
X-Requested-With: XMLHttpRequest

Response headers

x-varnish-cache: HIT
x-url: /assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
date: Wed, 26 Sep 2018 05:24:06 GMT
content-encoding: gzip
vary: Accept-Encoding
cf-ray: 46034d644da06397-FRA
x-cache-server: adage-varnish-02
status: 200
x-host: adage.com
x-backend-server: adage_live_director
content-length: 657
last-modified: Sun, 24 Sep 2017 21:15:53 GMT
server: cloudflare
etag: "52c-559f5f2755fce"
expect-ct: max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish: 1572957625 1549649283
cache-control: no-cache
accept-ranges: bytes
content-type: image/svg+xml

GET
S 200 / Show response
zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com/WRSiteInterceptEngine/ 50 KB
12 KB 31ms
9ms Script
application/javascript 104.108.58.127
Akamai Technologies

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Full URL

https://zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com/WRSiteInterceptEngine/?Q_ZID=ZN_8wwShuaLrTjyaoJ&Q_LOC=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&t=1537939446446

Requested by

Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Protocol

SPDY

Security

TLS 1.2, ECDHE_RSA, AES_256_GCM

Server

104.108.58.127 Amsterdam, Netherlands, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),

Reverse DNS

a104-108-58-127.deploy.static.akamaitechnologies.com

Software

Apache /

Resource Hash

ff836e6cd9faedbf93593668f304aaaa0a48308f2306553f4f0d104c0e13e84b

Security Headers

Name	Value
Strict-Transport-Security	max-age=31536000; includeSubDomains; preload

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date: Wed, 26 Sep 2018 05:24:06 GMT
content-encoding: gzip
server: Apache
vary: Accept-Encoding
p3p: CP="CAO DSP COR CURa ADMa DEVa OUR IND PHY ONL UNI COM NAV INT DEM PRE"
status: 200
cache-control: public, max-age=60
strict-transport-security: max-age=31536000; includeSubDomains; preload
servershortname
content-type: application/javascript
content-length: 12285
expires: Wed, 26 Sep 2018 05:25:06 GMT

GET
H/1.1 200
OK optout_check Show response
beacon.krxd.net/ 59 B
312 B 107ms
26ms Script
text/javascript 46.137.176.25
Amazon.com

General

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Full URL: https://beacon.krxd.net/optout_check?callback=Krux.ns.cybba.kxjsonp_optOutCheck
Requested by: Host: cdn.krxd.net
URL: https://cdn.krxd.net/ctjs/controltag.js.c41d96148598462657526acd569e1aa2
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 46.137.176.25 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS: ec2-46-137-176-25.eu-west-1.compute.amazonaws.com
Software: /
Resource Hash: 2dd24b733b545a3dadfe3bec4583d7d1900582daf3865c9c502c4e43bfac1a7a

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:06 GMT
Cache-Control: private, max-age=0, s-max-age=0
X-Request-Time: D=34 t=1537939446
Connection: keep-alive
Content-Type: text/javascript
Content-Length: 59
X-Served-By: beacon-n028-dub.krxd.net

GET
H/1.1 200
OK 9ca448880a Show response
bam.nr-data.net/1/ 57 B
261 B 433ms
108ms Script
text/javascript 162.247.242.18
New Relic

General

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Full URL: https://bam.nr-data.net/1/9ca448880a?a=5007852&v=1071.385e752&to=YVRaYUEFWUVWAE0KDFgebUdaS1ZEQwpaDwYYQVBF&rst=5548&ref=https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/&ap=251&be=330&fe=5456&dc=1553&af=err,xhr,stn,ins&perf=%7B%22timing%22:%7B%22of%22:1537939440964,%22n%22:0,%22f%22:0,%22dn%22:0,%22dne%22:0,%22c%22:0,%22s%22:6,%22ce%22:21,%22rq%22:21,%22rp%22:226,%22rpe%22:421,%22dl%22:228,%22di%22:1445,%22ds%22:1446,%22de%22:1567,%22dc%22:5455,%22l%22:5455,%22le%22:5523%7D,%22navigation%22:%7B%7D%7D&at=TRNZFwkfSks%3D&jsonp=NREUM.setToken
Requested by: Host: js-agent.newrelic.com
URL: https://js-agent.newrelic.com/nr-1071.min.js
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 162.247.242.18 , United States, ASN23467 (NEWRELIC-AS-1 - New Relic, US),
Reverse DNS: bam-6.nr-data.net
Software: /
Resource Hash: f69a13217482dc43f25e74cfcb9391d0f06d22501f10f5cb5e413d2d98a5cd23

