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FREE SHIPPING | ORDERS $59.99+ | Red, White & Woof: Independence Day Deals for
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IT’S OUR IDENTITY.


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BECAUSE UNCONDITIONAL LOVE SIMPLY DESERVES


UNCONDITIONAL FOOD


I·DEN·TI·TY /NOUN/

 1. The fact of being who or what a person or (pet) is.
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Fresh food made from only a few quality-sourced ingredients is paramount. Simple
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WE QUIBBLE WITH KIBBLE. AND WE PICK AMAZING INGREDIENTS.

Identity develops & markets the highest quality luxury assortment of
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We’ve taken the care to produce the best canned cat food and dog food possible.
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Our limited ingredient cat food and dog food is made from 100%-real meat,
poultry, or fish – no fillers, substitutes, or by-products. Not only is it real
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Real, honest, simple food that wouldn’t be out of place on your own plate. No
kidding; we’ve tried it. Tastes great! Crafted in small batches. In scratch
kitchens. And as local as possible.












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Phone: 833-720-PETS

We only accept product questions by phone Monday to Friday 9AM MST to 4PM MST.

Order questions or problems must be emailed to:

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