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Expires: Thu, 01 Jan 1970 00:00:00 GMT
Content-Length: 57
Content-Type: text/javascript;charset=ISO-8859-1

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 6ms
5ms Image
image/gif 2.18.235.40
Akamai Technologies

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Full URL: https://px.moatads.com/pixel.gif?e=5&q=1&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=dMx2B.%5Bj%7BQ&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=4&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=&o=3&t=1537939444624&de=638642943175&cu=1537939444624&m=1974&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5704&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1237&an=1034&gi=1&gf=1237&gg=1034&ix=1237&ic=1237&ez=1&ck=1034&kw=910&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1237&bx=1034&ci=1034&jz=910&dj=1&aa=1&ad=1131&cn=928&gn=1&gk=1131&gl=928&ik=1131&co=1131&cp=1112&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1112&cd=910&ah=1112&am=910&rf=0&re=0&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4544231992%3A138239134030&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=REC_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=REC_01&fs=152769&na=1838042268&cs=0
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: Apache /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:06 GMT
Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
ETag: "ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type: image/gif
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 43
Expires: Wed, 26 Sep 2018 05:24:06 GMT

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 8ms
8ms Image
image/gif 2.18.235.40
Akamai Technologies

General

Check archive.org

Show headers Download Go to Show image

Full URL: https://px.moatads.com/pixel.gif?e=9&q=0&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=dMx2B.%5Bj%7BQ&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=5&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=&o=3&t=1537939444624&de=638642943175&cu=1537939444624&m=1975&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5704&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1237&an=1237&gi=1&gf=1237&gg=1237&ix=1237&ic=1237&ez=1&ck=1034&kw=910&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1237&bx=1237&ci=1034&jz=910&dj=1&aa=1&ad=1131&cn=1131&gn=1&gk=1131&gl=1131&ik=1131&co=1131&cp=1112&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1315&cd=1112&ah=1315&am=1112&rf=0&re=0&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4544231992%3A138239134030&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=REC_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=REC_01&fs=152769&na=2009288304&cs=0
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: Apache /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:06 GMT
Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
ETag: "ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type: image/gif
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 43
Expires: Wed, 26 Sep 2018 05:24:06 GMT

GET
H/1.1 200
OK t Show response
edge.simplereach.com/ 105 B
265 B 110ms
110ms Script
application/javascript 2406:da00:ff00::36f3:6b10
Amazon.com

General

Check archive.org

Show headers Download Go to

Full URL: https://edge.simplereach.com/t?pid=56e6ee8c736b790e04000865&title=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads&date=2018-09-21%2014%3A52%3A25&authors=Jessica%20Wohl&channels=CMO%20Strategy&tags=Restaurants%7CSocial%7CTV&ignore_errors=false&ajax=true&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&referrer=&ref_url=&page_url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&cb=SPR.API.callbacks.cbzliogpqv&v=2.16.0&cache_buster=1537939441950&t=5000&e=5000&s=0
Requested by: Host: d8rk54i4mohrb.cloudfront.net
URL: https://d8rk54i4mohrb.cloudfront.net/js/reach.js
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_RSA, AES_128_GCM
Server: 2406:da00:ff00::36f3:6b10 , United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
Software: nginx/1.8.0 /
Resource Hash: bdb75e959a3fd7627e0b7692605382bcbd78e5e52c10f1021187f40fa635001c

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date: Wed, 26 Sep 2018 05:24:07 GMT
Server: nginx/1.8.0
Connection: keep-alive
Content-Length: 105
Content-Type: application/javascript

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 6ms
5ms Image
image/gif 2.18.235.40
Akamai Technologies

General

Check archive.org

Show headers Download Go to Show image

Full URL: https://px.moatads.com/pixel.gif?e=9&q=1&hp=1&kq=1&lo=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=dMx2B.%5Bj%7BQ&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=6&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=&o=3&t=1537939443328&de=818422504206&cu=1537939443328&m=5070&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5704&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=5053&an=1555&gi=1&gf=5053&gg=1555&ix=5053&ic=5053&ez=1&ck=1112&kw=754&aj=1&pg=100&pf=100&ib=0&cc=1&bw=5053&bx=1555&ci=1112&jz=754&dj=1&aa=1&ad=4676&cn=1178&gn=1&gk=4676&gl=1178&ik=4676&co=1178&cp=1121&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=4862&cd=1121&ah=4862&am=1121&rf=0&re=1&ft=4676&fv=1178&fw=735&wb=2&cl=0&at=0&d=4620170771%3A2386769972%3A4792407301%3A138243585998&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=lb_01&fs=152769&na=105249770&cs=0
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: Apache /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:08 GMT
Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
ETag: "ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type: image/gif
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 43
Expires: Wed, 26 Sep 2018 05:24:08 GMT

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 6ms
5ms Image
image/gif 2.18.235.40
Akamai Technologies

General

Check archive.org

Show headers Download Go to Show image

Full URL: https://px.moatads.com/pixel.gif?e=9&q=1&hp=1&kq=1&lo=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=dMx2B.%5Bj%7BQ&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=2&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=&o=3&t=1537939443937&de=766868395615&cu=1537939443937&m=5265&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5704&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=0&vx=0%3A0%3A-&as=0&ag=0&an=0&gf=0&gg=0&ix=0&ic=0&aj=0&pg=0&pf=0&ib=1&cc=0&bw=0&bx=0&dj=0&aa=0&ad=0&cn=0&gk=0&gl=0&ik=0&cq=0&im=0&in=0&pd=0&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=5055&cd=1333&ah=5055&am=1333&rf=0&re=1&wb=1&cl=0&at=0&d=4574964631%3A2319926364%3A4803911673%3A138244709825&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=rec_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&oq=0&ot=0&zMoatJS=1%3A0&tz=rec_01&fs=152769&na=924526749&cs=0
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: Apache /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:09 GMT
Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
ETag: "ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type: image/gif
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 43
Expires: Wed, 26 Sep 2018 05:24:09 GMT

GET
H/1.1 200
OK pixel.gif
px.moatads.com/ 43 B
409 B 9ms
8ms Image
image/gif 2.18.235.40
Akamai Technologies

General

Check archive.org

Show headers Download Go to Show image

Full URL: https://px.moatads.com/pixel.gif?e=9&q=1&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=dMx2B.%5Bj%7BQ&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=6&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=&o=3&t=1537939444624&de=638642943175&cu=1537939444624&m=5787&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5704&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=5050&an=1237&gi=1&gf=5050&gg=1237&ix=5050&ic=5050&ez=1&ck=1034&kw=910&aj=1&pg=100&pf=100&ib=0&cc=1&bw=5050&bx=1237&ci=1034&jz=910&dj=1&aa=1&ad=4944&cn=1131&gn=1&gk=4944&gl=1131&ik=4944&co=1131&cp=1112&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=4928&cd=1315&ah=4928&am=1315&rf=0&re=0&wb=2&cl=0&at=0&d=211798204%3A452518084%3A4544231992%3A138239134030&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=REC_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=REC_01&fs=152769&na=449829630&cs=0
Protocol: HTTP/1.1
Security: TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server: 2.18.235.40 , European Union, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS: a2-18-235-40.deploy.static.akamaitechnologies.com
Software: Apache /
Resource Hash: cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent: Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma: no-cache
Date: Wed, 26 Sep 2018 05:24:10 GMT
Last-Modified: Fri, 20 May 2016 15:16:00 GMT
Server: Apache
ETag: "ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type: image/gif
Cache-Control: max-age=0, no-cache, no-store
Connection: keep-alive
Accept-Ranges: bytes
Content-Length: 43
Expires: Wed, 26 Sep 2018 05:24:10 GMT

Failed requests

These URLs were requested, but there was no response received. You will also see them in the list above.

Domain: api-54-191-124-124.b2c.com
URL: https://api-54-191-124-124.b2c.com:444/api/4?u5iol3yb4Z4xTaoK

Domain: api-54-188-44-45.b2c.com
URL: https://api-54-188-44-45.b2c.com:444/api/4?ZHV1FohX44GVm7DS

Domain: api-54-191-124-124.b2c.com
URL: https://api-54-191-124-124.b2c.com:444/api/4?3ZrB2QqOlnoUB3Ni

Domain: api-54-188-44-45.b2c.com
URL: https://api-54-188-44-45.b2c.com:444/api/4?4rrGSEJ5gJ6tNfYn

Verdicts & Comments Add Verdict or Comment

411 JavaScript Global Variables

These are the non-standard "global" variables defined on the window object. These can be helpful in identifying possible client-side frameworks and code.

68 Cookies

Cookies are little pieces of information stored in the browser of a user. Whenever a user visits the site again, he will also send his cookie values, thus allowing the website to re-identify him even if he changed locations. This is how permanent logins work.

Domain/Path	Expires	Name / Value
prefmgr-cookie.truste-svc.net/	1970-01-18 19:12:19	Name: cookie_3rdparty Value: enabled
edge.simplereach.com/	1970-01-18 19:12:21	Name: __srss Value: 612c612a-c14c-11e8-bc12-22000bb4ec2a
.simplereach.com/	1970-01-18 19:12:21	Name: __srss Value: 612c612a-c14c-11e8-bc12-22000bb4ec2a
edge.simplereach.com/	1970-01-19 03:57:55	Name: __srui Value: 612c6133-c14c-11e8-bc12-22000bb4ec2a
.teads.tv/	1970-01-18 19:13:45	Name: tt_neustar Value:
.teads.tv/	1970-01-18 19:13:45	Name: tt_emetriq Value:
.teads.tv/	1970-01-18 19:13:45	Name: tt_bluekai Value:
.teads.tv/	1970-01-18 19:13:45	Name: tt_exelate Value:
.teads.tv/	1970-01-19 03:57:55	Name: tt_viewer Value: 03f63940-a464-4398-a3a9-f025e2bd5a5f
.tinypass.com/	1970-01-19 03:57:55	Name: __bid Value: %7Bjcx%7DH4sIAAAAAAAAAFPK9fHKz8wpSs4PdgvKdy0vMbModk3OKndLSS9w8rMI881K8TXKyUgPjshLyzByck8NTomISPM09jMrdDdUAgDLPlUVPgAAAA
.tinypass.com/	1970-01-19 03:57:55	Name: __cfduid Value: dfd6fdf6e63de85d3fc19944fb96d74e71537939442
consent-pref.trustarc.com/	1969-12-31 23:59:59	Name: JSESSIONID Value: 1D7D319069C0D5A48276CB4250068B53
adage.com/	1970-01-18 23:31:31	Name: kxcybba_whistle Value: 0
.adage.com/	1970-01-19 12:43:31	Name: xbc Value: %7Bjzx%7DTDvbO5M87uXQgBRu5XnP6SRShQWar4lL1NfGjp0YNNYfwoH8Ewda9XefkZdNKpefEvxiWvIinWdOc6kUQ_TShP3cEUQXJC3E_wD7EHm_IoADbpOm2eCTnilIoiq01VpiHZfEwjOkWd--sajzOB0AgjKPsSPC4w1Xe5N-U_A0iRCY6heTHVhH09WYpqQgKoCKI9tKP4bJOgQ4tb_8oB6wKDXscmSauIufrkzpu2i7OHfmUurM7OKzROfr0NeZ8Dev-HU0Zmx2FxBShxISwcFpDfH9cOJxnmA2Ai68g4jlDBOrdngamBnqizcSqZH3sVlwdzN2s8OdZaQ2tpcCesiG-MtLt8AnSh8frGY0TdLTIMYTUjehm9y9oqed1PdxNYwawSd7abMSzAJuoRY-dvqag8mStvCdIAB5RZKDeIsYUzKwTF43OSzQOhjxmFslYDAzbhSqro_0cA0aGQLCHja1fTY2Lz6z87akv-qrHcwnDHYug9APfnMzAYA6SyPOKPUAXo0mXhZ2qZNoZbuNOWG3MZ93Al8UGxZ36qBm-fDOtk6Esn_ChC--8bsZWG8PMulKTNFVAZzItuuTLBPpPpRr7VeuJy2VnsRMQHH-zXqmbwk
adage.com/	1970-01-18 19:55:31	Name: __pat Value: -14400000
adage.com/	1969-12-31 23:59:59	Name: OX_digitrust_id_exp Value:
adage.com/	1969-12-31 23:59:59	Name: OX_BI_TS Value:
.tinypass.com/	1970-01-18 19:55:31	Name: LANG Value: en_US
adage.com/	1970-01-19 04:41:07	Name: _cb_ls Value: 1
adage.com/	1969-12-31 23:59:59	Name: OX_plg Value: pm
.openx.net/	1970-01-18 19:33:55	Name: pd Value: v2\|1537939445\|gu
adage.com/	1970-01-18 19:13:26	Name: bm_sample_frequency Value: 100
.adage.com/	1970-01-19 12:43:31	Name: __gads Value: ID=2f69ec75b2695c68:T=1537939442:S=ALNI_MYFOEfOPoVLOs1NrY1DfgKWz1SqPg
adage.com/	1969-12-31 23:59:59	Name: OX_digitrust_id Value:
adage.com/	1970-01-23 06:41:45	Name: bm_last_load_status Value: NOT_BLOCKING
adage.com/	1970-01-18 21:21:55	Name: __pnahc Value: 0
adage.com/	1969-12-31 23:59:59	Name: GED_PLAYLIST_ACTIVITY Value: W3sidSI6IkhDMnoiLCJ0c2wiOjE1Mzc5Mzk0NDYsIm52IjowLCJ1cHQiOjE1Mzc5Mzk0NDEsImx0IjoxNTM3OTM5NDQxfV0.
adage.com/	1970-01-18 19:55:31	Name: __adblocker Value: false
adage.com/	1969-12-31 23:59:59	Name: OX_BI Value:
.adage.com/	1970-01-19 04:36:48	Name: __qca Value: P0-1007044123-1537939442674
.adage.com/	1970-01-18 19:13:45	Name: __pvi Value: %7B%22id%22%3A%22v-2018-09-26-05-24-03-003-lSb3dEj4g4uMe8gc-3e2147e1906e42547aeb2f652094c8a7%22%2C%22domain%22%3A%22.adage.com%22%2C%22time%22%3A1537939443445%7D
adage.com/	1970-01-18 19:13:26	Name: bm_daily_unique Value: true
adage.com/	1970-01-18 19:13:26	Name: kxcybba_visits Value: 1
adage.com/	1970-01-18 19:12:21	Name: _cb_svref Value: null
adage.com/	1970-01-19 04:41:07	Name: _chartbeat2 Value: .1537939442652.1537939442652.1.BNbke3h7FufBMpagGBKjlGe6NRav.1
adage.com/	1970-01-19 04:41:07	Name: _cb Value: C4ETyRCVTLbrB2V3vS
.adage.com/	1970-01-18 19:12:21	Name: s_fbsr Value: 1
.adage.com/	1970-01-19 12:43:31	Name: s_vi Value: [CS]v1\|2DD58BF905315470-4000010E80003690[CE]
.teads.tv/	1970-01-18 19:13:45	Name: tt_liveramp Value:
.adage.com/	1969-12-31 23:59:59	Name: __utmc Value: 1
.adage.com/	1970-01-18 19:12:20	Name: __utmt Value: 1
.adage.com/	1970-01-18 19:12:21	Name: s_depth Value: 1
.adage.com/	1970-01-18 19:19:12	Name: s_vnum Value: 1538352000215%26vn%3D1
.adage.com/	1970-01-18 19:55:31	Name: s_nr Value: 1537939442214-New
.adage.com/	1970-01-19 03:57:55	Name: __cfduid Value: d4cfac612ebf99c56e310d5279430176e1537939440
.adage.com/	1970-01-19 12:43:31	Name: __tbc Value: %7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r61gwvaJkoyAr1x_8iMEe8WvG5GKIAdQ3XfFszuTFFZQORWASzyfmlYvKmg4iyCUYqDvGU22dYS_t0vllGUoN5ixGmEfKzQRuh_DlGqUq4uFC0_wUuJ5hb_erQpZd0OXqw
.adage.com/	1969-12-31 23:59:59	Name: s_sq Value: %5B%5BB%5D%5D
.simplereach.com/	1970-01-19 03:57:55	Name: __srui Value: 612c6133-c14c-11e8-bc12-22000bb4ec2a
adage.com/	1970-01-19 12:43:31	Name: iv Value: 68353119-4372-4fec-a932-b240d6df2491
.openx.net/	1970-01-19 03:57:55	Name: i Value: d744af22-42f9-78ce-bdc1-45191de2925e\|1537939443
.adage.com/	1970-01-18 19:12:21	Name: __utmb Value: 1.1.10.1537939442
.adage.com/	1970-01-19 12:44:57	Name: s_fid Value: 7F28F8179BCE5791-2594C71314B815EE
adage.com/	1970-01-18 19:19:11	Name: bm_monthly_unique Value: true
.adage.com/	1970-01-18 19:12:21	Name: s_invisit Value: true
.adage.com/	1970-01-18 19:12:21	Name: gpv_pn Value: %2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F
.adage.com/	1969-12-31 23:59:59	Name: s_cc Value: true
adage.com/	1970-01-26 02:24:19	Name: OX_net_latency Value: 22
adage.com/	1969-12-31 23:59:59	Name: chkcookie Value: 1537939442204
.adage.com/	1969-12-31 23:59:59	Name: redirect Value: %2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F
adage.com/	1970-01-18 19:12:21	Name: is Value: 08007f8d-7bc0-4a2c-bbf7-259ea0a54e13
consent-pref.trustarc.com/	1970-01-18 19:12:19	Name: token_test Value: Wed Sep 26 2018 05:24:04 GMT+0000 (Coordinated Universal Time)
.adage.com/	1970-01-18 23:35:07	Name: __utmz Value: 1.1537939442.1.1.utmcsr=(direct)\|utmccn=(direct)\|utmcmd=(none)
adage.com/	1970-01-26 02:24:19	Name: OX_user_latency Value: 338
.adage.com/	1970-01-19 12:43:31	Name: __utmv Value: 1.\|1=BusinessType=00%20-%20Not%20Set=1
adage.com/	1970-01-27 11:03:50	Name: __srui Value: 612c6133-c14c-11e8-bc12-22000bb4ec2a
.adage.com/	1970-01-19 12:43:31	Name: __utma Value: 1.927251011.1537939442.1537939442.1537939442.1
.adage.com/	1970-01-19 03:57:55	Name: country Value: DE
adage.com/	1970-01-27 11:03:50	Name: __srret Value: 1

23 Console Messages

A page may trigger messages to the console to be logged. These are often error messages about being unable to load a resource or execute a piece of JavaScript. Sometimes they also provide insight into the technology behind a website.

Source	Level	URL Text
console-api	warning	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	warning	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	warning	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	log	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	warning	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	warning	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	warning	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	log	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	log	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	warning	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	warning	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	warning	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	debug	URL: https://gaia.adage.com/assets/js/min/swiftype-components.js(Line 3) Message: Download the React DevTools for a better development experience: https://fb.me/react-devtools
console-api	log	URL: https://gaia.adage.com/assets/js/min/swiftype-components.js(Line 8) Message: Not registering advanced-routing component. Qs not loaded.
console-api	log	URL: https://gaia.adage.com/assets/js/min/swiftype-components.js(Line 8) Message: adding filter argument published_at,[object Object]
console-api	warning	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	warning	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	warning	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	log	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	log	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	log	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	log	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:
console-api	log	URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9) Message: VIDEOJS:

Indicators

This is a term in the security industry to describe indicators such as IPs, Domains, Hashes, etc. This does not imply that any of these indicate malicious activity.

a.idio.co
a.teads.tv
adage.com
adservice.google.com
adservice.google.de
api-54-188-44-45.b2c.com
api-54-191-124-124.b2c.com
api.b2c.com
apis.google.com
asset.pagefair.com
asset.pagefair.net
bam.nr-data.net
bc.marfeel.com
beacon.krxd.net
brightcove.hs.llnwd.net
buy.tinypass.com
cc.swiftype.com
cdn.krxd.net
cdn.tinypass.com
cmp.teads.mgr.consensu.org
code.ionicframework.com
connect.facebook.net
consent-pref.trustarc.com
consent.trustarc.com
consent.truste.com
consumer.krxd.net
crain-global.s3.amazonaws.com
csi.gstatic.com
d8rk54i4mohrb.cloudfront.net
dc.ads.linkedin.com
edge.api.brightcove.com
edge.simplereach.com
eu-u.openx.net
experience.tinypass.com
f1.media.brightcove.com
gaia.adage.com
geoip-js.maxmind.com
graph.facebook.com
imasdk.googleapis.com
js-agent.newrelic.com
js.idio.co
js.maxmind.com
mab.chartbeat.com
metrics.brightcove.com
pagead2.googlesyndication.com
ping.chartbeat.net
pixel.quantserve.com
platform.twitter.com
players.brightcove.net
px.ads.linkedin.com
px.moatads.com
rules.quantcount.com
s.idio.co
s.swiftypecdn.com
s0.2mdn.net
sb.scorecardresearch.com
script.crazyegg.com
secure.adnxs.com
secure.brightcove.com
secure.quantserve.com
securepubads.g.doubleclick.net
smetrics.adage.com
ssl.google-analytics.com
static.chartbeat.com
stats.g.doubleclick.net
stats.pagefair.com
survey.g.doubleclick.net
sync.teads.tv
syndication.twitter.com
t.teads.tv
tpc.googlesyndication.com
us-ads.openx.net
vjs.zencdn.net
www.facebook.com
www.google.com
www.googletagservices.com
www.linkedin.com
www.npttech.com
www.rtb123.com
z.moatads.com
zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com
api-54-188-44-45.b2c.com
api-54-191-124-124.b2c.com
104.108.58.127
104.20.31.2
104.244.42.8
117.121.250.0
117.121.250.129
143.204.93.232
143.204.97.127
151.101.132.143
151.101.132.175
151.101.134.110
151.101.134.27
162.247.242.18
172.217.22.38
172.227.124.249
173.192.91.158
173.241.240.143
173.241.240.212
18.197.95.186
185.33.223.100
2.18.232.7
2.18.234.122
2.18.235.40
216.58.214.98
23.23.108.184
2400:cb00:2048:1::6810:252f
2400:cb00:2048:1::6810:9376
2400:cb00:2048:1::6810:9476
2400:cb00:2048:1::6819:7b63
2400:cb00:2048:1::ac40:a304
2406:da00:ff00::36f3:6b10
2600:1f14:cc5:8001:a560:1316:f588:e5e7
2600:1f14:cc5:8001:b190:b7ce:c605:6f21
2600:1f14:cc5:8002:ddc:955b:cfbc:3008
2600:9000:200c:5e00:6:44e3:f8c0:93a1
2600:9000:200c:b600:18:1fcd:348:2461
2600:9000:200c:dc00:1f:573d:79c0:21
2606:2800:234:59:254c:406:2366:268c
2607:f0d0:3:16::4
2a00:1450:4001:812::2004
2a00:1450:4001:812::2008
2a00:1450:4001:812::200e
2a00:1450:4001:816::2002
2a00:1450:4001:817::2001
2a00:1450:4001:817::200a
2a00:1450:4001:81b::2011
2a00:1450:4001:824::2002
2a00:1450:4007:816::2003
2a00:1450:400c:c02::9d
2a02:26f0:6c00:293::2c92
2a03:2880:f01c:800e:face:b00c:0:2
2a03:2880:f01c:8012:face:b00c:0:3
2a03:2880:f12d:83:face:b00c:0:25de
2a04:4e42:1f::714
2a04:4e42:1f::729
2a05:f500:10:101::b93f:9101
2a05:f500:10:101::b93f:9105
34.249.78.90
34.250.42.110
35.157.170.79
46.137.176.25
50.19.246.84
52.17.197.245
52.204.232.9
52.212.249.193
52.216.20.235
54.163.245.181
54.171.124.191
54.171.36.43
54.221.202.188
54.230.95.198
54.230.95.199
54.72.30.167
63.140.41.99
64.74.101.79
67.225.220.126
94.31.29.248
94.31.29.96
00834658981ffa181174230102c074d83003229a49dc333841e2fb7eec94e567
0314b7d491e3edcd7e170d9696f69b4b2c9c1bde1929138d365f20316c1fc116
0340872d7f3a1926d2458d524e53a5a12dcace1f764f761c57b50790cd489b21
0482a98d09daebc18a0d2e1ed8f748da5b0179e61223ed541101df1f4699f073
04fb28ab27ab42d69874708444b9635ea61076495974ccca8fb4bef1dc037f5b
0604c3e134b8c958562e44347fc4d0f35ab5d3be83f13752abfa4ffbecfed4e8
080b2e5a85853e88124c7f5fedad8dc5db81e96d6775de5301e2eb51adc679c3
09cf94e95b75512fc01c1a44b8c14418f6036357d0ec0ed70925db04ba0a9017
0d2a136df90710a6ad2668333dc028c97cdfa614c662bed8380c4092ee736e94
0fd157095407884c0b694cf534091539b347531652f062122aa34b5e56fb7d1b
10d8d42d73a02ddb877101e72fbfa15a0ec820224d97cedee4cf92d571be5caa
1259ea99bd76596239bfd3102c679eb0a5052578dc526b0452f4d42f8bcdd45f
141c65ef8e3063a3a224250655550bfb33a5bc67873cdf42a0be216a1457e1d1
14659223275de13ca0683f0606be492f33f57892df0d49a022da8bb107f82a7e
161c88dbe93fee329d2cf26cbf6b7859a311576ed37dd896e30e5a4531d5d710
16351e860d80d1d94ebe88f924f4a7a6a97d1b2a1ec1311e5b2b53105454d45c
17b8ac42958b7bbf43e4372955d29c2cf6c39a711879bb7fa00bec9cf8de778d
180faf45a1bd7319ccc7a510ab7cdcf07f8d484cc9ae4fc1bbbd7c2927fff881
1abfd18a9642820aacba18012b88755bb2912be21b3f3594982bf7328bad9ba5
1f57cd284e93ee62cd2b9f68196a9e4415c452ed5c148c478269ffafdba66b2d
205ba71a90f58774432033a1059fff789e298f4ab56165b3ef1988bcd2870814
20b655ae610a3f1fe8e91124468483174c893ccb1f6a46f7f5960245cba4e69b
230008bd14b5bcd161a6dbe104ed3c49f7b2cc017ecef6de6231417f497dc955
24e480e4659fbae818853a38f8a3036f529f539024dc3e772c0b594ce02ea9db
2606b91cca1f76efe9c503aaef5b7956ef6415a9403b8bbc0f5eb857d515bb05
2671d72b96d6d9a1b8bbc1429048505ea6dbc3514daf22ab6dd6dfc8a70ce8d3
2dd24b733b545a3dadfe3bec4583d7d1900582daf3865c9c502c4e43bfac1a7a
2fe3c8709dc4168ac1bf0fb2ac50addd00f6753570ffafc95aa113f0b01a54f8
308b88046da3cb8c99042d803173dee196d6501925fd3c86ccf8f9e2d7f7d04a
328e90a318268aea96180cc31666ae6d6f79d90d078c123bc3d98ee08a192fb7
32f5f2cfa397535f89f47b3b3db8eea2594564e25d16962edca687076113d218
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adage.com Open in urlscan Pro 2400:cb00:2048:1::6810:9376 Public Scan

Summary

urlscan.io Verdict: No classification

Domain & IP information

Screenshot Live screenshot Full Image

Detected technologies

Page Statistics

292 Requests

97 %HTTPS

42 %IPv6

50 Domains

81 Subdomains

77 IPs

7 Countries

18381 kBTransfer

25320 kBSize

68 Cookies

17 Outgoing links

Redirected requests

292 HTTP transactions Everything HTML Script AJAX CSS Image Expand all 11 data transactions

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adage.com Open in urlscan Pro
2400:cb00:2048:1::6810:9376 Public Scan

Screenshot
Live screenshot

Full Image

292
Requests

97 %
HTTPS

42 %
IPv6

50
Domains

81
Subdomains

77
IPs

7
Countries

18381 kB
Transfer

25320 kB
Size

68
Cookies

292 HTTP transactions
11 data transactions